Raphael Alapini 🎯

lempire

Responsible for acquiring and activating new customers, as well as launching new features for lempire products. Primarily focusing on:

- lemwarm, the tool that enables achieving a 65% open rate.
- lemlist, the tool that assists businesses in generating qualified meetings.

Growth Marketer and GTM

Growth.Talent

Membre

Screeb

Management of B2B Growth for a Post-Seed Startup:
- Implementation of Account-Based Marketing (ABM) Strategies for Major Accounts
- Development and Execution of the Go-to-Market Strategy
- Supervision of Two Interns within the Growth Team
- Management of All Relevant Acquisition Channels: Paid Advertising, Outbound Marketing, SEO, Content Marketing
- Responsibility for Sales/Marketing CRM
- Participation in Strategic Decisions and Product Direction.

Head of Growth

Zoomo

- Build go-to-market plans
- Lead the roll out of content and marketing infrastructure
- Leverage data and customers anecdotes to support marketing strategy
- Build out Zoomo brand
- Owns the France marketing budget and reach maximum ROI
- Close collaboration with global marketing.

Marketing Manager Europe

IPaidThat

- Development of marketing strategies in collaboration with the Chief Operating Officer (COO).
- Leadership and recruitment of a marketing team comprising five professionals.
- Oversight of Customer Relationship Management (CRM) in Marketing and close collaboration with the Head of Sales.
- Designing, implementing, and analyzing marketing campaigns.
- Implementing inbound marketing strategies (process automation, tool selection, etc.).
- Conducting email marketing campaigns.
- Serving as the Marketing Manager for international markets, specifically in Spain and Italy.
- Taking over the responsibilities previously held by the former Content Manager.

Head of marketing

- Content Strategy
- Coordination of Written Productions
- SEO Optimization
- Management of CMS Websites (WordPress)
- Link Building
- Google Analytics
- Creating Punchlines for Ads
- Implementation of Creative Editorial Video and Audio Content
- Video Shooting and Editing

Additional responsibilities associated with the growth of a startup.

Content and SEO Manager

Growth Marketer and GTM @lempire

A problem solver with a real ability to create moneymaking ideas, strategies, and campaigns that really work.

- 10+ features/product launched.
- 5 different countries (US-Spain-Italy-UK-France).
- Owned marketing budget & strategy for multiple companies.
- Executed strategies within different channels: outreach, paid advertising, content and SEO.
- Worked for tech companies from pre-seed to Serie C.

Let’s connect to discuss growth, marketing, and music.

Boxing on my free time to increase determination and humility.

Responsible for acquiring and activating new customers, as well as launching new features for Lempire products. Primarily focusing on:

- Lemwarm, the tool that enables achieving a 65% open rate.
- Lemlist, the tool that assists businesses in generating qualified meetings.

AssoConnect

Helping NGOs focus on what matters by leveraging AI to reduce administrative burdens and improve operational efficiency.

Key Responsibilities:

Designing and developing free AI-powered tools to simplify finance management, reduce paperwork, and enhance visibility into financial health.

Building AI and automation solutions to help the Sales team identify and prioritize high-quality leads.

Supporting the Marketing team in integrating AI-driven tools to boost campaign impact and team productivity.

Promoting a culture of innovation and collaboration to align growth initiatives with AssoConnect’s mission and values.

Growth Manager

lemlist

Contributed to develop +$8M ARR and reducing churn by 3 points by driving impactful product innovation and user retention initiatives.

Key Achievements:
- Built AI-powered tools, including lead interest detection (99% precision) and personalization variables, enhancing over 2M leads in 4 months.
- Launched LinkedIn Voice Messages (+65% retention at 4 weeks) and the Unified Inbox (+70% retention at 4 weeks, top 3 most-used feature).
- Improved reporting dashboards, empowering users to optimize campaigns and strategies.
- Introduced a white-label VoIP solution enabling users to make calls directly within lemlist, boosting call adoption and outreach efficiency.
- Developed a robust API and VoIP integrations, boosting feature adoption and product stickiness.
- Streamlined collaboration with Marketing, Sales, and Support to align GTM strategies and improve workflows.

Responsable de produit

As a freelance Growth Marketing specialist for impact-driven companies, I focus on:
E-commerce tracking, CRO, Lead generation for B2B, Email marketing and automation sequences.

Clients include Underdog, DIJO, Deloison, Mauliebris, Lamazuna, and Lumos.

More information on my profile:
https://www.malt.fr/profile/matthieujungfer

Freelance Growth Marketing

Atelier Unes

As the Co-Founder, of Atelier Unes an eco-friendly women's fashion brand, I managed a team of 7 collaborators and led product development to achieved significant impact:

- Customer Experience: Tripled website performance and doubled conversion rates YoY by developing and optimizing an innovative platform using Nuxt and Prismic.

- Crowdfunding Success: Executed one of the top 10 fashion campaigns on Ulule and conducted a successful equity crowdfunding round with Lita.

- Public Relations: Secured over 1,000 media features and backlinks, attained a Domain Authority of 40, and appeared on three prime-time TV (TF1, France 2) and Brut.

- Search Engine Optimization: Doubled organic traffic YoY through strategic content management, technical enhancements, and targeted rewrites.

- Lead Acquisition: Generated over 50,000 leads annually via Facebook Ads and Search Engine Advertising, achieving Return on Investment ratios between 4:1 and 10:1 across various channels.

- Automation: Streamlined internal and external workflows by implementing APIs, automation tools, and no-code solutions like Notion.

- Sustainability Initiatives: Established the first recycling and solidarity-based tights collection system, partnering with committed stakeholders to enhance our environmental impact.

Over five years, we sold more than 25,000 pieces and engaged over 100,000 co-creators in our wardrobe, reflecting our commitment to sustainable fashion and community collaboration.

Co-fondateur

Ticket for Change

Porteur de Projet - Création d'entreprise 

Bluecoders.io - Recrutement de développeurs

Bluecoders is a young start up that places its business in recruting tech profils. 

As a growth hacker my role is to accelerate its business through various medium: 

- SEO: I have integrated all its best practices and monitored its KPI.
- Acquisition: AB testing & Channel Strategy to gain new users
- Responsive design: development of the website in full responsive.
- Acquisition Development : development of new product differentiating functionalities of Bluecoders

MonDocteur

Launched by three startupers in June 2013, MonDocteur has become the French leader in online medical appointments. Thanks to its fundraising of 15 millions euros it is going to revolutionize the health market as we know.

My role is to second the CTO cofounder in every way: 
- Product Managment with prototyping, wireframing of new functionalities
- Full-stack development for all platforms (Patient web, Practitioner CRM,  Operational)
- SEO management
- Agile Management of the rest of the team

Deputy CTO

Efluid is a french software that compets directly with SAP.

My role : 

- SI Architect : Optimisation, Monitoring, Expertise
- Scrum manager on the integration of new tools
- Expert Customer Support

Software Integrator & SI Architect

- POC of IBM Cloud offers
- Building client presentation
- Integrator in IBM Cloud 
- Pre Sale business developer for a mixed architecture offer.

IBM – Pre Sale & Software Developer

Sogeti

Counsel: 
-  Answer to tender process with POC
-  Analysis  customer feedback
-  Assistant manager for a nation wide project

Application development
-        POC and implementation of intern plateforms

Pre Sale Assistant in the Industry Department

Product Manager @lemlist

Curious driven by impact:
Passionate with Product, AI, Automation, Tech and Growth

taplio

The Battle

Raphael Alapini 🎯

Matthieu Jungfer

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