Randy Shawn Fisher

Expand To New Markets

Working with organizations and high potential leaders to expand to new markets and customer segments, investor relations and fundraising.

Specializing in B2B SaaS, FinTech, Health / Medtech + Biotech / Life Sciences. 

http://ExpandtoNewMarkets.com 

▶ Duniven Dental, US - US-patented 3D dental instrument
▶ ElleMD, Canada - innovative reproductive technology (Femtech)
▶ EIT Health - IP / tech commercialization, market validation and expansion
▶ Volta Labs, Canada - growth advisor
▶ WIPO, Switzerland - skill development and capacity building for early-stage GI companies in Asia and Fiji / South Pacific

Managing Director

Customer Discovery Pros

▶  Get valuable insights about Customers' Needs / Pain Points -  Profitable Markets, Customer Segments, Attract Investors +  PIVOT YOUR BUSINESS MODEL.
▶ Marketing Strategy, Branding, Positioning
▶ UX / CX  - Identify user needs, workflows, friction, website / e-commerce conversion
▶ Customer Success - customer adoption, journey mapping, onboarding and renewal

ASSOCIATES
▶ John A. Fraser, former President, Association of University Technology Managers (AUTM) 
▶ Richard Cahoon, former Director of Technology Transfer (20 Years), Cornell University.
▶  Landon Steele, BioTech / HealthTech / MedTech, Operations & Strategy, Vancouver/ SF

www.CustomerDiscoveryPros.com

Startup Founders Mental Health.org

A Social Impact venture of Customer Discovery Pros.org

- We're open to partnering. Talk to us!

Founder

Randy S. Fisher - Business Advisor + Coach

▶ Business, marketing, leadership and organization development services.
▶ This includes market research, business model validation and coaching on the Business Model Canvas

http://RandyShawnFisher.com

Business Advisor

▶ Product/Market Fit; investment/fundraising; go-to-market strategy and partnerships; UX / Customer Experience; communications & media relations; HR / recruitment, customer success.
▶ B2B, education, health / medical / wellness, social ventures / impact.

Advisor, Startups & Early-Stage Companies

Expand to the US Market

▶ Free E-Book! 12 Steps to Enter the US Market - https://randyshawnfisher.gumroad.com/l/usmarketentry

www.ExpandToTheUsMarket.com

Consultant

Culture Change Works

Coaching High Potential Leaders and Organizations. 

▶ An organizational culture, leadership and performance consultancy.
▶ Helping clients attract and retain talent, and build productive and high-performing teams.
▶ Applying best practices from elite athletes, sports teams and tech startups.
▶ Dealing with fear / anxiety and imposter syndrome.

www.CultureChangeWorks.com

Organizational Culture and Leadership Advisor

DigiWise Digital Solutions LLC

▶ Digital Marketing, High Performing Websites, Landing Pages and Blogs
▶ UX/UI and E-Learning projects
www.digiwisesolutions.com
www.digiwiiseB2Bmarketing.com

Founder & CEO

avantage

* Writing case studies, white papers, website content and marketing collateral for one of Canada's Top Consulting Firms

Business & Marketing Writer

GyvLink

▶ GyvLINK is a Social Impact company to reduce donation waste and easily get equipment, supplies and volunteers. 
▶ Winner of 1st Amazon AWS Impact Accelerator for Black founders - $225K. 🏆🏆🏆

Director, Marketing, UX and Product Growth

CardMedic

▶ Business coaching and product strategy for the US market.
▶ CardMedic is an award-winning communication app designed to improve the transfer of vital information between healthcare staff and patients.  
▶ MassChallenge 2021 Winner - $50K 🏆🏆🏆

Strategic Advisor

Business Advisor + Marketing Strategist | Coaching High Potential Leaders | Facilitating Change | Curiosity & Empathy | EIT Health | Hustle Fund | Mass Challenge | NSF I-Corps | Volta

If you want to Engage Customers, Increase Traction and Get Repeat Business / REDUCE CHURN; Grow and Expand to New Markets; Get Financing / Investors and / or PIVOT YOUR BUSINESS MODEL, let's talk. 

+++ WHY I AM DIFFERENT - MY EXPERTISE +++

▶ ENTREPRENEURIAL EXPERIENCE - I have launched 4 businesses and a nonprofit focused on education, ICTs and international development.

▶ CUSTOMER-FOCUSED - getting Customer / User / Buyer feedback, developing profitable business models; pivoting - INCREASE REVENUE + COMPANY VALUE. 

▶ FACILITATING STAKEHOLDER READINESS + BUY-IN - coaching and mentoring to increase performance and change behavior.

▶ BEGAN CAREER AS A JOURNALIST - STORYTELLER & WRITER - great for Customer Stories, Case Studies and Use Cases.

Let's connect and explore the possibilities!

▶ CustomerDiscoveryPros.com
▶ RandyShawnFisher.com

▶  Data-driven approach to understand Customers' Needs / Pain Points & Desires - Discover New Markets, Profitable Customer Segments, Attract Investors +  PIVOT YOUR BUSINESS MODEL.
▶ Qualitative / UX / CX research to identify users' needs, motivations & preferences with surveys, 1-1 observations and user feedback sessions.

ASSOCIATES
▶ John A. Fraser, former President, Association of University Technology Managers (AUTM) and AVP, Research & Economic Development, Florida State University.
▶ Richard (Dick) Cahoon, former Director of Technology Transfer (20 Years), Cornell University.

www.CustomerDiscoveryPros.com
www.DigiWiseB2BMarketing.com
www.RandyShawnFisher.com

Bettermade Design Agency

Get Investor-Ready Designs for your B2B Tech Company.

Transform your pitch decks, presentations, and brand identity to captivate investors and secure the funding you need to scale.

Co-Founder, Creative Director

27THREE Boulangerie

I helped launch the first Vietnamese & French bakery in Petersham, Sydney. 

Within 12 months, we won Silver and Bronze at the Sydney Royal Fine Food Show—the national benchmark—for professional bakery. We have achieved Local Business Finalists for the Inner West of Sydney and have been featured by fans on Broadsheet for best almond croissant in Sydney.

Everything is made on premise using the best locally sourced ingredients throughout Australia, like Ben Furney Flour Mills and Pepe Saya Butter Company. 

Since 27THREE Boulangerie inception, the business has increased sales revenue by 25% year-on-year.

Sydney Royal Fine Food Show — Professional Bakery Competition
→ Silver — Croissant
→ Silver — Almond croissant
→ Silver — Chunky beefy steak pie
→ Bronze — Pork, apple and fennel sausage roll

Local Business Awards
→ Finalists — 2020

Australian Small Business Champion Awards
→ Finalists — 2021

100+ Google reviews
→ 4.5 ★★★★☆

Business Director

R/GA

Highlights:

→ AdNews 90 years annual cover
→ NRL 2019 Premiership campaign
→ Turned 3 billboards into 35 million media impressions on Super Bowl LIII. 
→ Created Telstra’s most successful digital campaign to date.

New Business:

→ Parramatta Eels Western Sydney Stadium

Senior Art Director

McCann

Most awarded creative team in Sydney office.

→ Mastercard “Tap For Your Town” total 30 awards include Effie Gold.
→ Cathay Pacific “Parfums De Voyage” total 15 awards include 3x finalists at NY festival.

Art Director

Award School

Tutor

Holler Australia

Responsible for developing creative strategy, ideas and crafting beautiful solutions for local and international brands.

Clients include:

→ Audi
→ Blackmores
→ Heineken
→ Nestlé

Damn That's Long

Agency Experience:

→ Analog Folk
→ DDB
→ GHO
→ Host Sydney
→ Imagination
→ Innocean Worldwide
→ King Content
→ M&C Saatchi
→ RAPP DDB
→ The Holla Agency
→ Together Creative
→ VML
→ WiTH Collective

Freelance Art Director

Clients
—
→ HSBC
→ Kit Kat
→ Canesten

Freelance Senior Designer

Clemenger BBDO

Task involvement:

→ Created concepts and visual designs of flash banners, EDMs and Facebook apps.
→ Planning, design and implementation of flash banner with basic Actionscript 2/3.
→ Ensure best practices for delivering digital products.

Clients include:

→ Hungry Jacks
→ Telstra
→ Wrigley's gum

Digital Designer

Elastic Digital

Task involvement:

→ Created digital campaigns, concepts and visual designs for VMware, Symantec and Adobe.
→ Improved design implementation with senior designers and development team.
→ Improved responsive design for VMware’s Solutions Tracks HTML5.
→ Influenced new animation techniques (Flash towards After Effects).

Designer

Founder, Creative Director @Bettermade︙Top 100 Branding Agency in Sydney︙Maximize the potential of your B2B SaaS customers' businesses ▸ Branding ▸ Web Design ▸ Marketing Campaigns ▸ Systems ︙The Futur™ Pro Group Member

I design tech brands that investors can’t ignore and buyers can’t forget.

taplio

The Battle

Randy Shawn Fisher

Long Truong

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