Pulling Off Strategies

'Pulling Off Strategies' is a result-driven marketing agency specializing in SEO. Our focus is on building effective strategies that generate tangible results for our clients. We optimize websites to improve organic search rankings and drive targeted traffic. 

Although we haven't worked with every client imaginable, but we do have specialized in certain niches and can offer our expertise to boost your traffic by simply focusing on these three things:-

1) Website
2) Content
3) Backlinks

Agency Owner

Timewatch. Specialists in Professional Services Solutions

Right now, I am trying to help Time Watch generate quality backlinks using guest posts, editorial links, and HARO.

Freelance Link Builder

Page One Power

-> Helping clients with their content strategy
-> Was able help clients from 'SaaS' and 'Finance' to come up with content which is easier to compete with
-> Part of a link building team who were responsible for generating 30 to 50+ backlinks per client each month
-> Optimizied the existing and new content pieces of the client websites

Freelance Link Builder & Content Strategist

LinkBuilder.io

-> Handling outreach campaigns for multiple clients
-> Analyzed the existing strategies of my clients and compared them with their competitors strategies. To finally come up with backlinks which moved the needle
-> I was part of HARO writing team for couple of clients 
-> Acquired dozens of DR70+ quality backlinks each month for clients

Freelance Link Building Expert

Siege Media

-> Developed a strategy and worked with a team who were responsible for creating linkable value assets (OTT Blog Posts) for the client
-> Helped clients in the Real Estate and SaaS space to rank on Top of Google using leveraging my link building strategies

Freelance Content Strategist & Outreach Specialist

Running Shoes Guru

I helped RunningShoesGuru.com build DR70+ backlinks through HARO and Guest Posting. The blog generates 500K+ website clicks per month through search engines.

Outreach Specialist

◯ accelerate agency

Worked with Accelerate Agency for 8+ months and helped their clients drive over 1M+ traffic per month leveraging my content marketing abilities and link building skills.

Freelance Content Marketer

Acuwin Solutions Private Limited 

Digital Marketing Executive

Helping Businesses Reach 100k+🚀 Organic Visitors Per Month Within 8-10 Months Through Content Marketing

SEO | Content Marketing | Link Building

Experienced SEO specialist with a proven track record growing websites traffic through content marketing and link building strategies. I am passionate about optimizing websites to drive organic traffic and improve search engine rankings.

🔹 Search Engine Optimization: Skilled in on-page and off-page optimization techniques, keyword research, and competitor analysis to improve website visibility and organic rankings.

🔹 Content Marketing: Adept at creating high-quality, engaging content that attracts and engages target audiences, while aligning with SEO best practices to enhance online visibility and brand authority.

🔹 Link Building: Proven ability to develop effective link building strategies, build relationships with influential websites. Ability to acquire high-quality backlinks using advance strategies like HARO.

🔹 WordPress Management:- Complimenory to my SEO Skills, I can offer WordPress Designs and Content Management System (CMS) expertise. 

As an SEO specialist, I am dedicated to helping businesses achieve their digital goals by enhancing their online visibility and driving organic traffic.

Rahul Thakur

I spend 20+ hours a week researching how top websites do SEO. Follow me for SEO case studies every week and replicate their growth 📈

🔥 Founder of Etheo.co, the #1 tool for AI SEO tracking. ⏳ 7+ years of experience in Marketing, SEO, and Social Media. 🌍 Founder of the 2nd largest community for Remote Workers on Quora.🏆 Certified in Google Analytics, SEMRush, Hubspot, &amp; Ahrefs. 💼 I have spearheaded the content strategy for 2 SaaS products- Bit.ai &amp; Elink.io, growing their blog traffic from 0 to 200k a month.😍 I love technology, marketing, startups, and the internet! I'm always on the lookout for creative strategies and understanding customer behavior online to help market products, build communities, and grow businesses. ✍️ I have been one of the most viewed writers (in the marketing niche) on Quora.

Devansh Parashar (Dev)

Wait... aren’t SEO, GEO, and AEO all the same thing?”

That’s what a client asked me last week.

I get it - these acronyms can feel like alphabet soup.

So here’s the clear, no-jargon breakdown I gave them:

→ SEO (Search Engine Optimization)
- Still the foundation.
- It’s how your site ranks in Google using:
- Keywords
- Backlinks
- Technical performance
- E-E-A-T (Experience, Expertise, Authority, Trust)

→ GEO (Generative Engine Optimization)
- Ensures ChatGPT cite your brand.
- Well-structured, referenced content
- Metadata like llms.txt
- Clear, AI-readable formatting

→ AEO (Answer Engine Optimization)
- Think voice search. Snippets. Instant answers.
- You want to be the answer
- Q&A format
- Short, clear responses up top
- Schema markup
- Authoritative presence

Here’s the difference:

→ SEO = Help users find you
→ GEO = Help AI cite you
→ AEO = Be the answer directly

In 2025, it’s not about picking one.

It’s about integrating all three into your strategy.

Because if you’re not optimizing for how humans and machines discover you-
You’re already falling behind.

-----------------------------

🔥 Bonus: 

If you're trying to track how your content performs across SEO, GEO, and AEO touchpoints, 

I built something for that.

It's called Etheo. co - an AI-powered visibility tracker.

It helps you see:
 → Where your content shows up in AI-generated answers
 → Which keywords trigger citations or snippets
 → Connect GSC to turn keywords into AI prompts

Link in the comments 👇

#1 SEO in India by Favikon | Helping Brands Rank in Google, ChatGPT & LLMs with AI SEO | DM for Collabs

“Cheap” isn’t a bad word. “Invisible” is.


And that’s what your SEO becomes when you avoid real buyer language.

I see this all the time:

“Premium air purifier”
 → 1,000 searches/month

“Cheap air purifier”
 → 12,000 searches/month

Same SEO effort.

One feeds your ego.

The other feeds your business.

Brands say things like:

“We’re premium. Don’t use words like cheap, affordable, or budget.”

What they don’t realize?
- They’re not protecting their brand.
- They’re protecting their competitor’s traffic.
- People don’t search like your CMO writes.

They type:
• cheap
• deal
• best under $100
• safe for pets
• alternative to Dyson
• works in small rooms

“Ugly” words.

Used by real buyers.

With real wallets.

When you ban those keywords from your SEO strategy,

You don’t look classy.

You look missing.

Good SEO isn’t about making you look cheap.

It’s about getting found.

Then letting your product prove its worth.

So ask yourself:

Is our brand voice bringing in revenue - 

Or stopping people from ever finding us?

👇 Are you Team Premium or Team Cheap?

Drop your take in the comments.

Let’s settle this.

#seo #branding #seovsbrand

#1 SEO in India by Favikon | Building etheo.co to Help Brands Rank in Google, ChatGPT & LLMs

The 5 biggest threats to SEO in 2026

(and how to survive them)

1. AI Overviews are hijacking your clicks
2. Reddit is dominating search results
3. LLMs are replacing traditional content
4. UGC is outperforming polished blogs
5. Brand > backlinks (by a mile)

The old SEO playbook is dead.

And most marketers haven’t noticed.

They’re still optimizing for Google circa 2013.

But search behavior is being rewritten fast by AI, UGC, and platforms like Reddit.

So how do you stay visible when Google doesn’t send you traffic?

I broke this down in a new carousel:
↳ The 5 disruptive trends you need to watch
↳ What smart operators are doing instead
↳ How to future-proof your SEO in an AI-first world

If your business relies on search traffic, this is your warning shot.

Save it. Share it. Stay ahead.

#aiseo #aisearch

the future of SEO

Too lazy for SEO? 

Perfect.

Most startup founders don’t have:
- Time to learn SEO
- A budget for expensive tools
- A team to execute it

But you don’t need any of that to start winning.

I just broke down 7 lazy-but-lethal SEO tactics that:
✅ Cost $0
✅ Take <15 minutes
✅ Work even if you’re a team of one

We’re talking:
→ Quora & Reddit traffic hijacks
→ Tracking your brand inside ChatGPT
→ Boosting Domain Rating in days, not months
→ Letting Google ads do your keyword research (yes, really)

It’s lazy.
It’s tactical.
It works.

Slide 3 is my favorite 🔥

Save this - you’ll want to use it late 👀

#seotactics #lazyseo

Lazy SEO guide by Devansh Parashar

SEO vs AEO vs GEO - What should you focus on?

Here's a simple framework my clients use:

→ SEO = Rank in Google
→ AEO = Be the direct answer
→ GEO = Be cited by AI 

Here’s when to use each:

✅ 5 scenarios where SEO is the priority:

1. “Best laptops for gaming”
→ Users want to browse. Win with long-form guides.

2. “Buy running shoes online.”
→ Optimize product/category pages.

3. “SEO agency in New York”
→ Combine local SEO with organic rankings.

4. “Free marketing tools for startups”
→ Listicles + lead magnets = lead gen gold.

5. “Compare Kajabi vs Teachable”
→ Create BOFU content to drive conversions.

Focus: Keywords, depth, backlinks, technical SEO

✅ 5 scenarios where AEO wins:

1. “What’s the capital of France?”
→ Snippet-ready. One-line factual answer.

2. “How do I reset my password in Notion?”
→ FAQ content. Mark it up with schema.

3. “How to fix a leaky faucet?”
→ Step-by-step content + voice optimization.

4. “What is APR?”
→ Clean, concise definitions = snippet bait.

5. “Is almond milk dairy-free?”
→ Be the answer Alexa reads out.

Focus: Structured answers, schema, natural language

✅ 5 scenarios where GEO matters most:

1. “Best skincare routine for dry + oily skin”
→ Users go to ChatGPT for personalized advice. Be cited.

2. “Best smartphone for photography under $500?”
→ AI bots summarize reviews. Your product list better be in there.

3. “How does blockchain work?”
→ If you're not cited in AI overviews, you’re invisible.

4. “Marketing automation tools for B2B SaaS”
→ Tools like Perplexity pull from trusted sources. Be one of them.

5. “Explain SEO like I’m 5”
→ Clear, credible, readable = GEO content that AI loves.

Focus: E-E-A-T, structure, conversational tone, citations

Most brands need all three:

↳ SEO for long-term traffic
↳ AEO for instant visibility
↳ GEO for future-proofing in AI search

But which to lead with?

That depends on the query 👇

--------------------------------

🔥 Bonus for SEO Nerds 

Want to know where your content shows up in AI answers?

I built Etheo. co – an AI visibility tracker.

See which keywords trigger snippets and citations, and how to boost your AI reach.

Link in comments

I rebuilt my SEO strategy using Alex Hormozi’s playbook.

Here’s what happened...

My traffic was fine.

But conversions? Flat.
Engagement? Meh.
Leads? Inconsistent.

I didn’t have an SEO problem.

I had a “value-per-page” problem.

And the worst part was...

I was publishing content that sounded smart…
 …but didn’t make anyone feel anything.

So I asked a wild question:

What if Alex Hormozi was doing my SEO?

What would he say about my:
→ “Ultimate guides” with no CTA?
→ Traffic spikes with no pipeline?
→ Rankings with zero relevance?

Then I rebuilt everything using his business principles.

Volume. Focus. Offers. Pain. Proof.

This isn’t another "SEO tips" thread.

It’s an entire content strategy reframed through Hormozi’s lens

And it’s why my pages are finally working like sales assets, not vanity projects.

Swipe through 👉

This one might just fix your content problem too.

What if Alex Hormozi did my SEO by Devansh Parashar

ChatGPT is the new Excel.

Most SEOs still use it like a calculator.

They're doing basic math.

When they could be running pivot tables.

Building forecasts.

And automating entire workflows.

Most SEOs treat ChatGPT like a content generator:
- Type a topic.
- Hit generate.
- Copy-paste.
- Publish.

But the top 1%?

They're using it differently:
- They reverse-engineer competitor strategies.
- Map search intent at scale.
- Build content systems that compound over time.

The difference isn't the tool.

It's how you use it.

Here's what you're missing.

If you're still using ChatGPT like a word processor:

→ Keyword research that spots trends early
→ On-page optimization matching search intent
→ Technical SEO audits saving hours
→ Content gap analysis telling you what's next
→ Future-proofing strategies for algorithm changes

I put together 15 ChatGPT prompts.

They automate 80% of your SEO tasks.

These aren't "write me an article" prompts.

They're strategic frameworks for:
- Keyword clustering
- Competitor analysis
- Schema markup
- URL structure
- Content planning

They turn ChatGPT from a writing tool.

Into an SEO research assistant.

Swipe through the carousel for the full breakdown!

-----

🔥 BONUS: 

Want to 10x your SEO workflows with AI?

I’ve built 100+ SEO prompts that help you write like a human, optimize like a machine, and scale like an agency.

♻️ REPOST this and I’ll DM you the full private list.

#seoprompts #seo

15 chatgpt prompts by Devansh Parashar

Every week, I try to explain to my dad what I do for a living 👨‍💼

And every week, I fail.

So instead of explaining SEO to my dad…

I turned the pain into memes.

This week’s set includes:
→ Clients who think SEO is “just add keywords”
→ Google updates that feel like personal attacks
→ Traffic graphs that look like horror movies
→ And the daily comedy of reporting results no one reads

If you’ve ever had to explain SEO at a family dinner (and immediately regretted it) -

These 10 memes are for you 👇

#seomemes #seohumour

SEO Memes 7th november by Devansh Parashar

I made $10,800 from 1 blog post.

The math is simpler than you think:

Most people think you need 100K followers to make money online.

I published a 2,000-word blog post targeting "best document collaboration tools for remote teams".

6 months later, it was pulling 1,000 visits per month.

That's 12,000 visits per year on autopilot.

At a 3% conversion rate, that's 360 customers annually.

360 customers × $30 average order value = $10,800 in revenue.

From one piece of content.

We spent $0 ads. No outreach. No chasing algorithms.

The post ranks #1 for a keyword with real buyer intent.

Every visitor is actively searching for a solution.

The CTA converts 3% of readers into paying customers through an embedded comparison table with affiliate links.

Each customer generates $30 in commission.

You don't need a massive audience to build a real business.

You need assets that compound.

Every blog post is an engine. The more you publish, the more momentum you build.

Stop building an audience. Start building assets.

One blog post today can pay you for years.

But here's the thing: Google isn't the only game anymore.

People are searching in ChatGPT, Gemini, Claude, Perplexity.

Your content could be ranking in Google but invisible in AI search.

That's why I built etheo:

- Track where your content shows up across AI search results
- See which posts are getting cited and which ones are missing
- Connect GSC to track keywords as prompts in LLMs

If you're serious about building assets that compound, 
you need visibility everywhere people search.

Link in the 1st comment👉

$10K from 1 blog post by Devansh Parashar

10 SEO memes I created instead of explaining traffic drops to client 🙈

The past few months have been… a lot.

Between 
- Surprise Google updates, 
- AI search quietly stealing clicks, and 
- Clients asking “any update?” like it speeds up indexing - 

there wasn’t much sanity left.

So instead of giving the same traffic-drop explanation over and over,

I turned the chaos into 10 fresh memes.

This month’s batch features:
→ Core updates that hit harder than reality
→ Keyword tools making up numbers confidently
→ AI Overviews taking credit for your work
→ And GSC graphs scarier than any horror movie

If you’ve sighed at your dashboard even once this month,

These memes are for you 👇 

#seomemes #seohumour

SEO MEMES November 14th by Devansh 

10 SEO memes I created instead of replying “SEO takes time” again.

Some weeks break your rankings.

This week broke my patience.

This week’s batch covers:
 → GPT blogs with no structure and six H1s
 → “High quality backlinks” that magically do nothing
 → Google knowing your content is AI but ranking it anyway
 → Algorithm updates that get worse every time
 → Ranking on Google but disappearing on ChatGPT

So instead of sending the same explanation for the fifth time,

I turned it into 10 memes.

If you’ve ever said “let’s wait for the next update” with a straight face,
these are for you 👇

#seomemes #seohumour

SEO memes of the week 21st Nov by Devansh Parashar

I almost quit SEO at $900/month. 

Then these 5 offers took me to $10K.

Most SEO freelancers do not have a skill problem.

They have an offer problem.

If you wake up every day selling “SEO services”, you are fighting a losing battle.

Here is the simple version of how I would go from freelancer to 10k per month SEO 
consultant using only 5 offers.

Not 50.

Not custom proposals for every lead.
Just 5.

📌 Offer 1 - The Traffic Health Check

- A 90-minute audit that answers 3 questions:
- What is currently working
- What is quietly broken
- What is the fastest way to get more leads
- Deliverables: 1 Loom, 1 page action plan.
- Price: 300 to 500 dollars.

Goal: turn strangers into paying fans and upsell them into offers 2, 3, 4.

📌 Offer 2 - The Money Page Revamp

You ignore the blog.

You only touch:
- homepage
- pricing
- top 3 product or service pages

You rewrite them for:
- real search terms
- clear offers
- FAQs and objections
- internal links
- Deliverables: copy, SEO structure, implementation notes.
- Price: 1,000 to 2,000 dollars.

Goal: prove you can move conversion and not just traffic.

📌 Offer 3 - The Content Engine Sprint

One month.

You plan and ship:
- 4 to 8 high intent pieces
- internal link map
- CTAs that point into the money pages you fixed in offer 2
-No retainers yet. Just a focused sprint.
-Price: 2,000 to 3,000 dollars.

Goal: show that content is not “blogs” but a pipeline into revenue.

📌 Offer 4 - The GEO and AEO Visibility Audit

This is your “2026 expert” play.

You answer:
- where the brand appears in AI answers
- which competitors are stealing AI visibility
- what to publish or fix to get cited and recommended
- Deliverables: one report, one workshop, one roadmap.
- Price: 2,000 to 4,000 dollars.

Goal: move the client from “we need content” to “we need you in the room for strategy”.

📌 Offer 5 - The Ongoing Growth Partner

You only sell this to people who bought at least one of the first four.

Retainer:
- one strategy call per month
- fixed number of implementation hours
- monthly reporting for SEO + GEO + AEO
- Price: 2,000 to 4,000 dollars per month.

You do not need 10 of these.

5 good ones get you to 10k and beyond.

Put this together and the math becomes very boring:

- 4 audits per month at 400 dollars = 1,600
- 2 sprints per month at 2,500 dollars = 5,000
- 2 retainers at 2,000 dollars = 4,000
- Total: 10,600 dollars per month.

No agency. No team. No 15 offer menu.

Just 5 clear offers that solve clear problems:
- Clarity
- Conversion
- Content
- AI visibility
- Ongoing growth

If you are an SEO freelancer right now, which of these 5 offers do you already have, and which one should you build this week?

No job title gets abused like SEO.

Here’s the proof 👇

SEO is not a job title.

In most companies, it is a dumping ground.

Here are the 7 most disrespectful things companies ask SEOs to do that are not SEO:

1. “Own all of GA4, forever.”
 
No analyst. No data team. No training.

Just “you are the SEO, so you understand numbers, right?”

2. “Fix our HubSpot / Webflow / WordPress mess.”

Years of spaghetti templates, random plugins, 15 tracking pixels.

“Can you just clean this up before the next sprint?”

3. “Be our AI person.”

No budget. No tools. No strategy.

But every meeting suddenly needs an “AI POV” and a live demo.

4. “Write copy for sales, ads, and email. You know how to write.”

Brand voice? Offer? Funnel?
“You can just whip something up. It is like a meta description, but longer.”

5. “Lead site redesign and migration.”

No PM. No dev lead. No QA.

But if traffic drops, it is magically an “SEO issue”.

6. “Report on everything marketing does.”
 
Influencer campaigns, TV ads, top-of-funnel PR, random experiments.
“Can SEO prove if this worked?”

7. “Deliver miracles on bad decisions you were never consulted on.”

Auto-generated content, thin pages, wrong product names.

“We already shipped it, now just make it rank.”

None of these are bad tasks.

They are just not SEO tasks.

The disrespect is not in the work.

It is in the expectation that 1 person should be:

- Strategist
- Copywriter
- Analyst
- Dev translator
- AI lead
- Project manager

while still being judged only on “rankings” and “organic leads”.

If you treat SEO like a catch-all role, you do not have an SEO strategy.

You have an overworked human band-aid.

SEOs - what is the wildest non-SEO thing you were asked to own?

Drop it below 👇

(And feel free to tag someone who needs to see this.)

----------

I’m Devansh 👋

- I’m building etheo to track AI brand search.
- Measure brand visibility on ChatGPT, Claude, Perplexity.
- Benchmark against competitors fast and easy.
- 1/3rd the cost than competitors

👉 Link in the comments.

This isn’t just my win. 

It’s Jake Ward’s.

It’s every person who believed when I had no audience, no title, no proof.

🏆 #1 SEO in India
🌍 #3 SEO Creator in the world

Let me tell you how I got here - and who got me here.

---

I started with zero.

No brand.
No budget.
No playbook.

Just an obsession with building on the internet.

And I’ve got one name at the top of my gratitude list:
- Jake Ward.

The most generous creator I’ve met online.

A mentor, friend, and someone who believed in me way before the numbers did.

But let me rewind for a second.

I didn’t come from the agency world.

Didn’t have the fancy network.

Didn’t even understand SEO at first.

I just wanted to create.
🎧 It started with a SoundCloud obsession in college.
🎬 Then a YouTube music channel.
📰 Then a remote work blog.
🤝 Then Instagram pages.
🧠 Then Quora communities, newsletters, personal sites.

Every project taught me something.

Every failure gave me fuel.

And eventually…

I found SEO.

Then, I found LinkedIn.

And that changed everything.

What did I do differently?
→ I stopped watching.
→ I started publishing.
→ I turned content into community.
→ I treated LinkedIn like a product.

⚡️ The result?
- 19K+ followers
- 500K+ monthly impressions
- AI SEO newsletter (5K subs)
- Building etheo - your AI brand tracker
- Working with brilliant people I used to follow

This isn’t about rankings.

It’s about reps.

I’m sharing this to remind you:

Where you start doesn’t matter.

Where you ship does.

Keep building.

Keep shipping.

Keep learning in public.

#1 in India is nice.

#3 in the world is wild.

But I’m still a student.

And we’re just getting started. 

---

💬 Who's the one person who helped you level up online? 
Tag them below.

Reddit ranks. Your site doesn't.

And you're still calling it “search optimization”?

Welcome to SEO in 2025 - 

Where the rules change faster than you can update a meta title.

→ Your best blog post? Replaced by a Reddit thread.
→ Your structured data? Ignored by AI summaries.
→ Your featured snippet? Hijacked by a chatbot.

It’s not just about Google anymore.

It’s SEO + GEO + AEO - and the game is more complex than ever.

But here’s the thing no algorithm can replace:

The resilience of SEOs.

No matter how often the rules shift, this community figures it out.

We test. We tweak. We share what works.

We adapt faster than most people can spell E-E-A-T.

So while others panic, smart SEOs keep pushing.

Because that’s what we do.

----------------------------

🔥 Bonus for Smart SEOs, marketers, and content teams:

If you’re trying to understand how your content performs across GEO touchpoints...

I built etheo - an AI-powered visibility tracker.

It helps you:
→ See where your content appears in AI answers
→ Identify the sources AI takes its answers from
→ Benchmark competitors and stay ahead of them

Link in the comments.

I rank #1 on Google.

My competitor gets the customer.

Welcome to AI search in 2025.

Here's what's happening:

When someone asks ChatGPT, "best [product] for [use case]," the AI cites my blog in the sources.

But recommends my competitor in the answer.

I'm visible. They're profitable.

This is the $100k mistake most brands are making right now.

They confuse GEO with AEO. 

Or worse, they think they're the same thing.

GEO = Generative Engine Optimization
- Getting cited in AI sources

AEO = Answer Engine Optimization
- Getting recommended in the actual answer

You need both. 

Here's the difference and how to fix it in 15 minutes.

#seo #aeo #geo

GEO vs AEO by Devansh Parashar

Startups are losing 60% of search traffic to AI.

Your competitors are getting cited in ChatGPT.

You're not.

Here's how to fix that in 30 days:

AI engines don't show a top 10 list anymore.

→ They read thousands of pages.
→ They pick a few trusted sources.
→ They cite those brands directly in the answer.

If your startup isn't mentioned, you never enter the conversation.

The fix comes down to two types of wins:

1. Explicit citations: Your domain appears directly in AI answers

2. Implicit citations: AI cites third-party sites that mention competitors but not you

Most founders have no idea where they stand on either.

So they guess.

They create random content.

They hope something sticks.

Here's the framework to stop guessing and start winning 👉

-----

PS: Try the 7-day free trial by Wellows  and see what real exposure feels like.

#seo #aiseo #collab

Wellows - your AI visibility dashboard

Everyone's talking about SEO, GEO, and AEO.

Few can actually explain them

Here's what most people miss: search isn't just Google anymore.

It's three different games now.

Let me break it down:

🚨 People don’t just search anymore. They ask.
→ Siri.
→ ChatGPT.
→ Alexa.
→ Perplexity.

And each one works differently.

Here’s the new playbook:
✅ SEO = Show up in Google
✅ AEO = Be the direct answer
✅ GEO = Get cited by AI bots

Same goal → visibility. Very different rules.

Let’s get clearer:
SEO → Gets you ranked
AEO → Makes you the answer
GEO → Gets you referenced by AI like ChatGPT

3 acronyms. 3 outcomes.

All critical to visibility in the AI-first internet.

Yet here’s what most brands are still doing:
❌ Optimizing for clicks
❌ Ignoring snippets
❌ Missing AI citations
❌ Writing 2,000-word articles when users want 20-word answers

If you’re only doing SEO,
you’re leaving visibility (and revenue) on the table.

The winners?
→ Rank in search
→ Show up in AI answers
→ Get quoted by bots

Your strategy needs to evolve.

In my post, I’ll break down:
- What each strategy means
- When to use SEO vs AEO vs GEO
- And how to dominate all three - with practical steps.

#seo #geo #aeo

SEO GEO AEO explained like you're 5 by Devansh

I create SEO memes because therapy is expensive 

and Google updates are free.

This week was a masterclass in chaos.

You rank #1 on Google.

You disappear on ChatGPT.

Someone with six H1 tags outranks you.

And a guy selling “100 DA backlinks” is still booked for December.

So instead of explaining again why traffic dropped,
why AI results don’t send clicks,
or why “just add keywords” isn’t a strategy…

I did the only productive thing.

I made memes.

Enjoy the emotional damage 👇

#seomemes

SEO memes 28th Nov by Devansh Parashar

Here's 7 things you missed in AI SEO this week...


AI is stealing your clicks.

A new study confirms what SEOs have been quietly fearing:
- When Google’s AI Overview appears, clicks vanish.
- Organic CTR drops
- Paid CTR drops

📌 Here’s what else changed this week:
- Brand mentions now boost AI rankings 
- Apple taps Gemini for smarter Siri
- Google’s AI can now plan + execute actions
- New AI tools automate your ad creative
- Preferred Sources are already getting spammed
- Microsoft Copilot finally cites your content

🔗 Full newsletter inside → 

#aiseo #seonews

AI Overviews reduce clicks by 64 percent, brand mentions now influence AI rankings, and Siri just switched to Gemini. 📌 TL;DR AI Overviews cut clicks

Open article: AI Overviews Cut Clicks by 64 Percent by Devansh Parashar (Dev) • 2 min read

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Rahul Thakur

Devansh Parashar (Dev)

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taplio

The Battle

Rahul Thakur

Devansh Parashar (Dev)

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Devansh Parashar (Dev)'s LinkedIn Performance

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Performance ScoreDevansh Parashar (Dev)'s LinkedIn Performance