Ten Speed

Organic Growth Strategist

MADX Digital

SaaS SEO Manager

ruttl

Building ruttl.com - the future of collecting feedback on websites, PDF's and images!

📌 11X'D organic website traffic within 6 months with Content Marketing and achieving traffic value of ~$3300 per month. 
📌 Improved SEO hygiene score from 6 (Very Poor) to 97 (Excellent), Ranked for ~1400 keywords including 67 first-page rankings.
📌 Gained ~45+ backlinks from top websites include Envato, Hackernoon & ProofHub. 
📌 Managed 10L+ budget on Google Paid Advertising. Boosted daily sign up rate by 60% within 47 days through search and display ads.

Associate Growth Manager

📌 Preparing yearly marketing strategy for Brucira and GTM Strategies for two SaaS products namely Ruttl and Brutask
📌 Leading user acquisition campaigns across various digital channels to obtain 1500+ product users
📌 Accountable for the entire social media strategy and management activities and increasing content management rate by 110% and monthly organic impressions from approx. 2000 to 65000
📌 Executing market research for Ruttl and coordinating with the product team to implement and test growth tactics to boost user acquisition and handling more than $2500 in online paid advertising to generate 18500+ qualified leads

Associate Marketing Manager

Brucira

Marketing Intern

Pace Business Machines Pvt. Ltd.

Business Development Assistant

B2B SaaS Growth Marketer / Prev. 1st growth hire @ ruttl, grew 0-15,000+ users • Posts on how to drive demand and grow your SaaS

Pradnyesh Gumaste (Prad)

George Brown Marketing Association

- Managed GBMA's social media presence on LinkedIn and Instagram, with over 700 followers each, and reached 2000+ GBC marketing students through WhatsApp community accounts. Achievements include a 38% growth in Instagram followers, a 40% growth in LinkedIn followers, and a 13% post Click-Through Rate (CTR).

-Created engaging content (reels, posts, stories) across social media platforms to actively promote GBMA.

Digital Marketing Associate

Summary: 
- Brainstormed networking opportunities and played a key role in planning and executing successful events, resulting in an average turnout of over 50 students.
- Leveraged social media, in-person interactions during classes and events, and online Zoom meetings to actively engage students, resulting in a 72% member growth since May 2023.
 
Additional:
-Promote GBMA events, initiatives, and values. 
-Engage with marketing students to understand their needs and interests. 
-Build awareness through networking with fellow students. 
-Facilitate networking opportunities with industry professionals and alumni. 
-Assist in planning and executing GBMA events and workshops. 
-Utilize social media to promote GBMA activities and engage with students. 
-Support member recruitment efforts and highlight the benefits of GBMA.
 -Gather feedback from members and report on student engagement. 
-Report marketing efforts and on-campus student activity. 
-Create tailored pitches and presentations to promote the GMBA and its offerings on various programs.

Ambassador

Basil Box

- Demonstrated proficiency in all aspects of management, including customer service and communications, cash register, packaging, inventory, time, equipment, and efficient production.
- Collaborated effectively with the team to ensure efficient coordination and seamless operations.

Crew Lead

Managed all aspects of front operations, delivering excellent service to ensure seamless customer experiences. Oversaw the register, client relations, packaging, and orders to ensure optimal efficiency and customer satisfaction.

Collaborated effectively with the team to ensure efficient coordination and seamless operations.

Demonstrated proficiency in all aspects of production operations, including inventory management, equipment utilization, and efficient preparation, resulting in high-quality and consistent offerings.

Artisan and Production

Canadian Marketing Association

Member

Prosh Marketing

- Managed more than 40 client records in the Customer Relationship Management (CRM) system - HubSpot. Oversaw the entire sales funnel from outbound email to closed/won sales.
- Oversaw all social media platforms for Prosh, managing content creation, design, posting schedules, outreach, and growth strategies, resulting in a 23% growth rate on LinkedIn (ProshIQ).
- Executed various business development tasks, including client invoicing, market research, competitor analysis, and generating ideas for effective employee-client matching.
- Led the Website UI/UX team to develop and optimize pages for Search Engine Optimization (SEO), refining layout and content, integrating keywords, rectifying tags, strategizing link-building, and researching competitor websites. Resulted in increased website visitors and inquiries.
- Supported a US client in optimizing LinkedIn, Facebook, and Google Ads campaigns, reviewing existing strategies, discussing optimizations, and planning for future initiatives.
- Collaborated on networking events, collected 100+ attendee emails for lead generation, and executed follow-up outreach, resulting in additional leads in the HubSpot sales pipeline.

Digital Marketing Intern

Old Navy

- Demonstrated the ability to work independently and effectively manage the whole sales floor when needed, fostering a welcoming and engaging customer experience.
- Managed Cash register, online orders, customer phone calls, fitting room, and back-end inventory when needed.
- Provided excellent customer service and contributed to achieving daily loyalty signup targets for the brand.
- Collaborated effectively with the team to ensure seamless operations and achieve sales targets.

Sales

Good Karma 

- Led "Front of the House" operations, overseeing the register, customer service, communication, packaging, inventory, closing reports, and orders. Managed high-volume traffic during peak hours to ensure excellent service and customer satisfaction.
- Collaborated with the "Back of the House" team as needed for production and operations.

Front of the House (Customer Service)

Emperro Sports

- Orchestrated impactful social media marketing campaigns on Facebook and Instagram, achieving 3500+ Facebook followers within the first month and driving product engagement. 
- Led product photography efforts and designed marketing collateral, including the company catalog, pages, boards, pamphlets, newspaper ads, and press releases, resulting in an increase in inquiries and clients.
- Conducted market research, revamped packaging and logo design, and established a quality control wing.

Marketing Coordinator

Chrome Data Analytics and Media

Summary:
- Conducted thorough secondary research, providing over 2000 Excel entries containing refined data monthly for an automotive syndicated study, enhancing its analysis.
- Executed an audience research project for a financial personal loan application client.
- Conducted monthly secondary research, providing data, reports, and analysis for a real estate client resulting in project payouts of approximately quarterly.
- Contributed to a new project tracking consumer sentiment on online OTT platforms, providing data through social media and opinion piece scans.
- Conducted focus group discussions, surveys, and translated/transcribed findings.

Additional:

Automotive: 
Provided data for Syndicate Study 
-General movement of the market in terms of Technology
-By Brands, By Models, By Car Segment, By Technology Monthly tracking of all the newly launched cars in India.
-Voice of Consumers pertaining to the demand and need towards the features of the cars.
-By Region, By City, By Model tracking of consumers' demand.

Real estate:
Researched and analyzed data from various online (websites and government sources) and offline sources (data from field executives) and compiled them to create a report, which contains details like Area, sold percentage, the number of floors/flats/buildings, launch and completion date, open Area etc. of thousands of properties.

OTT/Streaming:
- Contributed to new project development, which tracks consumer sentiment regarding various online OTT platforms and provided data by scanning platforms like Netflix, Amazon Prime, Voot, Zee5, Hotstar and more.

Construction:
- Created weekly reports (Excel and PPT) from the raw data provided by Field executives to highlight prices offered and the price differences/violations.

Finance:
- Conducted to Focus group discussions.
- Transcripted and translated all focus group discussions ( 2x Ambala, Delhi, Indore, Mumbai, Ahmedabad, Bangalore -12) into a Word document.
- Recorded surveys into Excel file.

Brand Researcher

DNS Events Pvt Ltd

I volunteered for DNS events during the Horn Ok Please - Food Festival 2019, held at Jawaharlal Nehru Stadium, Delhi.

- Gained valuable experience in the back-end execution, management, and operations of the event.

This opportunity gave me an in-depth understanding of how large-scale events are planned and executed, allowing me to gain practical knowledge and skills to apply in future endeavours.

Volunteer

Nokia

I had the opportunity to complete a month-long internship at Nokia Networks in the Human Resources department, located in Sector 62, Noida. During my time there, I worked in a professional environment and contributed by assisting with various tasks such as data entry and record keeping.

Summer Internship

Mohniesh is a creator of unforgettable brand experiences, adept at bridging the gap between brands and their target audience to cultivate mutually beneficial relationships. With over three years of experience in digital marketing and brand research, Mohniesh possesses a solid grasp of marketing technology tools and a diverse skill set honed across corporate and SME settings.

His track record speaks volumes, showcasing expertise in research, marketing strategy, key account management, consumer insights analysis, and the creation of compelling content that drives customer engagement. Mohniesh's proficiency extends furher, encompassing business development and sales tasks such as managing outbound emails, contracts, invoicing, and Customer Relationship Management (CRM) with a focus on sales pipeline and leads, utilizing HubSpot. Additionally, he demonstrates adeptness in website UI/UX and SEO optimization through platforms like GoDaddy, Wix & Wordpress.

Mohniesh's adaptability shines through his ability to quickly grasp new marketing platforms and processes, both as an independent contributor and as a collaborative team member. From conceptualization to implementation, he crafts customized digital marketing initiatives that yield tangible results.

His expertise spans various facets of digital marketing, including Social Media Marketing, Paid Media, Owned Media, UX Design, Analytics, OMNI Channel, Search, SEO, Content Writing/Design, CRM, Applied Marketing Research, and Strategic Marketing.

Currently, Mohniesh is actively seeking full-time (Digital) marketing coordinator roles where he can leverage his skills and experience to drive business growth and achieve organizational objectives.

Outside of work, Mohniesh indulges his passion for cooking and enjoys exploring new places, attending events, and seeking new experiences. He also prioritizes physical fitness, dedicating time to regular gym sessions and staying active.

Technical Skills: Microsoft Office (Word, Excel, PowerPoint, Outlook, Teams); Email Marketing (Outbound Constant Contact, Get Response); Customer Relationship Management (HubSpot, Salesforce); Content Management System (Hootsuite); Social Media Marketing (Facebook, LinkedIn, TikTok, Instagram, YouTube); Meeting Facilitation/Project Management (Slack, Trello, Zoom); Design (Adobe Illustrator, Canva); Website UI/UX & SEO (GoDaddy, Wix, WordPress); Google Suite (Docs, Sheets, Meet, Gmail, Google Ads, CM 360, DV 360, Google Analytics); Adobe Analytics and Adobe Audience Manager; LinkedIn Campaign Manager; Marketing Analysis and Reporting.

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The Battle

Pradnyesh Gumaste (Prad)

Mohniesh Handa

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