Prabh Paul

I was tired of seeing rental property owners and managers struggle with endless market surveys to set the right rents.  

That’s why I founded TraceRent. I know that as rental portfolios grow, so do inefficiencies. But setting rents isn’t about copying the competition—it’s about making smarter decisions that:  

- Maximize income by aligning rents with market demand.  
- Reduce vacancy losses by up to 20%.  
- Build trust and improve tenant retention.  

At TraceRent, we turn inefficiencies into opportunities. With 60,000+ managed units in Canada alone, our AI-powered platform simplifies market surveys and delivers tailored, data-driven insights to help you boost revenue and stay ahead of the competition.  

📩 Let’s connect! Message me or schedule a call to explore how we can optimize your portfolio and position you as a leader in the rental market.

Architect - Partner

ANP Atelier & Associates worked on 7 distinct verticals:

– Master planning.
– Residential.
– Commercial.
– Workplace.
– Institutional.
– Hospitality.
– House.

The key thesis driving ANP’s work was sustainability – the endeavour to reduce the consumption of resources and energy.

Grateful to have been able to work at a place that’s been at the forefront of thought leadership in design since 2007.

ANP exposed me to the world of infrastructure, construction, and design – and how it all comes together to merge the physical, geographical and cultural conditions that address the user’s brief….

….and ultimately their aspiration.

This eventually served as an incredible bedrock for the next phase of my career with Tracecost.

Prabh Parmar

Spent the weekend in Central Alberta, Lacombe, Alix, Red Deer, for my son’s hockey tournament.
Early mornings. Cold arenas. Wet (stinking) gloves in the car (And yes, we brought the trophy home)
And somewhere between games….you realize: This isn’t just a sport.

This is routine. Community. Identity.

Now here’s something most people don’t see:
In towns like #Lacombe, the arena isn’t just where kids play.
It quietly shapes where families live.

Few facts that surprised me:
Only about 1 in 4 homes in Lacombe are #rentals (~28%)
 → Limited rental supply
#Vacancy rate is ~0.8%
 → Practically nothing available
Average #rents are around $1,050–$1,200
 → Not “cheap”, just less visible than big cities

In nearby smaller communities, total purpose-built rentals can be under 100 units
At first glance, you’d think: “Rentals don’t really matter here.”
But it’s the opposite.

Because when supply is this tight,  life decisions start driving #housing decisions.

One parent said it perfectly between games:
“If your kid has practice 4–5 times a week… you don’t live far. You just can’t.”

That’s it. No spreadsheet. No market report. Just real life.
And that creates something most models miss (fortunately TraceRent does not):
In large cities: Demand is driven by macro forces, jobs, migration, rates
In smaller towns: Demand is driven by daily routines, arenas, schools, commute to one key employer

Insight:
The smaller the market, the more powerful the “invisible drivers”
And when:
only ~28% of homes are rentals, vacancy is below 1%, Even small shifts in routine
 → create real pressure on pricing and availability

We spend so much time analyzing housing like it’s purely financial. 
But weekends like this remind you:
Sometimes, housing demand is just a parent trying to make it to practice on time.

Wondering what’s one everyday routine in your city that quietly shapes where people choose to live?

Prabh Paul Parmar

Architect | 2X Founder | Empowering Multi-Family Owners to Maximize Revenue with Fair Rent Pricing

Ice Hockey Alix Arena Lacombe Red Deer Housing Rental Alberta 

Mauro Giacchetti

SELECTION and recruitment of commercial networks for the SPORT WELLNESS sector. Financial Advisor, Linkedin Trainer |Networker PRO


Hi, and thank you for taking the time to read my BIO.

I help companies to create and train their sales network in every commercial sector.

I help companies and professionals to use the most powerful of social media in the B To B LinkedIn ..

// I have created a sales network in the financial sector, specialized in credit distribution with 40 agents and an average of 12,000 customers per year

// I have trained more than 60 Financial Agents in 18 years of activity

// My first startup - founded in 2015 - financial services consulting sector has 340 clients

// In just 18 months I recruited 56 Partners - Sports Sponsorship Sector.

// In 6 years of activity I have created a network of 700 Independent Distributors - Wellness Sector

// In 12 months, I reached 500,000 people on LinkedIn

// Since 2015 I have trained more than 150 Salespeople and / or Sales Reps with the Easy LinkedIn system

// In 2018 I participated as Speaker in the Effective Sales Training course with 200 people

Do you want to talk about How to create a Commercial Network / Marketing / Sales / Easy LinkedIn or tell me about your business? Write to me privately, or by email mauro.giacchetti@gmail.com, ..... don't be shy.

 I cold write to 3 interesting people every week.

To the ugly ones? They don't answer me.

1' Corso Universitario Linkedin Social Media Manager 

LinkedIn è il più grande social network professionale al mondo con 707 milioni di utenti, nel quale sono annoverati tutti i dirigenti delle compagnie Fortune 500.
La rete italiana conta 16 milioni di iscritti, circa il 65% dei lavoratori attivi, di cui 2 milioni di influncers di alto livello e oltre 1 milione di professionisti con ruolo decisionale nel loro settore produttivo.

Solo pochi professionisti hanno scoperto il grande potenziale della rete per la ricerca e il networking, utilizzarla sapientemente produce visibilità, attività, credibilità e aiuta concretamente a stabilire rapporti commerciali molto più proficui e ricorrenti. Gli attori economici progrediscono sempre più nelle piattaforme social, LinkedIn rappresenta il social network in cui è possibile trovare le migliori condizioni per lo sviluppo di strategie di marketing correlate.

Il corso forma Social Media Manager, i quali al termine del percorso formativo potranno lavorare accanto a professionisti alto-spendenti e nelle imprese di qualsiasi settore economico. Ciascun modulo prevede anche le attività di laboratorio digitale, per offrire ai corsisti la fruibilità di una formazione non solo teorica.

Il percorso formativo consente di acquisire le conoscenze e le competenze specifiche per svolgere le professioni più richieste dal mercato digitale quali Social Media Manager, Product o Web Marketing Manager e Media Planner.

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Prabh Parmar

Mauro Giacchetti

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The Battle

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Mauro Giacchetti

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Prabh Parmar's LinkedIn Performance

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