Better Analyse It

We provide data-driven performance campaigns services, build marketing and communication strategies for e-commerces and corporations.

We specialize in Google Ads/Shopping campaigns, affiliation programs, FB ads and variety of remarketing tools - including Criteo and Google Dynamic Remarketing.
Additionaly we offer full internet data analytics support - from data warehouse configuration, through Google Analytics and Adobe Analytics configuration to useful and actionable insights visualized in Looker, PowerBI or Tableau.

We colaborate with Empik Group, LG Polska, Vobis.pl, Kwartalnik Przekrój, Emag, Cyfrowe.pl, Lamania, Forpro, among others.

K2 Internet S.A.

•	Full marketing data service using Google Analytics and Adobe Analytics for companies like Volkswagen, Carrefour, Toyota Bank, PGE, Jansen, Desperados, Nutricia, Ikea
•	Creating data-driven recommendation for landing pages and campaigns communication (regular and random reports)
•	Advanced Google Analytics and  GTM  implementation and configuration
•	Conversion Rates optimization according to clients KPIs
•	A/B tests (landing pages, mailings, etc.)

Web Analyst / Data Analyst

Mitsubishi Motors

•	Optimizing traffic from every marketing channel (Adwords, Social Media, PPC etc.) according to company KPIs
•	Sales and marketing sources data integration (offline, online).  DMP  (Data Management Platform) developing
•	Implementation of Marketing Automation tools 
•	Coordinating and supervising online campaigns (cooperation with digital agencies, media agencies, call centers)

E-marketing Specialist

Agito.pl / eMag.pl

• Creating, optimizing and supervising Google AdWords campaigns (including remarketing, GDN and PLA campaigns) 
• Developing  new functionalities enabling a better optimization of sales channels
• Integrating data from different sources (CRM, Google Analytics and external data panels)
• Multichannel sales data analyzing
• SEO coordination - developing SEO-friendly solution for Agito.pl website
• Optimizing effectiveness of price comparisons (Ceneo.pl, Skapiec.pl, Nokaut.pl)

Effective Marketing Specialist

Freelancer

• Creating and coordinating Google Adwords campaigns
• SEO audits and recommendations

E-Marketing Manager 

SERVICIOS NORMATIVOS S.A.

• Creating and pursuing e-marketing strategy (Google Adwords, e-mail marketing, PPC campaigns) for the training/courses from Quality Management area 
• Organization of trainings regarding: Quality Management, Sales Strategy and Telemarketing 
• Reporting and sales forecasting

Call Center Manager

Fun Surf

• Customer service
• Supervision over trainees’ safety

Boatswain in Windsurfing School

Piotr Osiński

Google

Advertising Solutions Architect

Bargo Ventures

- Close collaboration with e-commerce senior leadership to determine business opportunities to improve revenue or profitability
- Providing data-driven insights to increase overall site conversion, improve performance and customer experience
- Identifying growth opportunities by analyzing user behavior, navigation patterns, page performance and conversion funnels
- Optimizing media budgets allocation by applying data-driven attribution models
- Educating teams in web analytics

Senior Web Analyst

Bluerank

- Managing the team of data engineers and data scientists
- Product creation and management- Blueattribution - a tool for conversion attribution, media optimization and much more - https://attribution.bluerank.com/ - Blueattribution has been awarded as the Best Marketing Tool for e-commerce by The Chamber of Electronic Economy.
- Google Marketing Platform products' licences sales and support management, leading the company to become one of the biggest GMP Analytics resellers in CEE.
- Managing Google Analytics 360 global implementations in the top, Polish and worldwide, brands. Also, managing migrations from Adobe Analytics to Analytics 360.

Head of Marketing Analytics

- Building from scratch and managing Digital Analytics team.
- Determining the direction and supporting the development of DA team competencies. 
- Development of services and products in the field of web analytics.
- Supervision over projects for the key clients.
- Representing organizations at conferences and industry events.

Digital Analytics Business Manager

- Running web analytics projects with particular focus on the analysis of the effectiveness of marketing activities.
- Conducting Google Analytics implementations and managing GTM.

SEM Analyst

- Managing advanced paid search campaigns in Google Search and Display Network for leaders in the DIY, tourist and e-commerce industries.

Group PPC Manager

PPC Manager

Junior PPC Manager

Akademia Leona Koźmińskiego

- Running workshops on the use of web analytics in business.

Lecturer

Wyższa Szkoła Bankowa w Poznaniu

- Creating materials (textbook and video content) for the subject "Sponsored links in Google".
- Conducting classes "Sponsored links in Google".

taplio

The Battle

Piotr Osiński

Karolina Wrzask

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