Better Analyse It

We provide data-driven performance campaigns services, build marketing and communication strategies for e-commerces and corporations.

We specialize in Google Ads/Shopping campaigns, affiliation programs, FB ads and variety of remarketing tools - including Criteo and Google Dynamic Remarketing.
Additionaly we offer full internet data analytics support - from data warehouse configuration, through Google Analytics and Adobe Analytics configuration to useful and actionable insights visualized in Looker, PowerBI or Tableau.

We colaborate with Empik Group, LG Polska, Vobis.pl, Kwartalnik Przekrój, Emag, Cyfrowe.pl, Lamania, Forpro, among others.

K2 Internet S.A.

•	Full marketing data service using Google Analytics and Adobe Analytics for companies like Volkswagen, Carrefour, Toyota Bank, PGE, Jansen, Desperados, Nutricia, Ikea
•	Creating data-driven recommendation for landing pages and campaigns communication (regular and random reports)
•	Advanced Google Analytics and  GTM  implementation and configuration
•	Conversion Rates optimization according to clients KPIs
•	A/B tests (landing pages, mailings, etc.)

Web Analyst / Data Analyst

Mitsubishi Motors

•	Optimizing traffic from every marketing channel (Adwords, Social Media, PPC etc.) according to company KPIs
•	Sales and marketing sources data integration (offline, online).  DMP  (Data Management Platform) developing
•	Implementation of Marketing Automation tools 
•	Coordinating and supervising online campaigns (cooperation with digital agencies, media agencies, call centers)

E-marketing Specialist

Agito.pl / eMag.pl

• Creating, optimizing and supervising Google AdWords campaigns (including remarketing, GDN and PLA campaigns) 
• Developing  new functionalities enabling a better optimization of sales channels
• Integrating data from different sources (CRM, Google Analytics and external data panels)
• Multichannel sales data analyzing
• SEO coordination - developing SEO-friendly solution for Agito.pl website
• Optimizing effectiveness of price comparisons (Ceneo.pl, Skapiec.pl, Nokaut.pl)

Effective Marketing Specialist

Freelancer

• Creating and coordinating Google Adwords campaigns
• SEO audits and recommendations

E-Marketing Manager 

SERVICIOS NORMATIVOS S.A.

• Creating and pursuing e-marketing strategy (Google Adwords, e-mail marketing, PPC campaigns) for the training/courses from Quality Management area 
• Organization of trainings regarding: Quality Management, Sales Strategy and Telemarketing 
• Reporting and sales forecasting

Call Center Manager

Fun Surf

• Customer service
• Supervision over trainees’ safety

Boatswain in Windsurfing School

Piotr Osiński

Senior Product Owner

Consileon Business Consultancy GmbH

Product Owner 

Head of Consulting

- Was responsible for introducing AEM-based product to multiple markets worldwide.
- Supported product development and requirements definition.
- Conducted one week onsite workshops around the world.
- Involved in project management of a big international project.
- Supported cloud migration of a big international product.

Senior Consultant

K2 Internet SA

- Managed key projects for one of the agency’s key clients (automotive industry).
- Was responsible for project portfolio management.
- Supervised the work of client service team members and organized the work of the project team.
- Made decisions based on a strong data-driven approach.
- Defined projects budget and was responsible for delivery of a certain profit.

Senior Project Manager

- Developed relations with the agency’s key clients.
- Managed both technological (websites, applications) and marketing (digital campaigns) projects.
- Forced data-driven approach of project management.
- Trained new team members and supervised them.

Project Manger

- Gathered business requirements through direct contact with international stakeholders.
- Was responsible for managing content on agency’s key clients websites.
- Managed multiple campaign landing page projects.

Assistant Project Manager

Vendoor - vending machines start-up

- Managed the startup both in pre-project and maintenance phase.
- Was responsible for obtaining foreign and domestic contractors.
- Performed negotiations concerning distribution channels.

Co-owner

Marshal Office of the Wielkopolska Region

- Prepared English translations of formal documents and correspondence.
- Co-organized trips for entrepreneurs to foreign fair.
- Supported distributing and reporting of de minimis state aid.

Intern

I am a Certified Scrum Master, an Agile Project Manager and Product Owner with 10 years of experience in dealing with digital marketing and IT projects. Previously, as Head of Consulting I led a team of specialists at DDB Hamburg working in a big international IT project for a major automotive client. Currently I am responsible for API Management at GSK. 
I have always enjoyed cooperating closely with teams of developers and I am a big enthusiast of a data-driven approach.

taplio

The Battle

Piotr Osiński

Kacper Świerczyński

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