Unobravo | Servizio di psicologia online

Responsible for Unobravo's B2B marketing, managing the entire inbound funnel for new opportunity acquisition. Development of multi-channel inbound strategies, coordination of external agencies, and support for corporate events. Management of paid advertising campaigns targeting HR professionals and corporate decision-makers. Significant contribution to the initial setup and development of the B2B division. Continuous optimization of marketing performance to increase conversion rates and reduce sales cycles. Execution of ABM programs and content marketing plans to engage B2B target audiences through inbound channels.

Marketing Manager B2B

Copybase HQ

Copybase is a Software-as-a-service platform for generating content with AI. Key features include a template library, customizable virtual assistants, and multilingual and multiteam support. With Copybase, creative teams can keep costs under control by directly using their OpenAI API keys.

Co-Founder

Onemoreday

Managing Partner

Onemoreday is a mobile app that helps students manage the time they spend preparing for exams, tracking their progress and keeping them focused. Onemoreday record study performances and learn how to best support students to reach their goals.

Founder

PIQO Marketing

Helping SMB and e-commerce businesses to plan and implement best digital marketing strategies to better communicate and boost sales.

Digital Marketing & Business Strategy Consultant

Regiondo 

Responsible for demand generation across multiple European markets: Italy, DACH region, France, Spain, and Portugal. Management of paid advertising campaigns across various platforms to reach target audiences in the tourism and experience sector and to drive lead acquisition and business growth.
Continuous analysis and optimization of marketing performance to improve ROI and campaign effectiveness. Collaboration with local teams to ensure alignment of marketing initiatives with regional business objectives.

Digital Marketing Manager

InnoVits

InnoVits (www.innovits.it) is an organisation of passionate managers and entrepreneurs that collaborate to foster innovation and create opportunities for professional growth.
Since its establishment in 2010 in Milan, InnoVits is building a cultural bridge between corporates and startups by leveraging the best of the two worlds: the experience of managers in running a structured company and the agility of startuppers.
Today InnoVits counts more than a hundred people, mainly located in Italy, working together with enthusiasm on startup projects with the objective to bring them to an adequate development level to present them to the investor community.
As a result of its activity, InnoVits has put together a set of skills and competencies that makes available to the innovation ecosystem by means of workshops, seminars, and tailored support.

Associate Member

SCOA The School of Coaching

Led complete digital transformation of SCOA, creating new website, e-commerce platform, and e-learning system from scratch. Developed and implemented comprehensive digital marketing strategies to drive online presence and sales. Managed content marketing team, overseeing creation and distribution of high-quality, engaging content. Created and monitored product profit and loss statements to ensure financial viability and growth. Pivotal role in company's resilience and growth during COVID-19 through successful transition to digital product offerings.

Group Product Manager

TimeOne

Identify potential clients in the target markets and complete appropriate research on the prospective client’s business and equipment needs. Develop relationships with prospective clients, maintain positive relationships with key clients, including negotiating and closing on major contracts. Collaborate with ad ops team and account managers to ensure contracted campaigns get results as expected, are executed on-time and as agreed. Consultancy as a subject matter expert on every digital marketing subjects and remain up-to-date on industry news.

Head Of Sales

AIGO

Competitor analysis and digital strategy design for agency customers, especially for
budget allocations on the most relevant channels with regard to target audience.
Planning of social advertising campaigns, programmatic display campaigns , keyword
advertising campaigns and native advertising campaigns.
Monitoring results and reports analysis. Supporting agency’s trade and pr teams with
digital tools and strategies.

Instilla

Strategic consultancy for agency clients about advertising budget allocation, planning, and management of lead generation campaigns, conversion optimization, reporting and analysis of results.
Support in top management decisions and coordination of the conversion marketing team. Participation in online communication activities and production of training contents distributed through social networks and company website.

Chief Marketing Officer

I am a blend of marketing, programming, design, and entrepreneurship. With a passion for learning and a hunger for new challenges, I have honed my skills in these areas to create a well-rounded background that allows me to approach problems from multiple angles, provide a unique perspective, and seek innovative solutions. I love the SaaS business model and consider myself a SaaS addict. When I am not in front of my Mac, you can find me in the kitchen whipping up something delicious. ;)

Pierquinto Manco

Head of Sales, Welfare & Strategic Partnerships

Gympass Italia

•	Focus on increasing the revenue stream generated by new Corporate Clients in the region
•	Improve “Top of the Funnel” business impact by implementing most appropriate “Outbound/Outreach” approaches
•	Improving the Inbound / Lead generation & management process 
•	Mentor / Coach, promoting internal career development of young talents

Director, Sales Development - South Europe

•	Designing & executing the local commercial strategy, contributing to the evolution of the subsidiary, from start-up to a 100+ corporate clients company.
•	Company spokesperson, promoting the culture of “Corporate Wellbeing” in Italy during live & digital sponsored events

Head of Client Sales

•	Budget and sales targets setting & accountability (25+ countries)
•	Business Development: expansion in new countries and launch of new products/services 
•	Direct management of the centralized Global Team (10+ people) & indirect management of colleagues working across the globe (30+)

Global Senior Manager

Covered market: Optics (Vision Care/Pharma and Eyewear/Fashion)
•	Global, regional and local Key account manager for several multinational clients
•	External & Internal senior stakeholders management
•      Responsible for the negotiation and/or renegotiation of international contracts/global MSAs

International Key Account Manager

Covered market: Home Entertainment (Home Video, Video Games, Books and Music)
•	Sales proactive role to achieve specific business targets
•	Direct management of a wide and complex clients portfolio 
•	Preparation and presentation to clients of quarterly/ad hoc market analysis during live meetings
•	Project leader in the launch of a new service (Music Panel)

Account Executive

- 15+ years work experience, from individual contributor to team leader & career mentor
- Covered all key roles across B2B sales funnel (business development, sales and post sales) 
- Key external stakeholders engaged: CEOs, CCOs, CHROs, Heads of Comp & Benefits, Procurement
- Strong analytical skills developed in years of market research / strategic consultancy
- Advanced knowledge of “Commercial Legal” fundamentals, including GDPR & Privacy 
- International / cross cultural working mindset and ability to match it with local needs

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Pierquinto Manco

Francesco Foffa

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