Founder Foundry

Founder Foundry is a community site designed to help service business entrepreneurs build a foundation for their business. Get access to an online resource jam-packed with helpful content and a private community where you can ask questions, get feedback, and create meaningful relationships.

Founder & CEO

Uptime Media

Investor & Advisor

Raw Studio

Founder - Non-Executive Director

Note.co

Working on something interesting! Join our Beta! https://note.co

WDX (Web & Digital Experience) - f.k.a Sydney Designers

Sydney Designers Meetup is a meetup of Sydney-based designers enthusiasts. We share and talk about design and everything related. More infos: https://sydneydesigners.org 

My role: 
I'm genuinely passionate about sharing and connecting with people. I organise the meetup every month and bring on amazing speakers for people to learn but most importantly to connect and network.

Main Organizer

KeyPay Cloud Payroll & Workforce Management

Disrupting payroll via design. Leading the design team to shape the future of cloud payroll.

Lead Designer

Leading the Design in KeyPay. Redesigning every part of the app. Product, and Visual.

Senior Product Designer

vyte.in

Vyte.in is the best way to plan an event with a group of people. From a business meeting to a nigtht out with friends, vyte.in will make the process of organizing much smoother. Forget endless email threads and doodle, and sign up for the beta: http://vyte.in

Product Designer & Co-Founder

Philippe HONG

Freelance Creative Designer UI/UX & Front-end Developer. Clients: Snappr, Apptimize, BETC, Popsy, Sanofi, Badoit, Schneider Electric, etc..

Freelance

Airtasker

Product Designer in charge of the Mobile Product (Web, iOS and Android). User experience and Front-dev

Product Designer

Coeurs et arts

Art Director

After five intense years of running my successful million-dollar design agency, I hit a major roadblock. Burnout didn't just knock on my door—it barged right in and left me bedridden for three days straight. I didn't want to get up or face the world. Lying there, I thought to myself, "Okay, this is enough."

The next day, I made the tough decision to let go of all my employees. I knew I needed a break—a real one—to rethink my priorities and figure out what I truly wanted in life.

It felt like I slammed a giant reset button, letting out a big sigh that carried away years of stress and unspoken worries.

Growing up in France as a shy Asian kid in a mostly Western culture, I often felt like I didn't quite fit in. I was quiet and kept to myself. Design became my safe space—a way to express my creativity without having to say a word. But deep down, I was super ambitious, always juggling side projects and trying to "build something" meaningful.

That constant drive helped me achieve a lot, but it also led me straight into burnout.

As I lay there, I couldn't help but wonder: How does our mind work? How can I bounce back? How can I make sure this never happens again?
Those questions sparked an inward journey—a deep dive into understanding the mind and all its amazing potential. I realised that overcoming burnout wasn't just about resting; it was about transforming my mindset. I learned tools and techniques to not only help me get back but also be a better version of myself—stronger, wiser, and happier.

I believe everyone deserves to know how to utilise their mind to its fullest.
If you are like me, you want to be YOUR best self.
You want to unlock a new level of effectiveness and fulfilment.
You want to feel motivated and excited every day.
You want to feel confident and smart.
You want to prioritise what matters, manage your emotions like a boss, and build habits that support your professional and personal growth.

Join me in this journey.

This is the reason I created The Effective Mindset, a community-based hub where we share science-based resources, techniques, and habits for being our most effective selves.

We all deserve to be at our peak and to live without regrets. Because we all deserve to thrive, not just survive.

Philippe Hong

In the last 3 months, I've silently acquired a SaaS Business and been doing a complete revamp on it. I'm super keen to launch it today with a brand new face and a clear vision. 

Introducing Cromojo. Your website growth companion.

In my agency life, I've seen so many clients struggling to utilise their website to the fullest. Lack of tracking, no implementation, and no clear understanding of how it works. 

We're planning to solve that. 

We want to automate all the processes that are required to grow your website so you can focus on your business. 

We index automatically. 
We monitor your website constantly for any errors and downtime. 
We track your website with clear analytics and business insights. 
Lastly, we will feed it to the AI for weekly insights with our agency expertise.  

It's just the beginning. But I'm super excited about the mission and hope to help as many small businesses as possible. 

Let's go Cromojo! 🚀

Founder of Cromojo & RAW Studio | 🎖️ AFR Fast Starter ’23 | ✍️ Building digital products, learning in public, and sharing the ups and downs of the founder journey.

Swan

- Engineered a customer success health scoring system to enhance satisfaction metrics and proactively allocate resources, reducing potential issues and improving customer retention.
- Created a forecasting tool to optimize capacity allocation for the Operations team, enabling data-driven strategic hiring decisions and improving operational efficiency.
- Designed and developed an embedded dashboard in SWAN's platform, providing partners with real-time end-user usage KPIs and actionable insights.
- Developed executive committee dashboards, centralizing and integrating all required data sources into Snowflake for comprehensive and unified reporting.

Senior Data Analyst

Raw Data Consulting

Uber

• Developed the sales strategy and target, focusing on partner activation which improved the conversion rate and drove faster revenue generation
• Led and implemented a revamped sales compensation plan, introducing new target KPIs, sales quotas, and bonuses aligned with our sales strategy.
• Collaborated closely with sales leadership to continuously refine and enhance the sales compensation plan, ensuring its ongoing alignment with company objectives and its appeal to the sales team.
• Overhauled and automated our reporting framework, including Weekly Business Reviews (WBR), Monthly Business Reviews (MBR), and the sales pipeline funnel. This overhaul enhanced the accuracy and completeness of sales performance data provided to the management team.
• Provided valuable insights, timely alerts, and strategic recommendations to territory leads, enabling informed decision-making and proactive sales management.
• Optimized sales processes, including tooling, lead allocations, and sales roster management, to bolster sales productivity and efficiency.
• Conducted targeted training sessions to ensure a deep understanding of sales targets and business metrics among the sales team, fostering a culture of proficiency and goal attainment.

Sales Operations Manager

Meero

• Formulated and refined Key Performance Indicators (KPIs) to align with departmental objectives under the guidance of department heads.
• Conducted comprehensive analyses for management, covering crucial metrics such as Customer Lifetime Value (LTV), Customer Acquisition Cost (CAC), Return on Investment (ROI), Cohort Analysis, Churn Rate, and Client Segmentation. These insights empowered informed decision-making.
• Utilized Looker to develop dynamic data visualizations, providing real-time insights and proactive alerts. This enhanced delivery performance metrics such as Service Level Agreement (SLA) adherence and conversion rates.
• Implemented ongoing database enhancements and management strategies to enhance data accuracy and reliability.
• Spearheaded a comprehensive training initiative to foster a data-driven culture across all teams, empowering them to leverage data effectively in their day-to-day operations.• Created data visualization on Looker with real-time insights and alerts improving delivery performance (SLA rate, conversion rate)

Data Analyst

Fnac Darty

• Built weekly and monthly reporting, providing key insights to the Director of Marketing (including revenue by channel and product category, traffic, ATV)
• Rebuilt sales promotional operations reporting and analysis with key insights and recommendations to the sales team
• Optimized and improved regular reporting and increased productivity by 30% 
• Data extraction and ad-hoc analysis using “SPSS modeler”

Business Analyst, Data Analytics

Expert360

• Built a financial model to predict revenue and define weekly sales target
• Prepared monthly report for investors and management team providing key
insights (P&L, unit economics, company KPIs)
• Budgeting and forecasting including P&L, BS, and cash flow. Functional
budget review and variance analysis
• Improved and implemented various accounting processes and controls,
including cost accounting (cost centers)
• Created live dashboards to monitor the daily business activities (revenue,
forecast, live opportunities, deals signed, sales activities)

Sales Operations:
• Worked directly with the VP of Sales to evaluate sales achievements.
• Prepared weekly sales presentation with target achievements, variances
analysis, and sales KPIs

Data analysis:
• Extraction of dataset from the internal database; data visualization
• Performed data analysis by extracting data using SQL and provided insights
 to support the Product roadmap

Salesforce.com (CRM) administrator:
• Managed and implemented improvements to support the sales strategy (i.e. new products and sales processes)
• Developed dashboards, reports, and managed workflows to support sales operations
• Built onboarding materials and trained all new users

Sr Business & Financial Analyst

Kyriba

• Rebuilt and improved all aspects of forecast and budget processes, including corporate budget and forecast
templates redesign, developing KPIs with management, creating dashboards and analyzing variances
• Fully supported all global leaders for the business including budgeting, forecasting and ad-hoc analytics
• Coordinated with regional teams in EMEA, NORAM and APAC to provide monthly consolidated financial
statement reporting package and variance analysis to management team at days + 4
• Directly presented quarterly business reviews to the CEO/CFO and business leaders
• Created 5-years financial statements including income statements, cash flow statements and balance sheets to
support debt fund raising efforts and long term corporate planning ($23M fund raised in series D in sept 2016)
• Assisted in a series of process improvement initiatives through the automation of accounting practices and
effectively reduced month-end closing process from d+9 to d+4
• Reviewed legal clients’ contracts for revenue recognition (US Gaap)
• Successfully assisted in yearly external audits, including capitalized software development (IAS-86) and tax credit

Sales operations:
• Calculated monthly and quarterly commissions for sales representatives and area management
• Collaborated with legal team to prepare commission plans for sales team
• Ad-hoc and KPI analysis including: close-won ratio, quota achievement, weighted forecast

Professional services:
• Professional Services financial data analysis including cross-charges, write-offs, utilization rate, margin, ETC, US
Gaap revenue recognition and contingency review

Senior Financial Analyst, FP&A

1-year exchange program in San Diego (USA) headquarter office to grow the FP&A team

Financial Analyst, FP&A - V.I.E. (Volunteer for international experience)

Junior Controller, EMEA

Audit Expansion

Junior Auditor / Accountant

I have 10 years of experience in various analyst roles such as Data, Business, Sales Operations and Corporate Finance (FP&A) which allow me to have a clear understanding of the business needs and impacts with the ability to see the details and the big picture. I have worked with start-ups and fast-growing companies in various industries such as Marketplaces, SaaS, Fintech, Food-tech, Retail and Fintech.
I constantly help my stakeholders improve their performances through better data insights and process improvement.

----

J'ai 10 années d'expérience en tant qu'analyste dans divers rôles dont la Data, Business, Sales Operations et Financier (contrôle de gestion) qui m'ont permises de cerner les besoins des métiers et leurs impacts avec la capacité de creuser dans le détail et de prendre du recul afin d'avoir une vision 360. J'ai travaillé dans des structures de tailles différentes : startups, scale-up et grandes entreprises dans des secteurs tels que : Marketplace, SaaS , Fintech, Food-tech, Retail et Fintech.
Je m'efforce d'accompagner mes interlocuteurs dans l'amélioration de leurs performances à travers des analyses et recommandation data et l'amélioration des process. 


- Hard skills: Excel/Gsheet, SQL, BI / Data visualisation (Looker admin, Tableau, Power BI, Google Data Studio), CRM (Salesforce admin, Hubspot admin), ETL (GCP, Redshift)
- Soft skills: Critical and Strategic Thinking, Communication, Problem-solving, Business Strategy, Project Management, Detail-oriented, Result-driven

taplio

The Battle

Philippe Hong

David Hong

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taplio

The Battle

Philippe Hong

David Hong

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Philippe Hong's LinkedIn Performance

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