Phil Herridge

SemperParatus.Group

Semper Paratus Group assists companies to grow exponentially by automating the sales process and leveraging new opportunities using Sales Automation and then delivering the results directly into your calendar, allowing you to win more new business than ever before.
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We have redefined the traditional automated lead generation process and given it a human touch, which has seen prospect engagement rates of 63% from decision-makers, meaning opportunities are closing much faster than those from within standard sales methods.
 
Want to experience the expertise of Semper Paratus Group for yourself? Schedule a demo by clicking the link - calendly.com/spgroup

Founder, CEO and Sales Automation Specialist

Meta3

As Co-Founder of Meta3, I’m focused on helping companies across multiple sectors harness the power of the Metaverse and Web3 technologies, not just to visualise the future, but to shape it.

Our platform is used by property developers to accelerate off-plan sales, by planning consultants to gain stakeholder buy-in, and by forward-thinking organisations looking to create truly interactive, customisable digital experiences. From real-time design personalisation and sunlight simulation to mapped local amenities and built-in upsell features, Meta3 goes far beyond the limitations of traditional virtual tours.

With a background that spans a variety of sales strategy, prop-tech and media, Meta3 thrives in spaces where innovation, communication, and commercial results come together. We are passionate about using technology not as a gimmick, but as a tool to drive real value for businesses, communities, and end users.

If you're exploring how the Metaverse and immersive tech can transform the way your business presents, sells, or engages, let’s connect.

Co-Founder

Legacy Property Investment Group

At Legacy Property Investment Group, we are committed to helping investors achieve superior returns on their savings through strategic property investments. As experienced professionals, we offer deep market insights, personalised investment strategies, and comprehensive support to help you meet your financial goals.

Whether you're a seasoned investor or just starting, we provide the expertise and guidance needed to navigate the real estate market effectively. Trust Legacy Property Investment Group to be your reliable partner in building a prosperous financial future.

Founder

Semper Paratus Headhunting

Semper Paratus Headhunting operates on a truly one to one bases. We do not harvest thousands of CV’s to send out speculatively. Instead we hunt out the very best candidates on behalf of our clients and then place them to provide the next step in their career progression.

DigiMedia360

DigiMedia360 was formed to assist start-ups and small businesses create a customer base and then retaining these customers for ongoing repeat business via real-time and highly targeted marketing campaigns using SMS, email and social media.

As technology has changed, DigiMedia360 has made sure that we’ve adapted the solutions we offer to meet the requirements of our clients. 

At DigiMedia360, the needs of our clients come first – we want to hear about your business, about what you do and the processes in place; this allows us to introduce the correct strategies and solutions for you to achieve your goals, which always includes enhancing the customer experience, increasing productivity and becoming more profitable as an organisation.

Through our sister company, we have effectively used Sales Automation and targeted sales & marketing strategies to engage with our target audience.

Director and Sales Automation Specialist

My Hidden Salon

The Hair & Beauty Spa is the ultimate salon environment for all to come and enjoy. Our stylish, welcoming spa is situated just outside Chester city centre and provides guests with exclusive treatments. 

Our ethos is to give our customers the most luxurious experience we can, by providing a salon spa environment different to anything else in Chester, a personal one-on-one service where you have our full and undivided attention.

You can enjoy your treatments with a selection of herbal teas, fresh coffee selection or chilled organic juices. With tranquil music, relaxed surroundings and a warm and friendly atmosphere, we become your own personal spa.

Through our sister company, we have effectively used Sales Automation and targeted sales & marketing strategies to engage with our target audience.

Training Strategies Ltd

Training Strategies are one of the UK’s leading providers of Government and European-funded diplomas; delivering vocational training, apprenticeships and employability programmes.   

All our vocational coaches have worked in the sector in which they teach and we are dedicated to delivering the very best results, something that is supported by our ‘Good’ Ofsted rating.   

Training is provided at the place of work, with vocational coaches coming to your business every month to support learners and set further work to complete the course. We deliver training on a wide range of subjects, including Business Administration, Sales, Customer Services, Contact Centre Operation, Warehouse Operation, Performing Manufacturing Operations, Team Leading, Management and Leadership (levels 3, 4, and 5) to name just a few.   

98.6% of pre-employment programme learners passed their qualification, with 76.4% of those learners progressing into employment with our help. 
80.2% of our apprenticeship learners achieve their qualification, which is significantly above the national average of 63%, all of which explains why we have a learner satisfaction rate of 97.6%.   

Through our sister company, we have effectively used Sales Automation and targeted sales & marketing strategies to engage with our target audience.

Sales Director and Sales Automation Specialist

The Engage Hub

Engage Hub is a global technology provider of data-driven customer engagement solutions. By harnessing the power of cloud technology, we help enterprise organisations deliver highly personalised, connected experiences across multiple channels, including SMS, web, email, voice, push notifications and Facebook Messenger.

Our innovative logic building technology triggers intelligent conversations using real-time data. This, combined with our dedicated industry consultants, is what sets us apart. We have over 30 years of experience delivering successful projects to help businesses strengthen customer engagement and improve operational efficiency.

Headquartered in London and with offices throughout Europe, Asia and South America, Engage Hub provides intelligent customer engagement solutions to some of the world’s most successful enterprises, such as Sainsbury’s, MBNA, Hermes, Singtel and Telefonica.

I introduced the effective use of Sales Automation and targeted sales & marketing strategies to engage with our target audience.

BDM & Sales Automation Specialist

Esendex

As BDM, it was my role to effectively use Sales Automation to target our ideal prospects and create effective sales & marketing strategies.

Textlocal Ltd

I was TextLocal's first salesperson when there was just a handful of us working out of a small Regus office on Chester Business Park and introduced large brands such as Pizza Hut, Optical Express, Castrol, UniBet, P&O Ferries and Tessuti to name just a few.

As Head of New Business Development, it was my role to effectively use Sales Automation to target our ideal prospects and create effective sales & marketing strategies.

Head of Business Development & Sales Automation Specialist

🤖 Our clients learn how to use neurolinguistic messaging to control sales conversations and attract more of their target clients to where they want them to be in the sales cycle, ready to buy! 🤖

I help business just like yours to increase their productivity and annual turnover by automating their sales process and generating new business faster than ever before!

Semper Paratus Group has deconstructed the traditional sales process and automated it using AI so that there is no more cold calling or emailing prospects; just a continuous and predictable flow of high-quality leads from your target audience who self-book themselves into your diary.

Technology continues to move at an unprecedented rate, but the sales process hasn’t really changed for decades – until now! 🚀

Joel Chudleigh

Deep Footprints Digital Ltd

Deep Footprints Digital focuses on helping clients to achieve fantastic results online through Various Digital Marketing channels. Our strength is really Digital strategy and then paid search on Google ads, Meta Ads and Bing Ads as well as email marketing. All our PPC Consultants are Google Adwords qualified experts with 10+ years experience working on complex and diverse accounts. We have a high level of experience in all areas of online marketing and take a customer-centric approach that involves becoming an integral and highly effective team members who understand your business deeply. We are passionate about helping our clients grow their business - we aim for long term relationships so advise beyond our basic remit when we feel it is needed and helpful, for example advising and supporting on website changes and developments.
Call us on +44 (0)1223 926 320 for a free consultation.

Founder & CEO

MADE TO LAST

We founded MADE TO LAST in a bid to improve sustainability through better commerce. We believe that current consumer culture is fundamentally broken and that the days of conspicuous consumption are numbered. 
MADE TO LAST is a retail business that introduces the British people to high quality products that are made with pride by British manufacturers & a few carefully selected overseas makers.
The key difference to any other retailer in the past is that our product pages all show a clear guarantee on the product alongside the price so that consumers can more easily understand the real value of a product.
We are partnering with many suppliers all over the UK to sell their products so if you are a UK manufacturer of high quality products and you are happy to stand behind your products with a guarantee (must be longer than the statutory 12 months) then please get in touch.

Euroffice Office Supplies

Managing a small team that was responsible for driving all traffic to the Euroffice website. The channels included: PPC, SEO, Affiliate Marketing, Shopping Comparison, Online Advertising and Social Media.
As it was a small team I was constantly up to my neck in the detail of each channel so developed an excellent understanding of the key drivers and incentives necessary for success in each of them.
As Euroffice is a relatively small business I got to fully understand the wider workings of a dynamic and successful business.
Results:
Over 1 year we managed to grow PPC revenues by 40% without increasing costs.
Decreased Affiliate Marketing Costs by 10% and at the same time increased traffic and sales.

Online Marketing Manager

Laura Ashley

I formulated the complete online marketing strategy and delivered and exceeded the sales targets for Laura Ashley Ltd.
The majority of my focus was on the following online marketing channels:
PPC (Google Adwords Expert)
SEO (Supporting external SEO Consultant & Agency)
Affiliate marketing management
Email marketing
Online advertising
Website optimisation - multivariate testing and usability testing.

Senior E-marketing Coordinator

CIMA

Marketing Executive

Marie Curie Cancer Care

Daffodil Campaign Coordinator

Helping small businesses outcompete, maximise sales & avoid wasted budget in Digital Marketing. 125+ clients helped to date. Specialising in Digital strategy, Email marketing, paid search and paid social.

Founder of Deep Footprints Digital, a digital marketing agency that helps small & medium sized businesses grow their online presence and sales. With 20+ years of experience in digital marketing, I have become adept at supporting a broad range of businesses through their expansion using Digital Marketing channels.

Our strength is Google Ads, Meta Ads and email marketing as well as the overall digital marketing strategy that supports these channels.

In a very condensed summary we help our clients:
- Develop a base strategy to determine targeting & keywords to use.
- Work with them to understand their customers pain points and write compelling ad copy that addresses these.
- Developing visually effective ads that draw attention to them.
- Identify possible barriers to conversion and fix these using conversion rate optimisation principles.

Our focus is on real tangible business results in a short time frame. We have helped over 125 businesses to maximise their potential and grow using paid search and paid social as well as email marketing.

We work closely with our clients to ensure that we are maximising the full potential of your investment in marketing and advertising through an effective website that converts the traffic reliably. We do not see our responsibility stopping at the traffic arriving on your site - we get into the detail of all potential obstacles that may impede a businesses performance.

My passion is to use the internet to connect like-minded people and to create value for businesses that I am proud of. I enjoy developing innovative strategies that differentiate my clients and my own ventures from the competition, and that align with our sustainability goals. I also love being involved in the day-to-day execution of the campaigns, and seeing the results of our work in terms of growth, customer satisfaction, and social impact.

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The Battle

Phil Herridge

Joel Chudleigh

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