van Wingen Coaching

Coach

Hitachi Energy

Sales Excellence Manager

Global Pricing Manager

Jr. Global Product Manager

With a background in high-performance environments, my mission is to help individuals unlock their potential and thrive. My approach combines empathy with a deep understanding of the challenges in striving for excellence.

Having experienced burnout myself, I offer a unique perspective in coaching. I emphasise the importance of achieving success in a sustainable way that also priorities well-being. My background with global teams and an international career brings a broad perspective to our coaching sessions.

In my professional journey, I've learned how to effectively communicate value, allowing us to use what is already there, your unique skills.

Are you ready to take control and create an extraordinary life?

Join me on a transformative journey towards living a life driven by your values. 
A life where you become the best version of yourself.

Peter van Wingen

Are you ready to unlock the true potential of your commercial teams and accelerate your business growth?

🔵 Helping Commercial Excellence, Pricing, and Sales Leaders in Chemicals and B2B Manufacturing Boost Profitability and Capture More Value 🔵

At Valuebizbooster, we work with chemical and B2B industrial manufacturing companies to:
✔️ Drive profitable growth through value-based selling and pricing
✔️ Build high-performing sales and marketing capabilities
✔️ Develop customer-centric commercial strategies
✔️ Navigate change and enhance leadership effectiveness

With a hands-on, real-world approach, we help your teams:
🚀 Identify and capture untapped value
🚀 Master complex negotiations and pricing execution
🚀 Embrace remote and hybrid selling models
🚀 Successfully lead commercial transformation initiatives

Recent Impact:
🔹 Trained and coached 300+ Sales & Marketing professionals globally
🔹 Delivered pricing and revenue management projects from strategy to execution
🔹 Developed tailored Commercial Academies
🔹 Acted as Interim Sales Director to drive business turnaround

Why work with us?
✅ Practitioner mindset with deep B2B chemical and industrial experience
✅ Proven track record across Europe, Asia, and the Americas
✅ Practical, inspiring, and results-driven

I believe in inspiring, motivating, and challenging teams to unleash their full commercial potential.

📩 Let’s discuss how we can make your commercial organization even stronger.
👉 stevelaborda@valuebizbooster.com | +49 (0)173 97 42 589

A bit more about me:
When I’m not working with commercial teams, you’ll find me bouldering 🧗🏽‍♂️ to recharge my mind or cooking 🥣 creative meals to enjoy precious time with family and friends.

taplio

The Battle

Peter van Wingen

📈 Dr STEVE LABORDA

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