Peter Laughter

Storyteller – Speaker – Leveraging the power of narrative to drive change and humanize business by transforming the way we connect with talent

Humility is a great teacher.

Humility earned through arrogance is painful but nonetheless effective. I know this from experience.

As a leader of a recruiting firm, I was controlling, untrusting, and frightened. My behavior nearly cost me everything. Yet through a pivotal experience on a non-profit board, I witnessed something transformative: the power of collaborative leadership and conflict resolution.

We achieved outcomes no single faction could have accomplished alone. By listening to detractors not to convince but to understand, we turned critics into collaborators.

This lesson hit home when one of my employees challenged my boneheaded response to a crisis. Her simpler approach, which I resisted, proved far more effective. In that moment, theory collided with reality, showing me that intellectual understanding alone is never enough.

Leadership isn’t about having all the answers. It’s about creating conditions where great ideas thrive and others can step into leadership.

Today, as a keynote speaker and leadership transformation raconteur, I bridge the gap between organizational theory and practical implementation. Through award-winning storytelling as a three-time Moth Story Slam winner and TEDx speaker and evidence-based insights, I help executives navigate disruption by showing how leaders can:

Release the shackles of command-and-control
Access collective wisdom of their teams
Transform culture to thrive in rapid change

The stakes are immense:

77 percent of employees worldwide are disengaged, representing untapped potential
70 percent of digital transformations fail, wasting billions in lost innovation
Traditional leadership models cannot keep pace with AI-driven change, leaving teams struggling to adapt

All of this happens against the backdrop of a world on fire, where crises demand collaboration but we remain divided.

Organizations that embrace Abundant Leadership, where authority is distributed and decisions happen closer to the front lines, can:

Reduce overhead by 40 percent
Ramp up productivity
Drive sustainable innovation amid chaos

When collaboration becomes part of how we work, it spreads to our families, communities, and institutions, and eventually their politics ushering a better world for us all.

If you resonate with these ideas and want to explore how theory can become transformative reality in your organization, I would love to connect. Message me or copy this link to put your date on hold: peterlaughter.com/date-hold/

#LeadershipTransformation #FutureOfWork #OrganizationalChange #Innovation #Leadership #ExecutiveSpeaker

Founder & Talent Pied Piper

For two thirds of us, works sucks. It’s no wonder the world is in such bad shape – most of us spend a huge part of our waking lives doing something we barely tolerate. It doesn’t need to be this way. After 25 years in recruitment, I have an uncommon understanding of the psychology of hiring. What’s more, I know that your future is not dictated by your past. I love opening up joyous opportunities for people’s careers and helping them transition from a place of purpose and deep understanding.

Highly capable leaders and teams get treated like order-takers instead of strategic partners for one reason, and it has nothing to do with their performance. It comes down to what I call "the power of letting them know."

If your people talk about the work they do, how the team fits in, and the results they've accomplished WITHOUT making it relevant to the clients, colleagues, candidates & partners they work with, trust doesn't transfer. Strategic decisions get made without them. And the most capable people in the room become the least visible in the conversation.

Here's the business cost: Performance slows. Projects stall. Decisions drag. You're losing money, time, and competitive advantage. Not because your people lack skills, but because no one taught them how to build credibility and trust at work.

That's why I developed Performance-Driven Personal Branding™, a practical system that teaches leaders and teams how to communicate their value so capability turns into credibility, credibility into trust, and trust into measurable results.

I deliver this through keynotes, training programs, and coaching, teaching teams how to master what I call ValueWrapping™, the real-time communication skill that makes their expertise visible and trusted in every moment that matters.

How Their Upgrade Shows Up at Work: 
✔️ Technical experts become trusted strategic advisors 
✔️ High-potential leaders emerge as visible, confident drivers of change 
✔️ Gen Z employees earn credibility and contribute with confidence

When teams learn this, they: 
→ Get invited to strategic conversations sooner 
→ Build trust faster 
→ Guide decisions that drive results

What Sets Me Apart
I'm not here to chase likes or followers. I've spent 25 years across broadcasting, PR, marketing, and corporate communications, and the last 13 years building one of the leading personal branding strategies designed specifically for the workplace. I'm also a 3x LinkedIn Learning Instructor.

Organizations like HP, Lockheed Martin, BNY Mellon, and Fannie Mae trust me to help their leaders and teams build brands that get recognized, respected, and championed. I also coach senior leaders from world-recognized companies so their brand fully reflects the influence they've already earned.

Performance-Driven Personal Branding™ isn't about getting famous. It's about unlocking the power of letting them know, turning your people's capability into the credibility, trust, and business results they deserve.

📌 Ready to strengthen how your people show up at work? Let's connect. www.sociallyactivetraining.com

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The Battle

Peter Laughter

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