ADDITIVE

Software & Product

Peter Putzer

Product Building | Sales Process Optimization | Revenue Operations | Hubspot Consulting

Founder

Mindvalley

As the leader of the Funnel Marketing Team, I've been the driving force behind our company's main sources of income: Video Sales Letters, Webinars, and Freemium Funnels. 

Here's what I've been doing to make a difference:

- Attracting New Users: I lead the charge to bring in more customers to our subscription-based business, making sure they stick around and enjoy our services.
-Creating New Strategies: Develop inventive ideas for growth, pricing, and upselling opportunities.
- Budget and Revenue Management: Managing a high 8-figure revenue stream while optimizing funnels and maximizing return on investment (ROI).
- Making Smart Decisions: Utilize data and insights to continuously create company growth and efficiency.
- Teamwork: Partner with product, design, and engineering teams for exceptional customer experiences.

Funnel Marketing Team Lead

As the Growth Strategist behind Mindvalley's VSL funnel, I played a pivotal role in scaling revenue to $35M per year through Video Sales Letter campaigns. Leveraging my know-how in systems building, I've transformed how we produce and iterate on winning VSLs to sustain performance.

Here's how I made an impact:

- Oversaw the entire process of Mindvalley's Video Sales Letter campaigns, contributing to $35M per year in revenue through direct response marketing strategies.
- Enhanced Average Order Value (AOV) by implementing refined conversion rate optimization (CRO) techniques across Video Sales Letter funnels.
- Build a production, testing and tracking system that allowed us to test over 1000 video variations to find winning ads
- Pioneered funnel innovations and conducted insightful customer research, applying lessons from Mindvalley's growth to further successes.

Video Marketing Specialist | Direct Response Marketing

- Responsible for +1.7M dollars revenue in German Market per year.
- Increased subscription rate for our German funnels by 64% QOQ through strategic marketing initiatives
- Successfully managed the migration of 90+ funnels to a new platform in 5 languages: French, Spanish, German, Italian and Russian
- Defining the marketing psychology, hooks and paradigm shifts for the product and ensuring that the entire product is in alignment with the overall Marketing Strategy and Mindvalley’s branding. 
- Creation of customer avatars for cold audience.
- Synergy with Ads Team and responsible to oversee marketing strategy on different channels (Youtube, Instagram, Organic, Affiliates, Telegram)

Product Marketing Specialist

As the key sales innovator at a thriving 7-figure digital agency, I completely revamped the offer and go-to-market strategy, turning us into a powerhouse in Northern Italy's digital tourism space. 
My unique blend of system design, sales leadership, and strategic thinking quadrupled client intake in under 2 years while increasing headcount by only 15%. 
This success allowed for expansion, opening new offices in Barcelona and Stockholm, even amid the challenges of 2020.

Here's what I did to drive this transformation:

- Leading the implementation of Hubspot CRM/Sales/Marketing Hub in a 7-figure digital agency
- Designed and implemented a new remote, data-driven sales system that increased deal flow by 200% after 2 months of implementation 
- Established the agencies inbound marketing strategy and content production
- Implemented email workflows and task automation for sales and marketing based on actual experience in the field 
- Co-developed a new subscription based monthly-pay model including tier and pricing strategies to overcome buying hurdles during Summer 2020 (COVID period)

International Sales Manager and Operations

achammer+breitenberger

- Successfully managed 5 projects (5-star luxury resorts) with a senior role in certain areas (budget
calculations and project accounting)
- Hospitality & Tourism Consulting (Strategy Development, Business Planning, Strategic Positioning)
- Consulted hoteliers on feasibility, market positioning and revenue forecasting
- Hotel Business Development (Coordination and Planning of Strategic Hospitality RE Projects)

Company's current project portfolio : € ~120 Mio. Investment in hospitality real estate in Northern Italy
 
www.achammer-breitenberger.com

Project Management + Consultant

Life Fitness

-Responsible inhouse coordinator for all the technical support provided by technicians in Switzerland and Baden-Württemberg (Germany)
- Achieved desired customer service KPI's for the Swiss and German market and increased overall
customer satisfaction in Swiss market
- Developed communication skills and addressing customer concerns in efficient and client-oriented ways 
-Main tasks included technical support on the phone, coordination of technicians and their operations, placing orders for spare parts and providing feedback for delivery times.

Customer Care Coordinator

Oberrauch Drinks GmbH

I applaud you for reading this far. You must be really interested or, perhaps, really thirsty.

My first job was not only a crash course in logistics and heavy lifting but also a profound education in hard work. 

Yes, I was a one-man beer brigade, delivering precious payloads of beer to pubs.

Here's what I mastered:

- Driving like a Pro: From trucks to forklifts, if it had wheels, I was wheeling it.
- Kegology 101: Ever wrestle with a 70kg beer keg? Let's just say I'm undefeated.
- Pipe cleaning: Literally, I cleaned beer pipes and learned how restaurant cooling systems worked.
- Brew Detective: Mastered the art of knowing when to order from the bottle or keg - a skill vital in both business and leisure!
- 14-Hour Power Shifts: This was not your 9-to-5 gig. It was more like a 5-to-5 gig, but who's counting?

Looking back, I see that this experience taught me more than just how to hydrate the masses. 
It was a lesson in hard work, determination, and, of course, proper forklift form. Cheers to those early days!

Chief Beverage Relocation Officer

Building sales systems for early-stage companies | B2B Marketing & Sales Processes | Revenue Operations | GTM

Sky Marketing

Responsibilities:

→ Plan and execute paid campaigns across Meta, Google, TikTok, LinkedIn.
→ Analyze ad performance metrics and optimize for better ROI.
→ Create compelling ad content tailored to target audience behavior patterns.

Digital Marketing Expert

Mighty Knights Communications

Responsibilities:

→ Create and manage targeted ad campaigns.
→ Optimize budgets for maximum lead generation.
→ Analyze data to improve campaign performance.

Digital Marketing Consultant

Lakeshore City

Responsibilities:

→ Manage and optimize Meta and Google Ads campaigns
→ Develop and execute marketing strategies
→ Analyze performance metrics to drive more conversions

jobr.pro

Responsibilities:

→ Developed and optimized Google Ads campaigns to increase visibility.
→ Managed LinkedIn Page content to engage professionals and increase followers.
→ Analyzed performance data to refine ad strategies and improve ROI.

Google Ads Expert

Hayat Digital

Responsibilities:

→ Created and optimized Google Ads campaigns for client growth.
→ Managed Meta Ads campaigns, improving engagement and conversions.
→ Analyzed ad performance and adjusted strategies for better results.

Digital Marketing Executive

Digital Marketing Consultant | Google | Meta | TikTok | LinkedIn Ads | PPC Expert | Four Years Field Experience | Expert in Lead Generation | Over 160+ clients successfully served at Fiverr and LinkedIn.

Hey there, I'm Sami, a seasoned Digital Marketer with a proven five-year track record of driving impactful results in the digital marketing landscape. With a focus on SEO, SEM, and SMM, I've spearheaded campaigns that have propelled brands to new heights within the digital sphere.

At Hayat Digital Islamabad, I blend strategic organic marketing techniques with paid initiatives to craft compelling campaigns that resonate with diverse audiences. My expertise extends beyond traditional marketing avenues - I'm equally proficient in content marketing, copywriting, and web design, ensuring a seamless user experience that captures and retains customer interest.

As a LinkedIn Manager, I leverage insights to harness the power of video content effectively, enhancing brand visibility and engagement. In the fast-paced world of digital marketing, I thrive on implementing growth hacking strategies and inbound marketing methodologies to drive lead generation and affiliate marketing success.

My commitment to excellence is unwavering. I'm constantly exploring innovative ways to surpass marketing objectives, adept in link building, retargeting, and fostering essential B2B marketing relationships. My vision for digital marketing strategy is crystal clear - to create impactful, data-driven campaigns that not only meet but exceed our digital aspirations.

Let's connect and explore how we can collaborate to achieve your digital marketing goals.

taplio

The Battle

Peter Putzer

SAMI ULLAH KHAN

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