I left Carlisle in my early twenties because talent is everywhere, but opportunity isn’t.

That belief has taken me across six continents, leading teams through crisis and transformation at some of the world’s largest organisations. From Switzerland to Korea, one lesson kept repeating: whether in global firms or small towns, people often miss the talent and opportunities right in front of them.

It’s why I founded the Purpose Made Podcast.

A podcast and platform exploring how challenge, change, and growth shape who we are. I sit down with athletes, entrepreneurs, creatives, and leaders to uncover stories that inspire resilience and offer lessons worth sharing.

Because people don’t follow strategies, they follow stories.

Stories that connect, challenge, and create purpose.

Beyond the podcast, I work with governments, charities, Fortune 500s and entertainment bodies to help leaders navigate change via my consultancy Purpose Made. My roots in gaming and transmedia storytelling (from my EA days) continue to fuel this belief: narrative drives behaviour as much as strategy does.

Outside of work, three brilliant kids keep me honest about what really matters and why we do the things we do. 

Kids have a way of doing that, right?

Connect to explore more, I’d love to hear your story too.

#Leadership #Storytelling #Innovation #PurposeMade #Podcast

Peter George Bell

Marko Djurdjevic made 82 Marvel covers in a single year, held a seven-year exclusivity deal with Riot, and survived two heart surgeries mid-production. Now he's betting everything on the one story he's been carrying since he was 22.

#Before5onFriday ﻿#IndependentIP #Transmedia #GameDev #Orken

Purpose Made Founder & Think Tank Co-Founder Leadership & Crisis Management Expert | Gaming & Transmedia

After 30 years making billion-dollar franchises for other companies, Marko Djurdjevic is risking everything on one story of his own. Marko Djurdjevic 

Open article: You Make Them Billions….And You Get A Wet T-Shirt. by Peter George Bell • 6 min read

You Make Them Billions….And You Get A Wet T-Shirt.

At 47, after three decades servicing the biggest franchises on the planet, Marko Djurdjevic decided to finally build the one that was his.

82 Marvel covers in a single year. A seven-year exclusivity deal with Riot on
League of Legends. Concept art feeding the early MCU. His studio Sixmorevodka is one of the most respected in the industry.

But he's been carrying a story since he was 22. Tried to build it four times and
talked himself out of it every time. It sat in his desk for years until Russell Binder
saw it and told him it was the best thing he'd ever made.

Even then he hesitated.

Then one thought landed: "My time is running out."

1,400 pages written. 350+ original illustrations. A video game prototype by Demagog Studio. Six books going to print. 75 major pitches behind him. Two heart surgeries in the middle of production.

The Orken Kickstarter launches today with a free demo on Steam.

We discuss how he went from a kid with no books to one of Marvel's most prolific artists. Working with Marvel and Riot on some of the world's most established franchises. What he learned from giving away his previous IP for free. How his wife thinks he's lost his mind and his son suddenly became his biggest fan. And why at 47 he decided the window doesn't stay open forever.

Clients only ever get "one out of you," he said. "And never the full
package. The full package can only exist if you're doing it yourself."

So, he's doing it himself.

Listen or watch on the Purpose Made Podcast. Comment MARKO and I’ll DM you the links.

﻿#IndependentIP #Transmedia #GameDev #Orken

Drawing for the World's Biggest Franchises | The Full Story.

Marko Djurdjevic is one of the most respected illustrators in the industry.

But where did it all start?

From drawing with just paper and pencil as a kid… to producing 10 covers a month for Marvel Comics.

What looks like an “overnight” viral moment was actually years of obsessive

In this episode, we go deep into: 

• The years before the viral breakthrough
• The reality of drawing covers for Marvel
• Working on the world’s biggest franchises
• Why he never stops reinventing himself
• And the launch of his latest project, Orken on Kickstarter

The full episode is now live on my YouTube channel. 

Comment "MARKO" and I'll send you the direct link.

23 years in the making.

The best projects aren’t rushed.
They grow through doubt, experience, and time.

And sometimes… all it takes is one conversation to reignite the flame that started it all.

I love discovering the behind-the-scenes stories in this podcast.

Comment MARKO and I’ll send you the full conversation.

𝐀 𝐩𝐚𝐬𝐬𝐢𝐨𝐧𝐚𝐭𝐞 𝐚𝐧𝐝 𝐚𝐜𝐜𝐨𝐦𝐩𝐥𝐢𝐬𝐡𝐞𝐝 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫 with over 10 years of direct experience bringing original ideas to life—from concept to launch—across mobile, console, and PC platforms. I thrive on building engaging, high-quality games in collaboration with talented teams and have worked with some of the world’s most renowned IPs. My love for games drives everything I do—designing, leading, and delivering experiences that players will remember.

𝐂𝐨𝐫𝐞 𝐒𝐤𝐢𝐥𝐥𝐬 & 𝐓𝐫𝐚𝐢𝐭𝐬:

𝐄𝐱𝐜𝐞𝐩𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐒𝐤𝐢𝐥𝐥𝐬: Skilled at bridging creative and technical teams to align visions and deliver cohesive projects.
𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 & 𝐓𝐞𝐚𝐦 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Experienced in motivating and mentoring cross-functional teams, fostering collaboration and creativity.
𝐆𝐚𝐦𝐞 𝐃𝐞𝐬𝐢𝐠𝐧 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞: Proficient in creating compelling gameplay mechanics, systems, and narratives across platforms.
𝐕𝐢𝐬𝐢𝐨𝐧 & 𝐂𝐨𝐧𝐜𝐞𝐩𝐭 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭:Adept at transforming ideas into fully realised concepts, ensuring alignment with player expectations and market trends.
𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 𝐎𝐯𝐞𝐫𝐬𝐢𝐠𝐡𝐭: Capable of managing all phases of development, from pre-production planning to post-launch updates.
𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐏𝐫𝐨𝐛𝐥𝐞𝐦-𝐒𝐨𝐥𝐯𝐢𝐧𝐠: A natural at navigating challenges and finding innovative solutions under pressure.
𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐭𝐨 𝐃𝐞𝐭𝐚𝐢𝐥: Ensuring every asset, mechanic, and design choice contributes to the overall player experience.
𝐀𝐝𝐚𝐩𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: Thrives in fast-paced, dynamic environments whilst maintaining focus on delivering quality results.

I specialise in leading teams to deliver games that resonate with players, combining creativity with strategic thinking to exceed expectations. Whether it’s designing gameplay systems, refining narratives, or ensuring projects stay on track, I take pride in balancing vision, quality, and execution.

If you’re passionate about games and want to create something extraordinary, let’s connect!

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Peter George Bell

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The Battle

Peter George Bell

Sam Mussett-Harford

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Peter George Bell's LinkedIn Performance

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