I hop out of bed every morning...fired up and excited to get to work.

Why?

God has a plan.  I finally realized I'm along for the ride, but I need to be an active participant.

His plan put me in situations where I succeeded, failed, and learn some tough lessons.
Likely true for most of us.

After selling my startup I "fell" into the world of executive search.  And I loved it.  Still do (strange to say).

Then it happened.

God sent me down a path I didn't see coming.  An opportunity to join a startup as employee #4...at at time where I had found comfort running a small consultancy - and success.  

I didn't think I could learn, grow and frankly, find ways to be better at this point in my career.
Instrumentum is a special place, with an amazing team.  We are reinventing the surgical landscape.

Change is hard.  We are a dedicated bunch, committed to seeing this through.

As Chairman and Founder of Cruxible Partners, I get to watch an amazing group of talented "talent finders" grow that business as well.

Unfortunately, that's not how many people feel about their job, or their state in life.
Doesn't need to be that way.

Trust God, but don't be a passive participant in the journey.

Try a hobby.
Start a side hustle.
Meet new people (on LinkedIn, I've met some wonderful people who inspire and teach here).

If I can be this energized at this stage, so can you...

Pete Durand

MacGyver’d the hotel AC today.  

Taking video calls from the desk, AC blowing 40 degree air on my bald noggin unless I shut it off.  

Then sauna like temps. 

Improvised a little curtain. 

Problem solved.  

#macgyver

President, Instrumentum | Host of the Eating Crow Podcast | Chairman, Cruxible Partners

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Most companies have a plan.  

We do. 

2025 was about laying a foundation after several acquisitions and heavy integration. 

A few lessons, a few scars, and a few wins.  

Looking back it’s about the people who joined the team more than anything.   Amazing people.  

We laid the foundation together. 
We built this plan together. 

2026 is off to a great start - we are firing on all cylinders, well ahead of plan.

It’s rare air.  

Grateful for our team who work tirelessly to care for our customers, travel nonstop and support each other. 

Many of us go through entire work life without experiencing this feeling. 

I freaking love my job and am blessed to know how lucky I am.  Heard the same energy from our team today 💪👍👏

Hope everyone finds an opportunity to be part of a fast growing company who isn’t afraid to dare, think big, stumble now and then, but get back up and go. 

It’s a blast. 

Jeff Eardley Dean E. Darby Hubbell Rachel Meador (Knorr) Austin Wratchford, FACHE Bradley Schoening, CFO, MBA, CPA Ken Maready Jennifer Del Real, MSHRM Candy Schlicklin

SPD is not a sexy investment conversation.

Until you see the numbers.

I'm presenting at LSI USA '26 next week in Dana Point, CA — and I'll be making the case that the most overlooked bottleneck in surgical growth isn't clinical. It's operational.

Health systems are adding ORs. Recruiting surgeons. Forecasting case volume.

And then hitting a wall they didn't see coming.

Tray capacity. Sterilization throughput. SPD.

Instrumentum removes that ceiling. Variable costs tied to volume. No massive capital outlay. No construction timeline.

The ASC market grew 33% year over year. That growth goes somewhere.

Make sure it's going to you.

See you in Dana Point.

"I'm so sorry, how can I help?" 

This response seems natural, but ACTUALLY helping tends to put us in a place of discomfort, and so we say it, but don't really mean it.

This hit me during my morning meditation.  The topic:  The Corporal Works of Mercy (Matthew 25:35-46): 

Feed the hungry
Give drink to the thirsty
Clothe the naked
Shelter the homeless
Visit the sick
Visit the imprisoned
Bury the dead

If I'm being honest, my batting average is low here.

Jesus wasn't pulling any punches.  How will we be judged by these works?

Time to reassess my priorities, which typically focus on "things of this world" and prayer, when action should the call of the day.

Visit the imprisoned?  

Pick any of the above; probably not at the top of most of our to-do lists.

Perhaps they should be?

Admitting there is a better way is difficult.




Southwest's new "That Was Wild" ad campaign does this with humor, humility and tremendous creativity.

At Instrumentum, we are constantly trying to find a better way.  The industry needs it, the old ways don't work.

And yes, it's wild 🙃

Sales for High-Ticket Consultants & Agency Owners • Master the Art of Closing & Boost Your Revenue • 50,000+ Sales Calls Experience

I work with IT Consultants who are tired of “almost” clients into, ''YES'' clients 

Before working with me, my clients would do more calls, send out proposals ,send out more emails,  but nothing seemed to work. 

-Prospects ghosted them,

-Prospects disappeared after receiving their proposals

-Prospects would say you're to expensive, or, I need to think about it, or I need to talk to someone

They watched videos, read books on sales and yet, still noting worked.

Their self confidence and self worth smashed....

If you're ready to turn things around; 
I'll build it with you 👷‍♂️ 
No more BS excuses
No more wasted effort 

Curious to know more?

 Scroll down to my Featured Section
or Scroll further to my Recommendations

These are Consultants, & Solopreneurs who

- Started where you are
- Are active on this platform
- Are on their way to true independence
-Learned life changing skills

I know the how to get you there

You just have to believe that you're worth the effort...

Do you have the Gusto!?

Stephane Seguin

IT Consultants don’t struggle with sales because they lack technical skills.
They struggle because they don’t trust how they’re showing up.

I recorded this conversation with my Danny Delveccio a while back, but it’s still relevant because the real issue hasn’t changed.

At a certain level, selling stops being about scripts, hacks, or clever questions.
 It becomes about:

 – Presence
 – Clarity
 – Leading the conversation without force

This clip isn’t for everyone....


But if you ever felt like:
 – You know what to say, but it doesn’t land
 – You’re experienced, yet calls still feel heavier than they should
 – You don’t want to sound salesy, but you do want to lead


Then this will resonate....

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The Battle

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