GTD Estonia (Brightwork OÜ)

Changing lives by helping people learn personal productivity method Getting Things Done. I'm blessed to be able to do it as a Certified Coach (1:1 work with the best and the brightest) and as a Master Trainer (public and private training). Your mind is for having ideas, not holding them!

GTD Estonia (Brightwork OÜ) is the  license owner of the GTD® (Getting Things Done) program in Estonia. Born out of passion to introduce GTD and other modern self-management practices to individuals and organizations in Estonia, Brightwork aims to help everyone in their journey of self-improvement.
			
We conduct coaching, training, and presentations on Getting Things Done methodology. Our Mission is to help People, Teams and Organizations thrive in their implementation of GTD, help them live stress-free lives and give them tools that help them realize their dreams.

Productivity Coach

Microsoft

Setting L&D strategy for Microsoft Development Center Estonia (MDCE) in cooperation with MDCE leadership, people managers, and Microsoft's Engineering Learning leadership. 

Working globally with L&D leads of other development centres.

Organizing hybrid hackathon events at MDCE as part of Microsoft Global Hackathon and Fix Hack Learn initiatives.

Senior L&D Consultant

Organizing learning & development activities and advancing growth-mindset in Microsoft Development Center Estonia.

Setting L&D strategy in cooperation with MDCE leadership, people managers and Microsoft's engineering learning leadership. Working with other development centers L&D leads globally. Providing learning and teaching opportunities for engineers through training, peer-to-peer sessions and hackathons.

Senior L&D Manager

Coordinating and organizing of pan-European engineering summit in Copenhagen, Denmark in October 2019. Bringing together engineering leaders from 20+ offices in Europe and worldwide. Facilitating networking, knowledge transfer, and promoting collaboration culture within Microsoft.

Participants response to the event: 100% satisfied with event, 100% would recommend to colleague, 100% would attend again.

Senior Project Manager

Crosslake Technologies, LLC

Management of business and sales operations of Crosslake Europe. 

- Staffing of project teams. 
- Handling of legal documentation.
- Monitoring and management of sales pipeline. 
- Implementation and management of internal tools and training staff in their use.
- Management of internal communication and documentation.
- Office management and procurement. 
- Collections. 
- Marketing.

Director Of Operations, Europe

Filled first sales role of software consultancy service in Crosslake Europe team.  Working closely with management and technical consultant teams we took Crosslake Europe to next level by growing revenue 300% in 12 months. Besides increasing sales to existing client base I signed up several industry-leading businesses as repeat clients. 

Additionally I handled staffing of projects with technical consultants, selection of internal tools, marketing and collections. Helped in conducting an technical due diligence of an SaaS business.

Director, Business Development and Client Relations

Microsoft via Hype

Organizer of internal pan-European engineering conference in 2017 (Prague, Czechia) and 2018 (Cambridge, UK). Bringing together engineering leaders across 20+ offices in Europe, facilitating networking and knowledge transfer. Participants response to 2017 event: 100% satisfied, 97% would recommend it to colleague. Participants response to 2018 event: 100% satisfied, 100% would recommend. 

Coordinating //oneweek Hackathon 2015, 2016 and 2017 across Microsoft European offices. Plan and execute live events in London, UK (2015) and Tallinn, Estonia (2016).

- Recruiting 20+ local offices to participate on company-wide event.
- Managing information flow, budget and logistics management.
- Guiding local event organizers in planning, delivery and post-delivery.
- Planning and executing live events in London, UK and Tallinn, Estonia.

Project Manager at the Microsoft Garage

Project Manager for Skype University Hackathon 2016. Planned and executed a delivery of external hackathon for students from European universities.

Drove awareness and event recruitment, created and executed marketing plan and content. Recruited event judges and managed leadership participation. Managed event budget. Executed 3-day event, coordinated volunteer engagement and follow-up activities.

Project Manager & Event Host

Project Manager for the first Skype University Hackathon. Planned and executed a delivery of external hackathon for IT students from Estonian universities.

Drove awareness and event recruitment, created and executed marketing plan and content. Recruited event judges and managed leadership participation. Managed event budget. Executed 3-day event, coordinated volunteer engagement and follow-up activities.

Project Manager for Skype Tallinn Hakcathon, Winter 2015. Planned and executed a delivery of internal hackathon in Skype Tallinn office.

Drove awareness and event recruitment, created and executed marketing plan and content. Recruited event judges and managed leadership participation. Managed event budget. Executed 3-day event and follow-up activities - participant surveys, wrap-up e-mails, plans and transition for next event.

Project Manager

Hype

Consulted HIV digital competition organizers regarding planning for and execution of hackathon portion of the competition. 

Moderated (MC-ed) the hackathon launch event, checkpoints and final event.

Hackathon Moderator (MC) and Consultant

Technical Community Manager in Skype. I built the infrastructure for and drove various communities (technical exchange, grassroots innovations, cloud services, and Agile practitioners) helping Skype and Microsoft engineers to connect with each other, share and find dispersed information on particular subject matters.

• Built a web portal for internal communities; 
• organized community sessions across multiple locations; 
• managed community channels; 
• recorded, edited and published event videos; 
• organized large scale innovation events (hackathons and science fair); 
• performed Scrum Master duties - facilitated team meetings.

Engineering Communities Development Manager

Inglise Kolledži Sihtasutus (English College Foundation)

Organizing the gathering of donations from 700 donors. Arranging the board meetings of volunteer-run organization. Making payments (salaries, invoices), managing of money-reserves. Organizing of scholarship contest and conducting the interviews. 

With the help of other volunteer-colleagues we brought the organization out of its low point, improved communications with its partners, improved budgetary inflows. I envisioned IT solution that improved effectiveness of fund-raising and oversaw (PM-ed) its creation.

Member of management board

Causa OÜ

Organizing the activities of the company, creating the service solution, communicating and servicing the customers, finding partners and organizing co-operation with them. Causa OÜ (Start-Company-in-Estonia.com) enables foreigners quickly and conveniently obtain Estonian private limited company (OÜ). Because of effective organizing the customer needs to be in Tallinn only for few hours.

Founder and Managing Director

Mises Institute Estonia

Organizing the work of non-profit educational foundation, editorial work, organizing and giving of courses and lectures. Mises Institute Estonia publishes the ideas on Austrian school of economics in Estonian. Website http://mises.ee

Productivity Coach @ GTD Estonia | Certified Coach, Master Trainer

I am a certified Getting Things Done® Coach and Master Trainer. My passion as a productivity coach is to support individuals and companies in achieving better results and helping them manage their tasks and responsibilities more efficiently and with less stress.
 
I am happy to talk with you about how Getting Things Done can help you and your company to be more productive, reduce stress, and to achieve a better life for you.

Paul Vahur

sTARTUp Day

From strategy to partnerships to managing the team to vacuuming the office, currently doing whatever is necessary to bring the Most Startup-Minded business festival to life!

Head Organizer

Oomph

As a freelance marketer, I've had many awesome opportunities to help diverse organisations take their marketing and communications activities to a whole new level either through providing services, consultations or mentoring. 

As a freelancer, I'd love to help your company with:
➔ Marketing strategy
➔ Social media and paid ads
➔ Copywriting and storytelling
➔ Community management
➔ SEO and content
➔ Brand Identity

Freelance Marketer

Garage48

In addition to my tasks as a Marketing Manager, I have taken on more Project Management tasks where I've been responsible for organizing events from start to finish and writing project proposals. During this time, I have organized onsite events in Estonia, Moldova and Denmark over a variety of topics including Digital Construction, Youth Empowerment, Data, Defence and e-Participation. 

Some highlights: 
➔ Digital Construction 2022 (Estonia, onsite) 
➔ Empowering Youth 2022 (Moldova and Ukraine, hybrid) 
➔ Cloud Fever - A Hackathon with Novo Nordisk (Denmark, onsite)
➔ Defence for Ukraine (Estonia, onsite)
➔ Delegation visit to Latitude59 (Africa and Estonia, onsite)

Marketing & Project Manager

As the Marketing Manager, I was responsible for the communications and marketing of Garage48's largest hackathons locally, internationally and cross-continentally. The hackathon topics and demographics have been diverse, including but not limited to urban space, marine data, culture, and sustainability. 


Some highlights: 
➔ EU: Africa the Journey 2021 Hackathon and Conference (Europe and Africa, online)
➔ #OceanChallenge4Africa 2022 (Africa, online)
➔ Tartu Urban Space Hackathon 2022 (Estonia, onsite)
➔ Culture Digihack 2022 (Estonia, onsite) 
➔ Empowering Youth 2022 (Moldova and Ukraine, hybrid)

Marketing Manager

Digit Conference

The first edition of Digit Conference brought together 700 members of the tech community, making it the biggest software conf in Estonia right off the bat. As Marketing Manager, I was in charge of social media, paid ads, marketing cooperation with all of the partners, communication with participants and managing a team of awesome volunteers.

European Capital of Culture Tartu 2024

In collaboration with the Tartu 2024 team and design agency NOPE, we updated the brand for Tartu 2024 to make it more uniform across all marketing and communications channels. During the process, we defined the core values of Tartu 2024, which were the base for the updated font, colours and new distinguishable design elements.

Tartu together with Southern Estonia is the European Capital of Culture in 2024. I joined the team to support the management of Tartu 2024's digital channels and brand identity. During my time as a Digital Channels & Brand Specialist, I created guidelines for social media and kickstarted the process of updating the brand.

Digital Channels & Brand Specialist

The 2021 edition of sTARTUp Day was a particularly challenging one as we wanted to make the fifth edition of the business festival extra special despite the ongoing COVID-19 pandemic. For the edition, we updated the brand's visual identity, organized a record number of side-events around Tartu, launched a merch shop and started our own podcast in collaboration with FoundMe. 

The event took place in a hybrid format bringing together 3100 participants from 67 countries, 163 speakers, 330 startups, 160 investors, and 50 media representatives.

In addition to the flagship sTARTUp Day festival, I was also responsible for the marketing of five events in the sTARTUp Talks series: sTARTUp Sales & Marketing, UX Tartu, sTARTUp Self-Development and Female Founders Meetup.

I joined the sTARTUp Day team as for the 2020 edition as a Marketing Assistant where my main tasks included social media management, writing newsletters, copywriting and keeping the website up-to-date. 

sTARTUp Day 2020 brought together 4400 participants, 150 speakers, 350 startups and 180 investors. We saw 2500 matchmaking meetings, 45 seminars, 21 side-events and a whopping 191 press mentions!

Marketing Assistant

The Global Hack

The Global Hack brought together 15,000 participants from all over the world to build solutions for the novel COVID-19 pandemic. As a new event concept and one of the first global virtual hackathons in the world, the Global Hack marketing team has a 24/7 job to build and manage all marketing channels from scratch.

Social Human

Bournemouth University

International Student Ambassador

Passionate about creating value through experiences ✨

I'm driven by seeing people's eyes sparkle at events, supporting the startup ecosystem and designing opportunities for organizations to grow. As Head Organizer of sTARTUp Day 2025, I'm so excited to have the opportunity to bring all of this together and celebrate entrepreneurship with 4000 startup-minded participants in the heart of the sTARTUp City. 

Alongside Project Management, I'm also an award-winning marketer. Mostly working with events and early-stage startups, I've been lucky to help diverse organizations with branding, copywriting and strategies to meet KPIs. In 2023, I won the Taeva Pesamuna Award, given out to the best young marketers of the year in Estonia.

Reach out to me to discuss collaboration at sTARTUp Day or if I can help you with marketing or project management as a freelancer. You can get in touch with me via DM or jana.saastamoinen@startupday.ee.

taplio

The Battle

Paul Vahur

Jana Saastamoinen

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