PA Leadership Coaching

I help Tech executives and leaders in Engineering and Product upgrade themselves, how they work, serve others, and create value in the world.

Leadership Coach

Inflow

Inflow's mission is to equip people with ADHD with the skills and support they need to reach their full potential.

I coach a number of folks across the org in their leadership development and in expanding their thinking to better cope with the complexity of day to day work.

Resident Leadership Coach

My role as Fractional CTO was focused on helping set Inflow up for success as the company grows: coaching and mentoring talented people, and to setup scalable processes across recruiting, software development process, and continuous improvement.

Fractional CTO

Hotjar

Hotjar is the Product Experience Insights software of choice for small and medium businesses.

I coach a number of engineering, product and UX leaders across the organization to be at their best when their best is needed.

Sharpist

Sharpist is the outcome-driven digital platform for people development that pays in on your KPIs by growing your employees with the power of coaching and personalized learning plans.

VP of Engineering

TourRadar

Reporting to the CEO, responsible for growing and nurturing the Engineering organization, along with its budget planning. Scaling up the company on the back of its series C round.

Doubled the team size within a year, to ~50 engineers, through a systematic, scalable and predictable hiring process, while increasing development and deployment velocity/frequency 3x.

Setting a clear direction and objectives for the team, communicating these effectively, and facilitating collaboration with different stakeholders across departments.

For a period of 4 months, led the Product org in addition to Engineering adopting a more structured, predictable and experimentation-based product development process.

VP of Engineering & Interim VP of Product

HelloFresh

(IPO: Frankfurt Stock Exchange 2017)

Responsible for driving and helping accomplish a long-term technical vision for a number of customer-facing teams. Aligning with the business and product vision of the company, empowering a fantastic and ever-growing group of engineers, and removing impediments to flow.

Heavily involved in engineering hiring, helping teams efficiently onboard new engineers, and coaching engineering managers in growing and nurturing their respective teams and individuals.

Director Of Engineering

Tasked with building a team for supporting and developing internal CRM technology. Being essentially a greenfield space at HelloFresh at the time, it led to the development of a modern event-driven architecture enabling us to tap real-time data fed into our CRM platform.

Engineering Manager

Architecting and develop a new Data Warehousing solution for the growing business. Hadoop, Apache Spark, etc.

Data Engineer

Architecting and developing the payments backend and integration with external payment service providers.

Senior Software Engineer

Sports Interactive

Portuguese localization of the market-leading football management simulation game Football Manager (formerly known as Championship Manager)

Translator

Universidade de Évora

- Backend development and maintenance of the University's Online Information System; 
- Design and implementation of integration mechanisms between the University's Online Information System and its counterpart Financial application;
- Design and implementation of public access APIs to the University's Online Information System, for use by external apps (kiosks, mobile platforms, etc) in different contexts.

Software Developer

LOUD! Magazine

Interviews, feature articles and album reviews for a leading Portuguese widespread metal music magazine.

Writer

InfluAds

Front and backend development of a PHP/Zend Framework based, MySQL/MongoDB driven, web app for use by the Influads network of publishers and advertisers.

Developer

Former VP Eng • Leadership Coach • I help you get in control of your work so it doesn’t control you.

🚀 Coach for tech leaders at all levels looking to step it up, and do well while doing good. If that's you, and you feel like someone who can expand your thinking could be handy, DM me. Let's chat!

🧠 Former engineering executive, manager and software developer, manager. Leadership, management and organizations through the lenses of complexity, systems, and how the brain works.

👹 The greatest trick the devil ever pulled was convincing the world it’s either people or profit.

Paulo André

Remote Work

Currently contracting as a Principal Software Engineer / Architect for a large US multinational 

I can help you or your company to:
• 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝘆 𝗮𝗻𝗱 𝗽𝗿𝗼𝘁𝗼𝘁𝘆𝗽𝗶𝗻𝗴 𝘀𝗽𝗲𝗲𝗱 𝗮𝗻𝗱 𝗾𝘂𝗮𝗹𝗶𝘁𝘆, allowing your business to get value in front of your customers faster and get quicker feedback on what to do next.

• 𝗔𝗱𝗱 𝗺𝗲𝘁𝗿𝗶𝗰𝘀 𝗮𝗻𝗱 𝗞𝗣𝗜𝘀 𝗮𝘁 𝗺𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝗹𝗮𝘆𝗲𝗿𝘀 𝘁𝗵𝗿𝗼𝘂𝗴𝗵𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻 so you can have full control over your business and tech analytics, and be able to make efficient decisions based on data

• 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗲 𝗦𝗥𝗘 (𝗦𝗶𝘁𝗲 𝗥𝗲𝗹𝗶𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴) 𝘁𝗼 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗮𝗻𝘆, making your software more stable and recovering faster from outages.

• 𝗦𝗮𝘃𝗲 𝗵𝘂𝗻𝗱𝗿𝗲𝗱𝘀 𝗼𝗳 𝗵𝗼𝘂𝗿𝘀 𝗼𝗳 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝘁𝗶𝗺𝗲 𝗲𝘃𝗲𝗿𝘆 𝗺𝗼𝗻𝘁𝗵, by enabling your engineers focus more on delivery and less on the over increasing complexity of the ecosystem of tools (improving Engineering Efficiency and Developer Experience)

• 𝗠𝗲𝗻𝘁𝗼𝗿 𝘆𝗼𝘂𝗿 𝘁𝗲𝗮𝗺𝘀, 𝗸𝗲𝘆 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝘀, 𝗼𝗿 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗹𝗲𝗮𝗱𝗲𝗿𝘀 𝘁𝗼 𝗮𝗰𝗵𝗶𝗲𝘃𝗲 𝘁𝗵𝗲 𝗮𝗯𝗼𝘃𝗲 𝗽𝗼𝗶𝗻𝘁𝘀 and set up your engineering organization for success

Principal Software Engineer / Architect

Datadog

Cataloging services in a fast-moving, large-scale environment

The client, key player in the cloud observability space, was wasting a significant amount of time and was dealing with low productivity among on-call engineers, due to the painfully slow and inefficient process of gathering essential information about various internal services.

• 𝗦𝗮𝘃𝗲𝗱 ~𝟭𝟬𝟬 𝗵𝗼𝘂𝗿𝘀 𝘄𝗼𝗿𝘁𝗵 𝗼𝗳 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝘁𝗶𝗺𝗲 𝗲𝘃𝗲𝗿𝘆 𝗺𝗼𝗻𝘁𝗵 by significantly decreasing the time to get relevant information about any service in the company by building an internal Service Catalog to centralize service data across the whole company.

Senior Site Reliability Engineer

Driving company-wide adoption of SLOs (Service Level Objectives) in a large-scale environment

The client, fastest-growing company in the software, infrastructure, and cloud observability space, was losing a significant amount of time during time-sensitive production incidents due to missing or inconsistent high-level observability (SLOs) across internal services.

• 𝗗𝗲𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗵𝗲 𝘁𝗶𝗺𝗲 𝗻𝗲𝗲𝗱𝗲𝗱 𝗯𝘆 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝘀 𝘁𝗼 𝗮𝘀𝘀𝗲𝘀𝘀 𝘁𝗵𝗲 𝗼𝘃𝗲𝗿𝗮𝗹𝗹 𝗵𝗲𝗮𝗹𝘁𝗵 𝗼𝗳 𝘁𝗵𝗲𝗶𝗿 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗳𝗿𝗼𝗺 𝟱-𝟯𝟬 𝗺𝗶𝗻𝘂𝘁𝗲𝘀 𝘁𝗼 𝗹𝗲𝘀𝘀 𝘁𝗵𝗮𝗻 𝟯𝟬 𝘀𝗲𝗰𝗼𝗻𝗱𝘀 by delivering an easy-to-use system where every team can easily onboard their services to SLOs and get out-of-the-box dashboards and monitors that expose their system health.

• 𝗘𝗻𝗮𝗯𝗹𝗲𝗱 𝟭𝟬+ 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝘁𝗼 𝗰𝗼𝗿𝗿𝗲𝗰𝘁𝗹𝘆 𝘀𝗲𝘁 𝘂𝗽 𝗦𝗟𝗢𝘀 by presenting my approach to simplifying SLO management at the yearly Dash tech conference.

Facebook

Scaling the self-healing infrastructure platform for the whole Facebook fleet

The client, leading company in the metaverse and social media space, was wasting significant time and money due to their self-healing infrastructure platform being unable to scale up on par with the growth from 4 to 18 data centers globally

• 𝗦𝗮𝘃𝗲𝗱 ~𝟮𝟱𝟬 𝗲𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗵𝗼𝘂𝗿𝘀 𝗲𝘃𝗲𝗿𝘆 𝗺𝗼𝗻𝘁𝗵 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝘄𝗵𝗼𝗹𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 by building highly intuitive self-service tools to automate the most relevant support requests

• 𝗗𝗿𝗮𝘀𝘁𝗶𝗰𝗮𝗹𝗹𝘆 𝗿𝗲𝗱𝘂𝗰𝗲𝗱 𝘀𝘁𝗮𝗿𝘁𝗶𝗻𝗴 𝘁𝗶𝗺𝗲 𝗼𝗳 𝗮𝘂𝘁𝗼-𝗿𝗲𝗺𝗲𝗱𝗶𝗮𝘁𝗶𝗼𝗻𝘀 𝗯𝘆 𝟰𝘅, 𝗿𝗲𝘀𝘂𝗹𝘁𝗶𝗻𝗴 𝗶𝗻 𝗲𝘃𝗲𝗿𝘆 𝘀𝗲𝗿𝘃𝗲𝗿 𝗯𝗲𝗶𝗻𝗴 𝗯𝗮𝗰𝗸 𝘁𝗼 𝗮 𝗵𝗲𝗮𝗹𝘁𝗵𝘆 𝘀𝘁𝗮𝘁𝗲 𝗳𝗮𝘀𝘁𝗲𝗿 𝗮𝗻𝗱 𝗽𝗿𝗲𝘃𝗲𝗻𝘁𝗶𝗻𝗴 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗱𝗮𝗶𝗹𝘆 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗹𝗼𝘀𝘀, by leading a series of scalability, reliability, observability, security and performance improvements efforts, such as building a fast-track to prioritize the most common auto-remediations around the fleet

Tech Lead, Production Engineer (Site Reliability Engineer / Cloud Engineer)

Migrating legacy provisioning platform to a new platform and adding observability to it

The client, an American multinational leading the social media and metaverse space, was wasting significant time and money due to their infrastructure provisioning platform being unable to scale up on par with the accelerated growth of their servers fleet (from 4 to 18 datacenters in less than 4 years!)

• 𝗗𝗲𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗵𝗲 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗴𝗲𝘁 𝘀𝘆𝘀𝘁𝗲𝗺-𝘄𝗶𝗱𝗲 𝗮𝗻𝗱 𝗶𝘀𝗼𝗹𝗮𝘁𝗲𝗱 𝗳𝗮𝗶𝗹𝘂𝗿𝗲𝘀 𝗳𝗿𝗼𝗺 𝟱-𝟯𝟬 𝗺𝗶𝗻𝘂𝘁𝗲𝘀 𝘁𝗼 𝗹𝗲𝘀𝘀 𝘁𝗵𝗮𝗻 𝟯𝟬 𝘀𝗲𝗰𝗼𝗻𝗱𝘀, preventing significant loss of revenue during time-sensitive production incidents by leading and implementing the multi-level observability efforts consisting of metrics, dashboards, monitors and SLOs across the whole provisioning platform

• 𝗥𝗲𝗱𝘂𝗰𝗲𝗱 𝗯𝗮𝗱 𝗽𝘂𝘀𝗵𝗲𝘀 𝘁𝗼 𝘃𝗶𝗿𝘁𝘂𝗮𝗹𝗹𝘆 𝟬 as a result of automating error-checking of system-wide metrics in the release pipeline.

Exposing hidden errors using root cause investigation at scale

The client, the world’s biggest social media company, was wasting an important amount of time and money, due to a painfully slow, inefficient and manual process of identifying small pockets of failures inside their humongous volumes of data

• 𝗗𝗲𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗲𝗿𝗿𝗼𝗿 𝗱𝗲𝘁𝗲𝗰𝘁𝗶𝗼𝗻 𝘁𝗶𝗺𝗲 𝗳𝗿𝗼𝗺 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝟱 𝗺𝗶𝗻𝘂𝘁𝗲𝘀 𝘁𝗼 𝗼𝗻𝗹𝘆 𝟯𝟬 𝘀𝗲𝗰𝗼𝗻𝗱𝘀 and reduced the risk of revenue loss associated with manually detecting root causes to virtually 0 during high-stakes incidents by designing a highly-intuitive real-time hidden error detection tool and embedding it in Facebook’s data platforms ecosystem

• Pioneered this approach and 𝗲𝗻𝗮𝗯𝗹𝗲𝗱 𝟭𝟬𝟬𝟬+ 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝘁𝗼 𝗹𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗺𝘆 𝘄𝗼𝗿𝗸 by co-authoring a scientific paper, presenting it at ACM Sigmetrics conference, and being featured on Facebook’s engineering blog

1&1 Internet, Inc.

Generating beautiful one-page websites for customers in less than 30 minutes

The client, international leading provider of cloud infrastructure, cloud services, and hosting based in Germany, was struggling to acquire new customers and keep the existing ones due to due to the long time it took the customers to publish their website online.

• 𝗗𝗲𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗽𝘂𝗯𝗹𝗶𝘀𝗵 𝗮 𝗻𝗲𝘄 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗳𝗿𝗼𝗺 𝗵𝗼𝘂𝗿𝘀/𝗱𝗮𝘆𝘀/𝗻𝗲𝘃𝗲𝗿 𝘁𝗼 𝗹𝗲𝘀𝘀 𝘁𝗵𝗮𝗻 𝟯𝟬 𝗺𝗶𝗻𝘂𝘁𝗲𝘀 𝗳𝗿𝗼𝗺 𝗵𝗼𝘂𝗿𝘀/𝗱𝗮𝘆𝘀/𝗻𝗲𝘃𝗲𝗿 by building a simplified version of the website that the user can publish on the internet in less than 30 minutes.

• 𝗗𝗲𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗰𝗵𝘂𝗿𝗻 𝗿𝗮𝘁𝗲 𝗯𝘆 𝗮𝗻 𝗲𝘀𝘁𝗶𝗺𝗮𝘁𝗲𝗱 𝟮𝟬% 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗻𝗲𝘄 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 that were set up through this flow by driving the onboarding process to include the simplified website instead of the standard one.

PHP & NodeJS Fullstack Software Architect

Increase flexibility and variety of website designs for a Website builder SaaS

The client, a German multinational technology conglomerate in the hosting space, was struggling to keep existing customers to their online website builder due to offering only outdated looking final websites and templates

• 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗡𝗣𝗦 (𝗡𝗲𝘁 𝗣𝗿𝗼𝗺𝗼𝘁𝗲𝗿 𝗦𝗰𝗼𝗿𝗲) 𝗯𝘆 𝗮𝗻 𝗲𝘀𝘁𝗶𝗺𝗮𝘁𝗲𝗱 𝟮𝟬% for customers who created their websites using the self built modern-looking, industry-leading functionalities such as adaptive color themes, dynamic content and content recommendation

Adobe

Increasing the number of new users onboarded to Adobe Illustrator by improving the onboarding experience

The client, the global leader in digital media and digital marketing solutions was struggling with new customers dropping from their onboarding flow for Adobe Illustrator due to the significant time it took users from downloading Illustrator to starting it for the first time.

• 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗵𝗲 𝗔𝗱𝗼𝗯𝗲 𝗜𝗹𝗹𝘂𝘀𝘁𝗿𝗮𝘁𝗼𝗿 𝗼𝗽𝗲𝗻𝗶𝗻𝗴 𝗮𝗳𝘁𝗲𝗿 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝗿𝗮𝘁𝗲 𝗯𝘆 𝗼𝘃𝗲𝗿 𝟭𝟬% by building an easy-to-use, browser-based version of Adobe Illustrator and connected it to the onboarding flow for new customers, so they can start using a simplified version of the product before the download was completed.

Senior JavaScript & NodeJS Software Engineer

Open Source

Enabling the whole industry to perform full-text search functionalities across 18 languages in JavaScript

The client, a passionate developer, was unable to do multi-language full-text searches on product documentation, due to the lack of existing support for this in JavaScript.

• 𝗘𝗻𝗮𝗯𝗹𝗲𝗱 𝗼𝘃𝗲𝗿 𝟭𝟬𝟬𝗸 𝘄𝗲𝗯𝘀𝗶𝘁𝗲𝘀 𝗮𝗻𝗱 𝘄𝗲𝗯 𝗮𝗽𝗽𝘀 𝘁𝗼 𝗽𝗲𝗿𝗳𝗼𝗿𝗺 𝗳𝘂𝗹𝗹-𝘁𝗲𝘅𝘁 𝘀𝗲𝗮𝗿𝗰𝗵𝗲𝘀 𝗮𝗰𝗿𝗼𝘀𝘀 𝟭𝟴 𝗹𝗮𝗻𝗴𝘂𝗮𝗴𝗲𝘀 in JavaScript by building Lunr-Languages and building a tech community around it.

🛠Skills: JavaScript, Language processing

Author & Lead Developer

I am part of the team that develops "1&1 My Website", 1&1's online website builder, used by customers from various countries to manage their internet presence.
I am responsible for feature design and implementation, technical topic lead, package building and various application improvements.

Senior PHP/JavaScript developer

Hippotomate - Supercharge your automated testing development & debugging

Creator of Hippotomate (http://mihaivalentin.com/hippotomate/), an app that helps QA automation engineers develop and debug their tests. 

Hippotomate will help you analyze errors, view screenshots, run tests step by step and see what's going on.

I started Hippotomate as a side project, and went from idea, concept, design, architecture, coding to preparing an MVP and promoting it to get early user feedback.

Check out how Hippotomate can help you: https://www.youtube.com/watch?v=zuIJma9LaUE

Author of Open Source App

Image Pro WordPress Plugin

Image Pro WordPress plugin disrupts the image management and editing in Wordpress. Now you can easily add, edit, resize, remove images. It fully replaces WordPress image upload system with a completely new one, which is faster and more fun to use. Downloaded by over 66000 WordPress users.

http://www.mihaivalentin.com/image-pro-wordpress-image-management/

Author of Open Source WordPress Plugin

RCS & RDS

When I joined the company, they had their online presence scattered among many service-specific websites (tv, internet, telephony). Together with the Marketing department, we set up a plan to merge this information into a single website that now represents the company as a whole: 
www.rcs-rds.ro

Web developer

I am a Principal AWS/Python/Node/Go Solutions Architect / Contractor / Freelancer / Technical leader / Trainer / Mentor with 𝟭𝟱+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲. I use my passion, skills and experience acquired in top industry companies like Meta (Facebook) to help businesses around the world by designing, implementing and optimizing their software solutions.

My skills:

✅ Large Scale Architecture & Infrastructure:
• Large scale Distributed Systems, Microservices, CI/CD, Migrations at Scale
• Monitoring, SRE (Site Reliability), SLOs, Developer Experience
• Amazon Web Services (AWS), Kubernetes, Terraform, Docker

✅ Backend:
• Node (JavaScript/TypeScript)
• Python
• SQL, NoSQL
• Rest APIs, GRPC, GraphQL
• Go, PHP

✅ Frontend:
• JavaScript, TypeScript, React

✅ Data:
• Data Analytics, Pipelines
• Machine Learning
• Datadog
• Snowflake

Only interested in remote work.

Let's get in touch to discuss how my experience can help your business!

📱Tel: +40 373 783 325
✉️Email: mihai.curelea.dev@gmail.com
💬Skype: https://join.skype.com/invite/D9UfpU6VnqPj
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Paulo André

Mihai-Valentin Curelea

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