Paul Eder, PhD

As an Organizational Effectiveness, Artificial Intelligence, and Data Innovation Executive, I've dedicated over two decades to leading transformation in both public and private sectors through strategic management, organizational development, and innovative data analysis. At the heart of my approach is a blend of creativity, leadership, and project management skills, honed to perfection as a PMP and Lean Six Sigma Black Belt.

Key Achievements:

Developed competency models for over 30 occupations in a large government agency, creating a robust framework for talent development and performance management.

Led comprehensive proposal efforts for various consulting projects, playing pivotal roles from business development and capture to proposal writing and project management, showcasing versatility and a results-driven mindset.

My philosophy: "Use data to tell a story." I focus on integrating multiple evidence points, such as surveys and objective data, to craft compelling narratives and drive impactful decision-making. This approach has not only enabled comprehensive assessments but has also been instrumental in identifying powerful indicators for organizational growth and innovation.

Looking Ahead: 

My aspiration is to be a go-to resource for the seamless integration of AI tools, serving as a thought leader at the innovative forefront of consulting. I am deeply engaged in understanding and advocating for the "human touch in the age of AI", a critical emerging trend that balances technological advancement with human-centric approaches.

Let's Collaborate: 

I am eager to connect with like-minded professionals to exchange ideas, foster mutual learning, and collaborate on projects that challenge the status quo. Whether you are seeking an advisor, a motivation expert, or a public speaking resource on consulting and AI topics, I am open to a variety of opportunities that fuel innovation and creativity.

Project Manager / Senior Data Advisor

Transcend Marketing, LLC.

Owner

Grizzly Industrial Inc.

Produced and mailed Grizzly's annual 500 page catalog and two 52-page seasonal catalogs. Played many roles: project manager, creative director, designer, copyeditor. Learned a lot about print and its potential, especially with the right audience, which for Grizzly—a tool and machinery brand—it's a perfect fit.

Multichannel Media Manager

Wrote and edited owner's manuals, press releases, and catalog copy.

Technical Writer and Copywriter

Aim High Content

Print and digital content writing, video production, and social media management for clients in the burgeoning cannabis industry.

Content Marketer

Full Service Catalog Production | From concept to doorstep | Elevate Your Brand with Tangible Marketing

Marketing projects fall apart when no one is managing the moving pieces.

That’s where I come in.  I’m a hands-on Marketing Project Manager with 10+ years of experience leading content operations, campaign delivery, and media outreach for a major national brand. I help businesses get high-quality marketing projects out the door—on time, on brand, and on budget.

Whether you need someone to coordinate a team of creatives, produce and launch a print or digital catalog, manage day-to-day content production, or get press releases into the right hands, I can step in and take the lead.

Specialties:
– Marketing & Creative Project Management
– Content Ops & Workflow Optimization
– PR Strategy & Press Release Development
– Campaign Planning & Execution
– Creative Team Coordination (writers, designers, photographers)
– Catalog Production (Print & Digital)
– Product Photography, Copy, and Layout Oversight
– Digital Asset Management & Review Tools

I’ve produced over 4,000 pages of catalog content, coordinated thousands of product and lifestyle photos, written and distributed press releases for major product launches, and led creative teams through complex multi-channel campaigns. My work has driven measurable results—increased efficiency, lower costs, and higher revenue. But more importantly: I get sh*t done.

If you’re looking for a reliable, senior-level contributor to take charge of your marketing execution, let’s talk.

taplio

The Battle

Paul Eder, PhD

Will Kersten

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