Email copywriter/Ghostwriter. I help businesses grow their audiences with my unique story systems. +30,000 followers on X and 4,500+ email subscribers.

As an entrepreneur at The Digital Storyteller, I help businesses grow their audiences with my unique story systems. I create engaging and compelling web content that converts readers into customers, subscribers, and fans. 

I also share my journey from janitor to multi 6-figure entrepreneur on various platforms, such as Twitter, where I have over 33,000 followers, and email, where I have over 4,500 subscribers. I offer tips and insights on writing, making money, and audience building, based on my own experiences and challenges. My goal is to inspire and empower others to pursue their dreams and tell their stories.

Parker Worth

HYER Studios

Branding
·   Crafting compelling brand identities that resonate with target audiences.
·   Developing brand strategies to establish a distinctive market presence.
·   Implementing cohesive branding across various touchpoints for a unified and impactful brand image.

Web Design
·  Spearheading innovative web design projects, creating visually striking and user-friendly websites.
·  Implementing the latest design trends and technologies to enhance user experience.
·  Collaborating with cross-functional teams to ensure design aligns with brand objectives and user expectations.

E-commerce Design
·  Specializing in e-commerce design, crafting seamless online shopping experiences.
·  Optimizing product pages, checkout processes, and overall site functionality for maximum conversion.
·  Implementing responsive and intuitive design principles to drive customer engagement and satisfaction.

Social Media Marketing
·  Leading dynamic social media marketing campaigns across platforms to elevate brand visibility.
·  Crafting engaging content, implementing strategic advertising, and analyzing metrics for continual 
      improvement.
·  Building and fostering online communities to enhance brand loyalty and customer engagement.

Personal Branding Marketing
·  Elevating the personal brand of CEOs, experts, and public figures through strategic marketing.
·  Developing tailored campaigns to showcase individual expertise, achievements, and industry influence.
·  Implementing targeted strategies to enhance visibility, credibility, and thought leadership.

Product Development
·  Leading end-to-end product development processes, from ideation to market launch.
·  Collaborating with cross-functional teams to innovate and bring products to fruition.
·  Balancing market demands, user needs, and technological advancements for successful product outcomes.

Founder, CEO

Stilazzi Cosmetics

Color Cosmetics Manufacturing
·  Orchestrated the manufacturing of a diverse range of color cosmetics, from lipsticks to eyeshadows.
·  Ensured compliance with regulatory standards, overseeing product safety and ingredient integrity.
·  Collaborated with R&D teams to innovate and introduce trendsetting color cosmetic formulations.

Skincare Manufacturing
·  Led the skincare product manufacturing division, emphasizing quality, safety, and efficacy.
·  Coordinated with regulatory experts to navigate compliance and quality control requirements.
·  Oversaw the production of skincare items, including cleansers, serums, and moisturizers.

Makeup Applicators Manufacturing
·  Directed the manufacturing processes for makeup applicators, focusing on precision and durability.
·  Collaborated with design teams to create aesthetically pleasing and functional applicator designs.
·  Ensured that makeup applicators met regulatory standards for product safety.

Lashes & Hair Extensions Manufacturing
·  Led the production of high-quality lashes and hair extensions, meeting diverse market preferences.
·  Implemented quality control measures for lash and extension materials to ensure customer satisfaction.
·  Coordinated with regulatory specialists to ensure compliance with product safety regulations.

Beauty Organizers Manufacturing (Bags, Cases, Containers)
·  Directed the manufacturing of organizers, including bags, cases, and containers for beauty products.
·  Emphasized functionality and design in the production of beauty organizers.

Apparel Manufacturing
·  Managed the production of apparel items, combining style with comfort and functionality.
·  Coordinated with design teams to create fashionable and on-trend apparel for beauty professionals.
·  Oversaw packaging design for apparel, maintaining brand consistency.

Frends Beauty

Developed relationships and facilitated sales within the TV and film production industry.
·  Conducted on-site marketing for TV and film production sets in major studios (Warner Bros, Disney, Sony, Fox, Culver, CBS, Nickelodeon, Universal, NBC, etc.) in Los Angeles and Montreal.
·  Achieved a market share of over 70% in the United States and Canada within six years. 

Management & HR
·  Led and managed Retail Sales, Receiving, Production Phone Sales, Ecom, and Customer Service departments, overseeing a team that propelled sales to high 7 figures within 6 years.
·  Collaborated with an EPLI provider (Employment Practices Liability Insurance) for ensuring HR compliance.
·  Maintained an average staff of 44-48 members.

Inventory
·  Managed inventory for 63,000+ diverse items across 7 departments in the retail store.
·  Oversaw inventory for 28,000+ various items spanning 7 departments in the online store.

E-Commerce Management
·  Successfully marketed and sold over 28,000 items to customers in 11 different countries.
·  Implemented exclusive access to specific brands/products for select clients.
·  Programmed exclusive pricing tailored to each demographic.
·  Established custom shipping rules based on various products, cart totals, and locations.

Customer Service Management & Client Retention
·  Implemented policies across all departments to enhance client retention and garner top-star reviews on platforms such as Yelp, Facebook, and Google.
·  Yelp: 723 reviews with a 4.7-star rating, Google: 67 reviews with a 4.3-star rating, Facebook: 424 reviews with a 4.2-star rating.

Co-Founder, COO

Hey there, I'm Brian!

You know what gets me out of bed every morning? A blend of good laughs, hard work, and pure love for what I do.

I’m an entrepreneur at heart. There's something exhilarating about starting a business from scratch and watching it grow. 

But what really lights my fire? Helping people like you reach their own peaks. It’s all about sharing that climb and lifting each other up.

I see challenges as the universe’s way of asking, So, what’s next? I’m all in for brainstorming and teaming up to push boundaries and spark growth.

Sure, business involves numbers and deals, but at its core, it’s about real, meaningful connections. Whether we’re grabbing a coffee or in a more formal setup, being real, empathetic, and trustworthy is my jam. It’s these authentic relationships that turn the wheels of a supportive community.

In a nutty, complex world, I’m here waving the flag for simplicity and actually enjoying the ride – both in the hustle and the moments of chill. I’m all about keeping that perfect balance to stay energized and pumped for what comes next.

I run this cool agency called Hyer Studios focused on making your brand pop through Brand Design, Content Creation, Web Design, SEO, Social Media, and Product Development.

Thinking we could vibe? Hit the link in my bio, and let’s chat!

Connect with me at: brian@hyerstudios.com

taplio

The Battle

Parker Worth

Brian Esper

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