Saurin Jiya

At the intersection of luxury, ethics, and innovation, I founded Saurin Jiya with a clear mission: to redefine luxury jewelry. Challenging industry norms, we have set out to make ethically-sourced, exquisite pieces accessible without the traditional markups. Our direct-to-consumer model, built on relationships with the world's top jewelers, ensures that quality is never compromised. I’m driven by sustainability, equity, and transparency, ensuring that every piece we create is not only a testament to impeccable craftsmanship but also a beacon of our values. At Saurin Jiya, we're not just creating jewelry; we're crafting a legacy of change, making luxury resonate with responsibility. Let's connect and inspire a brighter, more responsible future together.

saurinjiya.com

Founder & CEO

Risks Skills

I bring new and exciting concepts to the tabletop gaming market. This involves coming up with ideas for themes and mechanics, creating prototypes, playtesting and gathering feedback, and iterating on the prototype until it is ready for a polished version. In addition, I'm a part of the process of designing the card artwork and layout and working with a manufacturer to produce physical copies of the game. It is my responsibility to ensure that the final product is high-quality and enjoyable for players and to bring it to market through various channels such as retail stores, online marketplaces, and through partnerships with other companies or organizations.

Thrive2gethr

I understand the importance of preventing food waste and finding ways to feed the food-insecure population. One way I work towards this is by partnering with local food banks and charities to donate excess food that would otherwise go to waste. I also work with vendors to implement food donation programs where they can easily and safely donate surplus food to those in need. By working closely with local food vendors, I am able to make a positive impact in my community and help address important social issues.

Founder

Crue

As a partnership coordinator for Crue, my primary responsibility is establishing and maintaining relationships with our partners. This includes identifying potential partners, negotiating terms, and ensuring that our partnerships are mutually beneficial. In my role, I work closely with various teams within the company, including marketing and development, to ensure that our partnerships are aligned with our overall business strategy. I also play a key role in managing and tracking the performance of our partnerships, and in developing strategies to maximize the value of these relationships. Overall, I help to build and maintain strong partnerships that drive growth and innovation.

In the first 30 days I grew Crue from 1 million users to 5 million.

Partnerships Coordinator

Xylis

As a content creator and manager, I have a track record of success in creating and editing content for niche pages, finding and utilizing viral strategies to boost accounts' reach, and managing/growing creators to create long-lasting partnerships. To create engaging and relevant content for niche pages, I research and understand the interests and needs of the target audience, and use my writing and editing skills to craft compelling and informative pieces. I also have a keen eye for identifying and capitalizing on trends and viral opportunities, and use a variety of strategies, such as utilizing hashtags, collaborating with influencers, and creating shareable content, to increase the visibility and reach of accounts. Additionally, I have experience in managing and growing creators, and work to build strong, mutually beneficial partnerships through effective communication, goal setting, and collaboration. Through my efforts, I have been able to drive success for the accounts and creators I work with.

Content Creation and Management

Fallen Media

As a content creator for Fallen Media, I have a strong track record of success in creating and editing content for niche pages, finding and utilizing viral strategies to boost accounts' reach, and growing the following of pages at unbelievable rates. I understand the importance of creating engaging and relevant content for our audience and use my writing and editing skills to craft compelling and informative pieces that resonate with our followers. I also have a keen eye for identifying and capitalizing on trends and viral opportunities and use a variety of strategies, such as utilizing hashtags, collaborating with influencers, and creating shareable content, to increase the visibility and reach of our accounts. Additionally, I have experience in managing and growing pages and work to build strong, mutually beneficial partnerships through effective communication, goal-setting, and collaboration. Through my efforts, I have been able to drive tremendous growth and success for our Instagram accounts.

Content Creator

CEO and Founder @ Saurin Jiya | Ethical Luxury Jewelry

Hi, Im Param Patel and as the CEO and Founder of Saurin Jiya, I have a clear mission to redefine luxury jewelry with ethics, innovation, and accessibility. I challenge industry norms by sourcing exquisite pieces from the world's top jewelers without the traditional markups, and by ensuring sustainability, equity, and transparency in every aspect of my business. I'm not just creating jewelry; I'm crafting a legacy of change, making luxury resonate with responsibility. 

I'm also a marketing student at Rutgers University, where I'm learning the latest strategies and techniques to grow and engage audiences across various platforms and channels. I have a strong background in social media management and growth, having achieved record-breaking results such as growing an Instagram account by 400,000 followers in 60 days and three community discord servers from zero to over 100,000 members in one month. Additionally, I have gained valuable experience through my internship with a senior advisor to the Secretary of Defense and by founding a non-profit organization that donated over $25,000 worth of food to food-insecure people.

Param Patel

bluesoup

I’ve worked in the advertising industry for 25+yrs, spending my early career in large London media agencies; Lowe Howard-Spink, The Media Business, MindShare & MediaCom.  I worked on brands such as Tesco, Wickes, Ford, RAC, Audi, Ruddles Brewery, HMRC/COI, etc etc.
 
I relocated to Devon and launched Bluesoup in 2008, I wanted to bring my big agency experience and offer something truly special for brands both big and small. Since then the agency has grown from strength to strength with our team of 12 talented, strategic, creative and insightful individuals. 
 
I continue to head the agency and get involved in the creative and solutions process, keeping our fabulous clients and team happy.
 
What makes us different?
 
-Response focused
-Experience & Expertise 
-Accountability
-Creative
-Transparency
-Relationship
 
Bluesoup’s Directors maintain a direct and hands on approach with the clients of the agency. On a RAR survey, Bluesoup averaged in excess of 90% for client satisfaction, we don’t roll in the big guns to win business then walk away and leave you with junior staff. 
 
When it is safe to do so our kettle is always on, you’re always welcome to nip in to meet the team and see examples of our work.  And if you give us some notice you can even experience a locally baked scone along with lashings of Devon clotted cream.  Life doesn’t get any better. 
 
Alternatively we’re happy to jump on a Zoom call or come to meet you at your offices.

Founder & Managing Director

Edukid

Edukid is a UK charity that helps children living in acute poverty abroad. Support is given through educational scholarships, therapy and long term sustainable, self sufficient initiatives.

Edukid currently support around 3,500 children in Asia, Africa, The Middle East and South America.

Edukid also run a UK Schools Global Citizenship Programme for UK schools. This links students in the UK with their counterparts in Edukid projects, providing a two way learning platform. The programme links heavily into the UN Sustainable Development Goals and seeks to educate and empower a new generation to explore their own identity and role in the world.

Chair Of The Board Of Trustees

Artavia Advertising Ltd

I was brought into strengthen the operational Board and develop the media offering outside of the core classified press competency.  I worked closely with the 10 offices on their key clients, on pitches and on developing their media strategy and media planning skills.  I also worked hard to establish stronger relationships with key media suppliers as well as introducing creativity to planning, together with an awareness and understanding of accountability. The highlights of my time at Artavia were using 10,000 daffodils to prove a point for Cornwall Tourist Board in London and sending pots of clotted cream through the post for a cottage agency...(email me if you'd like to hear more!)

Media & Planning Director

Interactive Digital Sales

Working across a portfolio of digital TV channels such as UK Gold, Bravo, UK Style etc, I worked directly with clients and stations trying to develop innovative sponsorship packages as well as working on the launch of new stations.

Commercial Development Manager

ids - Virgin Media

Client Sales Manager

Mediacom

Brought back (having been at Media Business previously) to work on the newly won VW/Audi account as a result of previous motors experience.  I headed up the media strategy & planning for the Audi account on a day to day basis.  Whilst at MediaCom I was on the successful pitch teams for the Greene King, RBS/NatWest, Met Police & HMRC accounts and went onto manage the media strategies for these.  Also helped develop the annual staff training programme run by Associate Directors.

Associate Director

Mindshare

Part of the media planning team working on the Ford Account.  Whilst at MindShare I worked across the complete car range, commercial vehicles and Motability as well as helping execute and maximise the sponsorships of the Millennium Dome and Rugby World Cup.  I worked on the launch of the Ford Focus and Ford Cougar and for both developed innovative solutions involving readers of Top Gear Magazine whereby we took readers to Le Mans or held a track day with Tiff Needell.

Media Manager

Media Business

I worked across a broad portfolio of clients including; Mazda, Babyliss, Arniston Bay and was part of the "virtual agency" created to rebrand & relaunch the RAC.  I planned and bought all media from press to radio, cinema to outdoor.  I left as I was headhunted to work on the Ford account due to my motors experience.

Senior Media Planner/Buyer

Lowe Howard-Spink

I worked primarily on the Tesco account.  I began by managing the regional activity for new store launches as well as the ongoing local store support before being promoted to assist with national advertising.  I also managed the Wickes account given my knowledge & understanding of regional media and assisted with the planning & buying for Reebok.

Media Planner/Buyer

Carlsberg-Tetley

Media Executive

Experienced Travel & Tourism Media & Advertising Expert | Helping companies sell holidays and amazing days out. Eden Project, Exodus Travels, Journey Latin America etc

I’m Ben Duhig, the Managing Director of Bluesoup, a leading full service advertising agency for travel and tourism brands with a soft spot for ethical, responsible and sustainable businesses. 
 
The agency has an enviable wealth of experience; we’ve worked with Ford, Tesco, Wrigley’s, Natwest, Audi and BP Castrol. Career highlights include launching the Ford Focus, developing pan-European TV campaigns for Wrigley’s, being part of the team that rebranded the RAC and winning a New York advertising award for Audi’s media strategy.
 
Based close to the glorious Atlantic coast in North Devon, we have clients from Scotland, to West Wales, Cornwall and London and we work across multiple sectors including FMCG, Property, Travel and Education. 
 
What we do:
 
- Advertising strategy development
- Design and branding
- Offline media planning & buying
- Online media planning & buying; PPC/Digital Display/Paid Social/Retargeting/Programmatic
- Organic Search
- Online content creation
 
Results mean everything to us, our clients success is always a key driver in what we recommend, by delivering the greatest return possible. 
 
Some examples of our work:
 
1. We helped Farm & Cottage Holidays (now The Travel Chapter) increase sales by 71% on the back of a regional TV test
2.     The Eden Project enjoyed its best summer ever thanks in part to a 96ft aerial banner which registered the highest ever recognition for a paid medium
3.     We increased clicks by 18% whilst also driving down CPCs by 17% within 4 months of taking on the PPC account for Imagine Ireland, an Irish holiday cottage company (from a specialist PPC agency!)
4.     Our regional focused campaign for Journey Latin America contributed to a 47% surge in new website visitors, resulting in a 56% uplift in goal conversions
5.     We were behind a new TV campaign for TGA (mobility scooters) which resulted in their first ever £1m month of sales
6.     We increased the CTR for Marjon University’s PPC by 145% - which resulted in a jump of 144% for people registering for clearing
7.     We secured 1st page SEO rankings for KWs such as “Mobility Scooter” for Monarch Mobility
8.     We’ve won international packaging design awards for our work with Lyme Bay Winery
 
We’re experts at what we do, if you are looking for an advertising agency that’s a breath of fresh air, puts clients first, has plenty of ideas, solutions and a track record of success I’d love to have a chat, please feel free to drop me a message.

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The Battle

Param Patel

Ben Duhig

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