Fractionality

At Fractionality, we specialize in transforming ambitious women into sought-after fractional executives. Our unique approach combines personal branding, executive presence coaching, and mindset transformation to help you stand out in the competitive world of fractional leadership. Learn more at: https://www.fractionality.io

Personal Brand Strategist | Fractional CMO | Marketing Strategy

Hey Visible!

Dedicated to propelling small business growth through expert sales and marketing consulting. Our mission is to deliver strategic advisory services that not only increase your brand's visibility but also drive substantial revenue growth.

Created sales and marketing strategies that:

👍Revenue Growth: Consistent average revenue increase of 47% year-over-year for clients 

👍Search Engine Optimization: Elevated client search engine rankings to first-page results within 6 months, significantly boosting online visibility and customer engagement.

👍Conversion Optimization: Boosted client conversion rates by over 50% within 6 months through meticulous sales funnel optimization and targeted marketing strategies.

👍Revenue Impact: Successfully generated over $3 million in new client revenue, demonstrating our profound impact on clients' growth trajectories.

Core Service Offerings:

👍Sales and Marketing Advisory Services: We focus on crafting and executing robust strategies that enhance online visibility and drive sales, equipping you with the tools for scalable success without the overhead of a full-scale agency.

👍Strategic Brand Development: Through interactive workshops, we collaborate closely with clients to crystallize brand goals and unearth growth opportunities. This strategic consultation results in powerful, precise messaging that elevates your market position and enhances business outcomes.

👍Business Brand Management: We provide comprehensive digital marketing solutions to a curated list of purpose-driven companies. Our services include SEO, content creation, copywriting, social media management, and ghostwriting, all tailored to boost your digital presence and engage your audience effectively.

Top Skills:
👍Small business marketing and sales advisory
👍Sales and marketing consulting
👍Business growth strategy 
👍Brand strategy 

Ready to grow your business without hiring an agency? DM me or head to heyvisible.com to learn more.

Chief Brand Marketing Strategist, Founder & Advisor

I lead a team of marketing professionals in building digital presence and client acquisition strategies for small and solo family law firms. My unique background as a former practicing attorney, combined with cutting-edge marketing expertise, allows us to deliver unparalleled results.


Key Achievements and Responsibilities:

Revenue Growth:
Implemented data-driven marketing campaigns that increased client revenue by an average of 47% year-over-year.
Top-performing client saw a 112% revenue increase within 18 months of engagement.

SEO Mastery:
Developed and executed SEO strategies that elevated 85% of our clients to first-page Google search results for key terms within 6 months.
Increased organic search traffic by an average of 215% across all client websites.

Client Acquisition:
Generated over $3.7 million in new client revenue through targeted digital marketing efforts.
Implemented a proprietary lead scoring system, increasing qualified lead conversion by 73%.

Brand Development:
Conducted interactive branding workshops, resulting in unique value propositions for each client.
Created comprehensive brand guidelines for law firms and small busineses, ensuring consistent messaging across all platforms.

Digital Marketing Innovation:
Launched an AI-powered chatbot system

Thought Leadership:
Oversaw the creation of 1,000+ pieces of SEO-optimized content, establishing our clients as authoritative voices in their field. Increased referral traffic by 167%.

Strategic Consulting:
Provided over 2,000 hours of one-on-one consulting to law firm and small business owners, focusing on business growth and operational efficiency.

Website Optimization:
Oversaw the redesign and optimization of websites, resulting in an average 62% increase in page load speed and a 41% decrease in bounce rates.
Implemented advanced analytics tracking, providing clients with real-time insights into their marketing ROI.

Legal Marketing Strategist 

AOU Creative

Elevate Your Brand with a Guaranteed Amazon Bestselling Short-Form eBook
Why Short-Form eBooks?

Short-form eBooks are not just a trend; they're the top-selling category on Amazon. They offer a quick, yet impactful way to establish your expertise and build your brand credibility.

Our End-to-End Services:

Content Creation: From the first word to the last, we guide you through the writing process, ensuring your eBook resonates with your target audience.

Editing & Proofreading: Our team of expert editors will refine your content, making sure it's polished and error-free.

Publishing Assistance: Navigate the complex world of eBook publishing with our step-by-step guidance, from formatting to listing your eBook on Amazon.

Amazon Bestseller Campaign:

Guaranteed Bestseller Status: Our meticulously crafted Amazon Bestseller campaign guarantees that you'll earn the coveted 'Bestselling Author' title within days of publishing.
What's In It for You?

Credibility: Instantly boost your credibility as an expert in your field.

Brand Awareness: Gain exposure and build a loyal following.

Lead Generation: Use your eBook as a powerful lead magnet to attract high-quality leads.

Revenue: Not only is the eBook a revenue stream, but its bestseller status can also drive business to your other services or products.

Ready to Amplify Your Business and Brand?
Don't miss the opportunity to become a bestselling author and elevate your brand. Let's publish your eBook today.

Amazon Bestseller Ebook Publishing

Renew and Redo

Overview:
Embarked on a real estate journey in a booming Colorado market in 2013, leveraging targeted marketing strategies to carve out a distinct niche. Within three years, I achieved remarkable success, both in sales and in mastering the art of real estate marketing.

Key Achievements:

Sales Milestone: Closed $40 million in residential real estate sales, consistently selling 35 homes per year for three consecutive years.

Client Acquisition: Utilized targeted marketing campaigns to attract high-quality clients, contributing to the rapid growth of my practice.

Team Leadership: Spearheaded a team to streamline operations and enhance customer service, further solidifying our market presence.

Lessons & Legacy:

Market Adaptation: Learned to navigate and adapt to a highly competitive market, setting me apart from the sea of agents.

Skill Mastery: Acquired a comprehensive skill set in marketing and sales, essential for survival and success in the real estate industry.

Strategic Exit: Consciously stepped away from active practice, armed with invaluable experience and a deep understanding of the real estate landscape.

Why It Matters:
Real estate isn't just about selling properties; it's about understanding market dynamics, crafting compelling narratives, and building relationships. My journey was akin to diving into the deep end and mastering every swim stroke, equipping me with the skills to not just survive but thrive.

Real Estate Marketing & Agent

Vertu Marketing LLC

Overview:
Served as a specialized copywriter and blogger for the legal industry, collaborating with Vertu Marketing LLC, a Reuter's blog writing service provider. Utilized a blend of SEO expertise, AP style writing, and in-depth research to craft compelling content that elevated the brands of 40 law firms.

Key Contributions:

SEO Copywriting: Implemented SEO best practices to optimize blog content, enhancing the online visibility of client law firms.

Volume & Consistency: Produced high-quality, well-researched blogs for a roster of 40 law firms on a weekly basis, covering diverse practice areas.

Digital Marketing: Contributed to the digital marketing strategies of client law firms, leveraging content to drive engagement and lead generation.

Impact & Legacy:

Brand Building: My written work served as a cornerstone in building the brands of the law firms, positioning them as thought leaders in their respective fields.

Credibility Boost: Enabled lawyers to build credibility and expand their practices through consistent, high-value content.

Versatility: Adapted writing style and tone to suit various practice areas, demonstrating flexibility and a deep understanding of legal topics.

Why It Matters:
In the digital age, content is more than just words on a page; it's a strategic asset that can significantly impact brand perception and business growth. My role at Vertu Marketing LLC was not just about writing blogs; it was about crafting narratives that could transform how law firms are seen and engaged with online.

Copywriter & Professional Blogger for Lawyers

Law Offices of Pamela Foley, PLLC

Overview:
Founded and managed a multi-location family law firm, leveraging storytelling, legal writing, and digital marketing to build a successful practice. Specialized in family law, aiding over 100 families through complex divorce processes.

Key Achievements:

Storytelling for Case Building: Utilized the art of storytelling to craft compelling cases, enhancing client representation and case outcomes.

Legal Writing & Content Creation: Authored blogs, video scripts, and articles tailored to achieve specific revenue goals, while also serving as essential legal documents.

Litigation Preparation: Successfully prepared for and managed over 20+ complex family law cases, ensuring thorough readiness for court proceedings.

Strategic Partnerships: Accelerated firm growth by partnering with Divorce Lawyers for Men, a media campaign targeting male clients, many of whom were in the military.

Business Development:

Multi-Location Expansion: Grew the firm to three locations with a full caseload, demonstrating effective firm management and business acumen.

Digital Marketing: Adopted early-stage digital marketing strategies to differentiate the firm in a crowded market, including SEO and social media marketing.

Networking: Built a robust professional network that contributed to client acquisition and brand recognition.

Why It Matters:
The legal field isn't just about understanding the law; it's about effectively communicating it. Whether it's in the courtroom or the digital landscape, the ability to convey complex ideas simply and compellingly is invaluable. My experience as an attorney and a business owner has been a masterclass in the power of words to build, sustain, and grow a successful practice.

Attorney

Go from frustrated to fully booked | Marketing & Sales Consulting | Powerful, Strategic Online Visibility AND Implementation - for Women & Their Businesses | Former Attorney

As a Fractional Marketing Consultant, Strategic Advisor, and former attorney, I've spent over two decades mastering profitable personal branding and marketing-driven growth for professionals.

My journey began in the courtroom, where I built a thriving three-location law firm. I then pivoted to real estate, selling $40M in property in three years. For a decade, I owned a marketing agency, honing my skills in strategy, sales, and brand positioning. Now, I channel this diverse expertise into helping others shine.

The biggest lesson I’ve learned along the way? 

Your personal brand is your most powerful asset. Clients choose professionals they know and trust. 

Why partner with me?

>>Proven results: I've guided professionals from relative obscurity to become go-to experts in their fields. Helping them increase sales and move past the blocks holding them back. 80% of my clients are LinkedIn Top Voice, over 75% fill their consulting pipelines through LinkedIn and personal brand strategy, and many have doubled their annual revenue year over year.

>>ROI-focused: Build a brand that attracts ideal clients. Every strategy I recommend is designed with your bottom line in mind. My strategies have driven remarkable results like 25,000 new website visitors in 3 months for a client, a 47% increase in sales for a law firm and a 500% boost in e-commerce sales for a retailer.

What you'll learn from my content:

>>How to create a business that brings you income without selling out
>>How to attract new clients easily using your personal brand 
>>How to sell your offer without stress or cold calling  
>>How to build a brand that people want to know 
>>How to get over what’s blocking your success

By following me and engaging with my content, you'll go from overlooked professional to sought-after authority. Define your unique value proposition, build a loyal following, and convert that following into a thriving client base.

My approach is both strategic and intuitive, blending data-driven tactics with a deep understanding of human connection. I've helped dozens of businesses grow to 6, 7, and even 8-figure revenue, and I'm passionate about doing the same for you.

Let's connect and explore how I can help you achieve your goals. Whether you're looking to boost your visibility, increase your client base, or position yourself as a thought leader, I have the tools and expertise to guide you there.

Ready to learn more? Schedule a call here: https://calendly.com/heyvisible/exploratory-call

Pamela Parker Foley, JD

Athena Advisory Collective

At Athena, we partner with women-owned businesses and partnerships navigating the real complexities of growth. You are not just running a company; you are building long-term value, leading teams, and making decisions that shape your future. That takes more than advice. It takes hands-on, collaborative support.

We work alongside you to implement strategies that grow enterprise value and strengthen exit readiness. Whether it is optimizing sales, improving operations, or developing leadership, we help you build a business that is scalable, aligned, and ready for what is next.

With a focus on clarity, accountability, and measurable impact, we support your vision every step of the way.

Co-Founder

ProveHER  - Badass Women in Business Podcast

Candid conversations to uncover the spark that helped these leaders crush stereotypes and defy the odds of women in business. We shine a spotlight on Everyday Bad Ass Women who lead fearlessly and unapologetically.

HerExec, LLC

I provide fractional executive and consulting services to small and medium-sized businesses in various areas, including food service, hospitality, health and wellness, and consumer services. 
I actively train and coach entrepreneurs in the areas of leadership, team development, and lean management. One of my key responsibility is to devise processes to identify and grab potential opportunities. Also, I conduct analysis to generate insights about client and industry business performance optimization.

- Facilitated two successful restructuring and product refocus projects, in response to COVID impacts, that improved revenue, and expanded service capabilities.
- Advised executive through business strategy and execution which led to a 100% increase in sales and a business expansion strategy to open a new restaurant and scale effectively.
- Coached a woman-owned, local operation through a market expansion and development effort, growing to a 13-member organization serving markets in three states.

Operations Consultant & Strategist/Founder

Cultivate Advisors

Senior Business Advisor

We help passionate owners build a financially rewarding business. Our average client’s businesses grew by an average 108% bottom-line growth after working with us for a year in 2019. We help foster this growth by focusing on the right problems to solve like building SOPs to your most complex business challenges and holding tension to your goals with consistent accountability check-in meetings. Today, Cultivate Advisors offers business coaching to over 400+ business owners.

Business Advisor

Foltex USA

While playing this role, I have designed and implemented effective business strategies, plans, and procedures, as well as set comprehensive goals for the company's performance and growth. Efficiently evaluated overall performance by analyzing and interpreting data and metrics. I have integrated new software platforms for improving information management and internal communication. Also, I have reviewed and analyzed monthly, quarterly, and yearly financial reports (P&L, Balance Sheet, and Cash Flow Statements) and deliver reports to the CEO regarding the company's progress.

- Reduced annual ﬁxed expenses by 25% while growing revenue and customer loyalty.
- Adopted and deployed new processes to track KPIs and metrics to improve the quality of customer service, resulting in 100% client retention for four consecutive years.
- Analyzed technology infrastructure and integrated new software platforms to improve information management and internal communication.

Chief Operating Officer

1 Million Cups Organizer

Local community organizer, caffeinator and entrepreneur

Co Organizer

Cromer's P-Nuts

In this role, I have successfully spearheaded efforts to certify the company as a Women Business Enterprise (WBENC) with a keen emphasis on expanding the company's visibility among decision-makers in corporate supply chain diversity and procurement organizations. I have actively mentored a team of more than 25 full-time professionals to achieve organizational objectives within time and budgetary constraints. I have managed the relocation of a retail store and manufacturing plant to a permanent location. Also, I was responsible to resolve customers' issues and plan store layout and display to simplify the shopping experience.
- Drove 11% increase in annual sales for three consecutive years.
- Reduced expenses by 27% within four years.
- Steered Women Business Enterprise (WBENC) certification which expanded brand visibility among decision-makers in corporate supply chain diversity and procurement organizations.
- Managed the relocation of a retail store and manufacturing plant to a permanent location.

General Manager | VP

USC/Columbia Technology Incubator

Managed $1.7M annual budget for program operations. Created partnerships with established businesses and organizations in the community to support incubated businesses.

- Coached 150+ entrepreneurs on leadership, customer service, financial management, and business operations strategies.
- Designed and implemented entrepreneurial curriculum for minority, women-owned, and student-led businesses to help navigate local, state, and federal government opportunities.
- Promoted from Program Logistician to Operations Coordinator and Assistant Director prior to appointment as Director of Operations.

Assistant Director / Director of Operations

Entrepreneur | Podcast Host | Senior Business Advisor | Fractional CXO | Non-Equity Business Partner to Women-Owned, LGBTQ+ owned, Immigrant-owned, DEIBA-Focused, and B-CORP organizations | Techstars Business Coach

Whether you built your business from the ground up or stepped into ownership through acquisition, you’re carrying the weight of what happens next. You’re the one making the hard decisions, holding the team together, and keeping the business moving forward.

You’ve built something valuable. But now, you may be wondering what needs to change so the business can grow without relying on you for everything. Maybe the financials are unclear. Maybe your team is doing their best, but things still fall through the cracks. Maybe growth is happening, but it feels chaotic instead of steady.

I’m Aggie Chydzinski, co-founder of Athena Advisory Collective. I work with women, LGBTQ+, BIPOC, and neurodiverse business owners who are ready to create more clarity, structure, and space in their business. We work with people who are tired of piecing things together alone and want a trusted partner who can help them make smart decisions and move forward with confidence.

Our clients run service-based businesses, clinical practices, construction and trades companies, product businesses, and family-owned enterprises. They range from $300K to $50 million in revenue. Some are growing quickly and need better systems. Others are preparing for sale, succession, or a major shift in leadership. All of them are ready for something more sustainable.

At Athena, we help you:

- Understand the financial side of your business and how to use it
- Build systems that reduce friction and support day-to-day work
- Strengthen your leadership team so you are not the only one holding it all
- Create a sales approach that actually fits your business
- Make long-term decisions about ownership, growth, or exit

We don’t just look at one part of the business. We work across finance, operations, sales, team structure, and ownership strategy because it is all connected. There are not many women in this space who love numbers as much as we do and who are also willing to get into the people side of the work. We bring both, always with the goal of growing enterprise value and helping you build a business that can thrive without running you into the ground.

I don’t sit on the sidelines. I work alongside you and your team to help you see what is working, what needs to change, and how to make steady progress without losing sight of what matters to you.

If you are ready to build a business that runs more smoothly, grows more intentionally, and supports the life you actually want, I’d be glad to connect.

taplio

The Battle

Pamela Parker Foley, JD

Agata Chydzinski

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