Owais Khan

The Royal Commission for AlUla

Leading the strategic management and development of the International Markets portfolio, targeting 10 key markets spanning Europe, North America, APAC, and GCC regions. My responsibilities encompass driving robust P&L growth, increasing visitation rates, and consumer spending in the destination through integrated marketing, brand initiatives, trade marketing, and strategic partnerships.

International Operations, Destination Marketing 

Udrive

Overall responsibility for brand development,  building marketing growth engine and D2C Subscriber/Revenue growth for Udrive across MENA region. Member of the leadership team reporting to the CEO.

Marketing Director

Mondia Group

Mondia is a tech company that provides end-to-end digital solutions/mobile marketing services in verticals such as Gaming, Music, Video-on-Demand, Lifestyle to the world's biggest consumer brands.

Overall responsibility for developing a growth engine for Mondia's clients including Subscriber Growth, Monetization, Data Enablement and Product Analytics across MENA/Europe/Africa regions. Member of the leadership team reporting to the CEO.

VP of Growth

adidas

Head of Lifecycle Marketing, Digital Activation

Namshi.com

Namshi.com is the biggest Fashion and beauty E-commerce in the MENA Region founded by Rocket Internet and owned by EMAAR.

Head of Growth & Retention

Etihad Airways

Regional Marketing Manager - Middle East

Manager Marketing - CRM & Loyalty

Direct Marketing Specialist / Interim Marketing Manager - Africa

Team Leader Holidays & Events (DMC)

Data Analyst Revenue Management

Direct Sales Agent/ Quality & Comms Lead

Marketing Strategy | Consumer Experience | Digital | Partnerships | Capability Development

As Head of Marketing, I'm all about creating dynamic growth, embracing digital innovations, and pushing boundaries in the name of risk-taking. My journey in the professional world began in sales, but 15 transformative years later/ongoing, I'm steering the marketing ship in various consumer sectors - eCommerce, Mobility, FinTech, Aviation, and Telecom VAS.

Across the years, my roles have been diverse and growth-centric: Lifecycle Marketing Manager, Regional Marketing Manager, Head of Growth & Retention, Digital Activation Consultant, VP of Growth & Analytics, and Director of Marketing, to name a few.

What I've cultivated is a rich palette of expertise in:

✔ Commanding global marketing campaigns with a sharp focus on performance marketing, CRM, and product analytics.
✔ Assembling, leading, and nurturing high-performing marketing teams across the globe.
✔ Engineering and fine-tuning marketing channels and growth engines.
✔ Establishing strategies, goals, calendars, budgets, and key KPIs.
✔ Scaling customer acquisitions via paid and earned media.
✔ Instilling a culture of growth hacking and CRO
✔ Expanding brand partnerships to stimulate growth new customer and customer loyalty.
✔ Overseeing and optimizing high-growth budgets.
✔ Crafting a magnetic brand narrative and promise.
✔ Fine-tuning ROAS, CLV, and CAC for maximum efficiency.
✔ Nurturing loyalty programs into profit powerhouses.

Specializing in: Integrated Marketing, Media Buying, eCommerce Marketing, Mobile Marketing, Digital Marketing Strategy, Digital Transformation, CRM & Loyalty, SEO, Brand Partnerships, Brand Management, Marketing Analytics, Team Management, and P&L Management.

Drop a line if you'd like to explore or discuss innovative, result-driven marketing strategies that drive business growth!

VP of Growth Marketing & Brand

Paris ESLSCA Business School

+   Building & Delivering Educational content and syllabuses for Post-graduate studies as an industry SME in the field of Entrepreneurship, Commercial & Business development.

Commercial & Business Studies Lecturer

SIDEUP

+Regional Sales Excellence
+Customer Success Empowerment
+Strategic Business Development
+Managerial Leadership
+Strategic Planning and Execution
+Regional Market Leadership

Head of Commercial Department

Gameball

Commercial Strategy Expert

+ Successfully established and led the Commercial & Partnerships department at ,laying the foundation for strategic business growth and development.
+ Managed a robust partnership strategy, resulting in significant collaborations with key market players across Egypt, KSA, UAE, UK, Kuwait, Germany & Canada leading to increased market visibility and expanded customer reach.
+ Developed and executed comprehensive commercial strategies, driving revenue growth and securing major client acquisitions, resulting in a substantial increase in the company's bottom line.
+ Oversaw the negotiation and closing of high-value contracts and partnerships, leveraging strong interpersonal and communication skills to secure mutually beneficial agreements and strategic alliances, positioning Gameball as a market leader.

Head Of Commercial & Partnerships

Nile University

+   Providing Business and Commercial Mentorship & Coaching for the Startups in the NilePreneurs initiative.
+   Commercial Subject Matter Expert in GURU learning Platform project “Project in Progress” responsible for the Sales Mastery Section.
+   Providing Mentorship for selected Graduation projects. 
+   Commercial panelist Participating in the entrepreneurship events being led by NilePreneurs.

Commercial & CX Mentor

Achievements: 
+Launched Vodafone Play Gaming portal, the biggest VAS Gaming platform in Egypt.
+Launched Etisalat Games.
+Launched the revamped Etisalat Music Platform to Twist Music OTT.

Job Duties:
+   Developing the digital commercial strategy for the Key accounts in Egypt & North Africa.
+   Leading the commercial expansion for the existing telecom operators and enlarging the VAS revenue Streams vertically & horizontally. 
+   Launching new digital services with the telecom operators and content partners in the assigned region.
+   Managing the business process across the cross-functional departments (IT – Content – Finance – Marketing – Operations – Product - Etc..)

Director Of Key Accounts - Egypt & North Africa.

Buseet

+ Structured the operations strategy, Managed the Operations workflow & process end to end for the following department:

-Supply & Acquisition
-Captain Training & Onboarding
-Captain Support
-Projects Launching
-Account Management
-Ground Operations
-System Administration/System analysis 
-Customer Experience
-Collections & Invoicing.

+ Designed & assisted in building the B2B operational products as a PM.
+ Designed & Activated the CX, Driver & Client process flow to elevate the overall operations excellence.
+  Enabled a tech & Automated operated business model replacing all the manual work to reduce the waste and optimize the operations.
+  Implemented the 6 sigma and operational excellence tools across the managed departments to optimize the costs and resources, reduce the waste & improve the overall performance.
+ Successfully kept a full house clients base with 0% attrition.
+ Elevated the customer support basic activities to customer centricity & Customer Experience excellence mindset.

Head Of Operations Excellence

+ Structured the commercial strategy and placed the complete commercial plan with all the given scenarios, built the target achievement tactics on the mapped reachable market, considering the seasonality and market challenges in the COVID year.
+ Multiplied the B2B revenue X6 times in the COVID year 2020.
+ Designed & assisted in building the B2B Client product as a PM.
+ Designed & Activated the CX process to elevate the customer journey.
+ Collaborated with the cross-functional departments to complete the sales cycle and secure the B2B revenue.
+ Structured and established the commercial CRM workflow/funnel .
+ Managed the lead generation department and built trackers and quality check methods to maximize the conversion rate from the top of the sales funnel to the closure phase.

Head Of Commercial | Product Manager

Air Arabia

Achievements:
Working closely with the CEO & the Company Stakeholders and being responsible for the commercial, Business development & E-commerce areas helped me to achieve the following:

•	Drove the assigned sales force to implement the commercial & Business development plans to over achieve the budgeted targets and widen the Agents base, which was one of the main pillar for achieving 400% overall growth for Air Arabia Egypt across 2018-2019.
•	Sealed Strategic partnerships with organizations in relative industries like "Egypt Bus & Europe Car " in the ground transportation & "Radisson Blu" in the hospitality and hotels.
•	Launched the "360 Customer Experience Project" focusing on elevating the service standards in Air Arabia Egypt to meet and exceed the customer expectations, which resulted a direct increase in the repeated passengers with more than 20% and decreased the customer complaints with 45%.
•	 Closed and managed Charter deals with revenue value over 70 M EGP .
•	Managed the launch phase of Cairo New routes with obtaining 85% online sales via meta-search & OTAs integrations management.

Commercial Manager

•	Achieving and exceeding the set revenue targets with My commercial team.
•	Increasing Profitability/Yield by maintaining high sales activity levels.
•	Performing pricing analysis with Other Airlines for Leading effective pricing strategy.
•	Structuring Sales strategies and performance action plans.
•	Charter Flights prospecting and management.
•	Looking up and qualifying new business opportunities.
•	maintaining and increasing the flights load factor.
•	establishing& developing a good business relationship with Corporates & Travel Agents. 
•	Maintaining accurate records of sales monthly and annual of travel agents.
•	Analyzing market trends and being up-to-date of new competitive activities.
•	Maintaining and increasing customer database, 
•	Identifying prospective locations for sales/promotion activities based on statistical analysis
•	Coordinating with marketing to launch campaigns & other PR related activities
•	Provide day-to-day leadership for the Sales Area managers & Sales Agents making sure each team member is achieving their targets.
•	Work with cross functional departments (marketing, recruitment, Finance, product, Etc..) around commercial duties.
•	Business Development through effective use of various sales and marketing tools.
•	Escalation Point of contact in Egypt Commercial management issues.
•	Monthly performance review, identification of weak areas and suggest guidelines for making improvements & monitor flight loads regularly & plan strategies.
•	Performing other job-related duties as assigned

Sales & Business Development Manager - EGYPT HUB

Swvl

Achievements:

Working directly with the Company founders in the launching phase and shaping the business enabled me of achieving the following:

	Formed and launched the 1st Corporate sales Department in SWVL.
	Closed the first deals with over 3M EGP with corporate like RAYA, WUZZUF & Carrefour.
	Initiated the contact with Ford Company for the Strategic partnership with SWVL later on May 2019.

Key Responsibilities:
	Set Corporate sales targets and plans for the company.
	Collaborate with the cross-functional departments to complete the sales cycle.
	Monitor sales numbers and marketing metrics
	Analyze market trends
	Monitor competition and follow current developments
	Ensure sales team is up-to-date with business targets
	Motivate sales team to achieve great results
	Find prospective customers and new target segments

Head Of Corporate Sales & Business Developement.

propertyfinder.ae

Achievements:
Working closely with the Managing Director & Country Manager enabled me of applying the following:

	Formed and trained the new Sales team of the New LOP targeting Class B & C of the real-estate brokers in Egypt.
	Utilized the sales leads and clients hunting by forming the telesales function which participated with 60% of the closed deals.
	Managed the sales team to close over 320 New Contracts resulting increase of 128% in the properties listed in 2017, which was the main pillar of achieving over 300% increase in the overall business volume " Revenues & Clients' base".

Key Responsibilities:
	Managing overall strategic activities of the sales team, from lead management, prospecting, closing & developing a business plans covering sales, revenue, targets for promoting the organization’s presence across the country.
	Structuring the commission schemes, pricing plans and service LOBs for the Sales force.
	Setting rules regarding to salaries attendance, Vacations and Performance appraisal.
	Provide day-to-day leadership for the Sales Area managers & Sales Agents making sure each team member is achieving their targets.
	Biz Development and growth through effective use of various sales and marketing tools.
	Managing top tier of key accounts, ensuring revenue growth and client satisfaction.
	Identifying improvement areas that impact the customer experience and Focus on strengthening long-term relationships with.

Sales and Business Development Manager

WUZZUF

Achievements:
•	Formed and trained the new Sales teams reported to me directly to achieve a growth in the sales manpower of 40%.
•	Enlarging the client base with 240% to contribute with 44% of the overall sales team achievement.
•	With My direct sales team, we achieved over 6M EGP in 2 years of sales operation.
•	Directly managed the top tier client profiles in various industries as Vodafone, Etisalat & Alianz to maintain customer success and growth.
•	Formed the first Quality monitoring procedures handbook for wuzzuf.
•	Initiated and managed the Events & Job Fairs function in wuzzuf.
•	3 of the current top managers in Wuzzuf were my direct subordinates and colleagues.

Customer Success Manager

•	Endeavor to establish an outstanding working relationship with existing clients and aquire new ones.
•	Work together with colleagues from other departments to improve efficiency and overall service delivery. 
•	Assist my team members to achieve their target.
•	 Appraise performance of staff, give suggestions, reward or coach accordingly.
•	Solicit for other job duties needing attention to enhance service and improve customers’ contentment to a reasonable extent. 
•	Take part in interview of candidates while supporting decision making to hire successful applicants. 
•	Offer inspiration and training of internal staff.
•	Generate action plans to enhance performance and productive capacity of underperforming personnel.

Team Manager

A dedicated business professional with an solid 16-year journey marked by continuous growth and unwavering determination. 
My expertise spans commercial management and e-commerce operations, including sales planning, operational excellence, growth strategies, and elevating customer experiences. 
I've had the privilege to collaborate with a range of industries, from telecommunications to real estate, SaaS to logistics, transportation to aviation.

A main success factor of mine is my profound appreciation for diversity and its role in my professional evolution. It's the diverse experiences and perspectives that have empowered me to lead teams and entire business units toward the realization of our strategic objectives by using integrated commercial & business approaches.

In my world, every challenge is a door to opportunity, and stepping beyond our comfort zones is where we find our true potential. 
Let's embrace these opportunities together and forge new paths towards greater success.

Specialties: 
*Operations Excellence 
*Customer experience.
*Growth & Commercial Planning.
*Leadership, people management, Coaching & Team building.
*Analytical & Strategic Thinking.
*Market Analysis, Planning & Business development.
*Complex sales process & Deals Negotiations.
*Product Management. 
*Customer success & Strategic Account management.
*Commercial Management
*Project Management.

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Owais Khan

Mohamed Dardeery

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