AppsFlyer

As the Industry Lead for Finance for EMEA and LATAM, I serve as a critical liaison between our clients and AppsFlyer. I specialize in understanding the unique demands of our finance/fintech clients across Europe, the Middle East, Africa, and Latin America, and translate these requirements into effective product strategies. My role encompasses strategic planning, selling, client relationship management, and cross-functional collaboration to ensure our solutions meet the dynamic needs of the finance industry in these regions

Industry Lead Finance - Europe, LATAM, Africa and Middle East

Enova International

Head of Marketing - Simplic

Magnetis Investimentos

Vice president of Marketing

PicPay

- Responsible for in-app communication, CRM, online media and product growth
- Managed a team of 8 people responsible for research, development, and execution of sales promotions and communication campaigns.
- Strategy, implementation and optimization of Facebook, Google and other online media.
- Responsible for acquiring, activating and engage costumers.

Head of Product Growth / Media

Chama The App

Responsible for all the marketing budget at Chama
- TV, Radio and Digital Channel
- Manage Creative Agency relationship
- PR spoke person
- Analyse data on customer behaviour
- In-app engagement strategy

Head Of Marketing

SINGU

During my time at Singu I was responsible for

- Running all marketing operations (online and offline)
- Run meetings with the IT team to steer product towards the needs of the business
- HR
- Finance operations
- Oversight of the operations team: Responsible for managing a team of 6 people that took care of custumer care, professionals acquisition and quality training

Co-Founder

Viber Media, Inc.

In charge for all the Performance Marketing operations and strategy. Leaded the releashionship with the advertising agency. Also responsible for the business inteligence of Brazil. Took care of partnerships with other companies

Brazil Business Manager

Easy Taxi

Responsible to lead entire Easy Taxi operation from zero. Studied the market to understand the taxi industry in Panama, research competitors and identified the best model for the business in the country. 
Adapted the app for the culture needs of Panama in order to optimize the user experience.
Builded a team to run the day to day operations, including: Managing, costumer care and taxi acquisition team.
Was responsible for all the needs to start the company, from office renting to the legal process to start in Panama.
Leaded the team and reported to the global CEOs and investors on a daily basis.

Panama Country Manager

Responsible for the structuring of Easy Taxi global online marketing in more than 20 countries and 5 continents.  Advisory for the country managers about passenger and driver acquisition. Hired and managed a team to deal with online marketing, offline marketing, PR, CRM and social media.  Planning and execution of strategic partnerships with other companies.

Morgan Stanley

•	Worked in the analysis of Latam Real Estate and Consumer companies
•	Created and adjusted company valuation models
•	Drafted reports to discuss industries’ and companies’ events and analysis; assessed earnings releases.
•	Interacted with Sales and Trading on a daily basis to discuss Industries and Companies in details
•	Prepared data for institutional investors

Equity Research

Sumitomo Mitsui Banking Corporation

Research on sectors to develop a strategy to the bank. Controlled the income of the area and the results. Developed institutional presentations.

Corporate Bank

I am a marketing and sales expert with over a decade of experience in leading and growing teams in startups, especially in the finance and fintech industry. I have a strong background in economics and a passion for innovation and technology. 

As the Industry Lead for Finance for EMEA and LATAM at AppsFlyer, I bridge the gap between our clients and our product team, translating the unique needs and challenges of the finance sector into effective product strategies. I also use my skills in customer relationship management and digital marketing to deliver solutions that help our clients optimize their user acquisition, retention, and monetization. My mission is to enable our clients to achieve their goals and grow their businesses with AppsFlyer's best-in-class attribution and analytics platform.

Otávio Tranchesi

Cint

Talent Acquisition Partner

Proven hands-on expertise in full-cycle SaaS and B2B recruitment, successfully hiring top talents across the UK, EMEA, LATAM, APAC, and NA regions. Effectively managed multiple stakeholders throughout the recruitment process
Specialised in filling key go-to-market (GTM) roles, including sales, marketing, customer success, partner development, support and regional leadership positions.
Achieved a 90% success rate in hiring diverse candidates, significantly strengthening workforce diversity and driving alignment with DE&I initiatives.
Skilled in leveraging Greenhouse and data analytics tools like Looker to generate actionable, data-driven insights, leading to a marked reduction in Time to Hire and enhanced recruitment efficiency.
Provided mentorship and training to team members, improving their sourcing & recruiting techniques.

Talent Acquisition EMEA & APAC

Talent Acquisition

PlaySimple Games

Led a team of three, balancing individual recruitment targets and managing talent strategies.
Collaborated with founders and senior stakeholders to design talent strategies, resulting in 300% employee growth.  
Implemented ATS and HRIS tools for streamlined operations.
Executed campus hiring programs and enhanced branding via social media and universities.

Sr. Manager - TA

Antuit

Established a new talent acquisition team, creating SOPs and efficient processes and led a 3 member team.
Managed global recruitment and leadership hiring. Collaborated with business leaders and stakeholders  on hiring strategies, ensuring alignment with company objectives.
Launched campus hiring program and introduced ATS & HRIS tools.
Researched and engaged key staffing vendors, enhancing recruitment capabilities.

Manager  - Talent Acquisition

Mu Sigma

Led a team in managing lateral recruitment for US and UK for client services and product teams and achieving individual recruitment goals.
Aligned with practice leads to meet hiring goals, achieving consistent recruitment success.
Played a significant role in the campus hiring team, recruiting 700-1,000 candidates annually through strategic campus visits across India.
Participated in core team initiatives, contributing beyond primary responsibilities.

Apprentice Leader - hiring across globe for Lateral and Leadership roles

Sunrise Systems, inc.

Built and managed a 11-member team responsible for managing both contract and permanent hiring for the US region.
VMS/MSP Delivery process creation & management. Consistently drove revenue growth through strategic placements across client base.

Delivery Manager - Staffing

Artech Infosystems Pvt Ltd

Managed a team of 10, tasked with volume hiring and providing staffing solutions for clients based in India.
Built close, effective relationships with clients and ensured timely hiring targets are met.
Oversaw the selection and management of external search firm partners and consultants.

Assistant Manager - Staffing

Aditi Technologies

Led a team of 3 members, facilitating both contract and permanent hiring endeavours for clients in the US region, including prominent names like Microsoft, Amazon, Nike, Intel, Wolters Kluwer, and others.
Led Aditi to #2 ranking among 54 other vendors for Intel within a span of 7 months.
Managed MSP/VMS and streamlined hiring process across.

Sr. Technical Recruiter

CodeTheatre Infotech

Managed multi-tier client specific vendor lists to attain cost effective hiring.
Managed existing vendors and negotiated contracts with new suppliers.
Responsible for the complete recruitment process, starting from sourcing, recruiting and onboarding resources.

TRUGlobal, Inc

Technical Recruiter

Global Talent Acquisition professional with expertise in end-to-end recruitment, talent development, and retention strategies.
Proven success in hiring tech and non-tech talent across the UK, EMEA, APAC, LATAM and NA regions, with experience recruiting for sectors such as tech/product, big data analytics, management consulting, gaming, and martech. 
With over 8 years of experience, I have primarily worked with start-ups and scale-ups, leading hiring teams and overseeing comprehensive talent acquisition programs including campus recruitment, lateral hiring, DE&I initiatives, and leadership recruitment.
Demonstrated ability to build, mentor, and manage teams of up to 11 members while maintaining efficiency in processes. Hands-on experience in implementing ATS and HRIS systems, optimising recruitment workflows.
Skilled in volume hiring for major tech companies across the USA, UK, and India, having worked extensively with recruitment agencies.

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Otávio Tranchesi

Vinodh Thangappan

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