Account Based Marketing | Facing problems in your ABM Execution?DM me! | Host of "The ABM WAY" Podcast| ABM Expertise for Enterprise SAAS companies in the US

I’m Om.
I don’t teach “ABM best practices.”
I break down what works when deals are big, cycles are long, and attribution is messy.

I share weekly (Substack Newsletter )ABM breakdowns, execution plays, and uncomfortable truths about enterprise ABM.

🎙️ The ABM Way podcast
📩 ABM insights straight from the trenches


Most marketing teams are stuck chasing MQLs that never turn into revenue. The real problem? Your best-fit accounts aren’t engaging because your messaging, targeting, and execution aren’t aligned with how enterprise buyers make decisions today.

That’s where I come in.

I’m the founder of Fuego Systems, an Account-Based Marketing (ABM) agency specializing in helping B2B SaaS companies land and expand enterprise deals in the US. 

My approach is built on real-world execution, not theory. I’ve worked with growth-stage startups and enterprise SaaS companies to shift from generic lead gen to a highly targeted, high-impact ABM motion that drives the sales pipeline.

What I Do:
✅ ABM Strategy & Execution – From 1:1, 1:Few, to 1:Many, I help you build ABM programs that convert.
✅ Enterprise Demand Generation – No more spray-and-pray; I help you attract, engage, and win high-value accounts.
✅ Sales & Marketing Alignment – ABM fails when sales and marketing aren’t on the same page. I fix that.
✅ Personalized Outreach at Scale – Stop sending generic emails. I help you craft outreach that earns responses from CXOs.

What Makes Me Different?
💡 ABM Practitioner: I don’t just talk about ABM—I execute it daily. I share high-impact insights on LinkedIn to help marketers and CXOs refine their go-to-market strategies.
🎙️ Host of "The ABM Way" Podcast: I break down top B2B companies' strategies to win enterprise deals.
⚡ Hands-on Approach: Unlike traditional agencies, I work closely with your team to execute and optimize in real-time.
📊 Revenue-Focused, Not Vanity Metrics: ABM is not about MQLs but sales pipeline, deal velocity, and revenue growth.

Want to Fix Your ABM & Demand Gen Strategy?

Let’s connect. DM me or book a call to discuss how we can build an ABM program that works.

Omprakash karuppanan

Introplus (B2B Outbound Marketing Agency)

Founder & CEO 

Growthplus (LinkedIn Personal Branding Agency)

Intro+ Institute (B2B Revenue Generation Consulting)

Founder & CEO

Connectplus (B2B LinkedIn Marketing Agency)

Leadplus (B2B Verified Database Provider)

Dealls – Jobs & Mentoring (YC W22)

Super Mentor

Introduksi

Business Director

Upwork

● Using Outreach Automation to do cold outreach activity
● Generating B2B leads utilizing a variety of technologies, including salesQL, Lusha, and
Apollo.
● Engaging in outreach efforts (through LinkedIn and email) to arrange meetings with
decision-makers

B2B Lead Generation

Valiantlytix 

Country Manager

Galaxy IT Hardware

Lead Generation Manager

Helping B2B Start-Up Founders & B2B sales enterprise to boost up their revenue through B2B Outbound Marketing & B2B Revenue Generation Program

I help founders, B2B marketers, and sales leaders turn cold outreach into casual talks that convert.

With a blend of demand gen strategy, behavioral psychology, and buyer-first storytelling, I craft cold emails and LinkedIn outreach that feel human — not robotic. No spam words, no hard sell. Just genuine conversations that open doors.

I’ve built outreach scripts and demand gen strategies that led to meetings with execs from top banks, scaled personal brands for high-level leaders, and supported B2B SaaS, payment systems, and marketing agencies in testing new markets and unlocking pipelines.

Currently trusted by companies like Kata.ai, Kok Bisa, DOT Indonesia, Kyrim, Schoters, Fair Indonesia, and more — to build visibility, drive engagement, and start conversations that actually lead somewhere.

Let’s talk if you believe B2B outreach should feel like talking to a friend — not a funnel.

Aditya Reza

taplio

The Battle

Omprakash karuppanan

Aditya Reza

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