I create efficient tax and investment strategies for tenured Sales and Software Pros | Financial Advisor & Fractional CFO | Guiding you to a better and abundant financial life |

TFA’s mission is to enhance the present and future economic well-being of its clients and representatives. 

Baby Boomers are retiring every day.

The average baby boomer believes $300,000 is sufficient enough to retire on.

Do you think that's enough money? But before I answer that, here's my story:

I was on track to be a Chemical Engineer till 2020. But when I graduated, I was distraught with what the job requirements were. Putting myself first, I completely decided to quit the track.

No plan, no job in sight. I started to panic.
 
That's when my mom sat me down and told me to list the things I'm passionate about. Turns out personal finance and education were the top two on my list. Not shocking, considering I always had a passion for how money works. 
 
So, I started doing research for jobs in financial services. My goal was to implement my passion for financial education for everyone. 

Since then I've helped countless individuals, families, and business owners make easier financial decisions for their future.
 
Services I provide:

1. Portfolio Planning
2. Budget Creation
3. College Funding
4. Debt Reduction 
5. Retirement Planning 
6. Proper Protection
7. Tax Efficiency
8. Investment Allocation



What makes me different:
- Keeping you accountable to your goals
- Creating simple yet effective strategies
- Establishing a personal relationship
- Yearly reviews accounting for changes in goals and income

So to answer the question above, $300,000 is not enough money to retire on, in my opinion. But that's where I come in. 

If you want to learn more about how my clients are pursuing their financial goals, let's have a quick chat :)

Omkar Shinde

I've spent $75,000+ on my mortgage over the last 3 years.

3 reasons why I'll never ever go back into Real Estate ever again:

1. Interest
• It's no shocker payments first go to interest, then principal.
• In an environment rate like this, I'm not motivated to buy real estate and let it cash flow -$500 to $100 per month.
• I study the markets, and they're doing much better anyways.

2. Costs and Illiquidity
• Buying a house costs time, selling a house costs money.
• And the investment is fully illiquid. I cannot sell a bathroom and keep the house.
• Yes, loaning is an option and that's the only thing I like about it. But, that can also be a slippery slope.

3. Minimal Benefits
• Shreya works 40 hours a week, I run an advisory firm, and we own 2 rentals.
• Neither of us in Real Estate, nor can we qualify for REPS. So depreciation only offsets the cash flow we receive, nothing else.
• Not to mention maintenance, HOA, property management, and paying for all of that.

So yeah, I'm a huge believer money can be used in better places than real estate.

Anyone else agree?

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I create efficient tax plans and investment strategies for Sales & Software Employees making $200,000+ | DM me “W2” for an intro call.

3 weeks ago, Trump wanted to ban large institutional investors from buying single-family homes.

People are celebrating. But let me fill in the blanks for you:

37-year-olds making $172K can't buy a house.
Because BlackRock can pick up houses for 0.00023% of their balance sheet.

The Middle Class is not competing against families anymore.
They're competing against trillion dollar asset managers.

Who see nothing but dollar signs and decimal points.

So banning them makes sense, right?

But here's the other side:

Institutional investors own less than 3% of single-family homes in the U.S.

The real issue?

→ Interest rates that doubled.
→ 40-year low housing supply.
→ Zoning laws blocking construction.

Banning institutional buyers might feel good.

But it doesn't build more houses.

I work with clients making great money who still can't afford homes.

It's not just because BlackRock bought 3% of the market.
It's because there aren't enough homes being built.

Supply and Demand is basic macroeconomics. 

So what's the real solution?

Ban institutional buyers and hope prices drop?
Or build more housing so supply meets demand?

One feels good.
Both fix the problem.

What do you think—will this ban help or are we missing the bigger issue?

Every other Friday, you wait for that $4,786 paycheck.

But by Monday... *poof*.

You worked late nights.
Put in weekend hours.
Closed the deal that finally hit your quota.

Payday arrives—
And just like that, it disappears.

Because here’s what happens:

→ The rent auto-drafts.
→ The Amex bill hits.
→ Groceries, daycare, travel... all waiting in line.

By Monday morning, you’re already stressed about how to stretch what’s left.

This isn’t carelessness, well maybe a bit..

But mostly, it’s a missing skill.

Because *earning money* and *managing money* are two completely different games.

One fills your account.
The other builds your freedom.

Without a cash flow system, the cycle repeats:

• Direct deposit in on Friday.
• Expenses drain it by Monday.
• Anxiety fills the rest of the month.

What's worse? 
You can’t out-earn disorganization.

Most Sales clients making over $200,000, don’t need more money, they want it.

But they NEED a structure that makes cash flow predictable, month after month.

What's your cash flow management look like?

DM me "FLOW" and I’ll show you how to finally keep more of what you earn.

I took a bet on myself at 23 to drop a stable paycheck to go all in.

4 years later, I've 3x'd my salary and I'll never have to look for a job again.

Here's what nobody tells you about risk:

Everything is risky.

Staying at your job? Risky.
Layoffs happen. Budgets get cut. Companies fold.

Starting a business? Risky.
You might fail. You might lose money. You might look stupid.

The difference?

One risk keeps you comfortable until it doesn't.
The other risk builds something that can't be taken away from you.

Most people avoid the "scary" risks while taking the safest-looking risk of all—betting their entire future on someone else's decision.

That's not safety.
That's just delayed uncertainty.

When I left my 6-figure job, everyone thought I was crazy.

"You're throwing away stability."
"What if it doesn't work out?"
"You should wait a few more years."

But as time went on, it became clear:

The biggest risk wasn't starting my business.
It was spending the next 40 years wondering "what if?"

4 years later, I've tripled my income.
Built financial freedom on my own terms.
And I'll never have to update my resume again.

You're going to take a risk either way.

So why not take the one with the outcome YOU actually want?

The job will always be there if you need it.
But the opportunity to build something for yourself?

That window doesn't stay open forever.

It's the first full week back in 2026, what are you doing today to start your year your way?

At 18 years old, I was denied my first credit card.

At 25 years old, I had a credit score of 815.

Here's how I did it:

• Paid off my card bi-weekly for 4 years straight
• Kept my first card open, even when I stopped using it
• Used less than 10% of my limit per month
• Increased my limit every 6 months
• Followed Chase's 5/24 rule

I didn't have anyone teach me how to build credit.

I figured it out on my own.

Most people wait for someone to show them the way.

They wait for their parents to explain it.
They wait for school to teach it.
They wait for the "right time" to start.

But nobody's coming to save you.

If you want something in life, you have to make it happen yourself.

And the difference between where you are and where you want to be?
Action.

You either figure it out or you stay stuck.
Or pay someone like me to make sure you get what you need.

P.S: Struggling with your credit? DM me "CREDIT" and let's talk.

Using your 401(k) funds for a down payment?

This will create a generation of homeowners who can't afford to retire.

Trump's berlieves his proposal is the solution to help the home-buying dilemma.
Let me show you what this actually means:

You're 28 with $40K in your 401(k).
You can't afford a down payment.

Now you can pull $30K out and buy a house.
Problem solved.

But here's what you're not seeing:

Keeping retirement funds locked up has actually been helpful.
It forces people to save cash for a down payment.

Which means:

→ They build an emergency fund first.
→ Their retirement keeps growing the entire time
→ They prove they can handle homeownership costs.

Yes, it delays buying a house.

But that delay protects both your home AND your retirement.

Now imagine this:

A 28-year-old pulls $30K from their 401(k) for a down payment.

Buys a house they can barely afford.
Then the AC breaks. Roof leaks. Property taxes spike.
No cash reserves left.

And their retirement account is back at $0.

They're house rich, cash poor and back to the foothills of the retirement mountain.

Access to retirement funds might sound like freedom.
(Could be)

But my bet is it's more likely to create a generation of homeowners who can't afford to retire.

What do you think—does easy access help or hurt more people?

I've worked with AE's making $400,000/year. 
 
I've also worked with a bakery owner making $40,000/year. 
 
My top 5 lessons on literacy I've learned while serving a diverse client base: 
 
→ Financial discipline is the main difference, 
Between someone making $1,000/month vs. $10,000/month. 
 
→ Educating people about their finances sells. 
Not the fee structure. 
 
→ Your history and your mission are both crucial, 
And bridge both of these with your story. 
 
→ Money is still a taboo topic, 
even in high-income households. 
 
→ Your salary on paper does not matter. 
It's your bank account balance that does. 
 
 
The only way to freedom is through education. 
 
So get literate to be liberated. 
 
Message me today to take the first step.

A potentially illegal Roth IRA hack that hasn't been discovered yet.

Disclaimer: This is not financial advice.

Father has a Roth IRA. Son has a Roth IRA.
Father makes $82,000. Son makes $76,000.

Father pays for everything, has nothing to save at the end of the month.
Son is single and lives at home, 80% of his income is discretionary.

Son maxes out his Roth IRA. 
Son maxes out Father's Roth IRA.

Son is 27. Father is 58.

There's a mutual understanding between Father and Son that Son will inherit the Roth upon the Father's passing.

Let's assume Father lives till 90.

Which means Son has 32 years of compounding interest on $15,000/year of contributions.

Considering they start from $0, and max it out every year,
that's a combined Roth Account of $2M completely tax-free.

With the 4% rule, that's $80k/year in tax-free retirement income for the son.
Even higher with an Annuity.

To any tax pros, is this legal?

P.S: This may or may not be an real life scenario. 👀

Shreya and I spent $2,134 on our trip to Portland, Oregon in December.

Here are the 2 financial rules that help us travel every month:

1. Systems create peace.
2. Memories > Money any day.

Let me lay out the scene:

→ United Economy to Portland.
→ Diamond status got us an Upgraded room at Hilton.
→ Waterfalls, Mountains, beaches and mouth watering food.

The best part? 

I was swiping my card like a Kardashian.
I never swiped thinking, “Can I actually afford this?”

The actual difference between budgeting and building a system.

Budgeting is like trying to count calories while you’re holding a plate of warm cookies.
Systems are the reason you don’t even keep cookies in the house.

Before the trip:

→ Travel fund? Funded.
→ Investments on autopilot as always.
→ Houses on rent so no worry on the mortgage.
→ Business cash flow still operating despite 4 days off.

So this trip was a nice getaway for us to treat ourselves.

I had the peace of mind that my money was working for me.
I was spending time with Shreya, last few months as fiancées.

Just 2 D.I.N.K's with a good financial system.

But this is where most sales reps struggle.

One big commission check hits and it feels like winning the lottery.
The next month, income dips and panic sets in.

That volatility isn’t the problem—it’s the lack of a system to handle it.

So yes, we spent $2,134.

But what I really bought was peace of mind and memories with the best.

Sales doesn’t have to feel unstable.
You just need a structure that makes the unpredictable... predictable.

Want a masterclass in business and finance?

The Chainsmokers make 7 figures/year for a 245 second song from 2016.

TikTok has the "2026 is the new 2016" trend going on.
And it brought back Freshman year memories.

The biggest flashback was screaming,
"From your roommate back in BOULDER, we ain't never getting older."

And I realized, they recorded "Closer" 9 years ago.

And it still pays them millions.

Every stream. Every radio play. Every TikTok video.
They get paid.

If only we taught that to everyone, because most people trade time for money:

Work 40 hours → Get paid once → Repeat forever.

But the smartest people build assets:

Work once → Get paid forever.

Here's what that looks like:

• Invest in assets that pay dividends
• Write a book that sells for 10 years
• Build a course people buy on repeat
• Create content that generates leads daily

The Chainsmokers aren't special.

They just built something once that keeps working for them.
You can do the same thing.

Stop chasing the next paycheck.
Start building something that pays you long after the work is done.

Because the goal shouldn't be to work harder.
It's to work once and get paid forever.

What's one thing you're building today that will pay you for years?

I sobbed the entire night after I got laid off.

It made me accept the reality which I was avoiding.

Here's what I chose to ignore:

I worked at a company that paid me just enough to keep me comfortable.
And I gave them just enough to hit quota and stay off the radar.

I was checked out. 
I was wondering "is this it?".

I did what many corporate employees do:

* Hit my numbers.
* Met expectations.
* Waited for the next cycle.
* Played the promotion game.
* Hid behind my Zoom camera.

From the outside, everything looked fine.
Inside? I was uneasy.

This arrangement was bad for everyone.

I wasn’t building real leverage or skills.
The company didn’t get my full potential.
And my motivation slowly eroded quarter after quarter.

The layoff was brutal. But it forced honesty.

Today, I’m genuinely grateful for the environment I work in now.

One where:

* You’re rewarded for impact, not just tenure.
* Ownership matters more than politics.
* Growth isn’t tied to a title change.
* Effort actually compounds.

If you’re feeling that low-grade dissatisfaction between performance reviews and promotion cycles, pay attention.

That feeling isn’t burnout.
It’s misalignment.

You don’t owe your career another year of playing it safe.
You owe your future another year of building your heaven on earth.

P.S. If this sounds like you, trust me—you’re not broken. You’re just ready for more.

Open to other opportunities? DM me "Open" because I'm hiring 3-5 motivated people for 2026.

Trump wants Credit card companies to slash rates to 10% for 1 year.

Here's how it affects you:

Let's take the Average Joe:
Joe has $6,000 in Credit Card Debt.

Current rate (22%): $1,320/year in interest
Proposed rate (10%): $600/year in interest
Savings: $720/year

That's real dollars back in your pockets.
But it's what I call "invisible money". 

You will be happy with a reduction in interest charges, 
but unless it is consciously put to use, this is money that will be spent on something random.

And here's the other side:

Credit card companies make $120B/year in interest.

A rate cap would cut that in half, which results in:

→ Fewer rewards programs.
→ Higher fees to offset losses.
→ Stricter approval requirements.
→ Lower credit limits for existing customers.

There's one thing I can guarantee you:
Banks will not absorb the losses (why would they?).

They will pass them down.

The people who need credit the most?
They'd have the hardest time getting it.

So who actually wins here?

Companies lose revenue.
People trying to build credit get locked out.
People with existing balances get temporary relief.

With no guarantee of them actually getting out of debt.

To me, the real question isn't whether 10% sounds better than 22%.
It's whether we're solving the problem or kicking the can down the road.

What do you think—would this help or hurt more people in the long run?

I left corporate, built my own paycheck, and found my sense of freedom.

Would you like that too?

2025 was a year of growth for me:

- Got engaged 💍
- Caught 7 flights 🛩️
- Moved back home 🏠
- Better Systems and Ops.
- Finalized our dream wedding.
- $200,000+ revenue generated.
- $10,000,000+ AUM accumulated.

All this without:
- Worrying about a job loss.
- Hesitating to take time off.
- Applying to jobs because mine sucks.
- Responding to slack messages on vacation.
- Moving my mouse because PTO wasn't approved.

Now 2026, I have only one goal:

- SCALE.

But there's a problem. 

I, like everyone else, have only 24 hours in a day.
And I'm at a point where 12 of those are already taken up by my clients.

Which means, if I want to positively impact more people, 
I have to hire more people.

So, I want to help you create a life just like mine.
(It's hard work, but I think it's worth it 😉)

Here's what I'm looking for:
- Someone who wants to positively impact their community.
- Someone with a passion for Finance but doesn't know how to get started.
- Someone who's dissatisfied with their career and are open to other options.
- Someone who's always dreamt of being a business owner, but never had the opportunity.

You'd be introduced to a team that:
- Have backgrounds in Engineering, Law, Finance, Sales and Medicine.
- Are collectively pushing $400MM in Asset Under Management.
- Have worked at KPMG, Deloitte, Arther-Andersen, Booz-Allen Hamilton etc.
- Want to take a chance on you making it.

It's only 16 days into 2026. Imagine what this could look like 349 days from today.

Don't underestimate how long it might take you to be successful. 

We all have to start somewhere. Might as well, be here and be today.


Interested? We're interviewing people that fit the above criteria. DM me "FA" and I'll reach out to you to set a time.

If you're not interested, send this to someone you know who might be a good fit.

Instagram's CEO claims "Quality content is dead."

If you're creating content in 2026, here's what you should know..

Everyone and their mom is using AI now.

Templates structure their posts.
ChatGPT generates their hooks.
Claude writes their captions.
Grok fact checks the result.

And it sounds as perfect as Celine Dion's Voice.

We're more connected than ever before but we've never felt more disconnected emotionally.

I've seen it happen:

Someone posts 5 times a week with AI-written content.
Gets 8 likes, 12 comments.

And then crickets....

But posting about what happened to you when you were 14, and how that impacted you today?

DMs flood in.
Comments blow up.
People finally feel something.

Because it was authentic.

Stop trying to sound smart, start sounding like you.

Share the messy parts.
The failures.
The "I have no idea what I'm doing" moments.

AI can write your posts.
But it can't tell YOUR story in your voice.

Every time your audience reads your post, if they can't imagine you saying it, you've lost.

And that's the only thing people actually care about anymore.
Your voice.

What's one thing you've been afraid to share because it's "too vulnerable"?

High Taxes? Real Estate is the answer to everything.

I wouldn't touch real estate with a 10 ft. pole if that was me.

Every guru screams the same thing:

"Real estate is the best tax shelter!"
"Depreciation writes off everything!"
"Buy rentals and pay zero taxes!"

Cool story. Let's take a quick peak behind the scenes, shall we?

You're trading tax savings for actual cash flow.

Let me break it down:

You buy a $500K rental property.

Depreciation saves you $7K/year in taxes.

But you're also dealing with:

→ $15K roof repair you didn't budget for
→ Tenants who stop paying rent
→ Property taxes that went up 18%
→ Insurance that doubled in 2 years

Your "tax savings" just got eaten alive by expenses.

And that's if everything goes right.

What if interest rates spike and your property value drops 20%?

What if you need cash and can't sell because the market's dead?

What if your tenant trashes the place and you're stuck with a $30K renovation?

Real estate isn't liquid.
It's not passive.
And it sure as hell isn't a guaranteed win.

I've seen clients lose more money chasing "tax benefits" in real estate than they ever saved.

They bought properties they couldn't afford.
In markets they didn't understand.
Because someone on Instagram told them it was "the smart play."

Here's the truth:

Real estate CAN be great.

But only if you have the time, the capital, and the risk tolerance to handle it.

If you're buying rental properties just to "save on taxes"?

You're doing it for the wrong reason.

And you're probably going to lose money.

Tax savings don't mean anything if you're broke.

What's your take—is real estate overhyped or am I missing something?

A simple X post made me rethink what doubt is.

Here's how it goes:

"The archer aims at the target, not the doubts in his mind or on his ears."

It's what I needed to hear that day.

Because here's what happens when you chase something big:
Everyone has an opinion.

"That's too risky."
"What if you fail?"
"Why don't you just stay where you are?"

And the worst part? You low-key believe them if you aren't confident in your skills yet.

You question yourself.
You second-guess every move.
You get paralyzed by what could go wrong.

Here's the reframe:
Doubt isn't the problem. Doubt is actually a good thing.

It means you're on a path that most won't tread,
which means lesser competition,
and a higher reward.

Focusing on doubt is the major.

Our brain takes a small piece of information and creates the scenario that's worse than death.

The archer doesn't aim at his doubts.
He aims at the target.

Every single day.

Your job isn't to eliminate doubt.

It's to ignore it and focus on the task in front of you.

Write the post. Make the call. Send the email. Face the rejection.
But show up again tomorrow.

None of that matters if you just keep aiming at the target.

Big goals aren't achieved by overthinking them.
They're achieved by doing the small tasks every single day.

America is at $1,130,000,000,000 in Credit Card debt. 
 
Here's how I helped John and Jane Doe eliminate theirs. 
 
John and Jane are very frugal: 
 
• John works in construction making $120,000. 
• Jane runs her own embroidery business. 
• Paying down a house and 2 cars. 
• Provide for their 2 children. 
• Yearly family trips. 
 
They just did one thing incorrectly. 
 
They paid for a wedding using Credit Cards. 
 
They admitted it themselves. 
"We were young, dumb and broke." 
 
But that was 8 years ago..... 
 
Since then they've paid off only $25k, 
and paid more than $30k in interest. 
 
They needed a way out. 
 
That's when they sat down with my team. 
 
Here's the plan we created for them: 
 
1. Consolidated the debt 
- They had 12 different cards, with variable rates balances. 
- Credit transfer onto one card with a 0% APR for 21 months. 
 
2. Negotiation 
- Believe it or not, some credit card companies are willing to extend promo periods. 
- We negotiated a 0% APR for an extra year (21 -> 33 months). 
 
3. Priority mapping 
- Do you want to keep your same lifestyle or pay off your debt? 
- Which one is worth the short-term pain? 
 
4. Take action 
- Stick the the monthly payment outlined. 
- Contribute any bonuses or extra amounts to the principal. 
 
They've been on their journey for 22 months. 
 
Yesterday marked $40k in debt paid off. 
 
They hit 1.5x in 22 months, 
than what they paid off in 7 years. 
 
That's the power of proactive debt planning.

How are you eliminating your debt?

Your job at Salesforce might impress your folks.

Big title. Big quota. But your bank account? Still small.

If I had to guess, you’re grinding:

* Consistently hitting quota
* Managing a team or region
* Exploring a side hustle "just in case"

On paper, you’re winning.

But in reality: 

* Taxes are quietly crushing your take-home
* Lifestyle creep followed the last promotion
* Tax planning feels reactive, not intentional

Here’s the hard truth I see with a lot of AE's and Directors:

You’re earning from multiple places,
but you’re running your money with zero system.

Common mistakes I see:

* Treating commissions like salary
* Running side hustles without tax planning
* Outsourcing everything except your finances

So how do you fix it?

Start here:

1️⃣ Separate operator money from lifestyle money
Your commission and side hustle income should follow rules.
Not vibes. Or your friends orders.

2️⃣ Automate wealth, not just savings
401(k), backdoor Roth, brokerage.
If it’s manual, it’s optional. And optional never scales.

3️⃣ Proactively Tax plan
RSU's, ESPPs, Commission Checks - need in depth planning.
Real Estate, Oil and Gas, Private Equity - need qualifications.

It’s not about closing more deals. You already know how to do that.

It’s about keeping more of what you earn
and making your money work as hard as you do.

Your dream life doesn’t come from a higher quota.
It comes from better systems.

P.S. If you’re an AE making $200,000+ but feel behind anyway, DM me "AE" if you want to lower stress, and higher bless.

Getting financial advisors millions of dollars & impressions | $20+ million in capital & AUM raised from LinkedIn | 100+ million client impressions | 400+ meetings booked | $1+ million in client courses sold

If you work in finance or real estate and want to add clients or capital through LinkedIn, send me a DM.

If you want to write a memoir or lead-gen book, send me a DM.

Adam Knorr

Sometimes I drink fish tank cleaner.

(And 5 other questionable health things I do) : 

1. I drink methylene blue. 

Methylene is a textile dye. It's also an industrial-grade fish tank clear. 

I also drink it, because some Bro Scientists think it slows aging, improves mood, sharpens cognition.

It tastes like someone stirred a glass of water and Malort with a Sharpie.

2. I've taken peptides.

Only BPC-157 to speed up injury recovery.

It's not FDA-approved, which I feel is a great sign.

3. I eat 15-18 lbs of plain Greek yogurt a week.

Those 3-pound Kirlkland tubs. Always with frozen blueberries, sometimes with honey if I want a nice little treat.

4. I mix my own electrolyte powder.

LMNT just posts their recipe on their website. Shoutout LMNT.

So I mix all the ingredients together and create my own. It's a bunch of white powders and I have to weigh everything on a scale, so I like to play Pusha T while I do this.

5. I drink ~800 MG caffeine a day. 

1-liter French Press before the coffee shop opens at 6:30.
2 16-oz coffees at the coffee shop from 6:30-11.
Sometimes a 100-200 MG energy drink in the PM. 

After writing this out, I realize I might actually need to get this under control. 

6. I tie my mental health to a social media algorithm.

I hope this post gets a lot of impressions.

Getting financial advisors millions of dollars & impressions | $20+ million in capital & AUM raised from LinkedIn | 100+ million client impressions | 450+ meetings booked | $1+ million in client courses sold

Dear Fernando Mendoza. I feel like I can call you Fernando because you and me are so alike. I'd like to meet you one day, it would be great to talk about writing LinkedIn posts. I know I can't reach as many people as you but I think you'd be impressed with my impressions. I love the way you conduct interviews, you speak so well. Did you have a good relationship with Curt Cignetti? Me neither. These are all things we can talk about and more. I know you are already doing really well on LinkedIn but I would like to be your ghostwriter so you can focus all your time on preparing for the NFL Draft. I hope you write back this time, and you can be my client. I am sure our relationship would be a real touchdown!

I'm terrible at coaching people at getting over the fear of posting on LinkedIn. I do not understand it.

What do you mean you're scared? Of what your friends will think? Or that people will leave mean little comments?

Do I need to remind you that you and I are not even really here? That if you stretch your arms out to represent the entire history of Earth, human history is the dirt under a fingernail? One swipe of a nail file and the Mona Lisa, the Great Pyramids, and your LinkedIn posts are all gone. 

How many posts can you actually remember reading in the past month? Week? Heck, last 24 hours? 

Do you need bigger problems to worry about? Is that it? As my parents used to say, "I'll give you something to worry about."

Yes! People are going to judge you! If you're any good at this, people are going to leave mean comments! That's OK! You learned emotional regulation from Barney! 

So, no. I can't help you get over the fear.

I don't know how to be afraid of something no one will remember by next Tuesday.

I tell clients to avoid blending in with their peers while being a 31-year-old male who runs a ghostwriting agency, pays $100/mo for Claude, gets 20K steps a day on his walking pad, researches Retatrutide, has strong opinions about seed oils, and talks about how much he loves Cormac McCarthy.

Anyway, did y'all see the Hormozi/Robbins interview?

Recycling your best-performing posts isn't lazy. 

It's the correct strategy.

Just... Make small adjustments so you're not outright lying to people.

Why you can't expect to make money on social media by copying what works for the gurus: Exhibit A.

I know it's easy to dunk on Hormozi. And I genuinely like a lot of his ideas. 

But I also know that if he saw this post, he'd agree with me. 

The ultimate irony:

To get to the point where you can post zero-calorie platitudes and get 2,600 likes, you have to create a tremendous amount of valuable, insightful, unique content that only you could have created.

Then, the bigger you get, the more beneficial it becomes to morph into a human fortune cookie.

I quit my finance job in 2022 to become a writer. 

Now, I write LinkedIn posts. Not what I dreamed of. 

But you know what?

It works. 

My real dream is to get paid for my own content. I want to write books and blogs and screenplays that people shell out millions for. And, candidly, I expect that will happen.

But had I tried that on day 1, I would've been broke by day 30. 

See, when I started in 2022, I had no audience. I had like 1,100 connections on LinkedIn and a Wordpress full of college newspaper sports recaps.

So even if I did write a mindbending novel, it wouldn't have mattered. 

What would I have done with it?
Who would have seen it?
Where would it go?

So you know what I did instead of trying to write something I was passionate about?

I accepted a contract from Progressive Insurance to copyedit their policy docs.

And that's how I made my first few thousand dollars as a "writer."

Since then, I've made LinkedIn ghostwriting my primary service offering. Turns out I'm pretty good at it, and it pays me well. 

I have some plans in 2026 to write and sell you all some original writing. That's a big part of why I try to avoid writing content that's only "7 LinkedIn Growth Hacks!!!!"  

I want to see how people respond to my voice — not just my meta LinkedIn content about LinkedIn on LinkedIn.

If I've earned the right to give any advice to people who want to write for a living, I'm going to commit the worst possible sin a writer can and plagiarize someone else's work.

"You can be idealistic and fail, or you can be pragmatic and succeed—while continuing to fulfill your ideals as best you can."

Lot of insurance companies out there. 

Lot of policy docs that need to be edited.

2022: Quit my job, had 0 clients.

2025: 51 clients. Here are the numbers:

-> LinkedIn Ghostwriting:

$2,650–$4,000/month
7 clients (1 churned)

I've worked with my clients for 7 months–2+ years.

Deliverables: LinkedIn posts, interviews, content strategy, account management, image sourcing, scheduling.

-> Email Newsletters:

$95–$200/email
4 clients

Usually email is a ghostwriting client saying, "Can you write my emails too?"

To which I say, "Yes."

-> Twitter/X Ghostwriting:

$500–$1,900/quarter
2 clients

I never quite got my pricing right for this.

-> Advisor GPS (Course + Community):

$2,199–$6,997
12 members

An accelerator program for financial advisors.

I built this with two partners, so the revenue is not 100% mine.

-> Skool Community:

$900/mo
10 members

I edit 3x weekly posts for clients, provide 1:1 consulting, community access, and coaching calls.

Yesterday, I edited 3 posts for a client. The posts totaled 567 words. I left 1,571 words of feedback on why I made the edits I made.

It's time-consuming, so I'll be raising the price, but I love this community.

-> Agency Work:

$2,500–$5,000/mo
2 clients

Content strategy, ghostwriting, systems work.

-> One-Off Projects: 

$497–$5,875
9 clients

Book ghostwriting, funnel builds, AI systems, guest speaking, tour scripts.

-> Consulting Calls:

$297–$347/hour
16 calls (15 people)

Raising the price on these, too. Prep, 60-minute calls, and follow-up add up. 

--

In total, I worked with 51 unique clients in 2025.

I don't really know what to say next. Because in my head, I'm still 28-Year-Old Adam From 2022 Trying To Figure This Whole Thing Out. And I think I'll feel that way tomorrow. And next year. And in 2030, 2035, 2050, and 2060, Lord-willing and the creek don't do that thing it tends to do.

When I had just started doing this, I paid another ghostwriting agency owner $400 for a 1-hour call. He was doing like $50K a month at the time.

I asked him: "Does this ever feel insane to you? What you've built?"

"Honestly man?" he said. "I've had my head down in the day-to-day for so long that I've never really had a chance to step back and look at it like that."

I couldn't understand that at the time, but now I do.

You could tell me the last 3 years have actually been 3 days. Or 30 years. I wouldn't blink at either.

Time stops being neatly packaged when you're trying to build something. It turns into a forever-unspooling piece of yarn, where every Monday is a Saturday, every Saturday a Monday. April is December. You eat your midnight snack at sunrise. 

It all blurs together, and nothing feels like it ever changes. When I went to sleep last night, I was still 28-Year-Old Adam From 2022 Trying To Figure This Whole Thing Out. When I woke up this morning, I was the same.

But when I pick my head up and look around, somehow everything has changed.

I never expected this. Not in 100 lifetimes.

But man.

I sure am grateful for it.

If I were starting as a ghostwriter with zero clients, here's how I'd close my first within 7 days:

Step 1: Go to YouTube. Click on videos in my niche.

Step 2: Watch the ads the algo serves to me in my niche.

Step 3: Look up the creators of those ads on LinkedIn.

Step 4: Make a list of the ones with no LinkedIn presence (it'll be 90%+).

Step 5: Go watch their 3 most popular YouTube videos.

Step 6: Write 10 LinkedIn posts for them for free. Include visuals.

Step 7: Message them on every platform offering those posts for free until they either agree to test them out or tell me to self-immolate. 

Step 8: Repeat with as many creators as possible.

Assuming you're good at writing LinkedIn content, you will 100% land a client within 7 days doing this.

Last week, I wrote about how I drink 800MG of caffeine a day. People told me that was concerning. But you know what?

Caffeine doesn't even affect me. And who are you to tell me what to do? Sure I get up at 4AM without an alarm and maybe twice per week I can't sleep past 3 and yeah maybe I feel like part of The Walking Dead every afternoon while I'm "crashing" or whatever but what do you even think that has to do with caffeine, anyway? You don't know me and you don't know my life. I know you claim to be "worried about my heart," but when I hurt my back again last month none of you said bupkus. And while we're on that topic, no one is every giving me any credit for showing up here darn near every single day WITH A HURT BACK and STILL posting to LinkedIn consistently. I'm like the Rob McClanahan of LinkedIn content, and you guys treat me like I'm Ralph Cox. Which is kind of a funny thing to bring up as a comparison because there's no way caffeine at the 1980 Lake Placid Olympics was like caffeine is in 2026. People wonder why everyone is so anxious nowadays, meanwhile all the corporate girlies are shotgunning afternoon Alanis after their morning double-shot iced mocha and wondering why oh why they feel so much existential dread about the trajectory of their life when everything is so good on paper. I'm telling you they did not feel this way back when Eruzione was lighting the lamp on the Soviets, they were just sitting in the chalet and maybe having a Miller Light and a drag or two of a Marlboro and getting energy from Cold War patriotism instead of cold-can-concoctions of cotton-candy-caffeine. I'm not saying everything is perfect or anything like that, but we used to be a proper country back before we pretended like Auston Matthews was enough to take us to gold in Italy and we left Jason Roberston offer the roster. Like, yeah, let's leave the leading goal-scorer over the past year in the NHL off the team and pretend like that's gonna work out for us, great call Bill Guerin, why don't you go back to mixing up D-pairings in Wilkes-Barre. 

So I don't know why y'all keep saying "800 mG iS toO mUcH cAfFeiNe."

It doesn't affect me like that.

The CEO of Goldman Sachs has 1.4 million LinkedIn followers. I'm just a few spots behind him on the list of top finance creators.

The playing field is more level than you think.

I can sit here and scream about how powerful writing content can be, or I can point to this Favikon list that has me ranked in the same breaths as:

• David Solomon
• Michael Kitces 
• Josh Brown

Dawg. I had my Series 7 for a couple years and sold a few muni bond SMAs. And they've got me a Blackstone's throw away from the guy who runs a $300 billion bank and winters in Baker's Bay.

Now that I'm done bragging, here's the point:

You are not competing against the biggest accounts. You are competing against the people who actually care, and most big accounts don't.

Most of these "thought leaders" have comms teams, PR approvals, and layers of approval processes that result in compliance-filtered, template-driven, toothless content. 

Meanwhile, you have the ability to actually be yourself. 

And being yourself can be powerful enough to get you in the same conversation as people with 1000x your resources and platform size.

Idk, guys. 

I want to talk about how ridiculous this is, but it's not ridiculous. 

It's the whole point.

Friendly reminder that the best way to use AI to write your LinkedIn content is to tell AI to forget everything it knows about writing LinkedIn content. 

LLMs are trained to write LinkedIn content based on LinkedIn content, and the worst thing about LinkedIn content is that it sounds like LinkedIn content. Ideally, you want your LinkedIn content to sound nothing like LinkedIn content.

So when you're using AI to write LinkedIn content, it's best you don't even bring up the fact that you're trying to write LinkedIn content, because then you'll end up with content that sounds like... LinkedIn content.

"How do I sell to people in the DMs?"

Tell them you're selling to them. 

If you genuinely think your service can improve someone's life, it is your obligation to sell to them.

If you do not think that, you are selling snake oil, and you should go do something that doesn't rip people off, like medieval jousting or leading tours on a coffee farm in Hawaii.

I am ashamed to admit I spent the last 3 years and 9 months referring to myself as a "Founder." Is there a more self-important title in the world? 

I did not "found" anything. I paid LegalZoom like $500 and started pressing buttons on my computer.

I've been writing for a living for 3.5 years.

Here are 5 ways to be a better writer: 

♻️ Repost if this helped you and because I paid money for someone to design this for me and I want to feel better about that investment.

I generated 59 million views for clients last year.

10 writing insights you won't get anywhere else: 

1. Create a common enemy. Attack them in third person.

The best content unites you and your reader against a shared villain — Wall Street, conventional wisdom, the Cleveland Guardians, whatever. 

When you throw stones at the enemy, use "they." When you pivot to help your reader, switch to "you." 

The Cleveland Guardians keep stealing your division. They succeed from devil magic. You deserve fair baseball.

2. When your reader IS the problem, use third person anyway.

Sometimes you need to call out a mistake your ideal client is making. 

Don't say: "You all suck at writing."

Say: "8 in 10 financial advisors write the wrong way." 

Third person lets them opt into the criticism instead of bracing against it.

3. Write "poorly" on purpose.

My job in 2022: "I know how to write properly. I will help you."

My job in 2026: "I know how AI writes. It's too proper. I will make it worse."

I sort of hate all of you who just copy and paste stuff from ChatGPT. It's embarrassing. You're an adult. At least pretend like your brain works.

I know I just violated rule 1. 

4. Nuance kills reach.

"I hate all of you" >>>> "I sort of hate all of you" 

If you're going to have an opinion, have the whole opinion. 

5. If it reads well but means nothing, kill it.

"It's all about strategy." 

Cool. 

What strategy? 
Why does it matter? 
What happens if they ignore it? 

If you can't answer those questions, delete the sentence.

6. Only ask questions people will answer publicly.

"What's your deepest darkest secret you've never told anyone?" might spark internal reflection. 

But nobody's typing that out for their boss to see. 

7. Proper nouns beat common nouns.

"Geek Squad" is more visceral than "tech support." 

"Zillow" hits harder than "real estate apps." 

Branded specificity makes abstract ideas concrete.

8. Write so specifically you never have to name your audience.

"I see this with [target audience] all the time" feels engineered. If your copy is specific enough, they'll see themselves without you pointing.

10. Intentionally skip one number in every listicle.

People will call you out for this in the comments bc they feel very smart and it will boost your engagement. 

--

Anyway, what's your deepest darkest secret you've never told anyone?

I've driven 23 inbound leads for 2 advisors in the last 60 days: 11 leads were $2M+ AUM.

→ 11 at $2M+ AUM 
→ 2 at $1.5M–$2M
→ 2 at $500K–$1M
→ 6 under $500K
→ 2 still getting info

I'm taking on one new ghostwriting client starting in March.

This is the first time I've publicly opened a new ghostwriting slot in... 2 years? More? Idk.

DM me if you're interested.

I am working within 15 minutes of opening my eyes every morning. 

Wake up (0.0001 seconds)
Scroll social media on my phone (13 mins, 56.9999 seconds)
Turn off my white noise machine (3 seconds)
Make coffee (1 min)

Then I fire up my laptop, put the Maggie Rogers Tiny Desk on my TV, and start arguing with Claude. 

By the time 8:00 AM hits, I have 4 hours of deep work done. At 11:00, I eat chicken and a boiled potato at my desk. By noon, I've worked an 8-hour day. Sometime between 4:30-5:30 PM, I generally shut it down and go to the gym.

Twice a week, I do 45-60-minute cardio sessions on the stationary bike. I had a friend at the gym 3D print me an attachment so I can snap my laptop onto the stationary bike and work during those cardio sessions.

Some Saturdays and Sundays, I sleep in until 5, but it's usually the same routine. I might start with the Phoebe Bridgers Tiny Desk or the Scarface Tiny Desk, but I run the rest of the playbook the same way.

My average work week is 70-80 hours.

And gosh, is it fun.

I'm always torn between how to post about my work online.

On one hand, I want to tell people to do what I did. Quitting my job and building my own business is the best decision I've ever made. And had I not seen content from other people who did it, I never would have done it myself.

On the other hand, survivorship bias. 

So — I think this post is the right middle ground.

I spend ~80% of my waking hours working, but only ~20% of those hours actually feel like work. The rest, genuinely, feels like play. 

Admittedly, it does go in seasons. I've had months where I've wanted to stab my laptop with a basilisk fang just in case the soul of Ebenezer Scrooge got horcrux'd in there somehow. 

And then I've had months that have gone by in the time it takes me to turn off my white noise machine.

The most important factor in your ability to successfully work for yourself is self-awareness. You need to know if you're actually talented, you need to know if you're actually a hard worker, you need to know if you actually love it — or if you just don't want to be doing the other thing you're currently doing. If you lie to yourself about any of these things, you're done. 

And even if you have a little bit of success, there will always be something in the back of your head telling you, "Tomorrow, this might all come crashing down."

So that's why I am working within 15 minutes of opening my eyes every morning.

The Goo Goo Dolls are a better band than The Beatles.

"Hook" is Dustin Hoffman's finest work.

On his deathbed, Andrew Lloyd Webber will admit that "Cats" was a social engineering project to see if he could fool the general populace. He won. 

The Detroit Tigers threw the 2006 World Series.

"My Beautiful Dark Twisted Fantasy" is the greatest work of art humanity has ever created. Not the greatest music album — the greatest work of art.

The Last Lost Continent by La Dispute is second. 

I shouldn't have gotten in trouble for watching baseball on my phone at the Grand Rapids Symphony that one time.

5'9 is a normal height, find a new slant.

Jeopardy! pretending Mayim Bialik ever deserved to host over Ken Jennings was the biggest charade since they tried to convince us La La Land deserved to win Best Picture. 

Someone needs to disrupt the printer industry.


These are some things I think.

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