omara.co

Marketing Consultant

Omara's Newsletter

Writer

AgoraGroup 

Fractional CMO

2Survey 

Business Manager

ACS Property Services

Marketing Executive

Brand & Content Strategy for High-Trust Service Businesses

Most B2B firms are stuck in the same trap:

– Content ignored and ineffective
– Messaging that blends into the noise
– Pipelines that rely on referrals or outbound

It doesn’t have to be this way.

With the right positioning and a strategic content system, you stop chasing attention and start attracting it. Your message cuts through, your brand earns authority, and your pipeline fills with qualified conversations.

That’s where I come in.

I’m a marketing strategist and former CMO. Over the last decade, I’ve:

– Helped multi-million-dollar companies sharpen their positioning and win premium clients.

– Published 80+ articles to an audience of 20,000+, with readers at Google, Stripe, Deloitte, and others.

– Built content systems that generated $100K+ in revenue from scratch without ad spend.


📬 If you’re ready to stop blending in and become the obvious choice in your market, send me a message and let’s talk.

Omara Khaddaj

Jon Kallus

fate v/ future

My company fv/ helps B2B founders and executives build their personal brand, attract investors, and drive business growth through strategic ghostwriting and communication coaching. 

We do all that as a global network of marketing talent who specialize in fast-turnaround content marketing and ghostwriting for B2B businesses. 

We help our clients —from startups to Fortune 500 companies— develop compelling narratives that cut through. 

But that’s not all we do. 

Since opening for business in 2018, fv/ has quickly become the go-to, on demand resource for enterprises seeking huge global agency talent and services, at startup turnaround speed, delivering a unique blend of high level marketing output —from strategy, to design, to creative, and production— to nearly 100 clients, across 5 continents.

Founder

Wieden + Kennedy

At Wieden+Kennedy London, I was a creative director, working across Nike, Brown-Forman, and helped lead several agency new business pitches

Creative Director

Grey London

At Grey, I was a creative director across Bose, Pladis (united Biscuits), Birdseye, Lacoste, and worked on campaigns for Tate, Hugo Boss, and more

BETC

At BETC, my creative partner and I led the global Bacardi account, as well as projects for Diet Coke, Moet Hennessy, and several global new business pitches.

Senior Creative

BBH London

Over the course of 2 years at BBH London, my creative partner and I worked on and produced work for British Airways, Audi, Mentos, Pirelli, Axe/Lynx, Barclaycard, Clarks, Johnnie Walker, The Guardian, as well as several new business pitches.

Copywriter

Goodby, Silverstein & Partners

At Goodby, I worked on multiple, high profile American consumer brands like Comcast, Chevrolet, Corona Light, Doritos, Sierra Mist Light, and more, as well as Australia's Commonwealth Bank.

Grey

Working to curate the best newsletter on the Internet

Are you a founder or C-suite executive struggling to amplify your executive presence and get your startup or scale-up noticed? Or perhaps you're exceptional at what you do, but marketing isn't your forte.

That's where I come in.

With over 15 years of experience helping iconic brands like Nike and P&G tell their stories, I now lead fate v/ future. We're a team of marketing experts specializing in B2B content marketing and LinkedIn ghostwriting for founders and executives worldwide. Our clients include global organizations like the World Economic Forum, publicly traded B2B tech firms, and household names like The AA, Square, Bumble, and WeWork.

If you're struggling to find "message-market fit," we can help. We'll craft a compelling personal brand on LinkedIn that showcases your expertise, attracts investors, and drives business growth. We can also coach you on effective communication strategies to boost your executive presence and influence.

As your company scales, we're here to support you with comprehensive corporate communications, C-suite coaching, and more

Elevate your brand. Connect with me and subscribe to my free newsletter, fv/, for curated insights on marketing, tech, travel — it's basically the best 2 min. of your inbox.

taplio

The Battle

Omara Khaddaj

Jon Kallus

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