Xacte

As an Inside Sales Representative at Xacte, a leading SaaS company specializing in RAMQ revenue cycle management solutions for healthcare professionals, I play a crucial role in helping doctors and clinics streamline their billing processes and maximize their efficiency. My daily responsibilities are centered around delivering exceptional value to our clients by:

1. Consultative Selling: I engage with medical practitioners and clinics to understand their unique needs and challenges, providing tailored solutions that enhance their revenue cycle management procedures and overall workflow.

2. Product Expertise: I have become a subject matter expert in our RAMQ billing software, ensuring that our clients have a comprehensive understanding of how our technology can benefit their practice.

3. Building Lasting Relationships: I work closely with clients to establish and nurture long-term relationships, providing ongoing support and guidance to help them achieve their financial goals.

4. Problem Solving: I thrive on finding creative solutions to address clients' specific pain points and concerns, helping them make the most of our software and services.

5. Market Awareness: I keep a pulse on the ever-evolving healthcare industry and its regulations, allowing me to provide insights and updates to clients, ensuring they remain compliant and efficient.

By fostering trust, offering tailored solutions, and staying on top of industry trends, I contribute to the success of our clients while further establishing Xacte as the go-to provider for RAMQ revenue cycle management solutions. My role is not just about selling software; it's about enabling healthcare professionals to focus on what matters most - providing excellent patient care - while we take care of their billing needs.

Inside Sales Representative

Linkeo Canada

Linkeo is a dynamic digital marketing agency specializing in SEO, PPC, and Social Media Optimization. Our mission is clear: to drive increased traffic and leads for small-business owners through innovative and creative search engine optimization strategies, impactful pay-per-click advertising campaigns, and targeted social media marketing, among other effective digital marketing approaches.

At Linkeo Canada, I took on the role of Digital Marketing Consultant with a primary focus on small and medium-sized businesses (SMBs) and brick-and-mortar establishments. My responsibilities revolved around assisting these business owners in re-evaluating their marketing strategies and discovering new avenues to connect with their existing customer base while attracting new ones.

My approach involved conducting comprehensive assessments to identify areas ripe for improvement, whether it be through enhancing their SEO practices, optimizing their social media advertising efforts, or exploring vertical solutions tailored to their specific business needs. These solutions often encompassed e-commerce integration, online booking systems, or seamless click-and-pay solutions.

My journey at Linkeo allowed me to leverage my experience gained in France and in Canada, where I engaged with over 500 SMB owners. Through in-depth consultations, I gave them valuable insights and recommendations to enhance their marketing strategies.

In today's competitive landscape, many businesses face challenges and obstacles that hinder their growth potential. The key to overcoming these hurdles is implementing reliable and cost-effective systems that not only generate a steady flow of high-quality leads but also cultivate a loyal customer base. I'm passionate about guiding businesses towards implementing these crucial systems and helping them thrive in the digital era.

Digital Marketing Specialist

Linkeo

As a Digital Marketing Consultant at Linkeo, a prominent digital marketing agency specializing in SEO, PPC, and Social Media Optimization, I've had the privilege of contributing to the success of small and medium-sized businesses (SMB) and brick-and-mortar establishments. My role revolves around redefining marketing strategies, enhancing customer engagement, and driving the acquisition of new customers.

In my capacity, I've worked closely with SMB owners to conduct comprehensive assessments of their existing marketing strategies, identifying key areas for improvement. Whether it's harnessing the potential of SEO, optimizing social media advertising, or integrating vertical solutions such as e-commerce, online booking, or seamless click-and-pay systems, I've been dedicated to tailoring strategies that align with the unique needs of each business.

Over the course of three years, I've had the opportunity to engage with SMB owners, offering strategic insights and recommendations to revitalize their marketing approach. One of the critical insights I've gleaned from this experience is the pivotal role that reliable and cost-effective systems play in consistently delivering a stream of high-quality prospects and customers to a business.

I've learned how to construct robust systems capable of fueling business growth while mitigating risks, enabling businesses to thrive in competitive landscapes. Crafting compelling and distinctive selling propositions has been a cornerstone of my approach, ensuring that a business's unique strengths are communicated clearly and persuasively in a matter of seconds, capturing the attention of potential customers.

Additionally, I've incorporated direct response campaigns into my toolkit, drawing inspiration from seasoned marketers who have effectively utilized these strategies to generate remarkable results. These campaigns have proven to be a valuable asset in capturing the interest of prospects and converting them into loyal customers.

Digital Marketing Consultant

You might be surprised to learn about my past life as a nutrition industry network marketing professional. I operate on all levels, from recruiting new distributors to training others in the field.

But that was just one piece of what made me successful at running an operation with 360 degrees of influence and authority over everything it did - products training, leadership training, marketing & social media training for distributors & team leaders like myself.

I ran a brick & mortar operation, but I wanted to see what it was like running my own online business and move my operation online. 

My professional career has been built on the foundation of a strong work ethic, interpersonal skills, and an innate motivation to help people.

My interest in helping others led me into network marketing where I created my own company that focused entirely distributing nutrition products for healthier living.

Network Marketing Professional

Michael Page Executive Search France

At Michael Page, one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world. 

I am heading the division of Michael Page Executive Search Interim Management, my main responsibility involves the strategy and development of this new business unit. Using a strong base of Interim Executive Managers through a partnership and collaborative approach we are specialized in adding and creating value to our client while helping them to meet their business, financial and strategical objectives.

We are partnering with specialized Venture Capital, Large-Cap, Mid and Small-Cap, Start-Ups, financial groups and Subject Matters Experts to deliver top Interim Management solutions.

Senior Associate

Penta Consulting UK

Penta Communications, part of the Penta Consulting Group is a specialist provider of human capital solutions within the Telecommunications arena. 

Our global network and my specialist market understanding enables me to operate within all continents, with strategic partner networks working in EMEA, Asia and the Americas. 

As account director for Ericsson, I operate a global service utilising specialist teams within vertical and geographical locations, with a global pools operating from our head office in London, England and is supported by our alliance partners in France, China and Singapore.

Staffing Account Director

Progressive Recruitment part of S3 Group

Managing a 360 recruitment desk (prospecting, recruitment, negotiation, logistics) for IT freelancers in the banking and IT services sectors.

Recruitment Specialist

Citi

Online banking agent for the UK market 
Fulfillment cards services for for businesses Belgium market

Back-office 

Marketing and Sales Maverick Embarking on a New Adventure: Acquiring My First Business in 12 Months!

From the vibrant island of Martinique to the bustling business hubs of the world, my journey is a tale of passion, resilience, and transformation.

Early Beginnings: A Spark Ignited
Born and raised in Martinique, I was captivated by the transformative power of business acquisitions early on. My academic journey in Sales and Marketing honed my skills and deepened my appreciation for small businesses and their community impact.

The Mission: Beyond Acquisition
With a vision to create a diverse small business portfolio, my interest goes beyond mere acquisition. I am driven to honor the legacies of previous owners while injecting innovative marketing strategies to spur growth. My ultimate goal? To be a catalyst in small business acquisitions, especially in transitioning family-owned enterprises towards new success horizons.

The Expertise: A Decade of Refinement
My professional foundation is built on a decade of sales and marketing expertise, reinforced by a solid finance background. This unique blend of skills positions me adeptly for the intricate process of business acquisitions, where I excel in pinpointing viable targets, adept negotiation, and seamless deal closure.

The Impact: Transforming Small Businesses
As a marketing consultant, I've empowered numerous small businesses to boost their online presence and sales significantly. My holistic approach, encompassing SEO, paid advertising, compelling copywriting, and dynamic social media strategies, elevates customer engagement and revenue and enhances the businesses' acquisition appeal. I focus on meeting business goals and cultivating valuable customer relations in sales.

The Milestones: A Testament to Success
At Linkeo, my tenure as a Digital Marketing Specialist involved advising over 500 SMB owners tailoring strategies to uplift their businesses. My work at Xacte contributed to an impressive over 2 million in ARR since 2021, showcasing my capacity to drive significant revenue growth.

The Focus: The Next Chapter
My interest lies in B2B manufacturing and professional services companies, where I aim to apply my expertise in business purchase strategies and valuation, assisting these businesses through pivotal growth and transition phases.

As I gear up for my first business acquisition in 2024, I’m keen to connect with those knowledgeable about local business sales in Greater Montreal or involved in SME ownership transfer and M&A. If you share the same interest for small business acquisition, I invite you to reach out. Let’s exchange ideas, discuss opportunities, and potentially collaborate.

Olivier Madel

Marketing Video Producer | Filmmaker Entrepreneur | I Produce Videos that Drive Business Growth

Attention: DTC brand owner, growth director, performance marketer.

The #1 reason you’re here:
Profitably scale your brand.

It’s that simple.

You want lower CAC, fatter margins, and growth you can predict, right?

We help you scale profitably.

With our 60-Day CAC-Breaker Sprint and hands-on creative team, together we:

- Slash blended Meta CAC by up to 20% in 60 days
- Install a full-funnel creative engine that feeds fresh ads every month
- Turn ad accounts into profit centers instead of money pits

You might be thinking…
1. We already have a creative team
Totally fine - most of our clients do. We don’t replace them; we augment them. Think of us as the high-performance extension that keeps the creative pipeline full and tested without burning out your team.

2. We’ve tried agencies before - they didn’t work
That’s exactly why we built Ads4scale differently. We don’t rely on guesswork - we build from $100M+ worth of creative test data and proven hooks that work on ad platforms now.

3. What if the ads don’t perform?
That’s on us - we guarantee a winner within 60 days or we work for free until we deliver. You’re never left holding the bag.

A snapshot of wins we’ve engineered:
- x2.5 revenue for a novelty DTC brand
- $649,487.69 in sales revenue for toy brand
- $900K+ in profit for ecom brand owner who exited
- Helped DTC brand securing 100K+ investment on Shark Tank 

What you get inside the Sprint:
- Full content audit
- Ad creative strategy
- Brand/UGC hybrid system
- Monthly Ad Batch
- Additional asset delivery
- 1 Monthly Strategy Call
- Expert marketing support
- Weekly reports

Ready to get winning ads consistently?

DM me the word “Scale” to see if one of the remaining Sprint seats fits your brand.

Vlad Alexander

It’s kinda wild how many "ad agencies" don’t actually make ads.

They’ll take your money to manage your accounts.
They’ll build out a fancy funnel.

But then they turn around and ask you:
"So... where’s the creative?"

And you understand that the algorithms are ever-hungry for fresh content.
So, now you’re stuck with figuring content sourcing on your own.


The most common options are:

a creator
a freelancer
a video production
a full-time media director 
do it on your own


But managing all the units separately takes a lot of time away from other important tasks. And it’s a guaranteed recipe for burnout.

On top of that, when one party designs the funnel and someone else creates content for it…

It’s hard to get everything to perform seamlessly, without clear direct communication.

Which means wasted ad spend…


I lived this when I was selling my own products.
The bottleneck wasn't the media buying strategy.
It was always having enough fresh videos to test.

That’s why we flipped the model with Ads4scale.
We aren't just media buyers waiting for assets.


We create the strategy, build funnels and actually produce all creative assets for brands. Yes, professional, custom videos, photos and graphic designs.


It just makes way more sense than stressing out a marketing director who has better things to do.

If you're tired of the content grind, DM me.

I help DTC brands grow with video marketing strategy that delivers conversions and builds brand value

Vlad Alexander - an Austin, Tx digital marketing agency (Ads4scale) owner is working on his iPad in the agency office.

One of the hardest parts of being a Director of Marketing?
I’d say it’s figuring out the content game:

- How to make it
- How to scale it

I see it all the time.
You have the Q1 plan locked in. You have the budget approved.

But you don't have the actual video files to run.
And that gap between "The Plan" and "The Live Ad" is where it gets REAL.

On top of that, this is the messy middle that most agencies skip.
Because making performing content consistently is not convenient.

This IS one of the largest gaps in the industry.
But we are set on helping you win the content game.

Real humans figuring out exactly how to make your product look good on Meta & TikTok.

We do the heavy lifting right here in Austin, Tx so you don't have to scramble for assets at the last minute.

You handle the brand. We’ll handle the production & content scaling. Simple as that.

If you're tired of the constant content grind, DM me.

Vlad Alexander with Ads4scale Team helps DTC brands reduce customer acquisition cost through a performance marketing ad creative strategy with high-converting UGC ads, direct response ads and premium ad creatives on Meta, Facebook and Instagram, Shopify, Amazon and TikTok Shop.

The #1 concern I hear from brands on every single sales call?

It isn’t about the price.
It isn’t about creators or the gear.

It’s this:
“Can you align strategy and content to help us reach our business goal?”

They ask this, because they are tired of testing random creatives, hoping that something works.

Equally so, they are tired of getting a winning creative that doesn’t lead to sales conversions.

Because to scale long-term, these 3 factors gotta be dialed in:

1. Your Creative 
2. Your Strategy
3. Your Execution

That’s why we start with a strategy, build out an entire funnel, and create a content ecosystem.

We map out the full customer journey:

- Top of Funnel: Broad hooks to grab attention. 
- Middle of Funnel: Education to build trust. 
- Bottom of Funnel: Hard offers to drive the sale.

And we sync it across every channel: Meta, Google, TikTok...

So every piece of content actually delivers a meaningful result.

Because at the end of the day we understand that it’s not just about the revenue of today, it’s about long-term sustainable business growth.

The role of "Media Buyer" as we knew it is extinct.

Think about it. Five years ago, they were wizards.
They hacked audiences. They tweaked manual bids.
They found the "hidden pockets" of profit.

And today? 

The "targeting" is automated. The "bidding" is AI.
So... what exactly are you paying that retainer for?

Here is the truth:

The only lever left to pull is Creative.

The modern Media Buyer isn't a math nerd anymore:

- They are a Creative Strategist.
- They don't find the audience. The video finds the audience.

So stop asking your team for "better targeting."
And start asking them for better content.

Vlad Alexander - an Austin, Tx digital marketing agency (Ads4scale) owner is working in the agency office.

My brain is like a Porsche engine - it needs premium fuel to run optimally…
…To create brand strategies, converting content, and dream big.

And I can't do that on a burger, fries and soda.

So I have a simple smoothie recipe I learned from a bodybuilding champion friend:

- 1.5 cups of cage-free liquid egg whites (Yes, raw).
- 0.5 cup of 2% milk.
- 1.5 scoops of Chocolate Whey (Optimum Nutrition).
- 1 teaspoon of natural peanut butter.
- 5g of creatine monohydrate.


Here is the fuel your body gets:
⚡ Calories: 475 kcal
💪 Protein: 80g
🍞 Carbs: 14g
🥑 Fat: 7g


I know. You probably stopped reading at "raw egg whites."

But here is the secret:

Pasteurized liquid egg whites are 100% safe and completely tasteless.
When you mix it with the chocolate whey and PB, it literally just tastes like a milkshake.

Why do I drink this?
Because getting 80g of protein in 3 minutes is awesome!

Just kidding. I get no insulin spike, no sugar crash.
Just steady, clean energy to crush client work.

You wouldn’t put regular unleaded into your Porsche now, would you?

Vlad Alexander with Ads4scale (AzonVidz Media) helps DTC brand reduce customer acquisition cost through a performance marketing ad creative strategy with high-converting UGC ads, direct response ads and premium ad creatives on Meta, Facebook and Instagram, Shopify, Amazon and TikTok Shop. Prepares a healthy smoothie in the kitchen.


taplio

The Battle

Olivier Madel

Vlad Alexander

Followers

Posts

Engagements

Likes

Performance ScoreVlad Alexander's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Olivier Madel

Vlad Alexander

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Vlad Alexander's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreVlad Alexander's LinkedIn Performance