SEO content strategist and writer💡 | Maximising inbound traffic for SaaS and SMEs 🚀 | Head Honcho at Sentient Creative

Break through the noise with content that connects with your audience. 

With around a decade of experience across the B2B SaaS, Proptech, and Cybersecurity sectors, I’ve learned that high-growth companies don't need more content... They need a repeatable engine that turns organic search into qualified pipeline.

As a content manager, I bridge the gap between creative storytelling and data-driven SEO. Whether I’m scaling a startup toward unicorn status or rejuvenating the organic presence of an established brand, my focus is always on the bottom line: How does this content connect you better to your audience and drive MQLs?

Some highlights:

Doubled organic traffic within 6 months at ScreenCloud by auditing legacy content and implementing a high-intent keyword strategy.

Built and executed content roadmaps that fuelled a 400% uptick in organic rankings for key competitive terms.

Rejuvenated brand presence on Reddit, resulting in a +100% increase in organic engagement and follower growth.

Translated complex technical concepts in industries such as Cybersecurity and Proptech into high-converting copy that resonates with C-suite stakeholders and end-users alike.

How I Can Help Your Team:

Content Operations: Building the workflows, AI integrations, and editorial calendars that allow small teams to produce elite-level output.

SEO Strategy: Technical and on-page SEO that goes beyond keywords to focus on user intent and topical authority.

Brand Voice: Developing a distinct, authoritative voice that cuts through the AI-generated clutter of 2026.

Stakeholder Management: Aligning content goals with Product, Sales, and Growth teams to ensure every asset serves a purpose.

I am currently looking for my next challenge in Content Leadership (Head of Content / Content Director) where I can own the strategy and scale a high-performing content department.

Let’s connect or reach out directly.

Oliver O.

✨Help busy CEO's, & creators to build their brands on socials I Personal Brand coach I Personal Branding, & Engagement strategist at Right Outsourcing & Small Biz Marketing ✨

Your Brand Is Talking, But Is It Saying the Right Thing? 🤔

Most CEOs have incredible stories, strong businesses, and bold visions.

But here’s the truth, if your brand positioning isn’t clear, your message blends in instead of standing out.

That’s where I step in. 

I’m Asma Rafat, a Brand Positioning Expert & Strategist helping busy CEOs transform their online presence into a powerful client-attracting machine, without spending hours creating content or chasing leads.

After 3+ years of helping CEOs and agencies strengthen their LinkedIn presence, I use a proven 4-step framework that builds authority and visibility strategically.

Here’s how I help you stand out 👇

👉 Step 1: Brand Clarity & Positioning

I uncover your unique value, define your niche, and craft a positioning strategy that communicates your strengths clearly to your target audience.

👉 Step 2: Profile Optimization

Your profile becomes your digital storefront.

I optimize it to reflect your expertise, credibility, and attract high-value clients effortlessly.

👉 Step 3: Content Strategy & Social Media Management

From storytelling posts to engaging visuals

I create, manage, and schedule content that aligns with your brand voice and drives consistent visibility.

👉 Step 4: Strategic Community Engagement

No more “post and disappear.” 

I engage with the right audience, nurture connections, and turn conversations into qualified leads.

The result?

A brand that works while you focus on scaling your business.

💬 Ready to clarify your positioning and attract clients who value your expertise?

DM me or book a 1:1 session — and let’s position your brand where it truly belongs: 
"In the spotlight".

Link is in the featured section. 👉

taplio

The Battle

Oliver O.

Asma Rafat

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?