VEON

Target markets: Tier 2
Areas exp: B2C, Telecomunications

Product Marketing Manager | Growth Product Manager | B2C

TheWays

Mentor

bioniq

Target markets: UK || CIS || Tier 2
Areas exp: SaaS products, MedTech services

Product Marketing Manager | SaaS Experiences | B2C

ЛУН

Bird (Mobile App) 
70% growth of app installs in a 2 month period, raising from 60,000 (achieved in a launch year) to 100,000 downloads, that allowed the product to “flush” onto a 2 place in the AppStore (Lifestyle Category)

Performance Marketing Manager | Growth Marketer | B2C

MacPaw Inc.

Target markets: Tier 1 || Tier 2 || WW
Areas exp: SaaS products, software promotion

Performance Marketing Manager | SaaS Experiences | B2C

IT Company

PPC Account Manager

Depositphotos

4shared.com

Target market: US Market
3 projects - 4Sync, HostingNitro, Epom

Sayu Limited

Target market: UK Market 
- team management 5+
- in charge of all client reports and client base 80+ small to middle-size business.

PPC Team Lead

PPC Specialist

Top Product Marketing Voice || Growth Haсker || Performance Marketer || SaaS || Tier1 markets

Switzerland || Permit S ||

4+ years experience as a Product Marketing Manager
8+ years experience as a Performanсe Marketing Manager

10+ years experience in performance marketing;
5 years experience in SaaS
5+ years experience in management of 10+ people;

Markets exp: Tier 1 (USA, Great Britain, Canada, Australia, EU markets), Tier 2 (Argentina, Brazil, Mexico, CIS)

Areas exp: SaaS products, MedTech Startups, Software development, Telecommunications

Skills
• Growth Marketing
• Digital Marketing
• Lifecycle Marketing
• Lead Generation
• Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Yahoo
• Search Engine Optimization (SEO)/ SEM 
• Content Strategy
• Agency Management
• Marketing Automation
• Leads Generation
• A/B Testing

Contact information:
lena.trump@gmail.com
+38066 2033181
+410799002597

Olena Ivashchenko

National University of Science and Technology "MISIS"  (Moscow Institute of Steel and Alloys)

• Initiated and executed the alloy research projects, reviewed project progress and timelines, including regular project progress reports to management that enabled the team to complete all 3 projects on time
• Published 7 publications based on my research on aluminum alloys with calcium and rare earth metal (REM) additions, where brand new alloys (Al-Ca-Ni-REM, Al-Ca-Ce, Al-Ca-Zn-Mg) were studied so that they can be used in automotive and aerospace industries
• Mentored 15 students during their internships and 7 undergraduate students to successfully enter the master's program by teaching and sharing my own experience as a subject matter expert in materials science.  As a result, 100% of the students successfully entered the university

Responsibilities:
• Analyzed market trends for aluminum alloys
• Co-authored articles for publication in international journals
• Prepared presentations based on the completed projects

Project Manager

Hyundai MOBIS

• Managed 10+ projects from project initiation to sales launch in tight timeframes (1 month) by collaborating with all levels of stakeholders to enforce the sales plans for the quarter and year by 100%
• Reviewed customer requirements and analyzed cost breakdowns, resulting in approximately 15% cost savings per part
• Improved communication by up to 20% and accelerated the identification of bottlenecks by initiating follow-up meetings with quality, logistics and suppliers
• Initiated and issued 2 internal instructions that accelerated the onboarding of new employees by 70%

Responsibilities:
• Responsible manager for rubber, combined and textile mats, roof rails, spare wheel organizers, mudguards, trunk coffer, emergency kits, mechanical anti-theft devices
• Managed product development of 6 accessory groups for 5 vehicles (brands: Kia, Hyundai, Genesis)
• Analyzed cost breakdowns (tooling, development costs, logistics, amortization) for the development process
• Analyzed market using open sources, created reports, and presented to management to meet customer expectations and develop new products 
• Nominated vendors for product development
• Prepared complete package of documents (contacts, orders, part numbers, pricing chain, sales forecast) for confirmation with distributors and sales launch
• Planned and coordinated fitting tests for new products by coordinating suppliers, distributors, and OEM manufacturers
• Coordinated promotional campaign with distributors and dealers

NovaWind

Wind power plant (Renewable energy)

• Built the part development process from scratch, using the engineering specification and its approval process, resulting in a 35% improvement in cross-functional collaboration and a 60% acceleration in the procurement process
• Developed an engineering specification template using my knowledge of manufacturing processes and materials science, which reduced engineering specification lead time by 50% and approval time by 30%
• Issued 62 engineering specifications for parts using the template, which reduced miscommunication between supplier and customer and increased sample quality by 40%
• Analyzed technical specifications and materials, including substitution of local alternative materials and interpretation of European technical documentation for the local market, which accelerated the localization process by 20%

Responsibilities:
• Responsible engineer for tower, nacelle, hub, stator, blades 
• Audited potential wind turbine suppliers to establish a list of approved suppliers
• Verified implementation of technical requirements 
• Worked with 3D model database and created 3D models in SolidWorks

Lead Engineer

Ford Sollers Holding LLC

• Contributed to all 12 projects from design release to series production, enabling the company to achieve localization targets of over 60% on time and receive government grants.
• Implemented assigned serial engineering changes on time by applying Production Part Approval Process (PPAP) knowledge, analyzing part product design, design verification and production validation test plans, and coordinating the supplier-design engineer cross-functional group
• Led the unification of 3 parts for different platforms using manufacturing knowledge, organization, and negotiation skills, which enabled a reduction of CAPEX in manufacturing by approximately 10% per year

Responsibilities:
• Responsible manager for stamping, heat shields, bumper beam, dynamic/static sealing, spare wheel cover
• Provided engineering data for business cases 
• Implemented Advanced Product Quality Planning (APQP) at engineering points
• Analyzed part product design, manufacturing process, tooling and equipment, design verification and production validation test plans for localization process
• Negotiated with suppliers for tooling investment and unit price reduction 
• Promoted cost reduction ideas across commodity groups
• Worked with TeamCenterEngineering 3D model database, CATIA V5, WERS

Product Development Coordinator Body Exterior

• Initiated and issued the localization procedure and engineering change implementation instructions using my analytical and organizational skills and internal Ford Motor Company standards, which improved cross-departmental cooperation and interaction by 60%

Responsibilities:
• Generated ideas to improve Ford vehicles based on competitive benchmarking
• Managed the document approval process for localization 
• Led the Russian localization business case review meeting 
• Prepared and presented weekly status, project data and ISO audit documents to management

Program Module Team Coordinator Body Exterior

Renault

Renault Nissan Purchasing Organization, Body & Electrical Department

• Became one of two certified internal SAP SAER trainers for the Renault-Nissan-AvtoVAZ purchasing department in Moscow, which allowed the company to accelerate the resolution of technical issues with purchasing performance by 90%
• Supported the projects of the departments by performing daily administrative and organizational tasks, which allowed to reduce buyers' workload by 50%

Responsibilities:
• Prepared contracts and additional agreements and guided them from internal review process to supplier’s signature
• Obtained necessary information/documents from external suppliers as well as internal services (logistics, engineering, quality, projects, accounting, lawyers, etc.) 
• Performed workflow with suppliers and internal services (including APQP), collected documents for payment and for Part Submission Warrant (PSW) signature

Purchasing Assistant

• Modified the system for tracking engineering changes from the quality side, helping to reduce approval time by up to 10%

Responsibilities:
• Tracked engineering changes from the quality side 
• Gathered all necessary documentation for Part Submission Warrant signature (according to Advanced Product Quality Planning process)

Trainee in Quality department

• 10+ years of project management experience in R&D and automotive industry 
• Managed 20+ projects in the automotive industry from project initiation to production launch, 3+ research projects in academia from idea to publication
• Completed the Google Project Management Certificate, covering traditional and agile project management approaches throughout the project lifecycle
• Published 7 publications on brand new aluminum alloys

Сo-founder and educational coordinator of the volunteer mentoring program Sci.STEPS
• Created and coordinated 3 training programs in 2 languages (English and Russian) for 60+ mentors and 130+ mentees. Overall satisfaction with the program: 9.1/10 as rated by mentors, 9.5/10 as rated by mentees
• Supported a team and program participants through a coaching approach

taplio

The Battle

Olena Ivashchenko

Dr. Maria Vasina

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