Cold Emails | Automation | Clay | Instantly.ai Outbound Partner

Outbound GTM Architecture for B2B companies

I help B2B SaaS and software development companies design and own their outbound engine.

Most teams don’t lack outreach. They lack structure and they use playbooks from 2020.

Outbound, CRM, data, and tools exist, but they’re fragmented.
Decisions are made without clear market signals.

I design and implement consolidated outbound GTM systems that connect ICPs, workflows, CRM, and data - so outbound becomes a controlled channel, not noise.

Outbound GTM Architecture
Designing and validating outbound go-to-market for products, markets, and segments.

CRM & Pipeline Activation
Turning CRM and sales data into a single, reliable system for execution and forecasting.

Outbound Enablement
Enabling teams to run outbound independently with the right tools, data, and workflows.

📅 https://calendly.com/oleg_tomenko/intro

Oleg Tomenko

SmartAsset

DeftSales Acquired by SmartAsset (https://www.prnewswire.com/news-releases/smartasset-acquires-deftsales-301800865.html)

Growth Consultant

P Brennan Holdings Ltd.

Owner

Deft Sales - fast response software

Planswell

Sales Manager

Senior Account Executive

Alpha FX Group plc

Portfolio Manager

- Provided tailored financial planning advice online to retail customers all across Canada.
- Advised clients by determining financial goals and explaining ideal financial planning concepts.
- Guided clients through health insurance, borrowing, and investments to increase their wealth.
- Contacted hundreds of potential clients via email & phone weekly to set up financial plan reviews.
- Held bi-weekly meetings with Directors, Managers and Plan Pros to solve recurring operational challenges.

Client Success, Plan Pro

ChefHero

- Launched ChefHero's second market in Chicago and trained new Account Executive hires.
- Assisted Chicago City Manager to develop supply and demand strategy.
- Lead team of six Account Executives providing coaching, feedback and training.
- Guide team to drive new order volume and grow existing book of business.
- Manage team A/R and use Salesforce & Looker reports to identify high value customers.
- Hold weekly meetings to review opportunities in pipeline and pinpoint profitable prospects.
- Directed team to produce $6M+ in order volume for ChefHero's partnered suppliers.

Lead Account Executive

- Worked closely with restauranteurs to reduce food spend and increase ordering efficiency.
- Decreased restaurants purchasing time (+3 hours per week) and food costs (+10% annually).
- Secured and developed relationships with key stakeholders producing order volume of +$2M.
- Provided restauranteurs with new options increasing restaurant buyer categories by 300%.
- Built standard price comparison tool used by all sales representatives in Toronto and Chicago.

Account Executive

Hyr Inc.

- Provided partners with on-demand staffing solutions to find talent and reduce labour shorts.
- Created go-to market strategy and identified key relationships to contact 
- Prospected new clients by conducting 100+ activities per day (calls, emails, walk-ins). 
- Connected clients with qualified talent and set appropriate pay rates for temporary staff.
- Filled 60+ shifts with 20 businesses within the Toronto core.

Sales and Business Development

foodora

- Partnered with key decision makers to increase revenue and utilize existing labour
- Contacted and identified prospective clients through calls, emails, referrals and social media 
- Assisted Account Managers with platform set-up, photoshoots, and contract re-negotiations
- Signed 120 restaurant partners exceeding monthly sales quota by 110%
- Delivered and set up new tablet systems for 100 restaurant partners during Foodora migration

Sales & Business Development Associate

RDA Inc.

- Provided tailored home & auto insurance products to clientele throughout Ontario.
- Developed new book of business through 100+ daily prospecting activities (calls & emails).
- Attended multiple networking events (Meetup) and groups (BNI) to source leads.
- Assisted clients with quotes, claims, and renewals to drive referrals and facilitate premium growth.
- Generated $200,000 of earned premium and attained 110% of yearly sales quota.

I help businesses generate profitable revenue through a simple acquisition system

I'm a sales specialist with 10 years of experience in sales, account management, business development, and customer service covering many different industries including finance, wholesale, hospitality, insurance, residential construction, retail, and not-for-profit. 

I have a passion for helping new businesses execute on new business models, educating clients on services that will provide extraordinary value, and  working for companies that challenge the status-quo.

In 2019, I joined AlphaFX to help grow the business' client base in Canada. AlphaFX is a Foreign Currency risk management service with a proven track record of helping companies better mitigate the risk of foreign currency on a company's performance.

I've held roles in three marketplace companies leading & coaching sales teams, developing new sales strategies, and creating new business partnerships to fuel growth for these businesses.

I'd love to hear from you! Reach out to me directly on linkedin, send me a connection request or send me an email!

taplio

The Battle

Oleg Tomenko

Patrick Brennan

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