Chatfuel

In my tenure as Head of Product, I was at the helm of three product teams and partly marketing.

Key accomplishments in the first year included:

Product Development:
Successfully launch a new product to the company's product portfolio, achieving an impressive $XXXk in ARR within its inaugural year.

Performance Marketing:
Initiated a performance marketing acquisition track, remarkably reducing CAC in this channel by 400% in six months. This led to achieving a balanced 1:1 LTV:CAC ratio, laying the groundwork for significant growth prospects and CAC reducing in 2024 in this channel. 

Product and marketing strategy:
Developed and began the implementation of a comprehensive strategy encompassing ICP, UVP and overall market positioning. This strategy was systematically integrated across all acquisition and product channels, both external and internal, with anticipated results by the end of 2024.

Head of Product

In my role as a product manager, I had key responsibilities across two primary areas. 

Monetization:
- Implemented a transition to a value-based pricing model, resulting in a significant 30% increase in ARPPU

Activation and retention:
- Overhauled the onboarding process, effectively doubling our activation rate.
- Focused efforts on enhancing retention across various product segments, contributing to a near 40% reduction in churn rate.

Product Manager

Skyeng

Launched a product from scratch with a margin of XX%. Implemented product scaling.

Product Mananger

SUPL.BIZ

Home Credit Bank

Analyst

Marketing in messengers @ Chatfuel

I'm passionate about helping businesses grow and succeed in the world of commerce.

As a Product marketer at Chatfuel, I specialize in integrating WhatsApp with Shopify to help businesses streamline their customer communication and increase sales. With WhatsApp + Shopify integration, you can easily manage and track customer conversations, automate responses, and offer personalized recommendations and promotions to drive more conversions.

If you're a marketer or business owner looking to take your online store to the next level, I'd love to connect with you and explore how WhatsApp + Shopify integration can benefit your business. Let's chat!

Oleg Krasikov

KFin Technologies Ltd.

Deputy Manager

Vasitum

> Generated 500+ high-quality leads (MQLs) within 1 year via outbound lead generation activities, leveraging LinkedIn and email marketing strategies.
> Increased LinkedIn followers by 35% and boosted engagement by 60% through organic content creation by focusing on thought leadership content and branding.
> Established optimized email marketing SOPs resulting in an average open rate of 25%.
> Transformed blog performance by 30%+ through effective publishing strategies, enhancing brand visibility through website content publishing and optimization.
> Spearheaded rapid user base growth, achieving a 30% month-on-month increase by conceiving and optimizing a weekly user engagement newsletter.

Content Marketer

Amity Software Systems Limited 

> Boosted Google review rating from 3.2 to 4.0
> Attained 40% higher engagement rate on LinkedIn in 6 months
> Handled content ideation, creation, publishing, and distribution single-handedly
> Generated 36,978 unique website visitors in 6 months
> Generated 81,140 unique page views in 6 months

> Drafted and structured industry data to create concise, eye-catching & innovative headlines and body copy.
> Published original content on the website from scratch.
> Modelled a social media publishing kit to build a following for the brand's social media pages like LinkedIn, Instagram, Pinterest, Quora, etc.
> Authored a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)

Content Writer

DigiVersal Consultants

> Reduced bounce rate by 10% in just 4 weeks.
> Achieved top 20 ranking for long-tail keywords in a month.
> Achieved 75% acceptance rate for guest publishing.
> Improved blog views by about 35%.

> Attained high readability credit for blogs among audiences.
> Analyzed clients’ requirements and created business-related & promotional website content, articles, blogs, and press releases.
> Authored over 20 different landing pages for the websites with minimal revisions.
> Performed basic keyword research and create SEO-friendly content.

People love stories. Stories win customers. Stories make your content credible. Stories help you reach your prospects.

And that's exactly how marketing works. It is all about storytelling.

But sometimes marketing strategies get in the way. Or sometimes the existing strategies are just not not working out. Should that stop you from closing high-ticket clients and drive exceptional results for your business? No, of course not.

This is where I come in.

I have:
🚀 Generated 100+ B2B leads ORGANICALLY without spending a single penny on ads in one month.
🚀 Gained over 1,000 ORGANIC views on my content without any aggressive promotion.
🚀 Achieved a TOP 5 SERP ranking on GOOGLE in just one month for multiple content pieces.
🚀 Received 750k+ views on Quora and featured as top writer with minimum effort.

I am a B2B MARKETING SPECIALIST with a knack for experimentation.

I tell your audience exactly what they want to hear and get your brand's message across effectively, clearly, and loudly. I constantly seek innovative approaches to deliver brand's message with impact.

By coupling customer experience hacks with marketing, I help businesses become respectable authorities in their domains.

I can help you:
🎯 Craft compelling brand stories that resonate with your target audience.
🎯 Reach and engage your ideal prospects, maximizing your market presence.
🎯 Build brand awareness and generate high-quality leads.
🎯 Develop strategic marketing plans to propel your business forward.

_____________________________________________

Skills -
Content marketing, inbound marketing, digital marketing, B2B marketing, B2C marketing, A/B testing, business writing, SWOT analysis, competitor analysis, content audit, customer experience, brand management, market research, strategic marketing plans, social media marketing, distribution channels, product launch, public relations, pricing strategies, market analysis, marketing collateral, marketing initiatives, marketing model, marketing tactics.

taplio

The Battle

Oleg Krasikov

Prakhar Bansal

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