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Author and instructor of the Linkedin Course "Strategic Financial Intelligence for Business Leaders"

 Course Author - Strategic Financial Intelligence for Business Leaders

The CEO Financial Intelligence Program

Built for CEOs, CFOs and executives who want to lead with strategic financial insight and engineered performance. 

Through expert sessions, real-world cases, and a private executive community, you'll learn to connect the dots between vision and results, challenge financial assumptions, ask the right questions, and make confident decisions that drive enterprise value.

Founder

Financiario

Financiario delivers the financial foresight of a strategic CFO — automated into real-time dashboards — to unlock capital, drive growth, and lead with confidence.

Always know how today’s decisions impact cash flow, profitability, and long-term value — without the guesswork, spreadsheets, or delays.

Designed for mid-market companies, Financiario connects financial planning, forecasting, and reporting into one powerful, fully managed platform.

From multi-entity consolidations and scenario modeling to capital allocation and debt management, every dashboard and report is engineered to align financial performance with strategic objectives.

Experience real-time financial intelligence. Book a demo at Financiario.com.

Founder & CEO

OanaLabes.com

Hi, I'm Oana Labes.

As one of the top worldwide Linkedin content creators, my strategic finance content has been seen by over 140 million people over the past year.

My Linkedin following has grown to over 350,000 followers, and the business and finance Checklists and Cheat Sheets I created have been viewed and downloaded by millions of people worldwide.

My 'Cash Flow Masterclass' has transformed hundreds of careers and businesses and my Corporate Trainings have helped thousands of professionals around the world.

Join over 55,000+ people and subscribe to my free newsletter 'The Finance Gem 💎' to get strategic finance insights every Saturday and compound your impact & influence on in boardrooms and beyond.

Get in touch at www.OanaLabes.com

The Finance Gem

Join 55,000+ subscribers to get The Finance Gem 💎delivered to your Inbox every other Saturday. Don't miss the strategic finance insights enjoyed daily by my 350,000+ Linkedin Followers.

Founder & Content Creator

Corporate Finance Institute® (CFI)

Founded in 2016, CFI is the world-leading provider of practical learning and productivity tools for finance and banking professionals. Powered by expert instructors, hands-on lessons, and proprietary technology, CFI delivers the skills, certifications, CPE credits, and resources to help anyone—from beginner to seasoned pro—drive their finance career.

Guest Writer

Profitability Analytics Center of Excellence

PACE is an independent, non-profit, community of professionals dedicated to developing ways for companies to strategically manage and improve revenue, cost, and investments using causal analytic models to help make better, more informed decisions and drive greater value creation.

Advisory Board Member

I enable the financing that supports the growth and success of growing businesses operating in the Manufacturing, Wholesale and Logistics space.  I also lead RBC’s relationship with my clients at the enterprise level; I oversee the overall risk monitoring process for my portfolio and actively manage the portfolio credit risk within the bank’s risk appetite.

Senior Commercial Manager - Supply Chain Industries

Commercial Manager / Technology Banking KBI

Holidays Inc.

After working in the industry for 6 years I founded a travel concierge business at the age of 23, and bootstrapped it to 1.3MM EUR in revenues, 13 employees and 2 offices over the course of 4 years. We partnered with Thomas Cook in Germany to gain exclusive access to the full travel offering of more than 70 of the world’s largest 70 wholesale operators including Thomas Cook, Neckerman, TUI, ITS, DERtour, Schauinsland or ITS. 

Our strategy focused on product leadership, customer service, and innovation, which helped to differentiate us in the local market and afforded us record high retention rates and customer referrals.

I used to think finance wasn’t rocket science — until I saw how many CEOs and companies get crushed by it.

Great products with solid margins - consistently struggling to engineer growth with proactive cash flow planning and smart capital allocation.

That’s when I realized: it’s not just about numbers — it’s about knowing what they mean, how to plan around them, and how to make decisions that actually build value.

That’s what I teach. And that’s what my company Financiario delivers.

📌 I’m a CPA, MBA, and Founder of Financiario — the only financial intelligence platform built to think, report, and advise like a CFO in real time — whether you have a CFO or not.

📌 My background:

→ 15+ years of mid-market capital expertise
→ $300M+ secured and deployed across growth, M&A, and enterprise value acceleration
→ Scaled hundreds of companies 10–20x by aligning capital, cash flow, and strategic planning

📌 I’m also:

→ A Top 10 U.S. LinkedIn Finance Creator
→ A LinkedIn Learning Instructor
→ Read weekly by 45,000+ CEOs and CFOs via The Finance Gem
→ Followed by 500,000+ worldwide across platforms

📌 I’ve taught over 5,000 leaders through:

→ The CEO Financial Intelligence Program – master the 20% of finance that drives 80% of results
→ The Cash Flow Masterclass – used by thousands to turn liquidity into leverage
→ The Financial Analysis Masterclass – helping leaders turn numbers into strategy

📌 Brand partners & highlights:

→ Oracle, SAP, HubSpot, Mercury, 
→ AFP speaker (largest finance conference in the world): 3 years running

If you’re a scaling company, ambitious executive, finance pro, or growing brand — I can help.

→ Follow me here, on IG and YouTube (coming soon)
→ Scale with me: Financiario.com
→ Learn with me: oanalabes.com
→ Reach me: hello@oanalabes.com

Oana Labes, MBA, CPA

Most CEOs are building strategy on Adjusted EBITDA.

But Operating Cash Flow is the number that tells the truth.

➡️ Learn to analyze an income statement in 10 steps and never miss another red flag again: https://bit.ly/3QsGLyV

Let’s talk about the most abused metric in finance:
Adjusted EBITDA.

On paper and in quarterly calls it looks impressive.

↳ Big number
↳ Solid growth story
↳ Great for pitch decks

But dig deeper, and it’s often nothing more than a sanitized version of the truth.

📌 Save your spot for the upcoming executive masterclasses covering EBITDA, Valuation and our exclusive CEO Panel: 

➡️ https://bit.ly/4nHxemo
➡️ https://bit.ly/4nZwau8
➡️ https://bit.ly/4oCA2RK

Here’s what happens when the heat of real business pressure kicks in:

↳ Adjusted EBITDA: a full pan of spinach — puffed up with “one-time” add-backs

↳ EBITDA: a few wilted leaves left — still disconnected from actual cash

↳ Net income: the bare truth — what’s left after everyone else takes their share

↳ Operating cash flow: the real litmus test — what the business actually generates to reinvest, repay, and survive

Most CEOs are obsessed with EBITDA.
But it’s operating cash flow that fuels today and builds tomorrow.

Smart CEOs understand this:

✓ Adjusted EBITDA is easy to manipulate — operating cash flow isn’t
✓ EBITDA ignores working capital swings — OCF exposes them
✓ Operating cash flow shows what’s sustainable — not presentable

Because at the end of the day, only one number fuels:

Payroll
Debt repayment
Growth reinvestment
Dividend distribution
Breathing room in downturns

That number is Operating Cash Flow.

If you’re not tracking it religiously, and planning it carefully - you're in for some seriosu financial trouble.

This isn’t about becoming a CFO.

It’s about being a CEO who actually understands how value is created — and destroyed.

So here’s the question:

Are you managing by numbers that survive heat?
Or by metrics that evaporate when reality sets in?

📌 Want to transform your leadership, company and career?

▷ Scale yourself with my CEO Intelligence Program: https://bit.ly/3ZCI0kr
▷ Scale your knowledge with courses & graphics: https://bit.ly/3RlTCDD
▷ Scale your company with Live CFO intelligence: https://bit.ly/3Aa36fG

♻️ Like, Comment, Repost if this was helpful. And follow Oana Labes, MBA, CPA for strategic insights on financial leadership.
------------

10 more days left to enrol into The CEO Financial Intelligence Program
Last cohort for 2025 kicks off November 12, 2025
6 weeks with me, 2x live weekly, recorded
Transformational & immediately practical
Enrol now: https://lnkd.in/e_4V8pWR

CEO @ Financiario | Real Time CFO Intelligence for Mid-Market Companies | Rolling Forecasts • Dynamic Dashboards • Board Decks | Founder & Coach @ The CEO Financial Intelligence Program | Top 10 LinkedIn USA Finance

ThinkaDay

I show premium 1- and 2-person businesses how to attract clients and increase sales.

Consultant to 1 and 2-person businesses

Children's Hospital of Philadelphia

* Developed EPM strategies and created data models to analyze trends of in-person and telehealth appointments; crafted and delivered strategy presentation to senior leadership with recommendations for improving patient access metrics across all Pediatric & Surgery divisions.
* Created dynamic operating model to amplify QGenda reservation data for maximizing exam room utility rates across multiple specialty care centers.

Sr. Advisor, Strategy, CHOPPA Team

University of Iowa College of Public Health

Taught Financial Modeling and Finance / Case Study Analysis to executive graduate students, EMHA program.

Finance Instructor

Phoenix Children's Hospital

* Developed and implemented EPM solutions to improve operations and supply chain for patient education materials for 45+ medical conditions
* Provided care for patients throughout all units of the hospital
* Completed six month volunteer rotation in Oncology & Hematology

420+ volunteer hours:

Process Improvement & Patient Care, Volunteer

United Planners Financial Services

* Coordinated successful transition of East Harbour Capital to a mid west-based financial services firm.
* East Harbour Capital was a private wealth management and financial consulting firm aligned with the broker / dealer, UPFS.  
*EHC provided investment management and advisory services to high net worth investors, corporations and families.

Founder, East Harbour Capital 

The Planning Group of Scottsdale, LLC

An independent registered investment advisory firm serving high net worth individuals.

* Coordinated firm's strategy within portfolio management, operations and business development to augment market share and AUM.

Managing Director

Turning your solopreneur skills into solutions people buy.

Picture opening the front door each morning to your small business in one of the quaint villages around Rochester, NY.

You’re smiling. You have no stress.

You know that customers are excited to walk into your store today and can’t wait to buy.

For the last several months your sales have been growing.

No more long, quiet days wondering when the next customer will walk through your door.

No more lying awake at night worrying about cash flow or even having to close up shop.

Sounds amazing, right?
You deserve it.

Customers that visit your business each week and then tell their friends.

They all want to buy from you.

Yes. I know.

You probably think you don’t have the time or money to make a positive change.

I felt the exact same way for the first several years when I ran a local brick-and-mortar business in Rochester.

I made every mistake and wanted to quit.

And then I made a smart change that turned my quiet business into an exciting one that clients wanted to enjoy.

Sales went up. Stress went down. It was incredible to have a simpler, balanced life, and I never looked back.

Sound good, right?

Great!

Let’s transform your customer traffic and sales—without requiring endless time or money that you simply don't have.

That's where I come in.

We meet in person. I listen.

We analyze your specific situation. 

I create and give you proven strategies designed for your business.

Message me "Rochester Small Business," and I’ll send you the full details.

~~~~~~~~~~~~~~~~~~~~~~~~~
All consulting services are offered through Thinkaday, Inc.
Erik Duncan is the founder of Thinkaday, Inc., and the lead consultant.

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