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Author and instructor of the Linkedin Course "Strategic Financial Intelligence for Business Leaders"

 Course Author - Strategic Financial Intelligence for Business Leaders

The CEO Financial Intelligence Program

Built for CEOs, CFOs and executives who want to lead with strategic financial insight and engineered performance. 

Through expert sessions, real-world cases, and a private executive community, you'll learn to connect the dots between vision and results, challenge financial assumptions, ask the right questions, and make confident decisions that drive enterprise value.

Founder

Financiario

Financiario delivers the financial foresight of a strategic CFO — automated into real-time dashboards — to unlock capital, drive growth, and lead with confidence.

Always know how today’s decisions impact cash flow, profitability, and long-term value — without the guesswork, spreadsheets, or delays.

Designed for mid-market companies, Financiario connects financial planning, forecasting, and reporting into one powerful, fully managed platform.

From multi-entity consolidations and scenario modeling to capital allocation and debt management, every dashboard and report is engineered to align financial performance with strategic objectives.

Experience real-time financial intelligence. Book a demo at Financiario.com.

Founder & CEO

OanaLabes.com

Hi, I'm Oana Labes.

As one of the top worldwide Linkedin content creators, my strategic finance content has been seen by over 140 million people over the past year.

My Linkedin following has grown to over 350,000 followers, and the business and finance Checklists and Cheat Sheets I created have been viewed and downloaded by millions of people worldwide.

My 'Cash Flow Masterclass' has transformed hundreds of careers and businesses and my Corporate Trainings have helped thousands of professionals around the world.

Join over 55,000+ people and subscribe to my free newsletter 'The Finance Gem 💎' to get strategic finance insights every Saturday and compound your impact & influence on in boardrooms and beyond.

Get in touch at www.OanaLabes.com

The Finance Gem

Join 55,000+ subscribers to get The Finance Gem 💎delivered to your Inbox every other Saturday. Don't miss the strategic finance insights enjoyed daily by my 350,000+ Linkedin Followers.

Founder & Content Creator

Corporate Finance Institute® (CFI)

Founded in 2016, CFI is the world-leading provider of practical learning and productivity tools for finance and banking professionals. Powered by expert instructors, hands-on lessons, and proprietary technology, CFI delivers the skills, certifications, CPE credits, and resources to help anyone—from beginner to seasoned pro—drive their finance career.

Guest Writer

Profitability Analytics Center of Excellence

PACE is an independent, non-profit, community of professionals dedicated to developing ways for companies to strategically manage and improve revenue, cost, and investments using causal analytic models to help make better, more informed decisions and drive greater value creation.

Advisory Board Member

I enable the financing that supports the growth and success of growing businesses operating in the Manufacturing, Wholesale and Logistics space.  I also lead RBC’s relationship with my clients at the enterprise level; I oversee the overall risk monitoring process for my portfolio and actively manage the portfolio credit risk within the bank’s risk appetite.

Senior Commercial Manager - Supply Chain Industries

Commercial Manager / Technology Banking KBI

Holidays Inc.

After working in the industry for 6 years I founded a travel concierge business at the age of 23, and bootstrapped it to 1.3MM EUR in revenues, 13 employees and 2 offices over the course of 4 years. We partnered with Thomas Cook in Germany to gain exclusive access to the full travel offering of more than 70 of the world’s largest 70 wholesale operators including Thomas Cook, Neckerman, TUI, ITS, DERtour, Schauinsland or ITS. 

Our strategy focused on product leadership, customer service, and innovation, which helped to differentiate us in the local market and afforded us record high retention rates and customer referrals.

I used to think finance wasn’t rocket science — until I saw how many CEOs and companies get crushed by it.

Great products with solid margins - consistently struggling to engineer growth with proactive cash flow planning and smart capital allocation.

That’s when I realized: it’s not just about numbers — it’s about knowing what they mean, how to plan around them, and how to make decisions that actually build value.

That’s what I teach. And that’s what my company Financiario delivers.

📌 I’m a CPA, MBA, and Founder of Financiario — the only financial intelligence platform built to think, report, and advise like a CFO in real time — whether you have a CFO or not.

📌 My background:

→ 15+ years of mid-market capital expertise
→ $300M+ secured and deployed across growth, M&A, and enterprise value acceleration
→ Scaled hundreds of companies 10–20x by aligning capital, cash flow, and strategic planning

📌 I’m also:

→ A Top 10 U.S. LinkedIn Finance Creator
→ A LinkedIn Learning Instructor
→ Read weekly by 45,000+ CEOs and CFOs via The Finance Gem
→ Followed by 500,000+ worldwide across platforms

📌 I’ve taught over 5,000 leaders through:

→ The CEO Financial Intelligence Program – master the 20% of finance that drives 80% of results
→ The Cash Flow Masterclass – used by thousands to turn liquidity into leverage
→ The Financial Analysis Masterclass – helping leaders turn numbers into strategy

📌 Brand partners & highlights:

→ Oracle, SAP, HubSpot, Mercury, 
→ AFP speaker (largest finance conference in the world): 3 years running

If you’re a scaling company, ambitious executive, finance pro, or growing brand — I can help.

→ Follow me here, on IG and YouTube (coming soon)
→ Scale with me: Financiario.com
→ Learn with me: oanalabes.com
→ Reach me: hello@oanalabes.com

Oana Labes, MBA, CPA

AI won’t transform finance until CFOs trust it.
That’s the real barrier.
Not technology.

Every finance leader wants faster insights.
But they also want answers they can defend.

And that’s the gap.

I’ve had dozens of conversations with CFOs over the past year about AI.

Every time, the story is the same:

“We’re intrigued…
But we’re not ready to bet our liquidity on a black box.”

This isn't resistance.
It’s risk management.

And now we have hard data to back it up.

A new survey of 1,000 CFOs, commissioned by Kyriba, confirms what many of us suspected:

- 76% say security & privacy risks could threaten financial health
- 41% cite fear of data leaks as the #1 blocker
- Only 46% trust safeguards in current AI tools
- Yet 96% still rank AI integration as a top priority

This isn’t about slowing innovation.
It’s about scaling it safely.

Smart CFOs are now asking:

✓ Is our data secure, or exposed?
✓ Is this AI explainable, not just impressive?
✓ Are we solving real problems—or just piloting hype?

AI in finance isn’t just about automation.
It’s about judgment, control, and trust.

I’ll drop a link to the full CFO survey in the comments—it’s worth the 5-min read.

You can also get it here: https://bit.ly/4rAjRqB

Your move: Would you bet your liquidity on a black box?

♻️ Like, Comment, Repost if this was helpful. And follow Oana Labes, MBA, CPA for strategic insights on financial leadership. 

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Brand partnership • CEO @ Financiario | Real Time CFO Intelligence for Mid-Market Companies | Rolling Forecasts • Dynamic Dashboards • Board Decks | Founder & Coach @ The CEO Financial Intelligence Program | Top 10 LinkedIn USA Finance

Hafilat Industry LLC

•	Work with the CEO and a 3-member board of directors to develop and execute the financial goals and objectives.
•	Plan, develop, organize, implement, direct, and evaluate the organization's fiscal function and performance.
•	Manage financial planning and budget (growth focus) for the company with annual revenue of AED 300M+
•	Achieved AED 500K savings from bank interests, and accelerated cash flow by AED 7M+ from collection.
•	Oversee and monitor the corporation’s financial position, banking and financing activities and capital structure and monitor the respect of banking and financial covenants and hedging arrangements, as applicable.
•	Responsible for continual improvement of the budgeting process through education of department managers on financial issues impacting department budgets.
•	Undertake all aspects of financial management, including corporate accounting, regulatory and financial reporting, budget and forecast preparation, as well as the development of internal control policies and procedures.

Group Chief Financial Officer “CFO”

AJ GROUP OF FACTORIES & EST

•	Scale: Managed finances for a group of factories (Oil & Gas, Manufacturing, F&B, Real Estate, Transportation, Trading) across UAE, KSA, Oman, Morocco; oversaw budgeting, reporting, costing, and compliance.
•	Margin Growth: Increased net income from 3.5% to 6.8% via cost controls and pricing strategy.
•	Working Capital: Slashed cash conversion cycle from 180 to 60 days through AR/AP reforms.
•	ERP Leadership: Migrated all entities to unified ERP, standardizing reporting and cost centers.
•	Delivered reduction in labor cost savings by optimizing workforce structure and resource allocation.
•	Governance: Developed and enforced group-wide financial policies for procurement, payroll, and expense control.
•	Provided strategic financial support for new factory projects, including feasibility, costing, and investment planning.

BMG International FZCO

•	Managed financial diversified group (FMCG, E-commerce, Electronics, Logistics, Wholesale & Retail); streamlined operations in 5 countries.
•	Achieved 7% YoY revenue growth via FP&A automation and market expansion.
•	Advised CEO and board on capital planning, cash flow optimization, and strategic investment decisions.
•	Directed end-to-end finance operations; optimized reporting, costing, procurement, payroll, and credit control.
•	Reduced borrowing costs from 11% to 7% through bank renegotiations of existing credit lines.
•	Implemented credit control policies, aligning customer payment terms with working capital goals.

Group Financial Controller

National Bank of Egypt (NBE)

•	Managed SME and corporate lending portfolios; led team of 5 credit officers.
•	Conducted financial modeling, credit analysis, and risk evaluation for lending decisions.
•	Structured complex financing deals, reviewed securities, and monitored covenant compliance.

Senior Credit Manager, SMEs, and Corporate Banking Unit.

Strategic Group CFO with experience driving financial performance, enterprise transformation, and sustainable growth across diverse sectors including FMCG, manufacturing, oil & gas, logistics, real estate, and banking. Adept at partnering with boards and C-suite leaders to develop and execute high-impact financial strategies, improve working capital, and lead restructuring and M&A initiatives. Expertise in treasury, FP&A, ERP implementations, and compliance with IFRS/GAAP. Proven ability to build high-performing teams and foster financial discipline across complex, multi-entity operations.

Solid experience in different fields “Banking & Oil and Gas & Manufacturing & Transportation & Food and Beverage & FMCG & Trading and Distribution & Real Estate & Construction & Services Electronics & Logistics & Wholesale & Retail & E-commerce & Organic Items”


CORE COMPETENCIES: -

Strategic Finance Leadership: 
Financial Strategy │ Capital Structuring │ Treasury & Liquidity Management │ M&A Due Diligence │ JV Structuring │ Investor Relations.

Performance Management: 
FP&A │ Budgeting & Forecasting │ P&L Governance │ Working Capital Improvement │ Procurement & Credit Control │ Corporate Tax & VAT Compliance │ Cost Reduction │ Inventory Management.

Governance & Risk: 
IFRS, GAAP, IAS Compliance │ Internal & External Audit Leadership │ Internal Controls │ Risk Management │ Financial Policy Development.

Digital Transformation: 
SAP/Oracle Implementation │ Financial Modeling │ BI/Analytics

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Ahmed Salem - Group CFO - MENA, Global Markets

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The Battle

Oana Labes, MBA, CPA

Ahmed Salem - Group CFO - MENA, Global Markets

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