The Glue Between

Founder & Content Chief

GDS Group

Responsible for the Group's creative strategy, alongside creative leadership of the company's new SaaS product. Ownership of all copywriting, brand origin & multimedia storytelling, content strategy and live presenting requirements (including mentoring new creative teams).

From strategic design thinking to tactical sales & marketing content, the role encompasses all creative facets of brand and product storytelling. As a Presenter, I work to identify and pilot new use cases for storytelling and engagement opportunities within the platform. As a Copywriter, I own all internal & external brand messaging (both written and rich media). As a Creative Director, I lead the vision of the product's potential across forms of communication, including sales and operations consultancy.

Creative Director

I led the Group's Virtual Showcase product from concept to it's first 12-month cycle – securing £4.1m delivered revenue from 86 live shows in its first year – with studio-production digital broadcasts for a range of Fortune 2000 B2B client profiles and CXO engagements.

Responsible for all operational & production functions – including Design, Video, Presenters, Producers & Technical operators – to execute the activation of content, storytelling levers and digital functionality,  delivering TV-studio broadcast productions that land messages, drive pipeline and engage audiences in a truly unique broadcast format.

Operations Director

Bigg

Bigg is a full-service digital marketing agency, specialising in white-label, scalable SEO packages for the UK's two leading directories and its SME customer base – delivering c. 1200 SEO campaigns per month.

As Bigg's MD, my role was to build on the foundations set as its Operations Director and steady net profit as we moved through the pandemic. Having improved its gross profit by c.30% over a preceding 9 month period by removing third party costs and bringing core services in-house, I was able to successfully secure the required strategic relationships, react to client and market demands for 'pandemic-ready' product pricing and stabilise campaign churn as we headed through 2020/2021. Ultimately, this delivered the board's primary aim and protected both P&L and staff alike.

Managing Director

I led the build of the Group's debut, centralised Client Services function – directing an international team of 14 CSMs – into a new service delivery model for the GDS Group.

Accountable for a mid-to-high touch B2B IT & Marketing tech client portfolio in excess of 150 logo campaigns globally – delivering across the organisation's three core revenue streams (Summits, Roundtables & Live events) – my primary responsibilities nested in:

• Nurturing and growing Tier 1 client relationships 
• Directing the service delivery of net new and growth logos
• Implementing a new CS Journey – moving from reactive client servicing to proactive customer success
• Customer engagement strategy
• Reporting directly into CEO & Chairman

Group Client Services Director

Meet the Boss

As a product owner and the company's CSD, I consulted on pre-sale fulfilment and led the post-sale delivery for a global portfolio of IT & Marketing Technology clients, accountable for a team of 7 CSMs managing a client servicing and communication strategy across concurrent contracts.

From resource forecasting and capacity planning at both internal stakeholder and product levels – to senior stakeholder reporting (internal & external) – the role required exceptional process evolution and divisional leadership & training to ensure superior standards for a CXO audience.

Client Services Director

I led the transformation of the post-sale client servicing strategy for a portfolio of c.50 high-touch accounts, with reach across the brand's digital and physical products. This included building MOPs, training and mentoring a team of CSMs and implementing a new standard of client services across the business – from first-to-last touch of contractual delivery. 

This included commercial risk and issue mitigation; client-facing and branded content creation; product and product delivery evolution; and pre-sales relationship engineering.

Head of Client Services & Operations

Responsible for presenting both live and pre-recorded interviews, group discussions and closed-door events for senior executives across the IT and Marketing tech space – including live studio production and live in-person events. 

During my tenure, I hosted in excess of 250 virtual roundtables, 30 in-person events and 10 live studio shows, with full storytelling ownership – from concept to conversation.

Presenter & Senior Editor

Moving from print to digital content, I led the online editorial strategy and web management for MeettheBoss.TV across organic SEO and marketing-supported campaigns. From short and long form editorial to rich media (infographics and video), I worked closely with the brand's presenters on content strategy and scriptwriting for interviews to link back into the editorial strategy.

Digital Content Manager

Responsible for content strategy, creative and execution for a print portfolio of B2B industry thought leadership magazines for IT and marketing technology providers including Dell, IBM, HP, Cisco, Novartis – with a specific focus on Pharmaceuticals, Energy & Business Transformation.

Working in lock step with the Editor-in-Chief and Sales Director, I had full editorial ownership of cover and copywriting, pagination, feature articles and interview schedules.

Example partnership editorial with Frost & Sullivan's Growth, Innovation & Leadership (GIL) eBulletin: http://bit.ly/2EZhoSO

Editor

Western Morning News

Intern

SilverWood Publishing

B2B Copywriter & Storytelling Strategist | Thought leadership and insights content for creative enterprise marketers

Hi, I'm Nick.

I write long form content for B2B content marketers & agencies who:

1. Need marketing-ready campaign content delivered on time and on budget
2. Want to build authority and trust with their audience
3. Don't have the resource or expertise in-house to do so

With 14+ years' experience delivering for high growth and large enterprise B2B clients, I've built a system that allows me to...

- Snap into your content operations and marketing teams with ease
- Find the right information from you, fast
- Spend more time speaking with your audiences 
- Turn complex topics into crystal clear content that connects
- Deliver high-performing long form content for enterprise marketing campaigns

In doing so, I've...

- Delivered Annual Reports for one of the 'Big Four' to a global audience of 4m+
- Produced long-form content for 162 of the world's Fortune 500
- Written over 220 eBooks, reports & guides to help deepen brand and product insights

If you're a B2B content marketer or agency AD who needs their quality content in expert hands, drop me a DM or book an appointment in the link at the top of my profile and let's talk.

Nick Pryke

conferenceemcees.com

Master of Ceremonies & Event Moderator for virtual, hybrid and in-person events across Europe.

conferenceemcees.com is the first of its kind, global network of professional conference emcees, moderators and facilitators. Their mission is to provide clients with high-energy moderation, facilitation, and hosts that leave a lasting impact.

Master of Ceremonies & Event Moderator

Connex Group 

Event Moderator & Editor for virtual executive roundtable discussions in English, German and Spanish.

Moderator and Master of Ceremonies

MouniaBG

As a highly skilled and effective communicator with very strong influencing skills, I am an expert at engaging people in an authentic, convincing and powerful way. I am able to read people very quickly, capture their attention in an eloquent and intelligent manner.

Experience and expertise includes collaboration with international clients at trade shows, events, conferences and corporate meetings including high-profile guests.  

My specialty lies in corporate events, conferences, trade exhibitions and networking events. OFFLINE & ONLINE event formats including digital round tables.

For more information please visit: mouniabg.com

Independent Moderator, Emcee & Host 

Coaching professionals in the areas of career, work and developing their personality/unique skills.
Experience with virtual & in-person coaching.

People Development Coach

Supporting well known global brands in managing their events, exhibitions and international trade-shows through lead generation, on site sales support, live product presentations & product demos, client liaison, guest management, event management.

Event Marketing 

Host and moderator of GDS summits in Europe & the US. Role includes: panel facilitation and executive round table moderation with C-level decision makers from around the world.

Moderator & Master of Ceremonies

Host and moderator of digital round tables with C-suite executives as well as cross-industry event summits that bring the world’s leading companies and solution providers together. Trilingual hosting in English, German and Spanish.

European Central Bank

- Leadership and Management Development: 360 degree feedback, performance management, coaching
- Development of trainings on stress resilience
- HR in Business Continuity Management

HR Analyst

- Events: ECB Cultural Days 2011
- Educational Projects: development of on-line educational game

Communications Assistant

Leadership and Management Development
Recruitment

HR Trainee

Freelance Translator

Freelance translation of written documents (eg: official contracts, minutes of meetings, entire website) on ad-hoc basis for small businesses and self-employed individuals. 

Interpreting on international B2B trade shows and events.

Fluency in German, English, Spanish and French

Freelance Translator & Interpreter

The London School of Economics and Political Science (LSE)

Master of Science (MSc) International Employment Relations & Human Resource Management

Master of Science (MSc) Postgraduate Student

American Express

Main responsibilities:

- Developed leadership and coordination skills necessary to manage the creation and production of the annual Membership Rewards catalogue aimed at a client base of over 100,000 card members, from design to final distribution. 
- Worked with advertising agency (Ogilvy) on daily basis on the content and layout of catalogue. 
- Communicated effectively with over 50 national and international business partners (Motorola, Bertelsmann A.G, Helix Global Solutions, Hilton Hotels, etc) to obtain product details and partners' approvals.
- Ensured that all creative work met American Express' rigorous branding and marketing guidelines and that of the 50 loyalty partners.
- Managed Membership Rewards website 
- Assisted marketing team: English to French translations and conducted first-hand market research for launch of Internet website campaign.
- Assisted customer service team in customer ordering procedures and stock management of Membership Rewards' catalogue product listings.

Main achievements:

- Obtained 100% of partners' approvals by given project deadline which required persistence, negotiation skills and cultural awareness. 
- Communicated in 4 languages across Europe, Asia and the Americas which helped to develop my communication and interpersonal skills.
- Awarded responsibility of managing a separate version of the catalogue for a client base of 30,000 corporate card members.

Marketing Assistant  - Membership Rewards Loyalty Programme

Hello, Hallo, Hola, Salut!

Thank you for stopping by and great to meet you!

When asked to define myself in one word, I often struggle. We like to put people into boxes. So if I were a box, it would be called "Multilingual Moderator and People Enabler". 

I chose "people enabler" because it's what comes closest to what I love doing: enabling people to connect, share, engage and communicate openly with each other. With empathy and care. 

I do this through in-person or virtual events including panel discussions, executive roundtables and interviews on thought-leading topics, mostly but not exclusively technology focused.

I'm here to help you create authentic, memorable conversations that connect people and ideas in an engaging and positive way. 

So if you're thinking about how to create interactive, connection-focused events then do reach out for a virtual coffee:  info@mouniabg.com

_______


LANGUAGES: German, English, Spanish
Check out my work: www.mouniabg.com
Drop me a line: info@mouniabg.com
BASED in Germany & Spain
OFFLINE & ONLINE event hosting in 3 languages (trilingual English, German, Spanish)


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The Battle

Nick Pryke

Mounia Berrada-Gouzi

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