Kanvas

We make new ideas compelling, viable, and investible. We help innovative leaders and founders explore new products, services, functions (e.g. Innovation Labs), or ventures. 

"Kanvas for Start-Ups" -> 

We help founders secure funding, manage burn, and confidently make business decisions. We translate their vision into a compelling, viable, and investible business model.

We offer business model courses to our partner Venture Capital firms, accelerators, and universities to support their portfolio companies. Our capstone content is our six-week "Dreams to Dollars" program.

When we co-invest with our VC partners, we have a proven track record of directly contributing to multi-million dollar raises. 

Example engagements, services, and client references available upon request.

Founder + Partner

HF Scale Partners

Investing @ HF Scale Partners. HF Scale Partners invests in leading growth and late-stage technology companies through direct equity investments and secondary liquidity transactions. Investments include Canva, Anthropic, Epic Games, Eight Sleep, Anduril, ShieldAI, Pipe, Public.com, AngelList, Ellevest, Boom Supersonic, Possible Finance, Webflow, and more.

Principal

The Venture Mentoring Team

The Venture Mentoring Team (VMT) is a nonprofit educational 501(c)(3) dedicated to fostering the startup community by training and certifying mentors, and connecting them with the best and brightest entrepreneurs to help startups reach their full potential.  The organization is composed of 200+ experienced entrepreneurs and executives with corporate, legal, academic, profit and not-for-profit backgrounds who donate their time and talent. The VMT mentors startups to gain traction and sustainability up to their Series A funding.

NYC Chapter President

Certified Mentor for: eMerge Americas (Miami's premier tech conference), Target Forward Founders, Babson College, and more.

Certified Mentor

National Science Foundation (NSF)

One of my best career moments is serving as an Industry Mentor during the U.S. NSF's National iCorps Winter Cohort #3, 2024. Read for more:

About NSF I-Corps:

In NSF’s I-Corps competitive national program, top researchers in science and engineering fields are immersed in a hands-on experience of customer discovery — a key step in the entrepreneurial process that involves talking to potential customers, partners, and other industry stakeholders.

Selected teams are awarded up to $50,000 to conduct 100+ customer discovery interviews during a seven-week course. Through this process, the teams learn how to evaluate the potential for translating their laboratory invention into a successful product and/or service.

About the accepted research:

The Graham Test is a training and concussion assessment system that uses stability and reaction time in sport-specific positioning, with a primary focus on equestrians. As a lifelong equestrian, I'm deeply passionate about the impact this kind of system could have on our sport.

About the role:

NSF I-Corps Teams include a mentor – an experienced entrepreneur who can guide the team as they refine their business models, gain insights from their customer market, and pivot down alternate paths.

Industry Mentor (ICORPS PROGRAM)

Techstars

Mentoring startups on business models and go-to-market strategies. Since 2006, Techstars has worked with startups across a range of verticals, from aerospace to finance, logistics, and retail, connecting them to a network of successful mentors and partners. Each year, Techstars chooses over 500 early-stage companies to join one of their 3-month, mentorship-driven accelerators, investing $120K and providing hands-on mentorship and access to the Techstars network for life.

Affiliated Programs: Techstars New York Comcast

Mentor

Hustle Fund

Angel investing alongside Hustle Fund, seed to Series A. 
Focusing on systemic issues that keep me up at night (e.g. FemTech, financial literacy, digital health)

Angel Squad Member

Global Women in VC

The world’s largest global community for women in venture capital to connect, collaborate, and create new opportunities. Learn more here: https://www.women-vc.com/

Member

Forbes

Founding member of Forbes’ invite-only, private networking forum for leading women to exchange ideas, innovation, dialogue, and support one another.

ForbesWomen Forum

Day One

I participate in Office Hours and Group Mentoring sessions to help founders fine-tune their business models and pitches. It's a blast.

Day One is building an ecosystem to power the next generation of entrepreneurship. Our Fellowship program is purpose built for early-stage entrepreneurs to tap into a vibrant community, powerful network, and guidance from experienced operators, investors and founders.

Better.com

Learned a lot driving strategy and execution during hyper-growth. Highlights below:

+ Drove strategic planning initiatives across C-Suite to facilitate decision-making (e.g. 2020 strategy roadmap, investor relations, quarterly Board Meeting materials)
+ Orchestrated optimizations across the biz during hyper growth, including scaling onboarding capacity of the underwriting function by 200% (in one month!)
+ Managed weekly executive metric gathering and presentations. Became intimately familiar with things like CAC and LTV, and how their fluctuations provoke insights/action. Took a SQL course, too
+ Organized a new cross-functional Data Governance team to standardize company-wide metrics reporting. Motivated to make my weekly executive metric presentations a little easier (!) and to eliminate KPI confusion I saw popping up in different teams
+ Participated in investor meetings and crafted materials as the business prepared for its Series D raise ($200MN)

... caught the 'startup bug' while I was here. Passion projects evolved accordingly. Left to pursue them, and been an entrepreneur ever since.

Strategy & Business Operations

Founder & Partner @ Kanvas | Foster Innovation, Develop Business Strategy, Drive Growth

Katie Nowak

Honored to host a breakout at the All Raise VC Summit tomorrow on a topic we’re all navigating: what do you do when IPOs stall?

At "Choose Your Exit: Liquidity When IPOs Stall," we will be in dialogue on all things re: liquidity in venture!

Topics may include:

✨ how expectations around liquidity is shifting generally,
✨ secondaries-as-a-strategy (for investors and their founders),
✨ stories of founders and investors navigating off-cycle exits, and
✨ how to keep stakeholders (LPs, GPs, founders) aligned through it all.

We can't wait to share best practices and learn from each other.

If you’re at All Raise, we hope to see you there! 

Looking forward to co-hosting this important topic with Seyonne from Stepstone. 

I will be channeling our fearless leader at Altra, Jamie! 💫  

-

I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly.

Follow me + hit 🔔 to stay tuned!

Innovation Leader, New Venture Designer, Speaker @ Kanvas || Investor @ Altra Venture Partners

If you're in the Bay Area,
here's a holiday event you don't want to miss! 🤯 

I'm delighted to be a Founding Member at Aureum Leaders Circle, a community of founders, investors, and executives here in the Bay Area.

At our first annual holiday party, we will be reconnecting with old friends and building new relationships that will last a lifetime. :)

Here are a lot of communities out there, but I have been blown away by the quality of what Mohammad has created - he has an incredible gift of identifying smart, genuine humans...

...and keeping them engaged! The Aureum Leader Circle is officially my most active group chat.

Just one month into ALC, and I've:

✨ met rockstar founders (like Anatoly)
✨ made intro's to investors in my network
✨ received comp'd tickets to national conferences 
✨ attended events I never would have found otherwise
✨ brainstormed new investor events with ecosystem partners
✨ forged new ideas of how we can support the venture landscape

…and so much more.

So join us!!

December 4th, Fairmont San Francisco.
Seats are limited, don’t miss yours → https://luma.com/z2fuqofy
Comment "Founder Fuel" for an exclusive discount.

___

I'm Katie Nowak, an innovation leader, new venture designer and investor sharing stories & lessons weekly.

Follow me + hit 🔔 to stay tuned.

Join me @ Founder Fuel - Dec 4th, SF Fairmont Hotel

Here's a secret to selling faster,
no matter what industry you're in - 🤯 

Build trust, systemically.

Recently, I connected with a founder who said buyers pick his B2B solution because they trust him.

...but he noted that building trust takes time (sometimes months) and that slows sales cycles. Especially in new markets.

Plus, there are only so many 1:1 lunches you can do!!

So, we brainstormed how he could accelerate trust at scale.

Here are some examples we came up with:
✨ co-deliver with respected implementation partners
✨ build his leadership teams' personal brands (hi LinkedIn)
✨ publish thought leadership with real market insights/wins
✨ speak at industry panels or on podcasts customers follow
✨ host relevant discussions/roundtables within the industry
✨ bundle with complementary products already in customers’ tech stack
+ many more.

In all sectors, trust is the root driver of most deals and referrals.

When you find ways to build it at scale, your sales cycles shrink, and your credibility compounds.

Social proof is a ~ mystical, magical ~ thing!!
(Humming Benson Boone's song while I type that 😂)

-

How does trust factor into your growth strategy?

Which of these strategies are you going to try...

...and what else should we add to the list?!

Tell us below in the comments 👇 

—

I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly. Follow me + hit 🔔 to stay tuned.

2025 is the year of AI dominance in venture capital. 🤯 
These market insights make it official - 

According to CBI Insights Q3 2025 Venture Market Report:

✨ For the first time, AI startups command 50%+ of VC funding
✨ The U.S. market represents 85% of AI dollars invested, globally
✨ Mega-rounds are taking the lion's share (yes we see you Anthropic, OpenAI), so while dollars are up, deal count is down.

Venture aims to back the next wave of innovation - and this year, the data tell us it's a full-throttle bet with AI at the core.

...anyone surprised?!

Jokes aside, here’s what I’m thinking about:
+ How might these investments reshape how we live, work, and play?
+ What lessons will we look back on, five years from now?
+ How do we plant seeds for what comes next? :)

Would love to hear your reflections and ideas. Drop them in the comments!

(P.S. I’ll tag CBI’s full Q3 report below if you want to nerd out, too 🤓)

—

I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly. Follow me + hit 🔔 to stay tuned.

Thrilled to join the investor panel for Desafía SF’s 1:1 Office Hours on Nov 17!
Here's why -

Ten high-growth startups are flying in from around the world with big ambitions to scale in the US. The teams are building across hot industries like Fintech, CleanTech, HealthTech, and AI.

Their impressive innovations include:
✨  Zero-emission delivery fleets
✨ VR medical training & digital neuro-rehab for patients
✨ Grid optimization already used by 30+ utilities
✨ AI copilots for wealth management, dev automation & video intelligence
✨ A platform to launch institutional-grade funds in days

They’ve collectively raised $20M+, backed by global VCs, corporate partners, and real customers. 🤯 

Can't wait to meet the teams, understand their solutions, and help shape plans re: what it will take to grow in the US market.

Big thanks to Founder Institute and the wonderful Serephina Ha for bringing together this amazing lineup! I'm thrilled to be a part of it. 

-

I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly.

Follow me + hit 🔔 to stay tuned!

Desafía SF 1:1 Office Hour with Investors

Here’s the growth strategy hiding in plain sight, 
no matter what your company does - 🤯 

Your personal brand!! 

Here are three key takeaways from talking brand (and seeing it work):

✨ Your brand works harder than any pitch deck.

People do business with people, not logos. 

(Say it louder for the people in the back!)

A well-tended brand bridges cold intros, opens unexpected doors, and quietly shapes the narrative even when you’re not in the room.

Quick ideas to build brand:
+ Speaking on podcasts/panels
+ Sharing good vibes at industry events
+ "Giving" first when building relationships
+ Writing thought leadership content (LinkedIn!!!)

✨ Authenticity isn’t a buzzword... it’s your moat.

Trying to sound like everyone else? 
Using ChatGPT to write your LinkedIn?

We notice! And its unfortunately forgettable. 

Show up as you are. The quirkier the better IMO, as my followers know by now 🤣

Over time, consistency and honesty make you memorable (and magnetic) in a sea of sameness.​

✨ Treat your brand like a product your company offers.

...because it is!

Experiment, measure, and iterate your brand, just like you would any new offering.

For example - writing content online? 
+ Test messages and platforms.
+ Ask peers/colleagues for feedback.
+ Measure engagement metrics.
+ Double down on what connects.
+ Sunset/reword what doesn't land.
+ Offer real value to your audience along the way!

-

Over the last several years, I've invested in my brand and ended up creating my own business model design course, an ever-expanding business, and my dream role in venture. 

It's been the single best career move that I've made.

If I can build my brand, so can you!

-

So tell us - what’s one move you’re making (or resisting) on brand right now?

And if you posted on LinkedIn today, link it so we can support you!

See you in the comments 👇 

—

I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly. Follow me + hit 🔔 to stay tuned.

Today, Dyson is a multi-billion dollar household name.
...but it took 5,127 prototypes to get there. 🤯 

Here's what I love about the Dyson story:

✨ Patience brought the hardware moat to life.

A lot of people would have quit after 100 prototypes. 
Dyson made it to 5,126.
(The 5,127th worked!)

Ask yourself: 
+ What is your relationship with patience, today?
+ What areas of your business could use a learning mindset (focused on experiments, not fearful of failure)? 
+ How could you nurture that mindset over time?

✨ Boring problems can have exciting solutions. 

A vacuum sounds boring. 
...but solving it better changed an industry.

Ask yourself: 
+ What boring problems is your industry overlooking, today? 
+ What is the resulting opportunity, near-term?
+ Where could it grow, long-term? (Thank you, Dyson Airwrap!)
+ How are you uniquely positioned to solve it?

✨ Constraints force creativity.

Dyson had no funding. No manufacturer backing (because they wanted to keep selling vacuum bags ugh). No shortcuts.

...and look what he created!

Cheers to his wife for supporting him in the early days. 🥂 

Ask yourself: 
+ How could our perceived financial limitations actually be an advantage?
+ How might we generate revenue along the way to my North Star vision?

---

It's been awhile since I've highlighted another entrepreneur's story!

What inspired you from Dyson? And who would you want to hear about next?

Tell me in the comments :)

—
I'm Katie Nowak, an investor, innovation leader, and new venture designer sharing examples & lessons weekly. Follow me + hit 🔔 to stay tuned.

Hrish Lotlikar

SuperWorld

SuperWorld is a virtual world built onto the real world which enables you to personalize your World with content and bookings so your audience can discover, engage and unlock monetization opportunities. SuperWorld bridges web2 to web3. SuperWorld's virtual real estate platform allows users to buy virtual plots of land anywhere in the world, activate monetization and become a key stakeholder on our platform in those real world locations. SuperWorld’s mission is to enhance people’s real lives and to leverage metaverse technologies (immersive tech, web3 and AI) to  improve the built environment and build a better world. SuperWorld social content is cross-platform and we will have apps on future AR headsets from Apple, Facebook and Google.

Co-Founder & CEO

Rogue Initiative Studios 

The Rogue Initiative is a Los Angeles-based entertainment company composed of award-winning entertainment industry professionals including alumni from Amblin Entertainment, Pixar, Dreamworks Animation, Disney and Activision Entertainment creating new original feature film, television, AAA cinematic interactive virtual reality, and gaming content.

Co-Founder & Chief Business Development Officer

OMA 3 - Open Metaverse Alliance for Web3

OMA3 is a collaboration of Web3 metaverse platform creators. Our goal is to ensure virtual land, digital assets, ideas, and services are highly interoperable between platforms and transparent to all communities. OMA3 is open to all Web3 metaverse builders.

Co-Founder & Board Member

Serve as Council Member for insights into the Metaverse, Virtual Worlds, VR/AR, Virtual Real Estate, Media/Entertainment and Remote Talent.


Connecting Decision Makers To People With First Hand Experience. We operate with a deep sense of purpose, and from the belief that connecting professionals with experts puts the world's knowledge to work in a way that leads to smarter, better outcomes for our clients and our communities.

Council Member (Metaverse, Virtual Worlds, AR/VR, Media/Entertainment)

VR/AR Association (VRARA)

Advisor, VR/AR Association (VRARA) Miami Chapter

Growth Engine AI

The Growth Engine team builds Natural Language Processing solutions for government and brands, ranging from education to biosciences to marketing.

Advisor & Co-Founder

SingularityNET

SingularityNET is a decentralized marketplace for AI algorithms.

The future will be run on AI: automation is already improving more than 700 job types, lowering costs and increasing output.

SingularityNET lets anyone monetize AI algorithms, allowing companies, organizations, and developers to buy and sell AI at scale.

Learn more & subscribe to our newsletter at our website: http://singularitynet.io

Advisor

On Deck (On Deck Scale 2)

Fellow

Future Frontiers

Future Frontiers is a gathering of visionaries exploring the limitless potential of self, culture and society. The event draws together a diverse group of innovators, artists and philosophers determined to see humanity flourish.

The Runway

My career has spanned experience on Wall Street, in Silicon Valley and Hollywood with many years spent living and working internationally.

As Co-Founder & CEO of SuperWorld, I would like to connect with our user community, brands and influencers that would like to create, discover, monetize and own their virtual world.

As Co-Founder of The Rogue Initiative, I would like to connect with others who are in or interested in Virtual Reality and Augmented Reality, Feature Film, TV, Gaming content creation, publishing, distribution and investment.

In general, I am also interested in connecting with early stage venture investors globally and also to find new disruptive web and mobile startups to invest in. 

In my role as a Board Member/Advisor at TalentToday, I am interested in helping companies find top tech talent globally.  Please contact me if you are in need of world class technology talent for your company.

SuperWorld🌎❤️  is building on Base by Coinbase  — and we’re honored to be selected from hundreds of companies to be part of Base Batches 2 at the #Base Founder House at Founder Haus  in #Florianópolis, Brazil, surrounded by incredible founders shaping the future of Web3.

🔥 $SPWR IS COMING

Soon, we’re launching $SPWR, the token that powers ownership, creation, and phygital monetization across every real-world location in SuperWorld.
With $SPWR, you’ll unlock:
	•	Ownership rights across 64.8B real-world coordinates
	•	Rewards for creating worlds, adding content, and driving interactions
	•	Benefits from bookings, events, commerce, travel, and DePIN activity
	•	Participation in a decentralized economy built on real places you love

💳 ONE-CLICK VIRTUAL REAL ESTATE

We also just integrated Transak, meaning you can now buy virtual real estate in one tap with Apple Pay or credit card.
No crypto required. No friction.
Just pick a location that matters to you — a beach in Bali, your favorite café in NYC, your hometown, a landmark you love — and own it.

🌎 WHY IT MATTERS

Create your world. Own the places you love.
See you in SuperWorld. 🌍❤️
👉Superworldapp.com

Nima Kaz Paloma Lecheta Guilherme Romani Bettanin Shan Aggarwal Fabio Tonetto Plein Xen Baynham-Herd Patrick Hughes  Connor Holliman 
Ryan Gittleson Zach Prater Ana Westfal Dave Liebowitz  Rodrigo Moubar Richard Stangland Marco E.

Draper Goren Holm (Tim Draper), Moon Pursuit Capital, Outlier Ventures, Orbit Ventures Cadenza, Red Beard Ventures, Gaingels, Capital Factory , 186 Ventures, Predictive Capital, Altered Ventures, White Paper Capital, Groundbreak Ventures,  Machina Ventures, AiSprouts VC, Acacia Digital Holdings, Verso Capital

Dr. Bob Metcalfe, Stephen Wolfram,  Richard Branson , BORGET Sebastien, Larry Fitzgerald Jr.,  Richard Ling,
Ben Goertzel, Tony Parisi, Michael Terpin, Sonny Singh, Nitin Gaur, Mariana Danilovic, Phil R., Rajesh Mahtani, Jay Rosenzweig, Robert Fabbio, Bas Godska, Brian Thorp, Julien Machot, MSc, MA, Adam Stern , Jimmy Ku, Adel Elmessiry, Ph.D., Dr. Ankur Pathak, Dylan Dewdney Chris Thomas Casey Woo Joseph Chan OMA3 

#SuperWorld #Base #Coinbase #SPWR

Hrish Lotlikar🌎❤️

Co-Founder & CEO, SuperWorld, The Virtual World in Augmented Reality; Co-Founder, Rogue Initiative Studios, Hollywood Film, TV, VR & Gaming Studio; Founding MP, Eastlabs VC. Entrepreneur|VC | XR | AI |Crypto | Davos

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