Samantha North

emigre

Human-centric AI automated systems that help B2B service businesses save time, save money, and grow faster.

AI Strategy Advisor

Digital Émigré

Advisor

SamanthaNorth.com

Founder

University of Bath School of Management

Exploring the various drivers of tribal political behaviour on social media, including automated activity, media framing and disinformation.

PhD Candidate

Brandwatch

Content Marketer

GoCardless

Managing content creation and strategy for the UK's leading Direct Debit provider, with clients including the Guardian, Sage, TripAdvisor, the Financial Times and Thomas Cook

Content Manager

Most founders sit in the messy middle: you’ve tried ChatGPT, grabbed a few quick wins…and now everything feels stuck. 

Tools don’t talk to each other, the team isn’t sure when, or why, to use them, and the gap between “interesting experiment” and “a business that runs on AI” just keeps widening.

emigre helps you bridge that gap.

With PhD-level research skills in data science, plus the scars (and wins) of first-hand business experience, emigre partners with founder-led service businesses to future-proof their operations. 

We start by mapping how your work really happens, then designing a tight set of AI moves that clear bottlenecks, multiply your best content, and come with clear ROI numbers that often surprise.

Those same founders say they’re tired of:
• Feeling overwhelmed by half-baked AI experiments with no clear next step
• Watching their teams struggle to choose the right tool for the job
• Wondering how to measure success or where to invest after that first “wow” moment

The AI Transformation Sprint finishes with a simple playbook the team can run, plus a short list of shiny ideas to ignore so you focus only on what moves the needle. 

If you’d like hands-on help, we can also implement and manage the new workflows for you, or you can run with the playbook in-house – it's your call.

Results clients see: 40+ staff hours freed each month, articles and videos repurposed automatically across channels, and capacity that doubles without new hires. 

emigre has worked with brands like BVNK, Brandwatch, GoCardless, Paddle, and ComplyExpress, on SEO, content, and early-stage AI projects – always keeping their voice and standards intact.

Ready to move from random ChatGPT experiments to an AI-first business?

Book a free strategy call here: https://cal.com/emigre-systems/strategy-call

Indestructible Wealth

After years of completely misguided financial advice on how to make, keep and grow wealth, I came to the hard to accept truth that I was a good Entrepreneur, but I was Financially Illiterate.   I knew how to create value for others and make a nice living, but I had no idea how to build lasting wealth.   I set out on a path to study and immerse myself to learn how to become a Sophisticated Investor.   Spending the past 5 years with hundreds of hours of podcasts, books, interviews, and even hosting my own real estate investing show to learn from other experts, I have compiled my knowledge and experience into a new platform of Financial Education called Indestructible Wealth.   The mission of IW is simple:  to help those who don't have wealth to get it, and to those who have it to grow it safely and not entirely dependent on Wall Street products.   Through my blog, podcast, and Youtube channel, you'll learn my 7 step strategic process that will help you reach Financial Freedom, and ultimately, multi-generational Indestructible Wealth.

Wealth Building Strategist 

High Return Real Estate

We help investors to find high yield, cash flow producing properties, without the headaches and time that traditional property ownership entails.  Let our team handle the acquisition, rehab, tenant placement, and property management.  It's one thing to buy an investment property, it's quite another for the rent checks to hit your account every month without your involvement. 

#HRRE #RealEstate #Investing

Co-Owner

Wealth Building Strategist • I Help Six Figure Earners Create Multiple Streams of Passive Income to Build a Multi-Million Dollar Portfolio

As a hard working, ambitious employee or entrepreneur trying to get ahead and create an amazing quality of life for you and your loved ones...

𝗗𝗢 𝗬𝗢𝗨 𝗦𝗧𝗥𝗨𝗚𝗚𝗟𝗘 𝗪𝗜𝗧𝗛?

>Having a clear financial and wealth building strategy?
>Tired of Wall Street’s advice to put your entire future in the stock market or bonds?
>Uncertain how to invest in alternative asset classes?
>Lack of clarity on maximizing tax reduction strategies?

If so, you’re in the right place.

𝗪𝗛𝗬 WORK WITH 𝗔 WEALTH BUILDING STRATEGIST?

Indestructible wealth is having multiple streams of income and growth from multiple different asset classes.   If the stock market drops, you are ecstatic because your other cash flow streams provide you with the funds to purchase quality companies on sale.   

Indestructible wealth is a strategy that not only grows your net worth so you get a little richer every day, but also protects you from the downside exposure that inevitably will disrupt any asset over time.    

When done right, your wealth will grow consistently, you won’t care when one particular investment drops, you’ll set up your family for multi-generational wealth, and you’ll live your life NOW, not waiting for retirement to enjoy your life.    

𝗪𝗛𝗬 𝗧𝗛𝗜𝗦 𝗠𝗔𝗧𝗧𝗘𝗥𝗦

I know first-hand how hard it is to navigate the myriad of financial opinions and products that are out there.   Many times over the past 2 decades I received misguided advice, costing me untold amounts.  You first need a strategic plan that guides your decision making,  then which assets to buy and when it makes sense.    
And that’s why I’m here>>

𝗔𝗕𝗢𝗨𝗧 𝗠𝗘 😊
I’m an international, serial entrepreneur and financial thought leader. 
I’m the founder of multiple 7 and 8-figure businesses as well as a sought-after speaker. I’ve shared my experience with groups as intimate as 10 to stadiums of 30,000+.
I have shared my message through my  “Indestructible Wealth” podcast.
I’ve pioneered a 7-part process that empowers people to make financially smart and strategic decisions. My goal is to help people live fulfilled lives now instead of waiting for retirement.


𝗠𝗬 𝗣𝗥𝗢𝗖𝗘𝗦𝗦

Start with my 7 step FREE video course, podcast, blogs, & YouTube videos.   If my message makes sense and  you’d like help with implementation:

𝗪𝗢𝗥𝗞 𝗪𝗜𝗧𝗛 𝗠𝗘

1-1 COACHING
• MasterMind Coaching
• Online, self-paced courses (coming soon)

𝗥𝗘𝗔𝗗𝗬 𝗧𝗢 𝗦𝗧𝗔𝗥𝗧?

🔗 myindestructiblewealth.com
📞 If you’re very serious, text me:  269-369-9654
📧 Email me:  jack@myindestructiblewealth.com

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The Battle

Samantha North

Jack Gibson

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