Nora DiNuzzo

You’ve worked too hard for it to be this hard.

Growing up, one thing I never aspired to be was an entrepreneur. 

Running your own company was for the incredibly wealthy (Mr. Burns) or the incredibly innovative (Doc Brown). I was neither.

But what I’ve learned about entrepreneurs over the past few years is that they have one thing in common – they desperately want to fix something that drives them nuts. 

As it turns out – throughout my life and career, a lot of things drove me nuts. 

So nuts that in October 2021, I quit a VP-level job at an ad agency to start my own consultancy – Pitcher – to help small businesses grow.

Because the fact that agencies could rarely find a way to work with companies <$25mm in annual revenue drove me nuts.

Because I believe that small businesses deserve to grow, too. 

In April 2023, I got a call from a friend that I never planned for – with an offer to create something I never considered doing less than two years into being a founder.

A second company.

Because the fact that so many brilliant agencies continuously struggle to grow drove him nuts. 

As it turns out – it drives me nuts, too. 

So nuts that I said yes – and Blood Sweat & Tears was born. 

Yes, born. I have given birth to two human children – and two businesses.

There is not a damn thing women can’t do.

Co-Founder & Chief Strategy Officer

You’ve worked too hard for it to be this hard.

BS&T is a committed partner to ambitious agencies frustrated by inconsistent growth.

We develop and implement a custom growth strategy that meets you where you are today – whether your goal is to stabilize, sustain, scale or sell your agency.

There is nothing greater to me than women supporting each other 💞

This week, I had the pleasure of speaking at an event for Dress for Success Pittsburgh alongside my longtime friend, Hollie Geitner, APR and newer friend Nicole Ramirez. 

Whether I have known women in my life for 1 year or 20… when they ask me to show up to support something that matters to them and other women in our community, I am THERE.

And shoutout to two special women I mentioned during our session, which was about how to use your voice on LinkedIn - Joy Hoover and Amena 🦒 Chaudhry, SHRM-SCP.

Even though you are miles away, I share your stories and I speak your names. And I know what little I shared about you - your brilliance, innovation, courage - inspired someone in that room.

I’m putting together something really special and important for women this year. Watch this space - I’ll be sharing more soon. 

If you are a woman who supports other women with your full chest - THANK YOU 🙏

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Back on my speaking grind.

I miss pitching every day.

Which is why now, I love to present - and to educate.

Are you a speaker too?

If so… tell me what you speak about, and where!

Maybe I will catch you in my travels ✈️

There is nothing cooler than seeing women follow and achieve their dreams.

Unsurprisingly, as someone who likes to write… so do many of my friends. And their dreams include becoming a published author ✍️ 

I met Sophie Jane Lee a couple of years ago, and knew right away she was special. She has a magnetism and spark that you can’t fake, nor can you force. She just embodies it. 

Of course we connected over marketing as well, and I love her branding for Electric Peach 🍑⚡️

Now reading her book, I understand just how hard she fought to get to the point where being herself seems so effortless.

Sophie says in her new book, Beyond Palatable: A Manifesto for Unapologetic Women that “the path forward is not about fixing ourselves, but about remembering who we were before the edits.”

First… A BAR.

Second… that knocked the wind right out of me.

Because you’ve been you all along.

And I’ve been me.

Along the way, as women we were told to, encouraged to, bullied into editing ourselves.

Not just the physical edits. The ones that demanded we rewire our entire personalities. 

As many of you have witnessed in my own transformation, I stopped editing myself about 5 years ago.

Dave DiNuzzo and I dubbed the pandemic year DGAF 2020 - and that’s precisely when I stopped.

Because I saw that life was too short to keep trying to be someone else’s desired version of me.

And the only person who has to live with how I am is me.

One of the greatest advantages of entrepreneurship is the freedom to be yourself.

People have said, “I never knew you felt that way.”

Now that I’m free there is not only a joy in speaking my mind, but also a responsibility to do so.

Especially because I know that many other women cannot yet.

Because it doesn’t feel safe.
Or actually isn’t safe.

Sophie’s book is going to be a transformational read for so many women. I can’t wait for you all to read it.

And to kick off her upcoming book tour, I invite you to hear Sophie and friends (including me!) speak about moving beyond palatable at the Unapologetic Voices live event next Monday, March 2nd.

It’s going to be a 12-hour marathon of incredible speakers in conversation with Sophie - including two women I’m truly in awe of, Erin Corine Johnson and Yinka Ewuola 🤩

Please join us to talk about how to use your unapologetic voice, and stop editing yourself to fit someone else’s dream or narrative.

Who you are and what you want for your life is more than enough 💗

Link to event in comments. I’m speaking at 1:30 EST. Hope to see you there 🙌

Everything that Cindy Gallop said.

I’ll keep what I do professionally quite brief. Here is my elevator pitch:

I have one job - make people millions of dollars.

$200mm and counting so far.

You may not be surprised to hear that 100% of people I talk to - business owners - would like to make millions more than they are making today.

But you might be surprised to know that <1% are actually ready to do it, this minute - mentally, emotionally, financially. 

If growing businesses was that easy and inexpensive… we’d all be retired on the beach in Bali already 🏝️

You have to spend money to make money. Sorry to break it to you.

So… if and when you are ready to make millions… you know where to find me 😎

Free is cancelled. Come with your checkbook ready 😘

Happy #IWD to all the badass women business owners I know and love, who are here to MAKE MONEY today and every day 💰💰💰

As Cindy says… don’t empower me.

PAY ME.

I like to blow shit up. I am the Michael Bay of business.

Women of LinkedIn - THIS IS A PUBLIC SERVICE ANNOUNCEMENT!

As Samantha Katz has established, today and today only, on International Women's Day, shocker - LinkedIn has tweaked the algorithm to give us more visibility.

Today, do you see more women in your feed?

Today, did you see that my #IWD post about 'Don't Empower Me, Pay Me', in one day, has gotten to date 93,000 impressions, 4,390 reactions, 142 comments and 492 reposts?

I NEVER get that kind of engagement and traction on here, despite having over 145,000 followers.

Post the shit out of everything you want everyone to know about on here today, that MAKES YOU MONEY.

Algorithmic suppression = economic oppression.

This is why we demand #FairnessInTheFeed - not just on International Women's Day, but on every other day as well 💥

New York is an excellent place for an elite beverage goblin.

Who wants to grab a drink in Midtown with me? DM for happy hour location📍

A few years ago, Sam Kimelman said "you make people question their fundamentals" when it comes to growth. 

That's exactly why Blood Sweat & Tears is launching Clarity Cohort this month. 

Because for a lot of agencies and creative service companies, growth fundamentals - positioning, ICP, POV, building a custom strategy, developing growth SOPs, executing the plan consistently over quarters and years - are missing. 

And it's really no wonder. It's not like there is the equivalent of portfolio school for agency business developers. As someone once said... we got our MBA the hard way 🥵 

If you are still struggling to nail the fundamentals of growth for your agency, come to our next cohort - Thurs. March 19th from 1-2:30p ET. 

I will be teaching 8 core concepts that every agency leader and business developer needs to master. More about the modules and the course format on our website - I'll drop the link in the comments 👇 

Agency growth isn't magic.
It's method. 

Now you can learn the methods I have developed over nearly 20 years in this game... so you don't have to wait that long to nail growth 📈

There is no such thing as an overnight expert.

To master any subject, sport, hobby or profession… there is simply no avoiding reps.

Dave DiNuzzo is currently teaching our son Leo to golf, and it’s been really cool to see him embrace working on his swing, and improving every time he goes to the range.

He just turned 7 last week, and yesterday he was hitting drives 75-100 yards. That’s about 25 yards further than the last time he was at the range.

We also got him a putting mat for his birthday, and as I write this he is practicing his putting before school.

Yes, golf is a game and it’s (mostly) fun ⛳️ 

But it’s also a game that’s impossible to improve at without putting in reps.

And I would know, because lately I’ve been too busy to make any improvement. Been putting in too many work reps, per usual.

To all my friends putting in the reps… I SEE YOU 👀 

Specifically want to shout out a few founders whose focus on reps is leading to big things. Follow and keep your eyes on them, because they are about to skyrocket 📈

evante daniels 
Melissa Withorn  
Chelsea Burns, M.S. 
Victoria Carrington Chávez✨ 
Sebastian D. P. Hidalgo 
Asmara Kazmi  
Nicholas Whitaker 
Mayisha Shamiha, M.A.

Nadine Heir

Write Wiser by Nadine Heir

At a time when everyone is calling themself a freelance writer, it's getting harder to select the professionals. This is no time to gamble with your marketing. Write Wiser applies executive experience to brands with a message worth hearing: Your voice, our words.

Tukki

Reporting to the Founders, CEO and CTO of the platform offering a premium US immigration experience, I support organic marketing and content, thought leadership events, and work on growth initiatives. My priority is expanding Tukki’s reach to more people and partners.

Organic Marketing

Aument

Working directly with the founder and CMO, I created educational, evergreen content marketing and executive branding to demonstrate how users could surpass all industry benchmarks.

I took our domain authority from 0 - 52 through marketing, community, and partner engagements over 9 months. 

In Q4 2022, I launched our second website revamp, influencer program, and feature newsletter.

Founding Team, Head of Content

Globalization Partners

I oversaw a team that responded to clients' pain points with marketing, training, and sales content. This ranged from multimedia that established brand presence, to collateral that closes deals. 

My day-to-day included strategizing with partner companies on joint content and marketing projects, global team coordination to meet content requests, and implementation of expertise-driven proposals for new initiatives.

Also, I coordinated ghost-writing via my team, creating thought leadership articles for executives.

Partner Content Manager

Dedicated.ai

Having been responsible for customer success and retention, I also took on the marketing team, partnering closely with the sales team to develop growth strategies for this SaaS startup boosting new client acquisition and trial uptake by 150%.

Head of Marketing

Reporting to the founder and CEO, I led client success, built scalable strategies for Dedicated's automations, and hired and trained 40% of the companies' new recruits at the time.

Client Communications Manager

WeWork

I was the voice of WeWork for Spanish-language advertising, marketing, and client communications for Latin America during the company's fastest growth period.

Senior Copywriter, Brand

Mexico Business Publishing

I planned content and coordinated a research team and journalists for two annual cycles of Mexico Automotive Review and Mexico Aerospace Review.

Editorial Manager

Editor

Macmillan Education

I was responsible for Macmillan's sales and marketing materials, social media for Latin America, and global e-catalog content.

Marketing Communications Specialist

Global Leadership Training

By delivering Global Leadership Training to executives, I facilitated their journey toward confidence, culturally-aware professionalism and a global perspective on business in English.

Business Communications Facilitator

UK Government

We promoted higher education among school students. This role was part of Aimhigher, a division absorbed into Directgov in 2012.

Outreach Representative

Writing for you. 👻 Creative Director, Messaging Strategy at Feral

No copywriting job is too large, nor is an absent content strategy too intimidating.

Tap into the grit that only a career in startups can forge, and a love of all things marketing. Drop me a line for tailored quotes.

Vetting content writers? With me, you'll be hiring experience on founding teams, reporting to CEOs and CMOs directly, and managing creatives and training writers. 

Proof of the pudding is my experience with international brands including WeWork, Moody's, VMLY&R, Coca-Cola, and IBM.

Hobbies include:
‣ Hiding 🐈 and ☕ icons in photos that accompany my LinkedIn microblogs.

‣ Learning fresh SEO, digital strategy, and content marketing tricks from the LinkedIn circle.

‣ Trying too hard to make you smile with my lack of LinkedIn decorum.

Not keen on marketing posts? Head over to my most personal platform, Migrant in Mexico, linked in my featured section.

taplio

The Battle

Nora DiNuzzo

Nadine Heir

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taplio

The Battle

Nora DiNuzzo

Nadine Heir

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nora DiNuzzo's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreNora DiNuzzo's LinkedIn Performance