Nora's Copy

Chief Storyteller 

Big Change Makers

As a Social Impact Coach, I : 

- Mentor purpose-driven entrepreneurs to turn their purpose into projects
- I help you identify social missions and craft sustainable strategies to achieve them
- Refine business models so you can create social impact without a financial trade-off
- Provide guidance on securing funding, accessing resources, and building strategic partnerships
- Offer ongoing support and accountability to help you navigate challenges to your social goals
-Facilitate networking opportunities and connections within the social entrepreneurship ecosystem

Practitioner Coach

Nora's Needle

www.norasneedle.com is a sustainable fashion brand that was registered with Nigeria’s Corporate Affairs Commission (CAC) in 2014 and focuses on the designs of timeless pieces of female clothing using African print.  A sustainable, minimalist and urban brand, Nora’s Needle creates clothing that are elegant and at the same time eco-friendly. Using a variety of channels, Nora’s Needle advocates and raises awareness via its #whomademyclothes campaign on the environmental impact of fast fashion and why consumers should be interested in the global discussion using #whomademyclothes.

•      In this role, I managed internal communication, external communication and employee 
        engagement activities for Nora's Needle.

•	Led a 5-man team of designers to Conceptualize and create timeless and trans-seasonal clothing 
        designs that do not end up in landfills.

•	Generated web content and social media content for the brand.

•	Worked closely with the team to implement ethical and sustainable methods of production and 
        supply that ensures maximum benefits to customers while minimizing impact to the environment.

•	Designed and delivered strategic capacity building workshops that integrate ethical and 
        sustainable design principles to all employees, including but not limited to tailored tools, 
        resources, visual management or communications tools, one on one support and/or training 
        workshops.

•	Created pitches for collaborations with key partners and supervised marketing and public relations 
         efforts.

•	Supervised order fulfillment on all sales channels and general customer-retention strategies

Project Manager

Inspire Decisions Consulting

www.inspiredecisions.com is a social enterprise and certified ISO 20700 Management Consultancy Service Provider that collaborates with government agencies, civil society organizations, private sector companies and leading international development organizations to conduct research, analyse policies, develop strategies and implement programs that promote resilience, sustainable food security, improved nutrition, entrepreneurship and employment opportunities.
While with IDC, I : 

• Developed and conducted due diligence and organizational capacity assessments prior to  entering strategic relationships and partnerships with the company’s network of private  companies, financial institutions, civil society organizations, other public agencies, and 
Smallholder farmers’ cooperatives and associations while maintaining a Management Information System (MIS) for partners 
• Led the development of external advocacy and communication messages and campaigns for key donor-funded projects/assignments such as (FCDO/Palladium) implemented by Inspired Decisions Consulting Ltd.
• Managed all communication, branding, social media, video production, and web content creation processes.
• Managed the communications team and track performance 
• Managed company relationships with the media, and advertising and public relations agencies. 
• Generated sales leads through events and content marketing. 
• Supported local smallholder farmer cooperatives and associations executives to use and internalize effective mass and tailored media communication and information channels adapted to their contexts including channels such as radio, SMS, WhatsApp and interactive voice response channels (IVR).

Head of Partnerships and Communications

Seconded to Meadow Foods, I provided communications and public relations-related technical advisory services on its GrowIT Project. GrowIT targets 20,000 smallholder farmers in Adamawa and Gombe State and is funded by the Feed the Future Nigeria Rural Resilience Activity implemented by a consortium led by Mercy Corps, alongside Save the Children and IFDC as implementing partners. I was primarily responsible for leading communications and strategically positioning the GrowIT brand. To that end, I :

 *Led the development of external advocacy and communication messages and campaigns for key donor-funded projects/ assignments funded by USAID through Mercy Corps Nigeria's Rural Resilence Activity.
* Managed all communication, branding, social media, video production, and web content creation processes. (Create a social media calendar, create captions for each post and schedule posts on Hootsuite and other apps so I can Copy Once & Post Everywhere -COPE )
* Managed the communications team and track performance
* Managed company relationship with the media, and advertising and public relations agencies.
*Managed strategic communications for Meadow Foods Co-founder
*Worked with Directors, Deputies, and Program Managers or their designates so I can write, edit, design, and produce engaging, accurate, and useful knowledge products and resources including print and digital handouts, FAQs, talking points, newsletters, success stories, articles, blog posts, presentations, infographics, posters, journal articles, conference and event materials and training resources.
*Created and managed an editorial calendar while maintaining editorial vision: voice, image across all content and assets.
*Ensured that the GrowIT project is on the major screens, airwaves, social media, print etc so that the project gets measurable traction and mileage which eventually converted to sales.

Communications Consultant for Meadow Foods GrowIT Project

Ciphermedia Limited

www.ciphermedialtd.com is an information technology firm  with the primary objective of helping businesses leverage on the power of the internet by having an online presence in the forms of ecommerce sites, content management systems and/or online marketing. 

•	Led a 3-man team of content producers to ensure contents met clients’ brief and overall objectives of their website.
 
•	Collaborated with the design team to plan and develop content, style and layout that were consistent for 20 brands, across 10 industries.

• Provided audience mapping and created compelling content for Ciphermedialtd subscribers via
Mailchimp marketing.

•	Edited the "About" and "Services" pages for www.ciphermedialtd.com 

•	Built staff capacity through trainings on SEO and SEM to ensure that clients’ ranked high in search results.

•	Worked closely with the team to create business pitches to attract new projects for Ciphermedia Limited.

Communications Manager

Etisalat Nigeria

Etisalat Nigeria (now 9mobile) is a multinational Emirati based telecommunication services provider, with operations in 15 countries across Asia, Africa and the Middle East.

•	Provided superior customer service via phone and email both as a caller and receiver.

•	Employed questioning and listening skills to support callers/clients 

•	Escalated high level queries to support units

•	Appropriately communicated with different behaviour types on the telephone and via email and managed irate customers. 

•	Appropriately communicated with different behaviour types on the telephone and via email and managed irate customers. 

•	Marketed the company’s products and services through various cross-selling strategies.

Customer Care Executive

MTN Nigeria

MTN is an emerging markets mobile telecommunications operator at the forefront of technological and digital changes. Headquartered in Johannesburg, South Africa, its operations cut across a number of African, Asian and European countries. 

•	Answered incoming calls from Pay As You Go (PAYG) and contract customers. 

•	Provided first call resolution on customers’ queries on products and services as well as network-related issues. 

•	Referred advanced queries to high level support. 

•	Logged all call types for record keeping. 

•	Telemarketed and provided after-sales services

•	I used Single View, Minsat and other applications to check the status of callers’ lines.

•	Achieved Customer Satisfaction Rating of 98% within the first six months of joining the company, thus increasing customer retention.

•	Consistently maintained a Customer Satisfaction Score (CSAT) of over 95% for ten months.

Online Customer Care Rep

"I do this for Lucy. I'd do anything for her. Because if my presence doesn't make an impact, my absence won't make a difference".

One hot afternoon in May 2005, Nora walked into her friend Lucy's mother's empty restaurant. There, she found the woman in excruciating pain, sobbing as she rubbed some balm on her sore knees. It was clear her line of work exacerbated her arthritis.

Curious, Nora asked why she stuck with a job that worsened her health. 

"I do this for Lucy. I'd do anything for her. Because if my presence doesn't make an impact, my absence won't make a difference, she said."

Those words hit Nora hard and stayed with her through the years. 'No life is complete unless it impacts another'.

From Quilla Bohannon, who brings joy to kids with hair loss through "Free Wigs 4 Kids", to Nigerian Hydroponic Farmer, Samson Ogbole,  and all the purpose-driven individuals whose stories she has told…these impact stories, they're her jam.

With a background in development communications, feature writing, and digital storytelling, Nora has over 12 years of experience in humanitarian and gender-based issues.

In 2005, for example, she conducted the first-ever project on Female Genital Mutilation for the Department of Mass Communication at the University of Maiduguri. This research yielded vital recommendations and laid the groundwork for development communication efforts in the Zawiya Community.

In 2022, Nora kicked off "Tell Your Brand Story," a 51,000-subscriber-strong newsletter that has empowered professionals and entrepreneurs with the tools to master brand storytelling. 

She’s also the creator of “The 7-Day Personal Branding Email Challenge,” where she's trained 112 entrepreneurs from 7 countries to build stellar brands on LinkedIn.

She is a strong advocate for climate action, a loving wife, and a mom.

Nora is a LinkedIn Top Voice in Storytelling and Social Impact. She has been featured in LA Weekly, InStyle, Insights Success, the Guardian, Vanguard, Daily Trust, and Marketing Edge.

In 2023, she was listed as one of the top 100 Content Creators in Nigeria and #1 in Writing and storytelling by Favikon. 

Nora is committed to empowering organizations, entrepreneurs, and professionals to harness the power of storytelling for sustainable impact, influence, and income.

Nora Agbakhamen

Kat Downen

Money Insights

We’re on a mission to help high-income earners turn cash flow into real wealth—using strategies that go way beyond the basics. Think income optimization, alternative investments, and tools the traditional finance world rarely talks about (but should).

Director of Marketing Operations

DIRECTV

I take a customer-centric approach to translate priority marketing needs, business strategies & product solutions, into easily digestible messaging strategies. I employ collaborative tactics to guide the development of product messaging for acquisition and current customer marketing for DIRECTV and DIRECTV STREAM.

• Collaborate with business strategy owners, Go-to-Market, Product, and Legal to develop messaging strategies and positioning to support product launches, promotions, and competitive campaigns.

•Work with multiple internal teams, copywriters, and outside agencies to lead the development of messaging and communications that are accessible, relevant, and drive business results.

• Partner closely with the Brand Management team to foster consistent use of DIRECTV's brand voice principles to ensure on-brand expression and execution of messaging deliverables.

Lead Marketing Communications Manager

As CLM/CRM Marketing Support Manager for Onboarding & Base Management, oversee substantial email onboarding customers with more than 10MM+ subscribers by leading both creative and technical operations with remarkable efficiency through CDP Migration. Manage strategic creative process, data migrations and deployments with the goal of supporting all business units to achieve target KPI’s.
• Devise and implement highly successful marketing campaigns across diverse channels, while collaborating seamlessly with cross-functional business units controlling for quality and accuracy of multiple campaigns simultaneously.
• Administer redesign, quality assurance, migration and deployment of onboarding email projects for Satellite, DTVi, and BYOD for SaaS migration initiatives.
• Align with Agencies, Salesforce Marketing Cloud, and multiple internal and external stakeholders to develop a RACI model path to success to streamline and optimize performance and execution.

Marketing Support Manager

KJD Consultants

Principal Marketing Consultant
Direct marketing lifecycle development from strategic planning assessment to development and launch using broad knowledge of data-driven campaigns, project management, and quality assurance. Deliver unparalleled marketing expertise to esteemed global entities of Banks, Manufacturers, Legal Services, FinTech Platforms, Merchants, HealthCare Pharma, and Start-Ups alike.

• Devised and implemented highly successful marketing campaigns across diverse channels, while collaborating seamlessly with cross-functional business units.
• Steered all Social Media Marketing and Brand Influencing endeavors on the LinkedIn platform.
• Provided valuable insights and formulated actionable recommendations, drawing from comprehensive analysis of customer journeys and touchpoints.
• Engaged in effective communication and collaboration with internal and external stakeholders, including C-Level Executives, to comprehend strategic objectives, convey journey optimization outcomes, and delegate actionable next steps.
• Enhanced revenue growth and elevated customer engagement by designing and executing lead generation strategies across diverse channels, encompassing email marketing, social media, SEO, content marketing, and paid advertising.
• Increased 30% surge in website traffic and boosted 125% in social media engagement by performing market research, analyzing consumer behavior, determining new target audiences, and refining messaging.

Director of Marketing And Business Development

nxtCRE

• Orchestrated array of SaaS, digital marketing, and branding endeavors, leading strategic direction for dynamic fintech startups.
• Accomplished 1016% surge in audience engagement through marketing technology landscape and cutting-edge digital marketing technologies such as personalization, data platforms, analytics, orchestration, digital strategy, digital transformation, and marketing automation.

Senior Account Executive Sales & Marketing

nxtCRE is an 'Open-Bank' CRE fintech platform that partners with CRE financial institutions for exclusive access to immediate investment needs of their CRE investors. We have access to tens of thousands of highly motivated Must Buy Investors (MBI).

Digital Marketer

B2Bx

Social Media Marketing & Brand Influencer

YoungWilliams

Corporate Training and Instructional Design.

Instructional Designer

IRONSMITH

Corporate Sales & Marketing. Manage pricing, sales and marketing for corporate markets and supports these activities to all markets as needed along with specific support to new initiatives in social media and marketing, manages rep relationships for 60% of the United States and marketing and sales within said territories.

ATTENDEE/EXHIBITOR/PRESENTER:
 *ASLA Annual Meeting and EXPO, San Diego 2011
 *ASLA Annual Meeting and EXPO, Phoenix 2012
 *ASLA Central States Conference, KC, MO 2012
 *TNASLA Annual Conference, Franklin, TN, 2012
 *Twin States ASLA Orange Beach, AL, 2013
 *Central States Conference ASLA, St Louis MO, 2013
 *Twin States ASLA AL/MS 2015

Corporate Sales & Marketing Manager

Indymac Bank

Managed territory to include 75% of the U.S. Grossed $120mm sales first 6 months. 
Experienced management professional with 10 years in project management, marketing, and leadership positions. Successful in building relationships with key personnel, industry professionals, and progressive companies. Well-versed in marketing strategies and brand recognition. Exceptional trainer and mentor with skills to motivate individual performance while building a strong team atmosphere to generate character and integrity.

Broker Coordinator

Western Capital Mortgage

Achieved average funding of $1.5 million per month and over 80% funding ratio (a company record). Provided expert fiscal services to residential and commercial clients. Ensured compliance to federal and bank regulations. Ensured the integrity of transactional and contractual processing. Analyzed, structured, underwrote, priced and negotiated credit requests based on risk. Expertly managed all aspects of loan process including financial stipulations and client and lender relations.

Facilitating loan process from origination to close. Earned award for production achievement in 2005.

Senior Sales Marketer

Accenture

International Tax Specialist

I connect the human element to marketing communication. 

I am a marketing communications professional proficient in CRM, Messaging, Growth, Digital, Branding, Social Media and Lifecycle Marketing. Throughout my career, I have honed my expertise in Retention and Acquisition strategies, and I enjoy exploring new opportunities in marketing, communications, and project management.

Known for my ability to manage large-scale projects and resources, I thrive on utilizing innovative marketing models to enhance brand awareness and generate high-quality leads. 

My skillset encompasses market research, consumer behavior analysis, content brief creation, copywriting, digital marketing, and social media strategies. By fostering collaboration with internal and external stakeholders, I consistently deliver exceptional results and exceed business objectives.

Energized, customer-focused, and with over 10 years of experience in developing valuable SaaS solutions, I possess a strategic mindset and a relentless passion for continuous learning. 

I excel in building strong relationships across organizations and successfully managing complex marketing campaigns and projects. My strengths lie in implementing effective go-to-market strategies, driving cross-functional collaboration, and fostering a positive work culture.

Specialties: CRM, Growth Marketing, Digital Marketing, Lifecycle Marketing, Email Marketing, Customer Retention, Acquisition Strategy, Marketing Campaign Management, Project Management, Cross-Functional Collaboration

taplio

The Battle

Nora Agbakhamen

Kat Downen

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