La Maison du Chocolat

Marketing Manager

Taplio

Are you serious about LinkedIn? Then Taplio is about to be your best friend.

Growth Marketing Manager & Creator relationship

KellyDeli

Asian food brands - multi-channel & over 300 retail POS in France
• Build and manage a strong team (6 people)
• Create a marketing structure and process to follow the company's high growth
• Build a strategic marketing plan: 8 marketing campaigns per year
• Improve and develop products to create revenue and growth.
• Build and monitor budget.
• Going digital: paid media campaigns, CRM program launch (acquisition, NL, loyalty), social media growth, influenceur marketing, click & collect, etc.
• CSR: “Go for Good” plan for ethical and sustainable food (MSC certification, animal welfare, no plastic packaging, Action Against Hunger partnership, ...)

Head of Marketing & CSR France

PALAIS DES THÉS

Premium Tea brand - multi-channels: B2C and B2B, over 55 retail POS, e-commerce leader in teas

Best-seller launches such as the Detox Collection (turnover target x4) and Louvre Tea Collection 
• Identify and develop marketing strategies on B2B and B2C (retail & e-commerce) channels. 
• Plan and supervise marketing strategy execution
• Manage and develop a strong team (7 people)
• Lead and drive new products development with strong concepts
• Analyze product performance and identify brand opportunities (innovation, renovation, optimization and activation)
• Develop strong multi-channel campaigns and communication medium (ATL & BTL)
• Plan and manage budget 1M
• Strong with numbers: able to track, analyse and report on performance that influence business decisions
• Scope: flavoured teas, herbal teas, single-estate teas, Grands Crus and BtoB products (HoReCa, duty-free) - 85% of sales mix

Marketing Manager - Responsable Développement & Offre produits

Marketing development of flavoured teas and BtoB specific products (HoReCa, co-branding...)
• Recommend product strategy development of flavoured teas, deli products and HoReCa (representing 60% of turnover).
• Product development: creating concept and recipes, working with creative agencies, marketing mix, P&L, etc.
• Monitor product launches, action plan & recommend corrective actions.
• Make and coordinate operational launch plans.
• Quantitative and qualitative analysis of product performance
• Competitive intelligence and market analysis
• Develop communication medium (leaflet, brand magazine, goodies, etc.).
• Management of one assistant and one intern.

Product Manager

LVMH

• Innovative project: creation of a new methodology to characterize skin and tactile sensations, connexion with skin care products
• Observation of practices, gestures and speech about tactile exploration of human skin and preparatory study applied to different methods of profiles.
• Various projects :
* visual influence of product on tactile perception, applied to skin care products (Abstract and Poster presentation at the IMRF - International Multisensory Research Forum, Amsterdam 2014)
* tactile perception of leathers

Sensory Analysis & Product 

AgroParisTech Service Etudes

ASE is the Junior-Enterprise of AgroParisTech (engineering school of life sciences).
My tasks were to manage internal and external communication as relations with school and CNJE (National Confederation of Junior-Enterprises)
I managed and worked with a team of 21 people in all the projects of the association. 
Building a strategy following the mandate objectives, process and project management, recruit and train the new team were also under my supervision.

President (junior-enterprise)

Givaudan

Worked on a project for Givaudan's home care unit. Consumer panels and expert interviews.

Consumer Insights & Sensory Analysis

Maison Ferrand

• Liquor project (rums): characterization of olfactory originality 
• Project development and steps definition with sensory and chemical methods: GC-O Gas Chromatography Olfactometry (sniffing) and Mass Spectrometry.
• Development of a new method of GC-olfactometry (Fast GC-O): Optimization of time analysis and results' quality.
• Selection and training of a panel by sensory tests

Research And Development Engineer

Head of Marketing - Food&Beverages | Marketing Development | Multichannel 360° action plans | Team Management

Food & beverages marketing specialist
Nature lover

Nolwenn Louis-Lucas

Verndale

• I’m using TypeScript, Javascript, React, NextJS, HTML5, and CSS to build accessible, modern, fast, responsive UI interfaces for headless Websites and Web Apps for USA Clients.

• Developing and maintaining multiple features in line with project specifications from concept to deployment, using Sitecore XM Cloud, Optimizely, WordPress, and Web Apps.

• Building pixel-perfect, accessible, interactive UIs and web components from Figma designs.

• Developing and maintaining custom React search modules and integrations, including Coveo headless integrations.

• Efficiently working on multiple development teams with Agile Development methodologies.

• I've worked on projects for GAF, Siplast, Amwell, Billtrust, EmployBridge, Acadian, Quinnipiac University, Massachusetts College of Pharmacy and Health Sciences, and Ohio State University, among others.

Frontend Engineer

Wembau - Web Development Agency Owner

• I founded a company that offers web design, development, and SEO & SEM growth services focused on e-commerce and travel.

• Implemented React, WordPress CMS Websites, e-commerce, and custom Web solutions for Ecuadorian and Argentinian mid-size businesses.

•  Remarkable Clients: Quito Tour Bus, Tecnomega, Revista Mundo Diners, Dinediciones, Best Trip Ecuador, Manta Tour Guides, Point, FAO, The One Institute, Academia Cotopaxi, Genera Renovables, among others.

Independent Consultant

Catapultados - Ecuador's Crowdfunding Platform

• Founded and developed the Catapultados Crowdfunding platform, the first crowdfunding platform in Ecuador.

• Catapultados was a rewards-based crowdfunding platform for artistic, creative, and social impact projects. It allowed project owners to set a funding amount and create multiple scenarios, i.e., actions they would take depending on the proportion of the target amount raised.

• The platform helped more than 60 projects raise more than 100K dollars to finance and kickstart social and cultural projects in Ecuador.

• Projects and platform timeline: facebook.com/catapultadoscom

Founder. Web Platform Creator

Movimiento CREA

• Technology Consultant at a BID / Fomin Knowledge Management project.

• CMS - Joomla, Web & Mobile Full stack developer.

• Provided strategic guidance and implemented Web and Intranet solutions.

• Determined requirements, defined project scopes, planned timescales, and identified the resources needed for Web and Mobile implementations and site maintenance.

Full Stack Engineer

EYDOS Digital

• Identified, drove, and optimized the revenue flow from new business opportunities by leveraging innovative technology solutions, including outstanding digital marketing campaigns.

• Guaranteed the technical aspects of a partner’s integration by providing necessary documentation and technical guidance.

Ferocel S.A

• I created and led a web development business unit for a graphic and digital design organization.

• I planned,  organized, and led the production of web projects, like CMS solutions in Joomla and WordPress, for clients in Spain, France, and Latin America.

• Applied SEO and SEM strategies of the existing e-commerce company website: liderlogo.es

Senior Front End Engineer

• I developed software for the Business Process Management project for Banco Pichincha.

• Developed web software for the Portal Web project for Banco Pichincha's intranet use.

Software Engineer

MDProjects Real State

• I developed a custom web software for the customer's database to control and track customers, bookings, and sales.

• Internal network technical support.

Web Developer

Universidad Alfredo Pérez Guerrero

•  Professor of Multimedia Design career, subjects and levels:

• Web Language - 4th Level - HTML CSS
• Web Language 2 - 5th Level – JavaScript
• Web Language 3 - 6th Level – PHP

Multimedia Design Career Professor

I’m a versatile UI Front End Engineer who builds and enhances web interfaces, ensuring they work fast and smoothly. 
I thrive in React and Next.js. 
I have remarkable communication skills, a good eye for design, UX, and details, and the ability to adapt quickly to new technologies and work environments. 
I got an MBA (Marketing-oriented) to learn about businesses and become skilled at marketing and sales. This helped me build a digital growth profile with a solid tech background. 
I have over 12 years of experience working on multiple challenging web projects in the USA, Ecuador, Argentina, and Spain, working in agencies, as an independent consultant, and building my products and ventures.

taplio

The Battle

Nolwenn Louis-Lucas

Jorge Galarza

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?