🌈  Neil Andrew

 🛡 Lunio

(Formerly PPC Protect 2017 - 2022)
We turn the marketing black hole of invalid traffic in to your most powerful competitive advantage.

Say goodbye to fake ad interactions across your entire performance marketing stack, and supercharge your go-to-market efforts.

**Achievements at Lunio:**
- Built & led the business from scratch to high 8-figure+ valuations as a second time founder
- Bootstrapped the business to our first £200k ARR without outside investment
- Raised the largest Series A in our space ($15m) during one of the worst VC/Investment markets in living memory (September 2022)
- Raised a total of over $20m in venture capital
- Built a self-sustaining inbound go-to-market machine, generating over 90% of revenue growth from inbound channels
- Scaled & led an exceptionally talented leadership team across go-to-market, finance and technology functions
- Won numerous awards including Best MarTech, Best AdTech, Tech Nation Rising Stars and a place on the renown Upscale & Cyber programs
- Established IVT prevention tools as mission-critical for walled-garden advertisers, having previously only been seen as an Open Web problem
- Defined & owned the category of IVT prevention on walled-garden/proprietary platforms

Founder & CEO

Flooencer

Advisor to the Flooencer team on marketing & GTM strategies and execution.

Flooencer is the business influencer marketplace. For business influencers, we connect you with brands to help monetise your content, cross-collaborate with brands & other influencers and build long-term partnerships with brands.

For brands, connect with Business Influencers, Thought Leaders and Ambassadors to grow your brand, influence deals and build long-standing partnerships.

GTM Advisor

MySalesCoach

Investor

StackOne

Stackone accelerates SaaS growth with a unified API solution for HRIS, ATS, and CRM. Say yes to customers and build advanced integrations quickly, with the best data privacy controls in the market.

Opteo

Opteo gives you smart recommendations that improve Google Ads performance. Spend less time buried in performance data and more time doing meaningful work that drives conversions.

Advisor

Revenue Syndicate

Active angel investor at Revenue Syndicate - a collection of investors who are Go-To-Market professionals and operators who invest in early-stage Start-Ups.

Angel Investor & Member

PPC Protect

Founded PPC Protect (later to become Lunio in July 2022). After strong initial traction we underwent a significant rebrand and product repositioning to solidify our market presence and expansion opportunities.

Achieved significant triple digit YoY growth on a fully bootstrapped basis before raising our first outside capital in 2019.

Co-Founder

Piccana Ltd

A performance agency that accelerates paid media & search campaigns for ambitious e-commerce brands.

Scaled as an entirely bootstrapped operation with no outside investment & a team of 6 to high six-figures of revenue per year, before pivoting to scaling Lunio as a full-time effort.

Agency life is a lot of fun, but SaaS is better :)

Founder & Head Of Performance

ao.com

Crunched the numbers of paid media acquisition campaigns for one of the UK's 5 biggest PPC spenders (at the time) to make sure we were spending the right amount of money in the right places to maximise our return.

Lots of Excel, statistics, modelling and maths.

Learned a lot, left to found my own agency as running the campaign strategy is more fun than just modelling it.

Commercial Acquisition Analyst

Self-Employed

Freelance digital marketing, mainly focusing on technical SEO & paid search activity for affiliates on the Google AdWords network.

Generated over six figures in affiliate revenue in the video gaming space by the age of 17, with websites in my portfolio generating >1,000,000 unique sessions every month.

Freelance Digital Marketer

Founder & CEO at Lunio, one of the UK's fastest-growing SaaS scaleups.

We turn invalid traffic (IVT) from a marketing black hole in to your most powerful competitive advantage.

If you're a founder at a startup or scaleup open to networking please reach out. I'm always looking to expand my network and learn from others where possible!

🌈 Neil Andrew

Housr

Head of Partnerships

Lunio

Head of Channel

We’ve built the world’s first truly automated invalid and low-value click prevention system. With millions of Ad clicks analyzed in real-time, our system detects and blocks unwanted clicks with unprecedented accuracy, ensuring you only receive legitimate visits to your Ads and saving you as much as 30% of your Ad spend. It’s difficult to optimize digital campaigns with invalid and low-value clicks. Make sure your campaigns receive cleaner traffic with Lunio.

Partnerships Lead

taptrip

taptrip is a self-serve business travel and expenses solution for SMEs. We cover flights, hotels, rail and ground transportation. taptrip is making business travel completely frictionless, from predicting delays in your flight and subsequently automating changes to the impacted parts of that journey, from check-in times, to a restaurant reservation. 

We are bringing the personalisation and user experience of a service such as Netflix, Spotify and Amazon to the business travel world.
Wherever you are in the world, wherever you want to go, whatever you want to do, you can do it with taptrip in a completely frictionless way. 

We are taptrip, we do business travel differently here. 

http://bit.ly/thetaptripway

We're based in Manchester, UK and part of the Founders Factory.
Learn more about the FoundersFactory here: https://foundersfactory.com

Partner Success Manager

I Love MCR®

Advertising Director/Commercial Partnerships

Commercial Director

Business Development Manager

A dedicated Channel Partnerships Specialist with a passion for building and nurturing mutually beneficial relationships between companies and their partners. With 6 years of experience in the field, I have honed my skills in developing strategic alliances, managing partner programs, and driving growth through collaborative efforts.

Over the years, I have worked with a diverse range of partners, from technology companies to service providers, helping to create and implement partnership strategies that deliver tangible results.

Key strengths and expertise:

Strategic Partner Management: Skilled in identifying, onboarding, and managing partners to maximize revenue and market reach.

Relationship Building: Adept at cultivating strong, trust-based relationships with partners, ensuring long-term collaboration and success.

Program Development: Experienced in designing and executing partner programs that align with business objectives and drive mutual growth.

Sales Enablement: Proficient in providing partners with the tools, training, and support needed to effectively sell and support products and services.

Market Analysis: Capable of analyzing market trends and competitor activities to inform partnership strategies and identify new opportunities.

I thrive in dynamic environments where I can apply my problem-solving skills and creativity to overcome challenges and seize opportunities. My approach is highly collaborative, always aiming to understand the unique needs and goals of each partner to tailor solutions that work best for everyone involved.

Outside of work, I am a husband and dad of two beautiful mini Chanas. Making time for the gym is also a priority as I find this is a great release from the stresses of everyday life.

I am excited about the future of channel partnerships and am always open to exploring new opportunities and ideas. Let's connect and see how we can create something amazing together!

taplio

The Battle

🌈 Neil Andrew

Amar Chana

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