Niraj Kapur

Director of Sales and Marketing UK

Everybody Works In Sales Ltd

I began speaking at local networking events in 2018. In 2019 it was national networking events. In 2020 with lockdown, everything stood still, so I got myself interviewed on over 200 podcasts to keep my speaking skills sharp. 

I've since spoken at Top Sales Summit (Portugal) Salesforce Sales Summit (London) UpLift Live (Birmingham) Booking Managers Summit (Crotia) Belfast Marketing Meet Up Conference (Northern Ireland) and ran 3 sold-out sales and marketing conferences with Jim Irving and Colly Graham.

I speak about how to increase sales. Grow your brand on LinkedIn. AI in modern-day selling (content changes every month) and tell stories that give your delegates actionable points going forward.

Transformational Speaker

I grow your business by delivering personalised, modern-day sales training,  LinkedIn training, transformational speeches and 1:1 coaching. What I help you with includes:

- Prospecting (what to say to clients you don't know and how to listen)
- LinkedIn Training (how to engage with clients, build your brand and generate more leads and sales)
- Overcoming Objections (the biggest challenges you face and how to overcome them)
- Turning around negative mindsets (includes imposter syndrome and lack of confidence)
- Holding you accountable (supporting you, while pushing you to get the results you need)
- Effective Sales Email Writing (over 90% of businesses can't write sales emails or follow-ups)
- Deal with Ghosting, AI, Automation (and all the modern-day sales challenges)

We all work in sales. Most people don't like selling, don't want to sell or don't know how to sell. Now you have a solution.

Please remember, if you don't invest in yourself, why would anyone invest in you?

To get results for your business:  email niraj@everybodyworksinsales.com or DM me 

www.everybodyworksinsales.com

Chief Executive Officer

G-SMATT Europe

G-SMATT Europe creates innovative game-changing experiences using LED glass and media content. We specialise in events, festivals and architecture. Winner 2017 Technology Innovation of the Year at the London Construction Awards.

Part of the leadership team on running strategy, growth and company culture. Responsible for commercial operations. and marketing implementation. Coaching and Developing of sales team

www.g-smatteurope.com

Caspian Media Ltd

Caspian Media publishing award-winning magazines including flagship title, Professional Engineering. Worked with the publishing director on strategy, implementation and growth. Coached and trained the sales teams.  Profitable new launches

Group Sales Manager

Informa

Lloyd's List provides business intelligence, analysis and exclusive CEO interviews. My sales team take care of the magazines, awards and digital campaigns on www.lloydslist.com. Informa is a FTSE 100 company.

Specialised in new launches,turnarounds and doing business worldwide, especially USA, Europe and Asia. Winner CSO Club, 2012. Winner CSR 2013 Award as chair of Informa's Prince's Trust charity.

Global Sales Manager

AdvertisingSales Ltd

Advertising Sales is an outsourced sales and sponsorship agency. Key clients: The Guardian Newspaper Group (2005-2010) and London Film Festival (2009-2010)

Negotiated and managed sponsorship deals with Microsoft, LG, Vodafone, Autonomy and MTV.

Sold £273,000 of stands and sponsorship for The Guardian’s SmartGov Live exhibition. The event was on £23,000 and due to be cancelled. I was hired to generate mass revenue. Brought on board Orange as headline sponsor and rebooked additional £60,000 of business for 2011

Created a contact database from scratch, which is now used throughout MediaGuardian Events.

Created and Ran events from scratch. Total revenue generated = £1,000,000 +.

Commercial Director

Centaur Media Plc

Centaur was a publishing behemoth in the 1980s and 1990s. I worked for the flagship brand, Marketing Week 

I started at the bottom and worked my way up. Created new launches like Marketing Week's Corporate Communications Yearbook, The Exhibition Showcase and Marketing Week’s 25th anniversary book.

Achieved and then smashing monthly targets in the weekly magazine.

Analysed competitors’ business and professionally getting their advertisers to give their marketing spend to Marketing Week.

Developed online clients after the online supplement had closed down.

Nominated for salesman of the year 2003. Highest company sales of £381,000.

Senior Sales Executive/Business Development

📢 LinkedIn™️ and Sales Trainer that gets you Results 🏆 LinkedIn Top Voice 💪 Professional Speaker 🧠 1:1 Coach 💯TEDx speaker 📚 Author Everybody Works In Sales

Do you want more sales? Is LinkedIn too noisy and not working the way it should? Struggling with imposter syndrome, ghosting, lead generation and lead conversion? I've been there and I'm here to guide you in the right direction. 
 
I empower you by asking questions, listening and keeping you accountable. My style of personalised coaching or group training is empathetic, nurturing and educational.  You will learn the cadences, sequences, habits and proven modern-day methods to achieve more.

137 businesses have given me LinkedIn recommendations, sharing the positive experiences they had working with me. 

Salesforce awarded me a Top Sales Influencer to follow 2021-2025.
LinkedIn awarded me an official Top Voice in Sales badge which I have held since 2021.

Over 20 lnfluencer marketing deals for Salesforce, Zoominfo BRITA and Hubspot. This was created in San Francisco at Dreamforce Sept 2024 https://www.linkedin.com/feed/update/urn:li:activity:7242598107018842114/

Most recently was ZoomInfo which I shot in London https://www.linkedin.com/feed/update/urn:li:ugcPost:7313615784444846081/

MAXIMUM IMPACT
Investment in personalised 1:1 coaching, group training or have me speak at your event. This is done over Zoom or face to face depending on your location.

LOW COST LEARNING AND DEVELOPMENT
📚 3 x Books available on Amazon. 
📚 Everybody Works In Sales. The Easy Guide to Sales for Business Owners. Business Growth: Lessons Learned from Divorce, Dating and Falling in Love Again amazon.co.uk/dp/1739184505

How To Sell When Times Are Tough. 52 page ebook on Bookboon https://bookboon.com/en/how-to-sell-when-times-are-tough-ebook

LinkedIn masterclass https://star-cat.uk/linkedin-masterclass-replay150032
 
FREE
My TEDx talk: How Vulnerability Changed My Life https://www.youtube.com/watch?v=sRCOUvSnk88
 
Learn more about sales, LinkedIn and mindset by subscribing to my YouTube channel
https://www.youtube.com/@everybodyworksinsales/featured
 
In my free time, I'm proud to:

🏅 be an ambassador for Milton Keynes Hospital and Movember.
✌️ support local businesses at food markets.
🥁 play drums in a rock band.

If you want to increase sales, grow on LinkedIn - and are looking for someone to take you to the next level, DM me, email: niraj@everybodyworksinsales.com or visit www.nirajkapur.com

Managing Director

I've delivered personalised, modern-day highly relevant sales training,  LinkedIn training, speeches and 1:1 coaching that gets RESULTS for your business. What I help you with includes:

- Prospecting (what to say to clients you don't know and how to listen)
- LinkedIn Training (how to engage with clients, build your brand and generate more leads and sales)
- Overcoming Objections (what are the biggest challenges you face and how to overcome them)
- Turning around negative mindsets (plays a massive part in your success or failure)
- Holding you accountable (pushing you hard to get the results you need)
- Effective Sales Email Writing (over 90% of businesses can't write sales emails)
- Getting the delegates at your event to be inspired and take action

We all work in sales. Most people don't like selling, don't want to sell or don't know how to sell. Now you have a solution.

The more you learn, the more you earn.

To get results for your business:  email niraj@everybodyworksinsales.com or DM me 

www.everybodyworksinsales.com

This wasn’t the post I planned

I’ve just returned from a business trip to London, and something miraculous happened. I’ll share that story next week because this is more time-critical.

Last night, I attended the Foodstock charity ball—a night dedicated to changing lives. 

Foodstock Charity alleviates the effects and financial hardship for individuals and families residing in communities. It is reaching hundreds of people living in crisis with mutual aid food parcels.

The stories I heard moved me deeply. Volunteers, the lifeblood of this mission, poured their hearts into making real change.  Paul Doherty and Ciaran Toman moved an entire room to get behind their cause.

Every person there, every smile, every act of kindness, rippled out into the community. This is what real impact looks like.

Giving to charity doesn’t just help others—it transforms you. It lifts your soul, expands your perspective, and reminds you of what truly matters.

Yes, donating is amazing, but when you get involved and step into a room like this, you feel part of something bigger than yourself.

You feel the energy, the unity, and the purpose.

There were no egos, just a community asking, “How can we help?” There was something almost spiritual about being surrounded by so much genuine goodness.

If you need a reminder that hope is real, look to Foodstock. In a world often driven by negativity and cynicism, they are changing the world one act of kindness at a time.

It was wonderful to spend time with Casey Graham Aideen Duggan MREC CertRP Stephen Regan  Jenna Hill Claire Nixon Stephen Turkington Ciaran May Nicola Flynn Gary Braithwaite Michael Henderson Gerard McClinton MNAEA 🏠 Mark Hanna FCIOB Marc Watters Rob McConnell Lorcan Flanagan

Thank you Erin Atkinson Leo Callow and the team at Callow Events

Apologies to anyone I missed.

Donation link in comments—join the movement, and let’s make a difference together.

Helping corporate sales teams smash sales targets and overcome every objection. LinkedIn Top Voice in Sales. Trusted by Terex, Salesforce, Exertis, Barclays, NBM Group and Cirata. Over 500 companies trained worldwide.

This isn’t me
It looks like me, it’s not me
Today Rachel has her Hen Do.

22 women will be wearing masks containing my big bald head .
If they sing loudly in public, please remember, it’s not me.
If they misbehave in any way, please remember, it’s not me.

I am having the ultimate bachelor party:

Lunch at Fusion
Shopping at Man 1984
Walking in beautiful Portstewart
Sports massage
Dinner at Yoko with no mobile or laptop, just a book.

An evening of Reo Speedwagon, Bryan Adams and Bon Jovi songs on my CD player. Not Spotify, a CD player and I will be singing actual lyrics from a CD Booklet.

I rarely have a day to myself and I’m going to enjoy every moment.

What exciting plans do you have this weekend?

London trip and an unexpected surprise
Online calls save time, but when you’re in the same room:

✅ You get real connection.
✅ You listen better.
✅ These moments are where genuine relationships are built.

It’s not just about the networking. Trips like this also remind me about the importance of investing in yourself.

Personal development isn’t just reading books or listening to podcasts (although I do both). It’s about challenging yourself, and learning from people who have skills you don't have. That’s where growth happens.

Up at 3m for a flight and bumped into Louise Brogan at Belfast City Airport. Always important to catch up with LinkedIn connections (and a fellow Springsteen fan) who is doing great work.

First stop Holly Christie my awesome website designer. Website enquiries are a key part of my business and Holly knows how to build a website that connects with my audiene and generated leads. My website has been upgraded and we celebrated with lunch and a walk around Richmond www.nirajkapur.com

Met Lucy Meadows I’ve known her father  Sid Meadows, CPC  for years. On Clubhouse then his awesome podcast, then when I coached Sid’s colleagues in sales training and then LinkedIn training. Talking to Gen Z over coffee and having lots of laughter and conversation was a joy.

Dinner at Rosa’s Thai with Shivan Pillay I was on his sales podcast Why Did It Fail. It was cool to hang out with fellow coach and yes, all we talked about was sales.

Kings Cross Renaissance, inspired by Hogwarts, is also a stunning venue to have coffee. Thank you Melanie Goodman for a lovely morning of discussions on LinkedIn, marriage and holidays.

One of my favourite sales books is Problem Prospecting, so I bought the follow-up, Deconstructing Discovery. Had a fan boy moment when Mark Ackers and Richard Smith kindly signed it with me. They were running training for their company MySalesCoach I recently joined My Sales Coach to work with more new clients:

1. Because I want to create more impact.

2. They’re doing important work in sales.

3. You always go further together as a team.

I’m not going to tag all 50 people I spent time with. I will say a special thanks to John Richardson Gemma Dodd Neil Bhuiyan Marc Baladi Fred Copestake and Alan Duncan who I brainstormed with and spoke to most of the time.

The unexpected surprise PETER CLARKE 🇨🇦 flew over from Canada with his fabulous wife Renuka Mohan As he was arriving in London, I was flying back home. How could we meet? 

Destiny took place and he arrived at Conrad St James, Westminster, where I was upskilling with My Sales Coach.

We talked about the most important thing in the world; rock music 😃 🎵 🎸  and I shared sightseeing tips that tourists don't know about London

Travelling on business is exhausting and getting more expensive. It’s still worth it.

I trust this email finds you well
A phrase is used by untrained/badly trained salespeople.
Now every MD, financial advisor and health coach that messages me uses this tactic, which has no meaning or value.

I’m an active buyer and invest heavily in my business – so I have no problem with people selling. I encourage people to sell. 

Selling helps your business survive, grow and you pick up many new skills along the way.

The purpose of a cold email or LinkedIn DM is NOT to sell.

1.    It’s to get their attention.

No Calendly link
No “Are you free 15 minutes Tuesday or Thursday?”
And stop copy and pasting. The world of business has changed. Clinging onto old habits hurts you and your reputation.

✅ When you send a personalised email that gives value upfront, you’re more likely to get someone’s attention.

2.    The magic is in the follow-up.

People rarely do business on the first point of contact.
Sometimes you have to follow-up on different platforms
Don’t repeatedly send emails
And please, do not say “bumping this to the top of your inbox.”

✅ ✅ Research someone first to show you’ve made some effort. A little effort goes a long way

3. Be Human

In today’s technology and AI-driven world, being human helps you stay a step ahead.

Put yourself in the customers shoes. What do they want? NOT what do you want to sell? What do THEY want?

I win a lot of business that my competitors don’t get. I don’t work longer hours and I'm not more intelligent.... I pick up the phone instead of sending another email. I overdeliver massively instead of doing the minimum required. I get on a bus, train or plane to see people instead of Zoom.

✅✅✅ Being different and being human matters.

There’s so much noise everywhere
It’s harder than ever to stand out.
A lot of people I want to do business with are not just overwhelmed, they’re exhausted.

Many of my competitors have secretly taken part-time jobs to make ends meet.
A few have quit completely to work for others.

No judgement here. You do what you have to do to take care of your family.

One thing that ensures I ride through the storm and keep generating business is standing out.

So this week, I’ve avoided technology. I met people face to face, locally and in London. Once I’ve met them all, I will happily share it. In the meatime:

8th November, there’s a fundraiser for Foodstock Charity which tackles poverty and helps build stronger communities. You can make a positive difference here https://lnkd.in/eQaWXyF3

Connect with Paul Doherty or Ciaran Toman or get the last few seats at the fundraising ball on Saturday. I look forward to meeting everyone and raising vital funds.

13th November, I’ve been hired again by Innovation Factory to talk about how to generate more sales for your business. There will also be a bonus Q&A on LinkedIn. Thanks for arranging this Orla McKeating https://lnkd.in/eEJKJFMb

26th November, I’m speaking at Social Media Fest in Wexford and the speaker line up will give you so much value. Well done Esther Ocampo
https://lnkd.in/eyvgFJ8Z

Sure, I could do 24/7 automation like most. I could post 7 days a week, twice a day on LinkedIn, like I see many doing right now.

Instead, I’m looking people in the eye, shaking their hands and connecting on a deeper level.

This is what leads to business.

The human connection matters now more than ever.

When do you praise your sales team?
For many bosses, it's when they generate revenue
That's not good enough.

In this video clip, I explain why you need to do more than that.

Thank you Mark Ackers and MySalesCoach for interviewing me

I'm running a 90-minute sales workshop in Belfast on Thursday. This is my last sales talk in Northern Ireland in 2025 (the rest are LinkedIn-focused events, then I'm away for my wedding and minimoon). 

Don't miss out. Link in comments.

#belfast #northernireland #salestraining

I use AI in Sales
It helps me prep. Helps me research
Now and again, it can help with creativity.

So far, it’s awful at selling.

You need a human touch for that.

This person claimed I was at a company I left in 2017! And I wasn’t a coach there, I was sales and marketing manager.

Facts all wrong due to bad AI / untrustworthy software.

I understand you’re busy and you want quick fixes.

I know you might be under pressure at work from a demanding boss who cares more about his bonuses than your well-being.

During my corporate career, I’ve been there many times. When selling your product or service, please bear this in mind.

1. Sales is a marathon, not a sprint.

2. People buy from people (unless they work for a billion-dollar corporation).

3. Business acumen is more important than "10 ways to close a deal."

4. I am a fan of AI, however, it will only take you so far.

5. Soft skills like listening and emotional intelligence are more important than high pressure and

BONUS: Stop complaining about work-life balance if you want more success than others.

Stand out in a competitive market
It helps in business.
It definitely helps on LinkedIn.

You’re building a thriving business and are amazing at what you do.

But social media doesn’t seem to work for you. 
You struggle to communicate your impact and value online and attract the right clients. 

Wasting time and effort creating content and chasing prospects to only hear crickets. 

If this sounds familiar, I can help.

Through storytelling and content, I managed to turn my consulting side hustle into full-time from LinkedIn after only 3 months after starting.

Combining my experience working in marketing and sales within Meta and Pinterest with my passion for storytelling and content creation, I grew a community of 30,000 on social media 100% organically, built a consulting business on my own from scratch, and built authority.

💰Now I teach others how to get similar results and monetize their audience with proven systems.
💰With an average of 700K-1.1M monthly views, I help brands and products get more exposure and traffic through sponsored posts ➡️ DM “Partner” if interested

Some clients highlights:
🔥a Freelancer client started to attract inbound opportunities (including a job offer) within the first week of working together on their profile and marketing strategy.
🔥 Agency Founder brought 2 high-ticket clients from LinkedIn within the first two strategic sessions. 
🔥Business Strategist reduced their time on LinkedIn from +4 hours to +35 min daily while getting more results out of it following my systems.
🔥Bestseller author and Founder got new speaking gigs from LinkedIn within 3 weeks of working together on their networking and engagement strategies. 

Other facts about me:
✅ Featured and ranked 2# on LinkedIn Sales Stars 2021
✅ Ranking on Favikon, Spring 2023:
- 37th on Marketing & Sales LinkedIn Worldwide
- 57th Female LI Content Creator Worldwide
- 22nd Personal Branding & Audience Building Worldwide 
✅ Grown a community of 30K on LinkedIn in <10 months of intentional work
✅ Reached 700K-1M monthly content views and 1% SSI. 
✅ Monetised my online presence in < 4 months of creating content intentionally. Left my 9-5 to go full in with business after 6 months. 

If you want to start building a brand intentionally and drive impact and attract the RIGHT opportunities inbound

DM "Inbound" to learn more.

PS. I am a digital nomad, not in London right now

Debora Prossomariti

Executive Director & CEO @ Personal Branding Atelier | Helping you move from unknown to visible and credible online.

If you are running a consulting business you know  how important being seen as credible and a trustworthy authority in your field is. 

The right messaging and positioning are not only a nice to have, but they are essential to stay relevant and in business. 

You want the right people: investors who believe in your vision, clients who pay your worth, and talent who can help you scale without burning out.

Then you’re in the right place. 

Through 1:1 consulting and Done For You agency work, we help founders, executives, and high-net-worth individuals turn their online presence into an inbound growth engine, positioning their brand so precisely that the right opportunities start finding them within weeks.

After years in marketing strategy and sales within Meta and Pinterest, I built my own boutique consultancy and grew it 100% inbound, without ads or cold outreach.

Some client results:
- UK multi-business owner & investor: inbound keynote gigs, investor interest, and stakeholder engagement within the first month
- Canadian business strategist: cut LinkedIn time from 4 hours to 35 minutes a day, increased engagement by 763%
- enterprise agency founder: two high-ticket clients closed after just two strategy sessions
- Bestselling author: multiple speaking engagements within three weeks of refining profile and networking strategy
- Founder of a digital agency: positioned as an industry thought leader, generating more relevant enterprise leads in just over a month

Along the way, I have grown my personal audience to 65K+ targeted followers across social and reached 700K–1.1M monthly views, proof that the strategies I teach work in the real world.

If you're ready to
- Build authority that commands premium opportunities
- Reduce time spent on social while increasing ROI
-Make your online presence your best-performing sales channel
Let’s talk.

📩 DM me “Strategy” to explore how we can work together, or visit my website

Other facts about me:
✅ Featured and ranked 2# on LinkedIn Sales Stars 2021
✅ Ranking on Favikon, Spring 2023:
- 37th on Marketing & Sales LinkedIn Worldwide
- 57th Female LI Content Creator Worldwide
- 22nd Personal Branding & Audience Building Worldwide 
- Top 1 for personal branding in Italy,  top 20 for LinkedIn  
✅ Monetised my online presence in < 4 months of creating content intentionally. Left my 9-5 to go full in with business after 6 months.

Personal Branding & Strategic Marketing Consultant | Content Creator | Influencer marketing

You don’t need to be a celebrity or an expert to build online.

Whether you’re a successful executive employed at a company or working for yourself establishing authority online and credibility will open up new doors and attract opportunities.

Having more options will give you more confidence and leverage, and with that, the freedom to choose and live the life on your own terms.

Get a more impactful personal brand. Here's why:
- You’ll attract your ideal clients inbound without chasing them
- You’ll save a ton of money on ads
- You’ll start getting life-changing opportunities coming directly to your Inbox
- You’ll stand out from the mass and get more credibility and authority
- You’ll stay top of mind and become the go-to person when they need the type of support you offer
- You’ll build leverage and with that you’ll have more options, more freedom and the possibility to charge more.

DM for strategic 1:1s or corporate training.

Debora Prossomariti, M.Sc.

Call me crazy but I don’t hire people because of their attitude. 

I don’t hire a hairstylist because they are positive if they are incompetent and are going to ruin my hair.

I don’t hire a designer because they are fun if their designs are awful. 

I hire them to get the job done.

The same goes for assistants, copywriters, web designers, video editors, consultants, coaches and more.

Having a positive, coachable attitude is part of it, of course. 

I wouldn’t work with a snob, a j3rk or a pick-me girl/boy. 
Or someone I simply dislike and whose values are not aligned with mine.

But the first criteria is being competent, having relevant experience or at least transferable skills to succeed. 

I’ll get cancelled to say this loud because we are on LinkedIn lol but it is what it is. 

Don’t make your business fail by following random advice from people who never built one.

Yes, you can train on some job-related tasks, but if they lack the foundations or are just incompetent even after all the good training and intentions, it will be a costly move. If you’re not running a charity, remember that business is business and the market doesn’t care if you’re a people pleaser.

I help you align your identity, your lifestyle, and your online presence using neuroscience driven personal branding. | Featured on Business Insider

No alternative text description for this image

Mhm, maybe I shouldn’t share this. It’s kinda obvious. 

I told myself the other day. 

I posted it anyway and it reached >50K views, followed by soo many messages about how helpful the advice was. 

I didn’t expect that response because it was so obvious for me.

- But then I remembered I had my first internship in marketing at 16. 

- I studied buyer psychology, marketing and business every single day since then. 

- I hold a Bachelor’s in Business Administration, control and corporate finance
 
- I have an international Master’s in management with a major in marketing. 

- I have worked for the most impactful companies worldwide. 

- I used to manage a client portfolio of ~1M in monthly ad spend. 

- I wrote thousands of posts. 

- I helped clients drive $ millions

- I tested my systems and strategies so many times. 

- I made countless mistakes and learned from them. 

- And bootstrapped something from scratch for myself by myself.

What’s obvious to me.. it’s not that obvious to someone else. 

Because it’s not you, with your skillset, and your life experiences. 

Remember this when you want to share an important lesson you learned that might feel obvious (after learning it). 

It’s not THAT obvious. 

- 
PS. I’m now opening a couple of slots for my 1:1 mentoring and coaching. 

If you’re an executive or entrepreneur who wants to build authority, grow your personal brand now and attract more clients/talent/investors inbound that’s for you.

Applications are now open. 
Fill in the form here if you want to be considered https://lnkd.in/dEitNzgQ

If you want to be fit, successful, wealthy, maybe even provide the best life for your family and become the best version of yourself listen up 

Here’s the cheat code: 
Become that person. 

Identify yourself as a fit, wealthy person with an abundant mindset. 

Make yourself believe you are that type of person. 

If you were a fit person, how would you think about yourself? 

What would you eat? 
Which choices would you make on a daily basis? 
Would you drink your water and get your morning workout or you would spend your free time watching TV on your sofa? 
Which actions would the fit version of you take? 

If you were a wealthy person with an abundant mindset, how would you spend your money? 

Which type of financial habits would you have? 
Would you invest in your growth taking courses and hiring people to upskill or you would make impulsive purchases that don’t add any value or ROI?
Would you build your brand and share your insights online confidently or would you avoid sharing your wisdom out of fear? 

That’s on you. Your thoughts define your reality. 

Science shows that if you believe you are THAT person, your actions and habits will start aligning.

And you’ll make it happen. 

Who are you become? How do YOU define yourself?

-

📸Debbie doing Debbie learning neuroscience at the pool

Having a lovely time at Palazzo Versace this weekend 


#supplied #success

I read a statistic that blew my mind.

Your brain receives about 11 million bits of sensory input per second.
Your conscious mind can handle around 50.

That means over 99.999 percent of what you “experience” is filtered out before you’re even aware of it.

And here’s the part that matters for how you show up online:

Your brain doesn’t pass through raw reality.
It passes through whatever fits your internal model.

If you believe:
	•	“I’m not good enough.”
	•	“People won’t care about what I post.”
	•	“they will laugh at me 
	•	“I’m behind.”

Your brain filters your entire online presence through that lens highlighting every risk and
magnifying judgment that isn’t even there.

It’ll confirm your existing beliefs (confirmation bias)

Not because it’s true.
But because your brain will rely on old predictions (predictive processing)
Your cortex is always guessing what matters and ignoring the rest.

So basically you don’t show up online based on who you are.
But you show up based on what your brain expects you to be. 

What does it mean in practice? 

It means that we have more power than we think. 

When we change the expectations our brain relies on →  the predictions change → our behavior changes → and our external reality starts to shift with it.

We are one month away from 2026. Imagine yourself 6 months from now. 

You could be: 
A: 
In the same situation as now. 

Posting now and then randomly about some industry event, no thought leadership content

Scrolling randomly 

An AI written meh profile with an empty banner 

you introduce yourself at industry related conferences, 

you still rely on outreach DMs to strangers and referrals (that we know tend to have a cap), 

you still think about “maybe I should build a brand..”. 

While you see your competitors, often less skilled than you crushing on social media and scaling and looking better than you just because they show up online and are visible 

Or: 
B:

You could use this semester to build awareness

get known, get authority, 

build an actual name that get recalled in niche industry conferences, 

get inbound opportunities straight to your inbox 

lead sales calls more confidently (as they already know you and THEY are coming to you)

Naturally developing life changing skills like knowing how to make money online, storytelling, speaking skills, community building, copywriting, personal branding, inbound marketing

- 

In 6 months everything in your life can change. 

And I’m not exaggerating. 

When I started posting intentionally I turned my side hustle in full time in 3.5 months. I left a 9-5 and bet on myself and even left the country on my own because my new remote business was growing fast and gave me total freedom  (you don’t need to go that extreme but you get the point)

So think about it. 
Where would you like to be in 6 months from now? 

If scenario B appeals to you and you want to get faster results from proven systems that I have been testing on me and my clients over the last 3 years DM “Strategy” to have a chat

- thank god I took action 3 years ago ❤️

I used to underestimate the role of my environment in my growth and success. 
Wait before you think "great, another wanna be influencer talking about Dubai and how great it is" 
nope, I am not going there.

Follow me, for just a sec.

By environment I don’t mean only the city/town where you live. But also the room in your head you keep visiting. 

The conversations you have with yourself and others.
The thoughts and images you feed your mind daily
The content you consume.

I realized I was feeding my brain junk content and negative self-talk while expecting premium results.

Your mental environment shapes your reality more than your physical location ever will.

The beliefs you hold. The thoughts you repeat and reaffirm. 

They become your reality.

I didn't decide it. It's neuroscience. 

So stop thinking the universe is working against you, or this is exactly what will happen. 

Rewive your brain to see more opportunities. And suddenly they will show up.

Build a new identity for yourself if you don't like who you have become.

Start curating your mental diet intentionally.
Unfollow accounts that drain you.
Consume content that elevates your thinking.

Save this post and repost it so you can help your network too. 
What's currently occupying your mental space?

When you realise everything is content your personal brand journey becomes SO MUCH easier. 

That conversation with your client about their challenges? 
Content 

That tip you shared with that colleague?
Content 

That journaling prompt that gave you more clarity in business? 
Content 

That strong opinion you have about some industry practices you disagree with? 
Content 

Really. 
Don’t put yourself into a box. 

As long as you know who you are, have a clear direction, learn and improve EVERY DAY and stay true to yourself you will make progress. 

Share this with your network or someone who needs to hear this.

taplio

The Battle

Niraj Kapur

Debora Prossomariti, M.Sc.

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taplio

The Battle

Niraj Kapur

Debora Prossomariti, M.Sc.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Niraj Kapur's LinkedIn Performance

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Performance ScoreNiraj Kapur's LinkedIn Performance