Will Be Live

Will Be Live is a B2B marketing agency that empowers clients to build trust and drive growth through brand strategy and demand creation.

Founder and CEO

Techstars

Mentor

Founder Institute

Helping launch over 6,800 companies across 200+ cities and six continents with 8,100+ graduates

Innovation Partner

Startup Weekend

Startup Weekend is a global movement of driven entrepreneurs and changemakers who turn raw ideas into real startups in just 54 hours. Through immersive, hands-on events, it inspires, educates, and empowers people to collaborate, build, and launch.

Organizer - Global Team

Protiviti

As a wholly owned subsidiary of Robert Half, Protiviti is a global consulting firm that delivers deep expertise, objective insights, a tailored approach and unparalleled collaboration to help leaders confidently face the future. Our consulting solutions span critical business problems in technology, business process, analytics, risk, compliance, transactions and internal audit.

Director - Managed Technology Solutions

Robert Half

Founded in 1948, Robert Half is a recognized leader in professional consulting and staffing services, and is the parent company of Protiviti, a global business consulting and internal audit firm composed of experts specializing in risk, advisory and transaction services. The company’s specialized staffing divisions include Accountemps, Robert Half Finance & Accounting and Robert Half Management Resources, for temporary, full-time and senior-level project professionals, respectively, in the fields of accounting and finance; OfficeTeam, for highly skilled office and administrative support professionals; Robert Half Technology, for project and full-time technology professionals; Robert Half Legal, for project and full-time staffing of lawyers, paralegals and legal support personnel; and The Creative Group, for interactive, design, marketing, advertising and public relations professionals. Robert Half operates in more than 400 locations worldwide.

Branch Manager

When I launched Will Be Live in 2021, it wasn’t to start a marketing firm, it was to fix the recurring breakdown I kept seeing across industrial and enterprise B2B: companies investing millions into marketing and sales that either chases attention or dies in procurement. 

We built a system to shift that dynamic -- one that moves ambitious brands from being evaluated to being relied on. Not through noise, but through credibility that travels. 

Since then, we've helped global teams in manufacturing, financial services, and technology deepen trust, compress sales cycles, and show up in rooms they previously competed to enter. 

89% of our partners report direct inbound from net-new enterprise accounts within 90 days of our work together -- not because they chased leads, but because they became the brand buyers trust to lead.

For speaking, podcasts, or media inquiries reach out to admin@willbelive.com

Nima Mirpourian

The first US Dubai Forum in New York didn’t just announce ambition, it was a master class in building demand.

Double GDP by 2033 was the message.

What stood out most wasn’t the scale of the vision.

It was how frictionless the execution model is becoming across capital, regulation, and infrastructure.

Here’s how they positioned themselves:

- Competition is systematically amplified, with Dubai’s policy and infrastructure actively creating new markets and inviting global disruptors to collaborate, scale, and innovate at pace.
- The city is intentionally designed as the nexus of global commerce, linking businesses to over 400 cities and making high-value transactions seamless with half the world being within a six hour flight from its airport
- Ambition is embedded into every project, regulatory process, and partnership manifested in real-time via accelerated licensing, founder-centric incentives, and dedicated public-private innovation labs.

These are the conditions where demand isn’t “generated”

It compounds.

Helping B2B businesses create demand | CEO at Will Be Live

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More than 10 years ago, I co-organized a Startup Weekend with Saadia and Charlene and it taught me one of the most fundamental lessons in building a business.

At Microsoft’s HQ, 80 strangers came together under one roof. 
In just 54 hours, they formed teams, built MVPs, and pitched them.

People from every background showed up some chasing ideas, others offering their time. Even executives like Janet, Christian, Ross, Milad, Foteini and Sahand gave up their weekends to help founders get unstuck.

That’s when I learned what real community looks like.

Today, you’ll hear the word “community” used like a slogan but don’t be fooled.

Community isn’t a tactic that's formulated in the boardroom, it’s something you earn.

It only works when people who care deeply about solving a problem come together to serve.

You can pour money, tools, and strategy into it, but without that foundation, it wont stick. If you’re lucky, you’ll meet people like Nikki and Noor, who will give without ever keeping score.

This weekend shaped how I build today.

Trust and service at the heart of every interaction with people who show up before the traction.

I’m genuinely excited about the caliber of attendees and speakers coming out to this event.

I’ve been advising the team and it’s been impressive watching this come together.

The first ever MENA Rising event, powered by Viaka, kicks off November 20th with some of the region’s sharpest operators and venture partners.

We're talking:
- Cross border deal flow
- Diaspora capital shaping new markets
- Partnerships bridging MENA and North America

If you haven’t already, register here: https://lnkd.in/gTdDsQgP

UPDATE: As of Nov 17th we are at max capacity!

We're incredibly fortunate by the trust our clients place in us. 
It fuels everything we do.

This Thanksgiving, we don't just feel thankful. 
We feel driven. 🙏

One of the smartest AI first demand moves I’ve seen this year wasn’t a social media hack. It was human.

Not in a vague, mass market way.
In a "you saw me before I saw myself" kind of way.

Reid Hoffman and Greg Beato didn’t just send Tim Ferriss their new book.
They built him a version of Super Agency that reflected him - his face, his values, his story.

This wasn't a gift. It was a message stating that "We see you and you matter"

That’s how real demand is created. Not with algorithms, but with care.

You don’t need a celebrity to create that kind of momentum.
You just need to make someone feel known.

2026 won’t belong to Account Based Marketing.

It’ll belong to People Based Experiences.

And the people who win won’t shout the loudest.
They’ll listen the closest and create moments that make others feel seen.

Creator Camp

Creator Camp is a creator collective that is building a new path for internet filmmakers. We're the Sundance for internet filmmakers..

Through a mix of global creator retreats, our creator-led production studio (Camp Studios) and our film festival CAMP, Creator Camp is developing an ecosystem to help creators transcend the feed and leave their mark in Hollywood.

We focus on four types of creators:
1. Filmmakers
2. Writers
3. Musicians
4. Visual artists (graphic designers, painters etc.)

Our retreats have taken place across the US, France and Switzerland.

Interested in being one of our partners alongside Patreon, Notion and Epidemic Sound? Shoot me an email — danny@creatorcamp.co

Partnerships

#paid

Built #paid's reputation with creators 

Initiatives:
1. Sourcing creators for #paid's owned and operated events: Meet The Creators, Happy Hours, Panels, Dinners, Sneaker Customizing Nights.
2. Building relationships with key creators in and outside #paid's network

Meet The Creators
--> A party for 75 creators and 75 marketers in major cities around the US featuring live art, delicious food and creator activations 

The 'Creator Bodega'
--> A quarterly market for creators and marketers filled with creator and celebrity brands such as Feastables, Kin Euphorics, Peachybbies Slim, Juvee

Hosting the Creator Culture Podcast
--> A podcast where I spoke to underrated and upcoming creators
--> 80 Episodes
--> 2 live podcast recordings in front of 100 people

Hosting TikTok Branding Bootcamp w/ JT Barnett
—> An hour in-person event where we bring up three brands from the audience, breakdown the good and bad of their TikTok content and suggest a strategy for the future

Creator Initiatives Manager — Creator Marketing

This is a podcast featuring conversations with underrated creators

Host - Creator Culture Podcast

Helping brands create influencer marketing strategies that focus on:
1) Working with the right partners "Creators, not influencers"
2) Measuring beyond fluffy metrics with custom measurement studies
3) Amplifying the creative through creator whitelisting  - paid social through creators

Brand Partnerships - Enterprise

RoadNation

RoadNation is a platform that helps artists generate revenue in advance of their tour, identify where to play by giving fans the power to choose the cities, and build momentum for the tour with the support of their fans.

My responsibilities:
- Oversaw all campaigns that run on the platform
- Collaborated with artist and their teams to launch campaigns successfully through strategic initiatives
- Developed a lead generation system that defined required criteria when sourcing artists for the platform
- Streamlined internal processes through the use of spreadsheets and third-party software
- Built and sent weekly campaign reports to the artist and their team
- Manage all user inquiries in a timely manner to maintain a positive user experience

Campaign Manager

RSM Canada

Junior Accountant

Vector Marketing

Sold Cutco knives and cookware to households in the GTA

Identified prospective customers using lead generating methods and performed an average of 25 cold calls per day
Demonstrated the product to prospective customers, while maintaining an 80% closing rate

Recognized as a top 5% salesman throughout Canada for the summer of 2014

Sales Representative

I am driven by a passion to support the careers of creatives I believe deeply in and I am criminally dedicated to bringing my own ideas to life. 

I put my time towards two things:
1) Leading partnerships for Creator Camp, and doing whatever possible to help bring the dreams of Max, Simon and Chris to life
2) Run a music storytelling show called Playlist Storytellers, where music fans share the stories about songs that marked key moments in their life. 

In the past, I've been described as:
A marketer whose focus is being distinct and memorable
A creative that lives for the 0-25% journey
A dot connector who values curation and is always looking to maximize serendipity

taplio

The Battle

Nima Mirpourian

Danny Desatnik

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The Battle

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Danny Desatnik

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nima Mirpourian's LinkedIn Performance

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