Nicolas GROMER

Growth @lemlist

Growth with a proven track record of scaling B2B SaaS companies. 

From lemlist (growing ARR from $14M to $36 in 2 years) to launching international campaigns across Africa, Asia, and Europe, I thrive on building data-driven strategies that combine creativity, experimentation, and automation.

Key strengths:
- Full-funnel growth: Acquisition, activation, retention, and expansion
- Advanced marketing automation, data analytics, and CRM integration
- Expert in cold outreach, lead generation, and lifecycle campaigns
- Proven ability to adapt growth strategies for international markets
- Passion for sharing knowledge through my newsletter, 'Le B.a-ba du Growth' & 'Saasboarding'

Let's connect if you want to talk B2B SaaS growth, international expansion, or creative demand generation.

Growth Marketer

Nicolas Gromer

addmore®

Product Marketing Lead

At ++addmore, we specialize in product marketing for SaaS start-ups and scale-ups. This means we help founders making sure their product gets the attention it deserves!

But in a few lines, I do:
- Narrative building for clients and defining specific storytelling angles
- Positioning workshops
- Defining & executing messaging across different channels
- Content and copywriting 
- Collaborating with design to produce tailor-made assets fitting the narrative and positioning
- Educating about product marketing and trying to innovate the field

Voilà! That's that. Feel free to reach out if any of this speaks to you.

Product Marketeer

Minds&More

Marketing Consultant

Nodalview

• Develop and articulate compelling value propositions, positioning, and messaging for Nodalview's products.
• Collaborate closely with cross-functional teams to align and drive cohesive go-to-market strategies.
• Drive and execute marketing campaigns, feature launches, and sales enablement initiatives for demand generation and revenue growth.
• Create persuasive marketing collateral to effectively communicate product value and engage customers.
• Conduct market research, competitive analysis, and gather customer insights for data-driven decision-making.

 Nodalview is a powerful B2B SaaS sales and marketing platform built for the real estate industry. By leveraging high quality visual assets and immersive content, real estate agents can build winning sales strategies to better attract, engage and qualify potential customers while delivering a modern online buying experience. With Nodalview, agents can grow their online presence, close deals faster with tangible data insights and match the right buyers with the right home.

Product Marketing Manager

amfori - Trade with Purpose

• Monitoring emerging social, environmental and trade policy and related trends at non-governmental level
• Acquired the amfori BSCI Auditor Qualification in February 2021
• Drafting online event proposals and managing event operations 
• Writing articles and press releases on partnership actions and stakeholder activities
• Organising and coordinating meetings with the amfori Stakeholder Advisory Council (SAC)
• Desk research on EU-level policy related to climate, DEI and corporate social responsibility
• Keeping partnership database up-to-date 

Sick leave cover

amfori is the leading global business association for open and sustainable trade. We support retailers, importers, brands and national associations to enhance human prosperity, use natural resources responsibly and drive open trade globally. We call this Trade with Purpose.  www.amfori.org

Public Affairs & Sustainability Assistant | Stakeholder Relations & Policy Support

deMens.nu

• Focus on pharma funding and universal basic income
• Monitoring international stakeholders’ pilot projects, press releases, positions papers and social media activity
• Preparing briefs, reports and lobby documents 
• Desk research and fact-checking 

DeMens.nu is the official representative body of the non-confessional communities on the Flemish and Belgian Federal level. https://demens.nu/

Policy Research Intern

Product Marketing @ Nodalview | Setting a new standard in the way people find a place to call home 🏡 | SaaS, B2B, Go-To-Market, Proptech

I like messy docs, raw ideas, and smart people who build faster than they can explain. That’s where I come in.

I help startups turn “we’re kinda like X but with Y” into clear, confident messaging that actually sticks. I’m all about sharp positioning, story-driven copy, and marketing that doesn’t read like every other “growth hacking” post on LinkedIn.

At ++addmore, we help SaaS companies close the gap between what they’ve built and how the world sees it. From positioning to sales enablement, websites to content, we turn complex products into clear, compelling narratives that drive real growth (and not just slide decks). 

(But we do that too).


(Just not ONLY that).

Your product’s great. Let’s make sure people get it. 🤝

taplio

The Battle

Nicolas Gromer

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