🐯Nick Sproul

SDR Operations Leader | 2023 Top 25 SDR Leader I Autobound Strategic Advisor I GPT fan | Empowering Future SDR Superstars Through Personal & Thoughtful Leadership | Faith & Family ✝ Autism Advocate 💙

As a GTM Systems Engineer at Apollo.io I design, automate, and optimize an AI-native revenue tech stack—integrating Salesforce, HubSpot, Apollo, and data-warehouse workflows to drive efficiency, data integrity, and scale for hyper-growth go-to-market teams.

Sales Development Operations Leader

Scale up your sales coaching with Second Nature's sales coaching software. It provides a "virtual pitch partner" that uses conversational Al to have actual discussions with sales reps, score them, and help them improve on their own, so they can ace every sales call.

As the Head of Sales Development Operations, I built out & lead our SDR team (100% female), aka ‘Jenny from the Block’. In addition, I oversee our Sales & Marketing tech stack - from Hubspot, SalesLoft, LinkedIn Sales Navigator to ZoomInfo, Seamless.ai & Regie.ai. Helping our revenue org build funnel & pipeline through qualified meetings. Leveraging my SDR leadership network to learn what are the pain points from SDR leaders right now, and how Jenny can help.  

Martin MacArthur

The Outbound Sales Guy Kidney Transplant Recipiant Your Outbound Growth Partner Check Out SDR LaunchPad Your Out-Of-The-Box Outbound Sales Platform

👋 Who Am I?

I'm Martin MacArthur, an outbound sales expert with 14+ years of experience in sales development, managed services, digital marketing, and technology. Despite being completely blind due to Retinitis Pigmentosa, I’ve mastered tools like Apple’s Voice Over to ensure I stay ahead in my field. Fluent in braille and passionate about leveraging tech, I’m here to show that no challenge is too great when it comes to driving business results.

🚀 What I Do

I specialize in filling top-of-funnel sales by helping companies drive pipeline growth with qualified leads. My expertise lies in creating innovative outreach strategies and executing them to perfection, ensuring businesses reach their sales potential.

🏆 Skills Companies Love Me For

👉 Outbound Sales
👉 Sales Development
👉 Pipeline Growth
👉 Lead Qualification
👉 Technology-Driven Selling
👉 Managed Services Sales
👉 Digital Marketing Strategies
👉 Sales Coaching

💡 How I Do It

By using a blend of innovative technologies and personalized sales techniques, I help businesses find and nurture new opportunities. My approach is straightforward: identify your sales challenges and solve them through strategic, top-of-funnel activities. Every interaction is a chance to create value, and I focus on creating lasting partnerships that result in long-term growth.

😄 What My Style Is

I bring persistence, tenacity, and a strategic mindset to every sales opportunity. Whether I’m connecting with new leads or guiding companies to success, I believe in making the process collaborative and results-driven. With me, it's about turning potential into performance—one step at a time.

🌈 Who I Serve

Whether you’re a startup aiming to scale or an established company looking for fresh leads, I’m here to fill your funnel and drive growth. Let’s work together to take your sales process to the next level with creativity and expertise.

🔗 When Should We Connect?

If you’re looking for a sales professional with a unique perspective and a proven ability to generate qualified leads, let’s chat! I’m always open to new connections and opportunities where I can add value.

Chief Executive Officer

The Outbound Sales Guy is an outbound sales agency helping co-founders and small businesses build and scale an effective outbound sales process to generate qualified sales opportunities each month.

After spending 12 years helping B2B companies fill the top of the funnel with qualified sales opportunities, there are three areas which solo entrepreneurs or co-founders struggle with:

Identifying their total addressable market
Contacting and following up with prospects to book a qualified sales meeting
Not having any sales reps to generate sales activities

Services:

#1 Filling Your Pipeline
Filling your pipeline is for companies who are starting out and do not have any processes in place for generating net new business. This can be anyone from a CEO to a sales & revenue leader that is in the process of building a go-to-market strategy.

#2 SDR Light
SDR Light is for companies who are starting out and do not have any processes in place for generating net new business. This can be anyone from a CEO to a sales & revenue leader that is in the process of building a go-to-market strategy.

#3 SDR Teams
SDR Teams is for companies who are experiencing accelerated growth and do not have any processes or sales development reps in place for generating net new business. This can be anyone from a CEO to a sales & revenue leader that is in the process of preparing for series funding.

Clients:

MeadowBrook Construction

Hackback Gaming

STOPit Solutions

NMSPrime

RingPin
Want to learn more? Book a time here:
https://calendly.com/The-Outbound-Sales-Guy/30min

I just spent 30 days in Costa Rica with my head down, so your reps can finally keep theirs up.

We have all had that person knock on our door.
They give a cookie-cutter pitch.
They stare at a tablet.
They get rejected.
Then they move on to the next house after getting the door slammed in their face.
It is a waste of time for them, and a nuisance for you.

For years, most of you have known me as The Outbound Sales Guy. I am the guy who made 250,000 cold calls entirely by ear.
But 250,000 dials taught me something I could not ignore. Technology is actually making us worse at selling.

I have spent my career in a world without screens.
Because I am blind, I do not get distracted by visual interfaces. While others are looking at buttons, I am hearing the hesitation in a customer's breath or the precise moment the rapport is lost.
And what I hear in the trades right now is a major problem.

Reps are losing high-ticket jobs because they are too busy fighting a CRM interface on a tablet to notice the homeowner’s body language.
I call it the Eyes-Down Epidemic. When the rep looks at the screen, the connection dies.
I have been in Costa Rica finalizing the blueprint to fix this once and for all.

I am officially launching RYF pronounced RIF.
RYF is a voice-first Sales Operating System. Think of it as a Heads-Up Command Centre that acts as a co-pilot for your field team.

We handle the CRM, the boring admin, and the data entry in the background via voice so your reps can stay eye-to-eye with the customer.
No more cookie-cutter pitches.
No more tablet-staring.
Just real conversation.

We are currently in our Beta phase, building the Ground-Truth with veteran Sales Leaders in:

Mechanical: HVAC, Plumbing, and Electrical.
Exterior: Roofing, Windows, and Doors.
Outdoor Living: Landscaping, Decks, Fences, Patios, and Pools.
Specialty: Painting, Garage Doors, and Remodeling.

I am back and ready to show you how we are giving your closers their eyes back.

If you are a Sales Leader tired of your team acting like data-entry clerks, I want your ground-truth feedback.

Comment RIF below or shoot me a DM to schedule a demo.

#HomeServices
#SalesOperations
#HVAC
#Plumbing
#Roofing
#SalesTech
#HeadsUpSales
#RYF
#TheOutboundSalesGuy
#DoorToDoor

I’m That Kidney Transplant Sales Guy 🚀 Building the Heads Up Sales OS Command Centre for Home Services Field Sales Reps

Who y'all got today for Super Bowl 60?

I'm going with Seattle to win over New England!

I'll be tuning in from the beach bar here in Las Delfines Costa Rica with some cold drinks & hot sun!

#SuperBowl60
#SundayFunDay
#BeachVibes
#PuraVida
#FamilyTime

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The Battle

🐯Nick Sproul

Martin MacArthur

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The Battle

🐯Nick Sproul

Martin MacArthur

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Martin MacArthur's LinkedIn Performance

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