I am really good at building brands off the back of digital and social media. I know how to build communities first and launch products after. I won a few film awards back in the day and have taken that love for telling stories and focused it into being a brand venture builder. I don't like building where it's crowded. I love building where nobody else is.

I recently built a brand with two friends into 33 countries globally. Prior to that I built some great eCommerce companies in South Africa. 

I am ridiculously passionate about helping startups find their voice. I am fortunate enough to spend some of my time coaching startups on how to tell their story better and how to use free tools to build their businesses.

Nic Latouf

For too long, South Africans moving abroad has been framed as a loss. Like the talent just disappears.

At The Lekker Network, we see something different.

We see the Tenth Province, a global extension of South Africa that might be our most valuable and underutilised asset.

South Africans are building companies, leading teams, shaping industries and creating value across every major market in the world. The talent's not the problem. The problem is it's fragmented and largely unmapped.

TLN already connects South Africans across time zones, industries and continents. What we are looking at next is data.

So we're thinking about a 'Tenth Province Census'.

Real valuable insight. Where are South African engineers concentrated? How many founders are in the UK? What industries are South Africans leading globally?

When we can quantify the Tenth Province, we stop being a scattered diaspora and start becoming a coordinated global force.

Thoughts?

Co-Founder of The Lekker Network | 2x Successful Exits (+1 absolute disaster) | Lekker Investments | Building the Global Home for South African Potential

sportscene

Social Media Manager

Logophile Louise Digital

Freelance Social Media Manager

If there is only one thing you need to know about me, it is this — I believe a great social media presence communicates your brand's passion. I created Logophile Louise to help passionate people and businesses make an impact on social media. Today, well-considered digital strategies, engaging communication, and mega SM channels like Facebook and LinkedIn, are essential to any business.
That is where I come in. As a social media marketer, with over a decade of experience in digital marketing, I know how to tell brand stories, engage communities, and get results. I also have a wealth of experience in crafting compelling content, building online communities, and running paid media campaigns for blue-chip brands. 

Energetic, multi-disciplinary and unapologetic-ally digital; launch your business into the future 🚀 

Services:
Social Media Management
Social Media Strategy
Social Media Audits
Social Media Workshops
Email Deployment
Logo & Basic Graphic Design
Social Media Content Creation
Online Content
Copywriting & Blogging
Light Copy Editing
Paid Ad Management
Performance Reporting
Digital Fundraising for NGOs

Union Swiss 

Bio Oil Africa Social Media Manager

Downes Murray International

Execute paid digital marketing campaigns, including integrated fundraising campaigns with digital elements.
Provide feedback on online media plans to get advertising tracking in place, ensuring campaigns are executed and managed on target.
Ensure all digital analytics are set up correctly to track online performance, by working with other team members and outside vendors to confirm all required analytics coding is in place.
Help establish an effective lead generation program.
Add and test new tracking codes through the website CMS and other tools.
Create, deploy and report on e-mail marketing activities for fundraising and stewardship purposes.
Collect and synthesize data to report on all applicable online performance metrics (i.e. - conversion rates, click-through rates, CPA, etc.).
Analyze and report on all online fundraising activities undertaken and provide strategic recommendations to boost digital ROI.
Develop and fill out reporting templates that pertain to online marketing and communications performance.
Support the Creative Director with the execution of digital strategies, as required.
Coordinate and manage required outputs with web development agencies, media agencies and other suppliers, as needed.

Clients: Save the Children, SOS Children's Villages, Cape of Good Hope SPCA, Sandton SPCA, Cotlands, CANSA, Feenix, SAGD, SANCB, Helderberg Hospice

Digital Fundraising Manager

Caz Louise - Creating Consciousness

Offering meditation classes in and around KZN. Helping you to make mindfulness a part of everyday life.

Meditation Instructor & Mindfulness Facilitator

ODA Advertising

Leading and directing social media strategies for all brands in all stages of the brand lifecycle (from launch to maturity)
Innovating and identifying social media trends and opportunities proactively and creatively
Directing social media processes, delivering guidelines, research, cost efficiencies and best practice, and ensuring these are used by all staff and partners of our brands
Overseeing the development of creative materials for social platforms based on brand strategies
Managing and driving online properties to ensure that brands are getting strong service and strong results in each market
Setting measurement metrics and reviewing social media analytics to ensure that our social media presence and strategy is delivering significant and appropriate social media engagement
Collaborating with brand, marketing, digital and commercial functions to ensure a cohesive social media presence cohesively that properly amplifies our brands.

Clients: Ascendis Pharma Reuterina, Glenbrynth Whisky, Kingsmead Shoes, Santoor Soap and Bidvest Car Rental

Social Media Director

The Hardy Boys

Conceptualising, writing, crafting and producing clear, persuasive and original copy which communicates to a target audience within the scope of the brand and creative brief supplied
Digital media planning and buying
Writing top quality blog posts, articles, newsletters, communications materials, and material for social media channels etc. for approval from the creative head and client
Creating, managing and growing the brand’s presence through Blogs, Twitter, Facebook, Instagram and other strategically relevant online properties
Manage multiple accounts that require working within budgets and scheduling requirements
Regularly create proactive work that helps grow existing clients and win new accounts
Pitch creative work with confidence
Work with a digital designer to create inspiring, hardworking content
Keep up-to-date with the latest trends from as many sources as possible, and disseminate this information to agency personnel

Key Clients: I was the Lead SMM for Environ Skin Care (Global, Africa and ZA)
Other Clients: Jockey Underwear, Unilever Sunlight, Salton Appliances, Number One Mageu and more.

Senior Social Media Manager

The Niche Guys

Holding the collective vision of the brands
Creating and managing relationships and collaborative processes with clients 
Working in collaboration with the Account Executive and Customer Support teams to ensure positive experiences for our customers
Overseeing all technical and system administration aspects of the community Working with the community platform vendor to address, resolve, and communicate any issues
Providing technical support to members and staff
Developing and implementing community promotions, engagement strategies and tactics as they relate to the organisation’s strategic goals
Communicating and promoting new community features and procedures to platform users and staff
Working with other divisions to coordinate community postings across the organisation’s other digital channels
Brainstorming visual and copy ideas with other members of the creative team Writing and presenting various options to clients
Responsible for taking a client's advertising brief and generating original copy ideas that grab the attention of the target audience
Familiarising myself with the product, target audience and competitor activities Conceiving, developing and producing effective advertising campaigns
Updating digital media with snappy, timely content
Amending, revising and redeveloping adverts or campaigns in response to feedback from the creative director or clients
Working on several campaigns simultaneously, often under pressure and to tight deadlines
Writing blog posts, articles, newsletters, communications materials, and material for social media channels
Creating, managing and growing the client’s presence through strategically relevant online properties
Using measurement tools to provide reports on metrics, and continually finding ways to improve on those metrics through testing and new initiatives

Clients: Aromat, Comfort Concentrated Fabric Conditioner, Domestos, Lifebuoy, TRESemmé, Simba, Inecto and Renew Hair. And more!

Mid-Senior Content Creator & Community Manager

ctrlroom

Creatively and proactively assisting customers
Serving as the initial point of contact for inbound requests
Day-to-day managing and developing of editorial content on social media platforms, including tweets, posts and discussions
Identifying and analysing issues, patterns and trends in customer requests & tracking product performance
Transferring the information above to the appropriate departments so that they can respond accordingly
Establishing metrics and reporting on them on a monthly basis including recommendations
Proactively escalating issues, observations, opportunities, and insights to the executive team
Communicating issues, opportunities and insights to the company at large
Staying up to date on new social media tools and best practices
Monitoring how other organisations and companies are using these
Ensuring that the company continues to be an early adopter of new technologies

Clients: Hi-Fi Corporation, Incredible Connection and Russells Furniture Store

Junior Content Creator & Community Manager

FashionCherry

Writing and contributing posts and features for the Fashion Cherry blog Submitting material for publication in the required format
Editing, writing and re-writing posts and other content
Researching; finding as much information as possible, then brainstorming and deciding how to put the ideas together in a unique story
Re-organizing other writers' diction, choosing better words and making sentences succinct
Proof reading other writers' work. Weeding out typographical errors and errors of omission. Looking for spelling, grammar and punctuation problems
Conducting interviews with people either face-to-face, over the telephone or by email

Blogger

If there is only one thing you need to know about me, it is this — I believe a great social media presence communicates your business' passion. I created Logophile Louise to help passionate people and businesses make an impact with social media. Today, well-considered digital strategies, engaging communication, and mega SM channels are essential to any business. That is where I come in. Social media advertising and copywriting is my passion and I’m here to help. I make creative social media advertising happen for your business with a collaborative, logical and artful approach that reflects your passion and adds goodness to the world.

taplio

The Battle

Nic Latouf

Caz Karssing-Dreyer

Followers

Posts

Engagements

Likes

Performance ScoreNic Latouf's LinkedIn Performance

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taplio

The Battle

Nic Latouf

Caz Karssing-Dreyer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nic Latouf's LinkedIn Performance

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Performance ScoreNic Latouf's LinkedIn Performance