Ridarec Content and Media

Copywriter

Freelance Copywriter

Influencers.Club

Main goal: Generating leads and establishing the company brand through short-term projects and long-term & partnerships:

- Managing the LinkedIn accounts of the CEO and C-level executives, including copywriting, scheduling posts, and measuring metrics.
- Writing and managing 2 weekly newsletters, CENF by Nikola Sokolov, growing from 0 to 4600+ subscribers, and As a Creator from 1o,000+ to 27,000+ subscribers.
- Using company data on 200+ million creators and influencers to create market reports, managing the entire process from conception and ideation to launch, promotion and distribution.  This includes analyzing target audiences and market trends, copywriting, and collaborating with web and graphic designers.
- Launching products on Product Hunt with the goal of generating leads, and managing the entire process from conception and ideation to launch, promotion and distribution. 
- Writing SEO articles on relevant industry keywords, with 5 of them having first-page rank.

Brand Manager

Content Marketing Specialist

Backlinker.io

-Writing long-form blog articles on the topic of SEO services and SEO-related subjects with a target audience of B2B SaaS companies
-Regularly updating and optimizing blog articles
-Creating visuals using Canva
-Conducting keyword research, competitor research and content research with Ahrefs
-Conducting simple website SEO audits and backlink analysis
-Managing the Backlinker.io LinkedIn page
-Conducting prospect research and cold email outreach

Growth Marketing Specialist

Code Academy Macedonia - School of Computer Science

-Writing SEO articles for the company blog
-SEO keyword research
-Planning & executing e-mail marketing campaigns
-Managing the company social media accounts
-Conducting success story interviews with students and mentors of the academy 
-Copywriting
-Video editing with Adobe After Effects and Premiere

Content Writer/Community Manager

Digital Marketing Intern

BRKV

-Managing the company social media accounts
-Writing SEO articles for the company blog
-Market research
-Basic video editing using Adobe After Effects

Junior Marketing Manager

B2B copywriting by day, exploring magical worlds by night ✨ | Copywriter @ Ridarec | Cats, memes & anime 💥

Seems appropriate to share something about myself, right? 😁

Ok, here it goes.

In my (almost) 5 years of marketing experience, I've worked in many roles:
- content writer
- SEO specialist
- growth marketer
- brand manager

And in many industries:
- real estate
- digital marketing
- creator economy
- venture capital

But today, I stand before you as a B2B copywriter who builds authentic brands with attention-grabbing, lead-generating LinkedIn content, newsletters and website copy. 

While I've learned and grown a lot in all these roles, one thing that’s remained unchanged is my love for creative pursuits.  

You see, I believe creativity is not something you do – it’s who you are. 

There’s no logic or reason to it. Your entire being just longs to express itself in creative ways. 

And so, I express myself in any way I can:

- writing
- drawing
- painting
- crafting
- dancing
- knitting

etc. etc. etc. 

I don't constrict myself into a specific lane. As long as I'm learning and growing, I'm up for any creative endeavour!

So if you're a founder or brand who needs killer copy on the following topics: 

- Creativity
- Art of any kind
- Mindfulness
- Personal development 
- Self-awareness
- Psychology
- Astrology

And you're looking to increase your online presence, establish your brand, and generate leads through content, I'm here to help you achieve your goals.

I genuinely love connecting with cool people working on cool sh*t so feel free to reach out 💜

Neda Pop-Andonov ✨

Marketing & Ops @ Trainual | Helping you achieve anything you put your mind to

✨On a mission to help you unlock your full potential and achieve anything you set your mind to!✨

I'm a 10-year systems and ops veteran turned marketer (woah - I know!), host of the show Inside the Process, a proud mom of two boys, a gold medal-holding blue belt in jiu-jitsu, a health-conscious foodie and weigh-lifter, a content creator and so much more...

And yeah…a relentless advocate for high performance and doing anything you put your mind to! 

Because I believe in you, and you just need to believe in you too. 

My work-life superpower? Making ideas happen, creating systems, making work easier and helping everyone grow! I've spent years leading continuous improvement initiatives and have worked on just about everything a business touches at its roots. Whether it's process improvement, systems, ops, tech, marketing, project management… or anything in between… I'm always down to crush it. (And I usually do...humble brag.)

My personal superpower? I have an uncanny ability to see the silver lining and transform obstacles into stepping stones for growth. I've mastered the art of resilience and versatility. I have an unwavering belief that with the right mindset and determination, any hurdle can be overcome. Ask me about it sometime...

Remember Thomas? “I think I can, I think I can”... Well, I think I can do anything. (And I think you can too.)

Success isn't just about hard work—it's about how you think and the people you surround yourself with. I want you to lock in that mind of yours on endless possibility and high performance, and I want to be the friend who helps you get there.

A few of my personal fave topics:

Mastering the art of resourcefulness to tackle any challenge
Persevering through adversity
Setting sky-high standards for yourself
Conquering your fear of tough challenges
Keeping your eyes on the prize (aka your goals)
Managing your energy and time like a pro
Communicating like a boss
Identifying and capitalizing on your strengths
Taking ownership and making ideas happen
Becoming project management royalty
Transforming ideas into reality
Advocating for yourself like a champ
Listening, learning, and staying endlessly curious
Championing wins and recognize what we want to repeat
Finding a mentor and being a mentor
Being yourself, loving yourself
Embracing your weird

Whether you're looking to improve at work, boost productivity, or completely shift your approach to work and life, I'm here to help you make it happen. 

With the right mindset and support, and embracing what makes you YOU, you can accomplish anything you set your mind to.

Mallory Glessner

This is literally who you're cold DM'ing.

Fearless in my weirdness 🫶 | Director of Marketing @Trainual

A co-worker once called out in a meeting that I was an "overachiever."

I think it was a compliment?

But I immediately wondered: can someone "over" achieve? 

What does that even mean?

I've always aimed for high achiever. So I was naturally curious to understand where that line was drawn.

And truthfully, I think the line between high-achiever and overachiever is pretty thin.

Overachievers are often overthinkers. (Guilty of this.)

Thy're often chronically switched “on.” (Oof been guilty here too.)

Thinking, analyzing, planning, and worrying.

But here’s what I believe:

High achievers win.
Overachievers burn out.

You can be a high achiever without crossing into overachiever territory and getting called out by your peers. 

The secret lies in learning to reset your thinking (aka not overthinking):

1) Stop pretending you can read minds.

Take people at face value. Let people mean what they say. Don't invent problems where none exist (or are expressed).

2) Avoid assumption spiraling.

Rather than letting your mind spin out endless hypothetical scenarios, commit to operating based on facts. When you need more information or clarity, don’t shy away from asking specific questions directly. Consciously short-circuit the habit of speculating without insight. An assumption-free mindset keeps you grounded in reality instead of getting lost in overthinking.

3) Embrace uncertainty. 

Overachievers often fall into patterns where they crave certainty and struggle with ambiguity. Practice allowing room for the unknown. It will often surprise you in the best ways. (And this is the only way to rewire your brain.)

4) Practice present-moment awareness. 

Overthinkers often get caught up ruminating about the past or catastrophizing about the future. Stay grounded in the present.

5) Separate facts from stories.

Our minds have a habit of turning neutral facts into negative narratives or worst-case scenarios. Learn to identify when you're spinning up stories instead of sticking to observable facts.

The key is to stop overdoing it (in your mind first). 

High achievement requires relentless focus and energy preservation.

That's the tea for today.

You’ve been conditioned by a culture that benefits from you being exhausted. 

But you can’t survive in a house on fire. 

And putting out the flames isn’t enough to build your dream house either. 

Self-care has two forms. 

One is the traditional “me time” activities we do to nurture our physical wellbeing. 

The usual suspects: Eating like an adult. Getting good sleep. Moving your body. Setting boundaries. Small habits that keep structural integrity.

And then there’s more intentional, deeply rooted repair and recovery.

And no one is immune to needing both.

You need:

Real time alone, that isn’t scrolling. 
Talking to someone who doesn’t need anything from you. 
Doing something that reminds you you’re more than your responsibilities.

When you’re depleted, maintenance won’t fix it.
You can’t Starbucks latte your way to the life you imagine.

You have to love yourself and the life you're building enough to prioritize the intention it takes.

taplio

The Battle

Neda Pop-Andonov ✨

Mallory Glessner

Followers

Posts

Engagements

Likes

Performance ScoreMallory Glessner's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Neda Pop-Andonov ✨

Mallory Glessner

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Mallory Glessner's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMallory Glessner's LinkedIn Performance