Neal O'Grady 🍉

Demand Curve

Demand Curve (YC S19) creates courses, content, and events to teach founders and marketers how to grow companies. Our weekly newsletter goes out to over 97,000 founders and marketers.

Co-Founder

GrowthPair

We've partnered up to help startups hire top-tier growth talent that fits into their budget.

Advisor

Bell Curve

Bell Curve is a paid marketing agency explicitly built for startups. 

We've worked with companies like Invoice2Go, Pilot, Segment, Microsoft, Framer, Perfect Keto, Feedly, Stacker, Techcrunch, 1build, and Ancestry.

UNIGNORABLE

People wanna buy from people—not faceless brands. Un-ignorable is a 4-week group challenge designed to help you build an audience of future buyers.

Founder + Instructor

Segment

Demand Curve and Segment had a deep partnership. We collaborated on projects where our intersection of growth and tracking expertise can help companies grow revenue.

Growth Advisor

Webflow, Inc.

- Ideated blog post topics on topics most relevant and interesting to web designers 
- Produced high-quality blog posts each week that were engaging, educational, and got people excited about web design and Webflow 
- Sourced images and supplementary material and references - Work with the founders, CMO, designer, and editor

Copywriter/Content Marketer

Lighthouse Labs

The job of a TA at a early-stage web development bootcamp was 3 main things:

1. Developing curriculum.
2. Helping students with their coding challenges.
3. Providing emotional support to extremely stressed students wondering if they've made a horrible decision dropping $10k on a career change.

Demand Curve | 93,000 founders get 3 startup growth tactics in their inbox each week. Join the Growth Newsletter below.

I'm 34 years old. I've never had a full-time job.

Not once.

No, I did not grow up rich without needing to.

My dad passed when I was 13, my mom made $26,000 CAD, and he left her with an invalid life insurance policy. He had changed it to void unless he was 65 years old or older

He did that 2 days before local laws changed where your spouse needed to approve life insurance policy changes. 

He also left her with tons of debt on credit cards she didn't know about.

So she was forced to file for bankruptcy.

We were real poor.

I managed to go to university only because she moved to Vancouver with me.

And I paid for it by aggressively applying for scholarships. 75% of it was covered.

Yet, I've never used that degree.

Since then I've:

- Taught myself programming
- Worked as a freelance developer
- Worked as a freelance copywriter
- Lived out of a backpack for 3.5 years as a digital nomad
- Started two 7-figure revenue businesses in the marketing industry

At no point was I hungry, broke, or homeless.

People think that forging your own path is risky.

What I think is risky is taking out a mortgage based on a full-time job that can be taken away from you at any moment

As a freelancer, you have numerous income streams—losing one isn't existential.

As a business owner, your job can't be taken from you. You make more if you find a way to provide more value to people at scale.

This is why I've dedicated my life to helping people start, build, and grow companies. 

My ads agency, Bell Curve (www.bellcurve.com), helps startups grow through ads—the most scalable channel there is.

Demand Curve (www.demandcurve.com) teaches founders and marketers to grow their companies and passion projects. We were accepted into Y Combinator's summer of 2019 batch.

My goal is to make entrepreneurship easier and more approachable. Because we all benefit when we each build the future we want.

Demand Curve (YC S19) creates courses, content, and events to teach founders and marketers how to grow companies. Our weekly newsletter goes out to over 60,000 founders and marketers.

Mayple

MailChimp Official Account Auditor, helping corporate email marketers with actionable insights that improve results within 24 hours.

Key areas I help:

- Account setup & configuration
- Deliverability optimization
- Lists Hygiene/Segmentation
- Automated Flows/Campaigns/Lead Capture forms and funnel
- A/B Testing & Experiments
- CRM and third-party Integrations

Email Marketing Account Auditor

(AOR) Advanced Orthomolecular Research

I am passionately working with Canada's one of the top innovative brands.  My primary objectives are driving customer engagement, boosting revenue through strategic digital marketing campaigns, and leveraging data-driven insights to optimize ad performance.

Key responsibilities:

• Manage and execute social media marketing strategy across multiple platforms, including Facebook, Instagram, Pinterest, and Twitter, to increase audience engagement.
• Manage Ad Ops on Meta, Google, and Amazon, starting from planning, creative development, budgeting, and performance optimization.
• Create and deploy email campaigns and automation, utilizing segment and target customers based on data-driven actions that improve email conversion rates.
• Manage AOR's affiliate program, including recruitment, onboarding, and performance tracking on Impact Radius.
• Oversee AOR's multiple brand assets, including content and PR, to ensure brand guideline compliance, ensuring consistent and on-brand messaging across all marketing channels.
• Utilize Google Analytics and other data analytics tools to monitor campaign performance and identify opportunities for optimization and improvement.
• Collaborate with cross-functional teams to align marketing efforts with business goals and objectives.
• Maintain best practices and emerging technologies to inform and improve digital marketing strategies.
• Point of Contact for agency partners and stakeholders.

Digital Marketing Strategist

Black Press Media

Black Press Media is a leading North American local news champion with 170 Newspaper operations across British Columbia, Alberta, Yukon, Northwest Territories, Nunavut, Washington State, Alaska, and Hawaii. We proudly own localwork.ca and used.ca save.ca as our sister concern. Over 1,500 talented employees work with us to deliver unique community news and information across a full suite of traditional media channels and digital platforms. We value diverse viewpoints, new ways of thinking and a collaborative approach to delivering results.

Key responsibilities: 
• Identify, develop, and implement revenue-generating opportunities.
• Developing and implementing digital marketing strategies and campaigns
• Managing and optimizing online advertising campaigns
• Tracking and analyzing website traffic and customer behaviour
• Managing social media accounts and creating engaging content
• Developing and managing email marketing campaigns
• Utilizing SEO/SEM techniques to improve website visibility
• Integrate digital marketing efforts with offline advertising and promotions
• Staying up-to-date with the latest digital marketing trends and technologies.
• Facilitator of Webinar Series for virtual education/career fairs to the capacity of 1000+ participants.
• Train HR professionals on transforming digital marketing for recruitment
• Coordinate communications with staff on products, initiatives and processes
• Represent Black Press with professional tact, diplomacy, and sensitivity to portray the
company in a positive manner at all times
• Other duties as assigned by the manager

Digital Marketing Manager

Switchboard

Switchboard provides a fully integrated fleet management solution. 2000+ North American long haul companies who streamline their operations and maximize revenues using Switchboard.

• Drive the content marketing strategy for SEO
• Managing social and search ad campaigns and landing page analytics/optimization
• Build a solid attribution model to calculate CPL and CAC from marketing channels.
• Build upon the email marketing strategy
• Work with the sales team on the lead qualification that can help with segmentation for nurturing
• Other duties as determined from time to time.

Digital Marketing Specialist

ROOMVU

Roomvu is a phenomenal real estate marketing platform for Realtors made by Realtor. As an Email Marketing specialist, I have worked on different tasks to bring better results. Responsibilities included but were not limited to:
•	Generate real estate leads with a tailor-made message through email communication
           - contact management, segmentation, content management and A/B testing
•	Research & resource management to generate spam-proof campaigns and improve inbox rate followed by open rate, CTR and conversion rate optimization.
•	Oversee SMTP servers, dedicated IP warm-up, domain and sending platforms

Email Marketing Specialist

Era Mediabuying

We are a performance marketing agency promoting affiliate campaigns across the globe. We generate multi-channel traffic from internal resources and buy media to get targeted leads for our network partners. We have been helping our partners to scale up to seven digits of revenue with effective ROI. We have email, Display, native, push traffic for selective verticals. If you have any campaign to generate leads, we would be the best choice to reach your target market.

- 7 Digits Lead-Gen Affiliate commissions 
- Media buys from trending channel
- Affiliate Management
- Business Development

Digital Media Manager

Bezel Media LLC

Bezel Media is the result-oriented affiliate network, where we connect blazing star affiliates with the best of the best Advertisers. With years of experience, we saw the exact reason for the downfall in quality business which most of the affiliate network underestimates. It is a vital element to maximize sustainable revenue; thus we are not here to play short. We are in the business with a long-term vision and not intended to make fast money undermining quality issues that may affect our partners.

Founding Partner

Zellion Interactive

At Zellion Interactive, we are a boutique digital advertising agency and our slogan is “Smartness in Innovation and Action" We learn thoroughly and educate diligently. Zellion Interactive helps in putting your end-clients first and makes a spectacular buying experience for them.

-PPC Advertising
-Web Development
-Graphics Development
-Social Media Management
-Email Marketing

At Zellion Interactive, we want a long term relationship and we work more brilliantly. We help our customers to think and act all things considered, on the grounds that we know more is conceivable that way. We likewise realize that how we arrive matters a lot. So we set elevated expectations. We demand human pride. We work with passion.

Chief Operating Officer

Era Network Corp.

CPAera is an affiliate marketing company founded with a plan of transforming the industry with its experience and tools. CPAera is an experienced networks based on performance marketing and lead generation with hundreds of advertisers as well as thousands of publishers.

Affiliate Manager

I am a passionate Digital Marketing Specialist with extensive and transferable cross-functional skill sets and experience. I work in data-driven performance-based marketing intelligence.

As a dynamic, composed change agent, I am passionate about identifying and growing channels to market through trend analysis and innovation. I am highly skilled in developing strategic product and service offerings and managing ROI-effective campaigns through the ideation and execution of impactful and scalable go-to-market strategies.

Key Competencies:

🎯 Result-Oriented Performance Marketing
⏳ Convertible Lead Generation
🏆 Customer Success
💡 Team Leader with Business Intelligence 
📝 Strategy Development & Implementation 
📈 KPI Analysis and reporting
🤝 Networking, Communication and Negotiation

Key Achievements:

✅ Leading a cross-cultural global team to meet tailor-made strategic market demand
✅ 8 Years of Modern marketing experience managing 100+ client budget with business intelligence
✅ Helped to build multiple brands, created multiple accounts with six digits revenues
✅ Lead versatile campaigns resulting in 50% in customer growth volume
✅ Generated 100k+ leads to contribute 3X ROI

Technical Skills:

- Google Ads, Amazon Ads, Facebook Business Manager, Adobe Photoshop, CRM, Hootsuite, HTML/CSS…

Please contact me via DM or EMAIL to find out how I can add value to your business's growth. 

#Salesforce #HubSpot #Inbound #Amazon #Shopify #eCommerce

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Neal O'Grady 🍉

Meherul Mizu

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