Waykeeper Farm & Nerdery

Neither my husband nor myself have a farming background, we didn’t grow up around livestock and we both had very small vegetable gardens as kids.

We wanted to get involved in small-scale farming because we believe that big agriculture is not sustainable.

I first learned about permaculture design when I started planting trees in my suburban backyard outside Dallas, Texas and they kept dying.

I learned more about the interconnected world of soil life. I got to appreciate how important water flow is, and how planting more than one thing together can help the whole do better.

After successfully planting some fruit trees, I wanted to bring animals into the picture to help increase our fertility and add diversity. 

So we made the plunge and bought a 17-acre farm. We kept a few of the original horses as boarders, and we’re grateful because we learned so much about farm life from these longtime horse owners who have seen it all.

After moving we jumped in with both feet and welcomed chickens, geese, ducks, and dairy sheep to our farm. Not to mention a few barn cats, and all of the amazing birds, butterflies, and bees.

We’ve been called “software nerds who pick up sheep turds” and that feels like a great way to put it.

The farm is an ever-evolving project, where we continue to plant more trees, and practice rotational grazing in an effort to regenerate the land and sequester carbon.

Permaculture Farmer

AccessAlly

AccessAlly is the #1 WordPress Course and Membership Solution for Industry Leaders.

We understand what it’s like to outgrow your systems.

We’ve helped 100,000+ business owners scale on their terms. In fact, AccessAlly provides training to over 2,578,387 end users.

AccessAlly is a powerful, flexible customer-getting and retaining system that grows with your business, and that pays for itself.

It integrates deeply with automation marketing platforms like Infusionsoft, Ontraport, Drip, Keap, ActiveCampaign, and ConvertKit. 

You shouldn’t have to deal with software that hinders business growth.

Find out more at: https://AccessAlly.com

We believe that access to education can help defy stereotypes and make the world a better place, while providing a sustainable livelihood for enterprising teachers.

Founder

Nathalie Lussier Media Inc.

I’m a digital strategist, and I believe that unique businesses deserve unique strategies to succeed online… and I love coming up with ideas to match your ambition.

I'm award-winning entrepreneur who has been making web sites since she I 12 years old, and graduated with a degree in Software Engineering and a job offer from Wall Street. In a gutsy move, I turned down this job to start my own business right out of college. 

Now running a six figure consulting company, I help thousands of people all over the world get techy with it, and I've been featured in Forbes, Inc., FastCompany, Venture Beat, Mashable, and Under 30 CEO.

I've been blogging for over 10 years, and really “get” the online marketing landscape, focusing heavily on improving key business metrics like traffic, subscribers, and sales. 

I've helped clients launch online campaigns that generated over $139,000 in sales in under a month, and kickstarted entire new businesses using these strategies. 

Clients and customers rave about my ability to simplify the complex, and make technology and digital strategy easy to understand and implement.

Founder / CEO

Wise Women's Council

Lead the Wise Women's Council members in a workshop around Scaling on Your Terms, and what's needed for today's leaders to grow a business sustainably.

Workshop Facilitation

CoachingOurselves International Inc.

Part of the Coaching Ourselves team, learning how to manage better through experience as a manager. Providing web strategy consulting, software wrangling, and social media mojo.

Web Strategy Consulting

Morgan Stanley

*  Worked closely with clients to design and develop an Adobe Flex interface to display key business data in a refreshing format.
    * Implemented dynamic charts and graphs from XML SOAP responses to give users a visual understanding of the data in Flex and Action Script.
    * Developed an Export to Excel function to retrieve data from Flex into a spreadsheet format that can be saved by users.
    * Wrote end-to-end functionality starting from Flex, through ASP.NET to pass SOAP messages, to coding Java server side database queries and data aggregation.

Application Software Developer

Platform Solutions Inc.

-Lead the daily bug status meetings, developed a PHP tool to display transient bug counts, managed the assignment of bugs to developers and tracked their progress.

-Learned the IBM z/Architecture assembly language by writing, testing and debugging new z/Architecture instructions using Intel's Itanium Assembly language.

-Leveraged self-modifying code to develop a dynamic debugging tool, written in Intel Itanium Architecture Assembly.

CPU Firmware Developer

-Designed and developed two new client-side C# view modules while adjusting to changing specifications and time constraints.

-Leveraged C# serialization and SOAP request/response messages to communicate with the Linux-run server side code while tracing the messages through from C# to Java in Eclipse.

-Wrote unmarshalling code to take XML and dynamically create columns and rows in a grid and display SOAP response data to traders.

-Incoporated my modules into the existing pricing form to recalculate prices based on the changing data retrieved from the feeds.

Trading Application Developer

ALT Software

-Became the sole developer for the C#-based test automation project (both build and test managers), implementing over 30 new features while increasing the level of stability and performance of the program.

-Leveraged C/C++ and OpenGL to create visual test cases to verify a safety critical Aerospace graphics driver.

-Traced through the graphics driver code and helped driver developers to pinpoint bugs, while acquiring a deeper understanding of graphics and low level programming.

-Developed keen interpersonal skills by working with QA for the automation program, while catering to the needs of users and keeping the MySQL back-end and the GUI front-end well organized.

Software Developer

Nuance

-Researched and proposed a new database system and implemented the database layer changes with a co-worker.

-Reimplemented two modules of the Voice Recognition program, performed developer tests, created a personal schedule for time management while meeting release deadlines.

-Worked with a team of testers and developers to debug and maintain existing code base and also worked remotely with a team from an offsite office.

-As a Quality Assurance Engineer in 2004 I wrote and debugged Perl scripts, to set up new testing environments for different aspects of the software product.

Speech Application Developer

I'm the founder of AccessAlly, the most flexible WordPress plugin designed to elegantly deliver your digital offerings as your business grows.

I'm a also permaculture farmer and raise dairy sheep, ducks, chickens, and geese.

I lead a team of incredible humans alongside my husband Robin because we believe that education can help defy stereotypes.

We're on a personal mission to help regenerate the soil and grow food in sustainable ways.

On LinkedIn, you'll find me posting about everything from online course creation, promoting membership sites, and raising dairy sheep.

Plus all of the ups and downs that come up for us as startup founders, what it's like being a woman in tech, and why I'm so passionate about regenerative agriculture.

Nathalie Lussier

Hustling Writers

Your podcast tour starts here!

What a podcast tour can do for your business:

- Put your business on the front page of Google thanks to backlinks
- Ensure your book hits bestseller lists—or even sells out on Amazon—in launch week
- Bring in instant purchases of high-ticket offerings (our clients report as much as $20K)
- Get you invited to deliver high-paying keynotes that pay upwards of $15K
- Explode the number of people opting in to your mailing list or following you on social media
- Attract thousands of new listeners to your own podcast
- Build priceless relationships with influential podcast hosts
- Own the keywords associated with your brand (a podcast tour ensures that if someone Googles your “book title” or “business name” you are the only person coming up)

What we have done​

- Secured our clients as guests on thousands of podcasts.

Our clients have been invited on many top 1% podcasts including WorkLife with Adam Grant, Unf*ck Your Brain with Kara Loewentheil, How To Be Awesome At Your Job with Pete Mockaitis, Negotiate Anything with Kwame Christian, and countless others.

- Turned personal stories into viral authority-building articles

We have coached clients through the process of uncovering and sharing pivotal personal stories. Many of these have gone viral resulting in TV segments, speaking engagements, and moderator opportunities.

- Built authority, credibility, and trust

Our PR has expanded our clients’ networks, increased their authority and trust among their existing network, grown their brand awareness, and brought in new leads to their businesses.

Ready to Get Booked on High-Impact Podcasts?

Let’s take your story to the platforms that matter. Send me a message and let’s get started.

Founder and Chief Strategist

Insider

- I write on insider tips related to pitching and public relations, as well as related topics

Contributing Writer

Freelance

- I have written for Business Insider, HuffPost, VICE Media, Refinery29, HelloGiggles, NB Publishers, Scarleteen, The Tempest, The Daily Maverick, and elsewhere.
- My areas of interest are social justice, identity, and wellbeing

Freelance Writer

The Amé Agency

- I launched the PR department of a new agency that served physician entrepreneurs
- The PR team got physician entrepreneurs onto podcasts, webinars, and publications
- Within two months of joining Amé, I was managing a team of three, creating standard operating procedures, as well as developing and creating PR strategies from scratch
- Within three months of getting the PR team off the ground, our client Dr. Lynette Charity was invited to deliver a webinar that paid $10,000 and got so many podcast acceptances that she asked us to stop pitching her (she needed a break from the publicity)

"Working with Alice was an absolute dream!! She did a fantastic job of running our PR department and managing a team of 3 below her. With Alice's guidance and help, our clients secured features in publications such as HuffPost and Well+Good. Alice's dedication and knowledge are a force to be reckoned with" — Anna Panton.

Public Relations Manager

The Tempest

Staff Writer

- The Tempest is a progressive global publication for disruptive women
- As an editorial fellow (while simultaneously completing my Bachelor of Journalism), I rotated verticals and produced two articles a week
- My articles were frequent top performers on Google Analytics with one article (about Caster Semenya) securing first place for two consecutive weeks and acquiring over one million clicks
- My responsibilities also extended to compiling SEO reports, copy editing, and audience research

"Alice is one of the most determined and talented fellows I have worked with. I could always rely on her to take initiative and bring us stories that were different, she is always looking for new angles and ways to seek justice through narrative." — Katherine Kaestner-Frenchman, former Managing Editor at The Tempest

Editorial fellow

kimkim

- I edited trip plans and converted them into articles. I also wrote A to B articles about getting around South Africa.
- Kimkim provides custom-made travel arrangements by using local travel experts
- The founders of Kimkim created leading apps including TripAdvisor, EveryTrail, and TrekkingPartners

Writer and editor

Your story deserves to be heard.

You have a powerful message.
You want credibility, trust, and visibility.
You know publicity can change the trajectory of your business.

Here's what could be holding you back:

Overwhelm – Where do you even start?
Time – You’re busy running a business, and pitching yourself isn’t a top priority.
Fear of rejection – What if you put yourself out there and get ignored?

That’s where I come in.

Why Podcast Guesting is the Most Powerful Publicity Tool Today

A podcast listener is 100 times more valuable than a social media engagement. Unlike fleeting tweets or Instagram likes, podcasts create deep audience trust—and trust converts.

🎙 Podcasting is booming. US podcast listenership was at 164 million in 2023, which is up by 412.5% since 2013.

Podcast listeners take action. Studies show that 95% of podcast listeners take action after hearing an ad or guest feature, whether that’s visiting a website, signing up for an offer, or making a purchase.

But not all podcast guesting is the same.

Many entrepreneurs focus on quantity over quality: appearing on as many podcasts as possible, regardless of audience fit. Real results come from strategic guesting on high-impact, competitive shows with engaged, highly-aligned audiences.

What Makes Our Approach Different?

Since launching Hustling Writers in 2020, we’ve built a proven strategy for landing guest spots on high-caliber, highly-targeted podcasts—the kind that actually move the needle for your business.

Hear from our clients:

Eleanor Beaton: "I have worked with Alice Draper for roughly 3+ years. I was able to guest on dozens of podcasts, which helped me get in front of tens of thousands of ideal listeners." 

Kelli Thompson: "Alice has helped me grow my email list by 800 in the last 9 months (this is 60% growth) by using my lead magnet for podcasts."

Henna Pryor: "If you are considering trying to get on more top 1% podcasts and need a partner in that, I cannot recommend Alice enough.”

Jason Silver: "I've had many people reach out to ask about my book and my business after hearing about me from a podcast."

I have a background in freelance journalism, with bylines in Business Insider, VICE, Refinery29, HuffPost, and many more, giving me insider insight into what makes a pitch stand out.

Ready to Amplify Your Voice?

If you're ready to get booked on high-impact podcasts that position you as a thought leader and drive real business results, send me a message.

Alice Draper

Last year, l paid a big chunk of cash to attend a one-day business planning workshop.

😬 But then I fell victim to this *widespread* human phenomenon:

The intention-behavior gap. 🧠 

The intention-behavior gap is a well-documented psychological phenomenon where people intend to do something (and genuinely mean it) but never actually follow through.

While the workshop was valuable, & I walked out with a notebook filled with ideas & inspiration, I executed none of it.

The intention-behavior gap is also precisely why I said yes when Lyndsay Phillips 🎙️ Guesting/ Repurposing Expert invited me to speak at the Podcast Guesting Unsummit (Nov 18-19).

This 2-day event combats the intention-behavior gap by offering a hands-on, get-it-done experience where you don’t just LEARN, you actually BUILD your guesting assets LIVE.

And it’s FREE.

After my session - titled “Craft You Podcast Pitch That Gets You Booked” - you will walk away with your rough draft, next steps to refine it, & actionable Al strategies to streamline your pitching process.

I'll also be joined by other experts who are hosting some superb workshops of their own, including Joe Casabona, Nancy Juetten, Spencer Carpenter, April Adams Pertuis, Kimberly Crowe, Christopher Van Buren, and Michelle Elise Abraham

It’s happening on Wednesday, November 19 at 1 pm EST.

Grab your FREE seat at: https://lnkd.in/dCMx-i3C

We book experts on quality podcasts | Founder & Podcaster | Words in Business Insider, HuffPost, & more

taplio

The Battle

Nathalie Lussier

Alice Draper

Followers

Posts

Engagements

Likes

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taplio

The Battle

Nathalie Lussier

Alice Draper

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alice Draper's LinkedIn Performance

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Performance ScoreAlice Draper's LinkedIn Performance