Natalie Furness - Revenue Operations

RevOps Automated

Founder + CEO/COO

Roam

Strategist

Pavilion

Member | Salesforce + HubSpot RevOps Automation Specialist

Lantum

Revenue Operations Specialist

Don't be Shy

Marketing Automation and Sales Operations Specalist

isosconnect

Performance Marketing Strategy
Hubspot configuration
Data Analytics
Google Ads, Facebook Ads, Linkedin Ads.
Multi-channel marketing campaigns
Digital Marketing Channel Acquisition

Fractional Head Of Marketing

APTIS GmbH

Provided 4-month consultancy and training programme to educate SDRs in prospecting, nurturing and closing of high-value accounts, utilising Linkedin + HubSpot.

Account Based Marketing and Sales Consultant

Banani App

Client of Niam Marketing - MENA.
Multichannel digital marketing and sales  automation, advising sales team, managing team of developers and designers reporting to CEO. 

Implemented Hubspot marketing automation integrating paid ads, social media, emails and sales lifecycles. 

Managed technical integration projects, to pull data from a third-party application to CRM, with relevant contact segmentations.

Lead scoring strategy, and implemented to prioritise business development team calls reducing  MQL -> SQL times by 50%
- Built and launched email campaigns with an average  83% open rate and 56% engagement. 
Integrated social media and email campaigns into workflows, increasing qualified lead acquisition by 400%

Launched cross-channel ad campaign increasing app downloads by 3000% in 30 days.

Implemented app stored SEO Increasing organic app searches by 150%

Launched and optimised ads across Linkedin, Facebook, Youtube, Instagram and Twitter. Reducing CPC from $0.96

Fractional CMO : Hubspot Sales & Marketing Automation

Old Street Solutions

Unblocked Events

Website launch with cross channel marketing campaign increase website traffic by 400%
LinkedIn Event and Linkedin Organic post strategy resulted in ticket sales.

Performance Marketing Manager

I'm on a mission to eradicate friction from the B2B buying experience.

Our solutions align internal operations across marketing, sales, customer service, product and beyond - with the ideal buyer experience.

Solutions we offer:

1️⃣ Revenue Operations Consulting. Gain actionable insights on how your business can apply RevOps to build scalable revenue engines. 

2️⃣ RevOps as a Service - providing you with a fractional Revenue Operations team, to plan, build, manage and deliver data insights on marketing, sales and service operations.

3️⃣ Custom Attribution Reporting and Forecasting  - connecting all of your data sources to provide better data insights on revenue attribution. 

4️⃣ RevOps Process Automation - Cut out waste from your marketing, sales and service processes. 

5️⃣ HubSpot Optimisation - improving the ROI on HubSpot marketing, sales, service and operations Hubs. 

6️⃣ HubSpot Integrations - bringing together customer and deal data. Get your business closer to a single source of truth. 

I'm also working on some SaaS - in stealth 😉. 

About me. 

I've been lucky enough to have had the opportunity to work + learn from talented  marketing automation and data experts internationally.

My core strength are in the strategic development and implementation end to end customer experiences using CRM, Marketing, Sales and Support automation tools. in addition, I utilise nocode and lowcode tools, integrated into systems to automate operations. 

The management of customer data through systems, is some thing that I passionate about. I attribute this passion to my technical training in healthcare informatics - where I worked to improve the flow of patient health records through systems. 

I enjoy building systems for efficient and effective revenue operations, including effective reporting systems. I thank my background in science for my ability to design reporting systems which focus on statistical significance.

Typically business unit leaders reach out to me when they require;

+ Hubspot Enterprise Implementation
+ Hubspot onboarding/training
+ Salesforce Migration to Hubspot
+ Smart ChatBot Builds
+ Hubspot Workflows.
+ Data cleansing and migrations
+ Integrations between Hubspot and third-party apps like Shopify, Webflow, WordPress, Airtable, Zendesk, 9. Xero, Eventbrite, Webinar software, Salesforce, Slack, Stripe and more.
+ Smart content delivery systems, changing what the customer see depending on their demographics or previous behaviours on your website.
+ Bespoke development

Message me, if you have any questions

Member | HubSpot RevOps Automation Specialist

HubSpot CRM, Marketing and Sales Automation Specialist Digital Agency. We build sophisticated and highly personalised multi-channel campaigns to accelerate business growth. 

Avoma

Director of Revenue Operations

Webware.io

Product Vision & Strategy
Product Roadmap
Product Experience
Product Marketing
Product Feedback
R&D
Product Release
GTM Strategy

Head of Product

•	LMA the Marketing Ops, Sales Ops & Client Success Ops teams.
•	Co-develop GTM Strategy with the CEO: establish insights into performance, market opportunities, and manage cross functional planning processes.
•	Drive organizational change management: engage with senior stakeholders and own delivery on key projects to move the organization forward.
•	Design and architect an optimal solution using HubSpot for Marketing, Salesforce Sales Cloud, and Salesforce Service Cloud, aligned with business requirements.
•	Configure and customize the systems to meet specific business needs, including setting up workflows, automation rules, data structures, and reporting.
•	Develop and implement best practices for data management, lead nurturing, campaign execution, and client success processes within the systems.
•	Own and drive long-term change management initiatives each year, involving a mixture of project management skills, alignment across departments, and the initiative to push projects to completion.
•	Align and manage the roadmap for Operations enhancements (i.e., Marketing, Sales & Client Success technology stack & tools).
•	Evaluate & recommend technology & third-party integration choices
•	Measure Total Revenue, Total MRR, New Units, Clients, Conversion Rate, TCV, ARPU, LTV, CAC, Churn%

•	Lead Scoring model for MQL based on various touch points and events of the website visitor and define the workflow for inbound leads
•	Provide data analysis findings and forecasting to improve conversion rates
•	Create Golden hour with Heat maps for sales and weekly segment insights to increase show rates
•	Develop user guides, process documentation, and standard operating procedures (SOPs) to facilitate system maintenance and continuous improvement.
•	Automation on processes, drive data & trigger actions, events on sales, delivery, digital services, customer service, retention
•	Conduct gap analysis, build UML diagrams, data schema

Director Revenue Operations

www.jayrajb.com

Project Manager E-Commerce for Kaarya Facilities Pvt. Ltd.

•	Phase - I Requirements, Functional Design, Technical Design (sandbox), Testing & Deployment for eCommerce Portal www.raghukaka.com.
•	Setting up eCommerce B2C process, back end admin panel & custom CRM

Project Manager (Web Projects & e-commerce)

Career Intelligence

OPERATIONS
•	Heading PJHM Operations for (www.teleportmyjob.com) & (www.careerintelligence.com) Job Portals as part of the Methuselah Group.
•	Demonstrated leadership in managing large integrated teams for Internet Research, Job Search, Candidate Research, Web-mail Response, back-office services focusing on Middle East, UK, US & South East Asian B2C Markets.
•	Working in conjunction with Expat Management-Leadership Team from UK/Dubai in identifying and implementing improvements to the existing business processes.
•	Creatively visualize and execute new RPO/KPO strategies to address competitive, complex business issues aimed at reducing costs, increasing efficiency, and improving bottom line results.
•	Hiring and training efforts on the team for Job Hunt Services, Web Research, Internal Systems
•	Managing Quality Assurance and Quality Control driven by a team of 1 QA person

HR
•	Oversee internal recruitment activities and managing a Internal HR/Recruitment Personnel
•	Man-Management and Attrition Control
•	Identify training needs of agents and Team Leaders & ensure effective implementation with the help of the trainer.
•	Demonstrated ability in staff development and creating employee structures.
•	Implemented various aspects including compensation levels, grades, performance management, and half yearly appraisals.
•	Managing the weekly and seasonal staff schedules

TECHNOLOGY
•	Collaborated closely with CEO and Technology Consultant to obtain innovative solutions to fit the client’s needs through the source of technology driven through our Job Portals.
•	Conducting entire website testing life cycle from Planning to Execution
•	Expert on technology, internet networking and the internet research
•	SPOC for technology escalations & solutions between Technology Consultant and Mumbai Operations
•	Vendor Management for IT Infra Service Providers (ISP/Hardware Support)

Team Strength
•	101 people (91 Agents, 7 TLs, 1 Trainer, 1 QA and 1 Assistant Manager)

Manager Operations - PJHM

Searchworks India

Reporting to – Monica Chakravarthy (Principal Consultant & Business Head) 

Key Responsibility –
•	Involved in the complete recruitment life-cycle for sourcing talent from various telecom clients.
•	Study the Client requirements and identify potential candidates as per the client specification
•	Sourcing candidates using Head Hunting, extensive networking, resume databases, search engines.
•	Personally interviewing all candidates within geographical lines, those outside geographical lines were interviewed via Video call/Telecon.
•	Independent responsibility of closing positions from Middle Management (Sr.Manager) to Senior Management (CXO Level).
•	Worked on various CXO level positions, providing exposure to interacting with CEOs, CFOs, CIOs, Head Networks, Strategic Heads & etc.
•	 Creating Reports & maintain database trackers for mapping

•	Key Account Management: Managing assigned clients, churning more business out of current clients, servicing assigned clients with pre & post offer formalities. (Third Party Interviews, Reference Checks)
•	Independently Managing Accounts: Bharti Airtel, Reliance Infocomm, Reliance Globalcom, and International SOS.
•	Coordinate with HR and Functional heads to understand the requirements, organizational structure & businesses. 
•	Providing & extracting regular feedbacks to & from clients.

Consultant (Telecom & Retail Practice)

Yotak Human Resources Pvt. Ltd.

Reporting to – Vishal Panchal (Partner)

Key Responsibility -  

•	As Practice Lead for the Consumer/FMCG and Retail clients handled Business Development
•	Lead a team of recruiters to service our respective clients 
•	Clients: L’Oreal India, Pantaloon India, VU Technologies, Onida, Rediff India
•	Plan, assist and mentor all team members for ensuring selection of suitable candidates to meet company's goals
•	Executive Search, Mapping for Mid to CXO level candidates
•	Prepare and manage the recruitment budget
•	Build network of recruitment sources and develop contacts
•	Prepare MIS reports maintain all mandate trackers as well as business plan for the practice

Consultant (Consumer & Retail)

Manpower Services India

Manpower Inc. is a world leader in the employment services industry. 

(ITES & Retail Financial Services Division)
Reporting to – Vijesh Bharwada (Business Manager)

Key Responsibility-
•	Handling Executive Search - for the Retail Financial Services industry, handling Retainer Projects for priority clients.
•	Develop the mapping database/Head hunting for required Industry. 
•	Align the recruitment process with client requirements & ensure an efficient and effective delivery system.
•	Managing a Team of Two Research Executives, Training & Mentoring co workers/team members
•	Supporting the ITES Team for Volume Hire requirements
•	Standard Operating Procedures, Reports & Tracking (Daily, Weekly, Monthly)
•	Officially transitioned to RFS Practice since December 2006
•	Handled Volume Hire for RFS since December 2006
•	Interview Assessments, Managing two resources , Client engagement 

Key Account Management
•	Client Servicing.
•	Churning more business out of current clients.
•	Managing all client Co-Ordination & all position based feedbacks.
•	Independently managed clients like: AMEX, Max New York Life, ABN Amro Bank, Globus, Pantaloon India.

Project
•	Handled a Retained Project for AMEX Platinum Cards Division Mumbai Region assigned by Vijesh Bharwada – Business Manager West
•	AMEX Project involved – IQ Tests, Official Third Party Assessments, Accompany NSMs for final round interviews, Offer stage, Closure Co-ordination and MIS reporting daily to AMEX HR peers.

Consultant

HKC Advisors Pvt. Ltd.

HKC Advisors Pvt. Ltd. is a HR consulting services and Outsourcing firm, providing HR management services tailored to suit client specifications. The services categorized into the following business divisions - Recruitment Support, Corporate Training & Development and HR Advisory 

Reporting to – Vineet Pandey (Director)

Key Responsibility -
•	Sectors Handled: IT, ITES, RETAIL, and BFSI.
•	Promotions & Networking with Various Entities & Trainers.
•	Database Generation & Administration.
•	Client Servicing: Extracting more business out of current client, handling feedbacks & all client Co-ordination.
•	Clients Acquired – 
o	IT – Mastek, Paradox-Studios, Mauj Telecom, Skandsoft Technologies
o	RETAIL – Globus, Pantaloon India
o	BFSI – Standard Chartered Financial, MetLife Insurance, HDFC Standard Life Insurance
•	MIS Tracking of Daily Reports, Follow-ups, Client Feedbacks.

Head Client Solutions

Ocwen Financial Solutions Pvt. Ltd.

Ocwen Financial Solutions Pvt. Ltd. is a wholly owned subsidiary of Ocwen Financial Corporation (Ocwen), a diversified multi-billion dollar financial services company with headquarters in West Palm Beach, Florida, and a presence in Canada, Germany, India, Japan and Taiwan. The Company is a global outsourcing and solution provider specializing in asset management, financial business process outsourcing, mortgage technology solutions and customer interaction services.

Reporting to – Hemant Choski  (Manager CRD)

Key Responsibility - 
•	Relationship Management – Manage relationships with Clients. 
•	Troubleshoot Financial Issues regarding assigned high value mortgages.
•	As part of a renaissance project, service loans completely from disbursements till payoffs.
•	Verify legal documentation, issue payoffs, generate payoff, release payoff.
•	Work hand in hand with American Insurance Dept & County Tax Dept.
•	Track VOIP Call Connects & Track on call process for the whole Team of 6 People.
•	MIS (Daily Reports Subject to Loans Handled)

Renaissance Relationship Associate

Platinum Marketing India Pvt. Ltd.

(Platinum a DSA of Hutch (Orange) and & Citibank (Loans))
Reporting to – Bindu Badlani (Business Manager)

Key Responsibility -
•	Corporate Sales for Orange Subscriptions
•	Lead Generation & mapping corporate houses
•	Field Area – Lower Parel to Churchgate
•	Consistently achieved Monthly Target. Nos: 30 - 40 SIM Cards.

Sales Executive

Rev Ops Leader with experience in revenue operations, marketing operations, sales enablement, sales operations, customer success operations, strategic planning, and project management. Align the GTM organization, processes, operating cadence and system excellence to drive growth

taplio

The Battle

Natalie Furness - Revenue Operations

Jayraj Berde

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