Natalie Furness - Revenue Operations

RevOps Automated

Founder + CEO/COO

Roam

Strategist

Pavilion

Member | Salesforce + HubSpot RevOps Automation Specialist

Lantum

Revenue Operations Specialist

Don't be Shy

Marketing Automation and Sales Operations Specalist

isosconnect

Performance Marketing Strategy
Hubspot configuration
Data Analytics
Google Ads, Facebook Ads, Linkedin Ads.
Multi-channel marketing campaigns
Digital Marketing Channel Acquisition

Fractional Head Of Marketing

APTIS GmbH

Provided 4-month consultancy and training programme to educate SDRs in prospecting, nurturing and closing of high-value accounts, utilising Linkedin + HubSpot.

Account Based Marketing and Sales Consultant

Banani App

Client of Niam Marketing - MENA.
Multichannel digital marketing and sales  automation, advising sales team, managing team of developers and designers reporting to CEO. 

Implemented Hubspot marketing automation integrating paid ads, social media, emails and sales lifecycles. 

Managed technical integration projects, to pull data from a third-party application to CRM, with relevant contact segmentations.

Lead scoring strategy, and implemented to prioritise business development team calls reducing  MQL -> SQL times by 50%
- Built and launched email campaigns with an average  83% open rate and 56% engagement. 
Integrated social media and email campaigns into workflows, increasing qualified lead acquisition by 400%

Launched cross-channel ad campaign increasing app downloads by 3000% in 30 days.

Implemented app stored SEO Increasing organic app searches by 150%

Launched and optimised ads across Linkedin, Facebook, Youtube, Instagram and Twitter. Reducing CPC from $0.96

Fractional CMO : Hubspot Sales & Marketing Automation

Old Street Solutions

Unblocked Events

Website launch with cross channel marketing campaign increase website traffic by 400%
LinkedIn Event and Linkedin Organic post strategy resulted in ticket sales.

Performance Marketing Manager

I'm on a mission to eradicate friction from the B2B buying experience.

Our solutions align internal operations across marketing, sales, customer service, product and beyond - with the ideal buyer experience.

Solutions we offer:

1️⃣ Revenue Operations Consulting. Gain actionable insights on how your business can apply RevOps to build scalable revenue engines. 

2️⃣ RevOps as a Service - providing you with a fractional Revenue Operations team, to plan, build, manage and deliver data insights on marketing, sales and service operations.

3️⃣ Custom Attribution Reporting and Forecasting  - connecting all of your data sources to provide better data insights on revenue attribution. 

4️⃣ RevOps Process Automation - Cut out waste from your marketing, sales and service processes. 

5️⃣ HubSpot Optimisation - improving the ROI on HubSpot marketing, sales, service and operations Hubs. 

6️⃣ HubSpot Integrations - bringing together customer and deal data. Get your business closer to a single source of truth. 

I'm also working on some SaaS - in stealth 😉. 

About me. 

I've been lucky enough to have had the opportunity to work + learn from talented  marketing automation and data experts internationally.

My core strength are in the strategic development and implementation end to end customer experiences using CRM, Marketing, Sales and Support automation tools. in addition, I utilise nocode and lowcode tools, integrated into systems to automate operations. 

The management of customer data through systems, is some thing that I passionate about. I attribute this passion to my technical training in healthcare informatics - where I worked to improve the flow of patient health records through systems. 

I enjoy building systems for efficient and effective revenue operations, including effective reporting systems. I thank my background in science for my ability to design reporting systems which focus on statistical significance.

Typically business unit leaders reach out to me when they require;

+ Hubspot Enterprise Implementation
+ Hubspot onboarding/training
+ Salesforce Migration to Hubspot
+ Smart ChatBot Builds
+ Hubspot Workflows.
+ Data cleansing and migrations
+ Integrations between Hubspot and third-party apps like Shopify, Webflow, WordPress, Airtable, Zendesk, 9. Xero, Eventbrite, Webinar software, Salesforce, Slack, Stripe and more.
+ Smart content delivery systems, changing what the customer see depending on their demographics or previous behaviours on your website.
+ Bespoke development

Message me, if you have any questions

Member | HubSpot RevOps Automation Specialist

HubSpot CRM, Marketing and Sales Automation Specialist Digital Agency. We build sophisticated and highly personalised multi-channel campaigns to accelerate business growth. 

Ocean.io

API Partnership Manager

Dreamdata

Responsible for advising clients on a leading Marketing Attribution SaaS platform to marketing teams at large mid-market and enterprise-level organisations.

Marketing Attribution Specialist

Responsible for the leadership of the international sales and operations teams, and working closely with the CEO and COO on the strategy behind driving the organization's ambitious growth goals.

After scaling and restructuring the sales team, I successfully implemented a full BDR, SDR, and AE GTM motion focused on inbound and outbound customer acquisition and driven by Account Based Sales & Marketing (ABM).

This team delivered 7x AOV and MRR within 12 months and transitioned from SMB into Enterprise sales, acquiring brands including Sony, Brandwatch and UserTesting, ultimately resulting in the organization raising a $7M Series A funding round.

Vice President of Global Sales

Waimea Digital

Established the UKI headquarters and was responsible for the Go-to-Market (GTM) strategy and day-to-day management of a leading web design and SEO agency.

Helped the business grow from 0-14 employees, using a limited budget to recruit a team of junior sales executives who successfully acquired a strong local portfolio of clients in a competitive industry.

Waimea Digital was acquired by Standoutmedia in 2020.

Managing Director (UKI)

David Craig White

Providing coaching and consulting to some of the fastest-growing SaaS startups in Europe, including Siteimprove, Dreamdata, Brandwatch and others.

AI Search Consultant - AI SEO for B2B SaaS

Siteimprove

Hired by the commercial leadership as a senior consultant to assist with establishing a coaching framework with the senior and commercial leadership team, and establish the company onboarding and training program.

Senior Consultant

Falcon.io

Hired by the CEO as a senior consultant to assist with establishing a coaching framework with the senior and commercial leadership team.

Trustpilot

Responsible for the instructional design and delivery of the company's talent development framework, including the new hire academy, sales training, product training, coaching and skills assessment frameworks.

My role involved weekly hands-on alignment with senior leadership to ensure new and existing talent was fully trained, measured, nurtured and retained.

During my time, I successfully onboarded and developed over 200 new hires, helping Trustpilot grow from 168 people to over 400 people, and go from a Series A to a $73.5 Million Series D round.

Head of Training And Development

eMagCreator

Responsible for the implementation and re-structuring of the commercial operations, including the recruitment strategy, training and development framework and CRM structure.

The results of my work resulted in the company being named a Gazelle company by Børsen after doubling growth in 2012 before being acquired by Keepit in 2014.

Chief Commercial Officer (CCO)

Zmags

After joining as a Sales Development Representative for the UK market, I successfully transitioned into the Sales Executive (UKI) role, where I acquired over 200 new clients, exceeding my personal sales targets month-on-month by an average of 162%.

I was then handed the responsibility for the go-to-market strategy for European and APAC regions where I helped the business successfully expand into over 35 countries and acquire over 2000 customers.

During my time at Zmags, I was personally responsible for acquiring and retaining over 500 new customers, expanding into 35 countries and generating over $1M in revenue.

Zmags went from bootstrapped startup to raising a Series A & B funding during my tenure before being acquired by the Gores Group in 2014.

Account Executive (EMEA & APAC)

Founder at Sales Players | Senior Account Executive at Dreamdata | Fractional Sales Coach | Author of Stop Talking Start Selling | LinkedIn Top Sales Voice | Passionate about SaaS, Startups, NLP, B2B, GTM, ABM

Power your app with the market's most accurate B2B data & Lookalike engine on the market.

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taplio

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Natalie Furness - Revenue Operations

David Craig White

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